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Job Description
Go to Market Org @ Pave
The GTM pillar of Pave includes our Customer Success, Marketing, Partnerships, Revenue Operations, Sales, and Strategy teams. This community drives business growth and ensures every Pave client has an amazing experience.
As the market-facing engine of our compensation intelligence platform, the GTM pillar translates Pave's innovative solutions into tangible value for compensation leaders worldwide. Our customer success team ensures clients maximize ROI from our product suite, while marketing articulates how Pave transforms outdated compensation practices into strategic advantages. The partnerships team expands our ecosystem, integrating Pave seamlessly with HRIS and financial systems.
Revenue operations optimizes our selling motion across company sizes and industries, while our sales team helps compensation leaders understand how data-driven decisions can attract and retain talent. Through strategic planning and execution, this pillar doesn't just acquire customers - it builds a community of forward-thinking compensation professionals who champion pay transparency and equity in their organizations, further solidifying Pave's position as the industry's compensation intelligence leader.
The Marketing Team
Pave is hiring a Product Marketing Manager to join our dyanmic marketing team as we boost investment in our marketing programs to drive pipeline growth.
In this role, you will serve as an important liaison between Pave's customer success, engineering, product management, marketing, revenue operations, and sales teams to develop positioning, content, and collateral that communicates the extraordinary value and key features of Pave's full platform.
At Pave, we are building the future of compensation by providing customers with powerful real-time market data to guide pay decisions and amazing compensation management software to simplify how pay is managed and delivered.
What You'll Be Doing
- Develop positioning, content, and collateral for campaigns that launch new products and features to the market.
- Partner with customer success, engineering, product management, marketing, revenue operations, and sales team members to build a scalable program to communicate product updates to prospects and customers.
- Enhance and maintain all product-focused pages on Pave.com.
- Coordinate the production and delivery of high-quality product overview videos.
- Curate and maintain Pave's full sales enablement toolkit for commercial colleagues.
What You'll Bring
- Compensation Knowledge- We build amazing products for compensation and total rewards professionals. It is important for our Product Marketing Manager to speak the same language as our customers and understand their needs.
- Practical Product Marketing Know-How- We're looking for a proactive individual contributor who can execute day-to-day product marketing activities from start to finish with a high level of quality. You will also work closely with our marketing leader to help formulate our overall product marketing strategy.
- Writing Skills- The ability to craft compelling product narratives across multiple formats and marketing channels will be a central focus of this role.
- Collaborative Mindset- As a Product Marketing Manager you will operate at the nexus of many functions at Pave. You will be a valuable partner to many, but must be able to lead through influence to drive consensus and progress. You will also need to listen to and absorb input from numerous stakeholders as you create content.
- Experience with Relevant Marketing Tools- At Pave, we use the following tools in our marketing team: Adobe InDesign for formal document creation, Asana for project management, Figma for design prototyping, Google Workspace for day-to-day document creation, Marketo for MAP, Salesforce for CRM, Slack for communication, Webflow for CMS, and Zoom for meetings and Webinars. Experience with these tools is a plus.
Compensation, It's What We Do.
Salary is just one component of Pave's total compensation package for employees. Your total rewards package at Pave will include equity, top-notch medical, dental, and vision coverage, an unlimited PTO policy, and many other region-specific benefits. Your level is based on our assessment of your interview performance and experience, which you can always ask the hiring manager about to understand in more detail.