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Data Scientist - Growth Analytics (Performance Marketing)
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Job Description
What You'll Do
- Develop data-driven strategies to drive the growth of Spotify users and subscribers, with a focus on performance marketing
- Refine attribution practices and define robust, data-backed methods to measure the incremental impact of marketing spend
- Partner with third-party advertising platforms and agencies to design and implement comprehensive experiments and lift studies
- Contribute to annual and quarterly planning through impact forecasting, budget allocation and scenario modelling
- Build scalable data pipelines and dashboards to track marketing efficiency and Global business performance
- Collaborate closely with business partners to understand growth drivers and guide strategic marketing decisions
- Present insights and recommendations to senior stakeholders, influencing the course of our business
Who You Are
- 3+ years synthesizing insights from data using tools such as Python/R and SQL
- Hands-on experience supporting marketing organizations with their paid media strategy, including running and analyzing incrementality tests on platforms like Meta, Google and TikTok
- Proven experience building advanced models to understand and optimise paid media campaigns
- Skilled at collaborating with business partners to measure the impact of marketing initiatives and presenting those findings in coherent recommendations
- Intellectually curious, creative, and diligent - you enjoy thinking about the business as much as about the data
- Have a background in Computer Science, Statistics, Engineering or other relevant field
- Comfortable working on a globally distributed team (with occasional international travel)
Where You'll Be
- This role is based in New York
- We offer you the flexibility to work where you work best! There will be some in person meetings, but still allows for flexibility to work from home.
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