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Marketing Manager, SPA & WSP-logo
Marketing Manager, SPA & WSP
American UniversityWashington, DC
American University is a student-centered research institution located in Washington, DC, with highly-ranked schools and colleges, internationally-renowned faculty, and a reputation for creating meaningful change in the world. Learn more about American University Department: School of Public Affairs Time Type: Full time Job Type: Regular FLSA Status: Exempt Work Modality: Hybrid 01 (On Campus 3-4 Days/Week) Union: SEIU Local 500 - Provost & Enrollment Division This position is part of a collective bargaining unit represented by SEIU Local 500 - Provost & Enrollment Division. That means the terms and conditions of your employment are governed by university policy (including the Staff Personnel Policies Manual) and any collective bargaining agreement entered into between American University and SEIU Local 500 - Provost & Enrollment Division. Job Description: Summary: The Marketing Manager, SPA & WSP position is responsible for driving lead generation and building brand awareness for the School of Public Affairs across multiple channels using inbound marketing campaigns (i.e., drip campaigns) and marketing automation, with particular focus on its Washington Semester Program (WSP). This role is key to the delivery of prospective student journey communications designed to maximize engagement, applications, and enrollment. This position will work within SPA's Communications Team, and will develop, execute, and measure campaigns in collaboration with subject matter experts (program directors and admissions teams). The role will be responsible for workflow configuration, audience segmentation, email marketing, data management, and reporting, using AU's CRM systems, Recruit and Salesforce. In addition, this role will perform website updates focused on the Washington Semester Program. This position works collaboratively across teams to understand the goals and requirements of marketing initiatives and campaigns. The person in this position will also work within SPA's Communications Team to develop creative initiatives and assist with organic and paid social media strategies designed to engage current WSP students and drive enrollment in the program. This position reports to the Assistant Director of Marketing & Communications of SPA's Communications Team and is a union-eligible position. Essential Functions: Marketing Automation & Email Campaign Lead and own the execution of email campaigns and communication journeys. Format and upload Request for Information (RFIs) generated from paid search and paid social media into Recruit and/or Salesforce so that they are properly mapped to deliver personalized constituent journeys. Build, configure, and test campaigns and then monitor and optimize delivery, efficiency, and performance based upon goals. Collaborate with stakeholders on content & design to execute marketing automation campaigns. Conduct A/B and multivariant testing where necessary. Implement new platform features and integrations to successfully deliver and improve marketing automation and reporting capabilities. Data Analysis & Research Establish and monitor Key Performance Indicators (KPIs) and provide performance analysis. Regularly conduct tests to improve KPIs. Identify tactics for improving the communication journey to prospects. Perform competitive analysis and offer suggestions of innovative marketing strategies. Learn, research, and recommend marketing automation and email best practices. Web Content Updates Create landing pages. Update and maintain consistent look and feel for Washington Semester Program's web pages. Manage web updates and maintenance requests. Produce new web pages to meet WSP's marketing goals. Collaborate with SPA's Web Content Manager to educate and advise staff and faculty on accessibility compliances. Improve user experience across devices and browsers by analyzing web traffic data. Lead efforts to enhance web user experience. Collaborate and attend university-wide web meetings. Social Media Collaborate with relevant stakeholders to develop and implement organic and paid social media campaigns for WSP. Other Duties as Assigned Position Type/Expected Hours of Work: Full Time. 35 hours/week. Hybrid 1 (3-4 days in Office). Salary Range: $70,000-$75,000 annually. Required Education and Experience: Bachelor's degree in Marketing or Communications or equivalent in education and experience. 3-5 years of relevant experience. Excellent verbal and written communications skills and proficient in Microsoft Office, social media, email marketing platforms, and digital marketing required. Strong organizational, interpersonal, communication, and presentation skills and the ability to work independently and as a member of a team required. Ability to serve as a "trusted advisor" to faculty and staff in departments and institutes across SPA in pursuit of communications and marketing objectives, particularly through social media required. Preferred Education and Experience: Experience in Salesforce Marketing Cloud. Experience consulting with clients. Understanding of AMPscript, SQL, HTML/CSS, and JavaScript. Experience integrating Salesforce Marketing Cloud with other systems. Ability to analyze campaign performance. Master's degree in marketing or other relevant field preferred. Benefits AU offers a competitive benefits package including a 200% matching retirement plan, tuition benefits for full-time staff and their families, several leadership development certificates, and has been recognized by the American Heart Association as a fit-friendly worksite. Click here to learn about American University's unique benefit options. Other Details Hiring offers for this position are contingent on successful completion of a background check. Employees in staff positions at American University must deliver their services to the university from either the District of Columbia, Maryland, or Virginia, or perform work on-site at the university. Please note this job announcement is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. American University is an E-Verify employer. Current American University Employees American University current employees must apply through their employee Workday account. If you are a current employee at American University, please log into Workday and select the Find Jobs report which will take you to our internal career listings. Contact Us For more information or assistance with the American University careers site, email theworkline@american.edu. American University is an equal opportunity, affirmative action institution that operates in compliance with applicable laws and regulations. The university does not discriminate on the basis of race, color, national origin, religion, sex (including pregnancy), age, sexual orientation, disability, marital status, personal appearance, gender identity and expression, family responsibilities, political affiliation, source of income, veteran status, an individual's genetic information or any other bases under federal or local laws (collectively "Protected Bases") in its programs and activities.

