Marketing Jobs 2026 (Now Hiring) – Smart Auto Apply
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Digital Marketing Manager (Growth & Acquisition)
$90,000 - $105,000 / year
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Overview
Job Description
Description
- Build, manage, and optimize digital channel strategies that support brand awareness, audience engagement, and pipeline growth.
- Provide execution support to the managed marketing team as needed across key digital marketing initiatives.
- Develop and execute integrated omni-channel marketing strategies that align messaging, targeting, segmentation, and user journeys across campaigns.
- Partner across marketing, sales, and internal stakeholders to ensure digital initiatives support business priorities and performance goals.
- Use reporting and measurement insights to continually improve campaign effectiveness and marketing contribution.
- Fully own webinar strategy and execution from planning through post-event follow-up and reporting.
- Coordinate closely with internal stakeholders, hosts, speakers, partners, and the broader marketing team to ensure seamless delivery and promotion.
- Manage the relationship with webinar platform vendor ON24, including platform usage, execution support, and program optimization.
- Build webinar programs that support thought leadership, lead generation, and audience nurture objectives.
- Support and execute SEO strategies that improve visibility, website health, and content performance.
- Conduct keyword research across content, search intent, and local SEO opportunities to inform editorial and campaign strategy.
- Work alongside the SEO Manager and development teams to support technical website audit processes and maintain overall site health.
- Write and optimize marketing content, including blogs, with SEO best practices built into content development.
- Contribute to paid media strategy and execution across PPC and paid social campaigns.
- Support the Sr. Paid Media Specialist and Media Specialists in campaign planning, optimization, and performance analysis.
- Help align paid efforts with broader digital marketing, content, and segmentation strategies to improve results across the funnel.
- Monitor campaign insights and recommend adjustments that improve targeting, engagement, and conversion outcomes.
- Work within Impact’s agentic AI operating system, where AI agents support research, drafting, data assembly, audits, and performance analysis.
- Direct AI-assisted workflows by applying strategic judgment, validating outputs, and refining processes to improve efficiency and effectiveness.
- Identify opportunities to improve speed, quality, and scalability through thoughtful human and AI collaboration.
- Embrace AI as a force multiplier for marketing expertise and contribute to the evolution of AI-augmented marketing workflows across the team.
- Bachelor's degree in marketing or related field preferred
- 5+ years of strategic marketing experience, with strong digital campaign ownership and execution skills
- Proven experience managing webinar strategy and execution
- Genuine enthusiasm for working with AI and using it to enhance strategic marketing execution
- Strong understanding of SEO strategy and execution, including keyword research, content optimization, and local SEO
- Familiarity with technical website audit processes and experience collaborating with SEO and development teams to maintain website health
- Strong writing experience, especially in developing content informed by SEO strategy
- Understanding of omni-channel marketing strategies, including segmentation and audience targeting
- Experience supporting paid media strategy and execution across PPC and paid social
- Experience with marketing measurement and reporting tools such as HubSpot, Google Analytics 4, and Looker Studio
- Comfortable using AI tools and managing agent-supported workflows to improve marketing execution
- Ability to thrive in a fast-paced, collaborative, and performance-driven environment
- Innovation: We embrace change because innovation lives outside the comfort zone.
- Passion: We are driven by purpose, fueled by passion, and obsessed with making an impact.
- Honesty: We are fiercely transparent and consistently honest.
- Fun: We fuel work with fun, knowing life's too short for boring.
- Employee First: We are built by our people, for our people, and that will never change.
- Low Ego: We champion ideas over titles, because brilliance knows no rank.
- One Team: We win as a team, we lose as a team, we are one team.
- 5-year Tiffany & Co. Gift Card, 10-year Custom Rolex, 20-year $20,000 Check incentive rewards
- Valuable time off with up to 20 days of PTO, 7 Paid Sick Days, 12+ paid holidays, and Paid Parental Leave
- Development and growth opportunities with on-going training & continued education reimbursement
- 401(K) & retirement plans with complimentary financial advisory services
- Comprehensive health, disability, life, dental, and vision plans
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