Posted 1 day ago

Marketing Specialist-logo
Marketing Specialist
VerinextDuluth, GA
Join Verinext, a technology company that's not just keeping up with the future, but actively shaping it. At Verinext, we firmly believe that work should be as enjoyable as it is rewarding. As a Marketing Specialist, you'll be stepping into an environment that thrives on innovation and fun. Our team-oriented culture isn't just a buzzword; it's a cornerstone of our success. Verinext is looking for a motivated and versatile Marketing Specialist to join our growing team. This role is designed for a marketing generalist who is passionate about supporting a variety of initiatives-from event planning and coordination to light digital and social media marketing, as well as day-to-day marketing administrative tasks. The ideal candidate is highly organized, detail-oriented, and eager to contribute across multiple areas of marketing execution. You'll play a hands-on role in executing both internal and external events, managing logistics, engaging with customers, and supporting team operations. This position offers the opportunity to work closely with our marketing and sales teams while gaining exposure across key marketing functions. Candidates should be willing and able to work from our Duluth, GA office five days per week as necessary

Posted 2 weeks ago

Product Marketing Senior Manager- Media Solutions-logo
Product Marketing Senior Manager- Media Solutions
DynataWestport, CT
Dynata is looking for an experienced product marketing leader with experience in advertising tech solutions to lead us through the next stages of product growth. As a Product Marketing Sr. Manager, you will be responsible for articulating the value of our full product portfolio, building compelling product positioning and messaging, and creating sales enablement and marketing campaigns. We will look to you to deeply understand our buyers, competitive insights and using those insights to guide what we offer, how we sell, and why we build it. RESPONSIBILITIES: Help build the product narrative- Currently, Dynata's materials aren't reflective of our full product / tech offerings. This person will be responsible for building our product portfolio and customer talk track. Define GTM strategy, positioning, value proposition, and messaging of existing and new products and solutions. Sales needs assessment- Identify the resource and functional challenges that the various sales teams are having and provide the necessary support in terms of go-to-market support, pitch decks, selling tools, win/loss assessments, etc. and deliver these through Sales Enablement. Create sales enablement collateral (case studies in particular) and tools and educate the sales teams what we offer and how we sell. Lead new product launch - from strategy, planning to execution. Develop and implement programs to achieve KPIs- Ensure products are meeting sales objectives, new business targets, etc. Improve sell through. Ongoing website / material updates. REQUIREMENTS: Bachelor's Degree 8+ years of relevant product marketing experience in high growth B2B Technology or SaaS platforms Natural collaborator with willingness to drive hands on tactical execution A self-motivated individual capable of working in a fast-paced, dynamic business environment excellent written, verbal, interpersonal, and presentation skills Dynata is the world's largest first-party data platform for insights, activation and measurement. With a reach that encompasses 70 million consumers and business professionals globally, and an extensive library of individual profile attributes collected through surveys, Dynata is the cornerstone for precise, trustworthy quality data. The company has built innovative data services and solutions around its robust first-party data offering to bring the voice of the customer to the entire marketing continuum - from strategy, innovation, and branding to advertising, measurement, and optimization. Dynata serves more than 6,000 market research, media and advertising agencies, publishers, consulting and investment firms and corporate customers in North America, South America, Europe, and Asia-Pacific. Learn more at www.dynata.com. At Dynata, we are committed to fostering an inclusive, accessible environment, where all employees and customers feel valued, respected and supported. We are dedicated to building a workforce that reflects the diversity of our customers and communities in which we live and serve. Dynata welcomes and encourages applications from people with disabilities. We are committed to an inclusive work culture for all our employees. Accommodations by request can be made for all aspects of the selection process. Dynata is also an affirmative action employer OE/Minority/Female/Veteran/Disabled/Sex/Sexual Orientation/Gender Identity or Expression/Race/Color/National Origin/Age/Religion/Genetic Information/Marital Status/Height/Weight or any other legally protected category defined by applicable federal state or local laws and ordinances, so as to further the principles of equal employment opportunity. The base salary range for this position in is $100k-$145k/yr; however, base pay offered may vary depending on location, job-related knowledge, skills, and experience. A discretionary incentive program may be provided as part of the compensation package, in addition to a full range of medical and other benefits, dependent on full-time employment status.

Posted 1 day ago

Adjunct Faculty, Business - Marketing-logo
Adjunct Faculty, Business - Marketing
Ecpi UniversityNewport News, VA
This position is based at our Newport News, VA campus location. Transform your Career at ECPI University Since 1966, ECPI University's employees have been dedicated to helping students achieve their academic and career goals through our unique education model. Our culture is to prioritize our students' success through the support of our dynamic team and industry focused curriculum. ECPI University provides a stable work environment, with professional growth opportunities, and competitive benefits. If you are interested in joining us in making a difference in students' lives, we would love to hear from you to discuss the opportunity. Benefits of Employment ECPI University provides comprehensive benefits, some of which are highlighted below: Tuition scholarship program available to employees and their immediate family members after 90 days of employment Competitive compensation and medical/dental benefit plans 401(k) participation with possible employer contributions We are seeking Business professionals, specifically in Marketing to join our faculty team. As a faculty member, you'll provide practical hands-on instruction in an engaging learning environment, incorporating innovative teaching methodologies in order to enhance the learning experience of our students and achieve learning outcomes. This would be an ideal position for a Business professional. Our terms are five weeks long, and class sizes are small which give our faculty the perfect environment in which to share their specific industry experience. If you are highly motivated and passionate about teaching, ECPI University may be the place for you. Qualifications Education/Experience: Master's degree in Business Administration or a Master's degree with 18 graduate semester hours in Marketing from a regionally accredited educational institution. 3-5 years of industry experience within the past 10 years required. Prior teaching or presentation experience a plus Skills/Abilities: Strong academic and professional record Strong active-learning skills for effective instruction Experience in a student-centric and hands-on learning environment The highest levels of integrity at all times Orientation toward results Exemplary interpersonal skills, verbal and written communication skills ECPI University is proud to be an Equal Opportunity

Posted 30+ days ago

Director, U.S. Wealth Marketing-logo
Director, U.S. Wealth Marketing
BMO (Bank of Montreal)Chicago, IL
Application Deadline: 06/20/2025 Address: 320 S Canal Street Job Family Group: Marketing Provides advice and supports the marketing objectives of a business/group. Maintains an understanding of the business/group to produce effective and integrated marketing solutions. Creates, develops and executes marketing plans/strategies that are consistent with brand standards and align to strategic objectives. Develops, recommends and executes marketing plans for initiatives to include customer marketing and communications, integrated sales, promotion/incentive, acquisition/retention. Manages cross-functional relationships across business/groups to leverage opportunities and services. Acts as a liaison between the business/group and internal marketing functions in order to provide input into the central marketing process and ensure alignment. Fosters a culture aligned to BMO purpose, values and strategy and role models BMO values and behaviours in all that they do. Ensures alignment between values and behaviour that fosters diversity and inclusion. Regularly connects work to BMO's purpose, sets inspirational goals, defines clear expected outcomes, and ensures clear accountability for follow through. Builds interdependent teams that collaborate across functional and operating groups to create the highest value for all stakeholders. Attracts, retains, and enables the career development of top talent. Improves team performance, recognizes and rewards performance, coaches employees, supports their development, and manages poor performance. Acts as a trusted advisor to senior leaders for making business decisions and implementing strategic initiatives. Develops an expert understanding of business/group challenges. Recommends measures to improve organizational effectiveness. Manages resources and leads the execution of strategic initiatives to deliver on business and financial goals. Helps determine business priorities and best sequence for execution of business/group strategy. Conducts independent analysis and assessment to resolve strategic issues. Develops the business case by identifying needs, analysing potential options and assessing expected return on investment. Recommends business priorities, advises on resource requirements and develops roadmap for strategic execution. Builds effective relationships with internal/external stakeholders and ensures alignment. Acts as the prime contact for internal/external stakeholder relationships, which may include regulators. Breaks down strategic problems, and analyses data and information to provide insights and recommendations. Defines business requirements for analytics & reporting to ensure data insights inform business decision making. Monitors and tracks performance, and addresses any issues. Designs and produces regular and ad-hoc reports, and dashboards. Leads the execution of operational programs; assesses and adapts as needed to ensure quality of execution. Plans and controls unit operating expenses in accordance with forecasts. Makes recommendations to leaders on financial management processes based on changing requirements. Leads the design, implementation and management of core business/group processes. Leads/oversees the management of vendor relationships and provides guidelines for execution; ensures that all agreements are met as per requirements. Develops and implements short and long term plans/strategies, activation plans, schedules, budgets, communications and tactical plans, as required. Monitors progress against milestones, recommends and implements adjustments as necessary to meet business objectives. Oversees/coordinates the development and distribution of marketing solutions per assigned channels/media for campaigns, partnerships and special events/conferences. Develops and maintains relationships with internal/external partners to include vendors and suppliers. Identifies emerging issues and trends to inform decision-making. Operates at a group/enterprise-wide level and serves as a senior specialist resource across BMO. Influences how teams/groups work together. Applies expertise and thinks creatively to address unique or ambiguous situations and to find solutions to multiple, interdependent, complex problems. Communicates abstract concepts in simple terms. Fosters strong internal and external networks and works with and across multiple teams to achieve business objectives. Anticipates trends and responds by implementing appropriate changes. Broader work or accountabilities may be assigned as needed. Qualifications: Typically 9+ years of relevant experience and post-secondary degree in related field of study. MBA is preferred. Degree in business, marketing or communications. Expert knowledge of financial services, products and solutions. Expert knowledge of strategic planning and execution. Experience in marketing and communications within the financial industry. Seasoned expert with extensive industry knowledge. Technical leader viewed as a thought leader for innovation. Verbal & written communication skills- Expert. Analytical and problem solving skills- Expert. Influence skills- Expert. Collaboration & team skills; with a focus on cross-group collaboration- Expert. Able to manage ambiguity. Data driven decision making- Expert. Salary: $128,000.00 - $238,000.00 Pay Type: Salaried The above represents BMO Financial Group's pay range and type. Salaries will vary based on factors such as location, skills, experience, education, and qualifications for the role, and may include a commission structure. Salaries for part-time roles will be pro-rated based on number of hours regularly worked. For commission roles, the salary listed above represents BMO Financial Group's expected target for the first year in this position. BMO Financial Group's total compensation package will vary based on the pay type of the position and may include performance-based incentives, discretionary bonuses, as well as other perks and rewards. BMO also offers health insurance, tuition reimbursement, accident and life insurance, and retirement savings plans. To view more details of our benefits, please visit: https://jobs.bmo.com/global/en/Total-Rewards About Us At BMO we are driven by a shared Purpose: Boldly Grow the Good in business and life. It calls on us to create lasting, positive change for our customers, our communities and our people. By working together, innovating and pushing boundaries, we transform lives and businesses, and power economic growth around the world. As a member of the BMO team you are valued, respected and heard, and you have more ways to grow and make an impact. We strive to help you make an impact from day one - for yourself and our customers. We'll support you with the tools and resources you need to reach new milestones, as you help our customers reach theirs. From in-depth training and coaching, to manager support and network-building opportunities, we'll help you gain valuable experience, and broaden your skillset. To find out more visit us at http://jobs.bmo.com/us/en BMO is proud to be an equal employment opportunity employer. We evaluate applicants without regard to race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or any other legally protected characteristics. We also consider applicants with criminal histories, consistent with applicable federal, state and local law. BMO is committed to working with and providing reasonable accommodations to individuals with disabilities. If you need a reasonable accommodation because of a disability for any part of the employment process, please send an e-mail to BMOCareers.Support@bmo.com and let us know the nature of your request and your contact information. Note to Recruiters: BMO does not accept unsolicited resumes from any source other than directly from a candidate. Any unsolicited resumes sent to BMO, directly or indirectly, will be considered BMO property. BMO will not pay a fee for any placement resulting from the receipt of an unsolicited resume. A recruiting agency must first have a valid, written and fully executed agency agreement contract for service to submit resumes.

Posted 1 week ago

Manager, Marketing-logo
Manager, Marketing
Universal Music Group, Inc.New York, NY
We are UMG, the Universal Music Group. We are the world's leading music company. In everything we do, we are committed to artistry, innovation and entrepreneurship. We own and operate a broad array of businesses engaged in recorded music, music publishing, merchandising, and audiovisual content in more than 60 countries. We identify and develop recording artists and songwriters, and we produce, distribute and promote the most critically acclaimed and commercially successful music to delight and entertain fans around the world. As a division of UMG, Verve Label Group is comprised of some of the greatest global label partner imprints in jazz, classical, indie, and beyond including Verve Records, Impulse!, Verve Forecast, Decca Records, Deutsche Grammophon, and more. VLG is home to a diverse roster of artists including multi-GRAMMY winner Jon Batiste, 2023 GRAMMY Best New Artist Samara Joy, as well as Kurt Vile, Sarah Kinsley, Andrea Bocelli, Cynthia Erivo, Madison Cunningham, and many more. VLG is also home to iconic legacy artists such as Ella Fitzgerald, Nina Simone, Louis Armstrong, John Coltrane, and more. How we LEAD: We are currently seeking an experienced Marketing Manager who will handle product and marketing campaign strategy for multiple artists and projects across the Verve, Verve Forecast and Impulse! rosters. This person will work closely with all other departments within the label (A&R, Revenue, Creative, Digital, PR) to develop and execute fully integrated, progressive and innovative marketing strategies for a range of artists - from new signings to global superstars. This person should have a strong understanding of artist development; streaming, digital and traditional retail/revenue business; live touring, events and festivals; creative and content strategy; long-term budget and P+L management; artist relations and the ability to collaborate with artists and music executives daily in and out of the office. How you'll CREATE: Develop and execute marketing strategy for artists' music and music-related products across the Verve/Forecast/Impulse! rosters. These include but are not limited to: single / EP /albums, music videos and video content, merchandise and direct-to-consumer business. Collaborate with key internal stakeholders across A&R, Retail + Revenue, Product Development, Digital, and Artist Management to support priority projects, artists, and brands. Help guide and execute artist branding, creative materials and original content specific to each campaign. Proactively communicate goals and project analysis with all departments inside the company, and to artist management and agents. Regularly interface with artists and management on all aspects of commercial release plan and marketing strategy to ensure the success of the project. Understand and analyze the constant flow of streaming, sales, and social data and adjust marketing strategies accordingly. Understand and implement innovative digital marketing Bring your VIBE: 3+ Years Experience, Marketing Manager / Product Manager Experience working with record companies, artist management, talent agencies Strong ability to successfully define and drive project management and execution Creative thinker with ability to generate innovative marketing ideas Strong understanding of DSP trends and emerging streaming business (Spotify, Apple, YouTube) Social media savvy, with experience on platforms and understanding of associated data Strong skills in communication, presentation, writing, and able to work well cross-functionally Proficient with Word, Excel, PowerPoint Perks Playlist: Be part of an entrepreneurial, global organization that values authenticity, drive, creativity, relationships, and a competitive spirit Comprehensive medical, dental, vision, and FSA options, as well as: 100% coverage for out-patient mental health services Wellbeing reimbursements for fitness classes, spa treatments, meal services, travel, and so much more (up to $720/year) A lifetime fertility support allowance of $30,000 to plan participants Student Loan Repayment Assistance and Tuition Reimbursement 100% immediately vested 401(k) match on the first 5% of your contribution on eligible compensation Variety of ways to prioritize much-needed time away from work including: Flexible Paid Time Off (PTO) for exempt employees 3-weeks PTO for non-exempt employees 2-weeks paid Winter Break 10 Company Holidays (including Juneteenth and Wellbeing Day) Summer Fridays (between Memorial Day and Labor Day) Generous paid parental leave for every type of parent Check out our full overview of benefits on the Perks Playlist page of the career site. Disclaimer: This job description only provides an overview of job responsibilities that are subject to change. Universal Music Group is an Equal Opportunity Employer We are an E-Verify employer in Alabama, Arizona, Georgia, Mississippi, North Carolina, South Carolina, Tennessee, and Utah. For more information, please click on the following links. E-Verify Participation Poster: English / Spanish E-Verify Right to Work Poster: English | Spanish Job Category: Marketing, Streaming & Digital Media Salary Range: $47,270 - $86,690 The actual base salary offered depends on a variety of factors, which may include, as applicable, the qualifications of the individual applicant for the position, years of relevant experience, specific and unique skills, level of education attained, certifications or other professional licenses held, and the location in which the applicant lives and/or from which they will be performing the job. All candidates are encouraged to apply.

Posted 2 weeks ago

Partner Marketing Manager-logo
Partner Marketing Manager
Goosehead InsuranceWestlake, OH
About Goosehead Insurance Since 2003, Goosehead has been changing the face of the insurance industry and making the search for great coverage a piece of cake. We're committed to finding the best policies and rates, and that starts with our team. Our people are smart, inclusive, hungry for success, and strive everyday to win. There is noble purpose in all our efforts. The work we do matters. Not only are we fixing a broken industry, we get to win professionally and financially while doing it. If you think you have what it takes to grow with our company, we would love to meet you. Position Overview We are seeking an experienced and strategic Revenue Operations Channel Partner Manager to join our dynamic team. This role will serve as a key business partner to our channel sales team, focusing on aligning go-to-market (GTM) strategy, optimizing business processes, and driving effective marketing communication. The ideal candidate will possess a strong background in revenue operations, channel management, and cross-functional collaboration. Key Responsibilities GTM Strategy & Revenue Alignment Collaborate with Sales, Marketing, and Operations teams to develop and execute integrated GTM strategies that align with revenue targets and business objectives. Serve as a key business partner to the Enterprise Partner sales organization, translating field insights into actionable strategies and program structures. Build strategic roadmaps for cross-functional GTM initiatives that drive pipeline growth, partner engagement and onboarding, marketing response rates, new business growth and renewal performance Program Execution & Operational Excellence Lead the execution of scalable GTM programs and marketing initiatives across digital, email, events, and in-person channels to support lead generation and partner development. Develop operational workflows, templates, and processes to standardize campaign delivery and partner engagement efforts. Collaborate with Client Communication Marketing team on the creation of campaign assets, sales collateral, onboarding materials, and event-specific content tailored to partner audiences. Partner Communication & Enablement Establish ongoing communication programs (e.g., newsletters, webinars, events, and portals) to drive partner engagement and promote key GTM initiatives. Support onboarding and training efforts for new partners and internal teams, ensuring alignment with GTM processes and brand standards. Contribute to the build-out and management of a centralized partner enablement hub with tools, resources, and campaign updates. Insights, Reporting & Optimization Leverage data and analytics to track performance of GTM programs, identify areas for optimization, and report on key KPIs to internal stakeholders. Collaborate with business partners on forecasting, business planning, and continuous process improvement initiatives. Translate insights from campaign and partner performance into recommendations that inform future GTM strategies and enhance operational efficiency. Benefits Summary High quality voluntary health, vision, disability, life, and dental insurance programs 401K Matching Plan Employee Stock Purchase Plan Paid holidays, vacation, and sick leave Corporate sponsored programs to enhance employee physical, financial, mental and emotional wellness Financial Solution Program Equal Employment Opportunity Goosehead is an equal opportunity employer and complies with all applicable federal, state, and local laws, rules, guidelines, and regulations. Goosehead strictly prohibits and does not tolerate unlawful discrimination against employees, applicants, or any other covered person because of race, color, religion, creed, national origin, ancestry, ethnicity, sex (including pregnancy, childbirth, and related medical conditions), sexual orientation, gender, gender identity, transgender status, age, physical or mental disability, veteran status, uniformed service, genetic information, or any other characteristic protected by applicable law. All applicants for employment and all Goosehead employees are given equal consideration based solely on job-related factors, such as qualifications, experience, performance, and availability. To learn more about our job opportunities, apply here. We look forward to speaking with you!

Posted 30+ days ago

Digital Marketing Specialist-logo
Digital Marketing Specialist
YlopoPhoenix, AZ
We are seeking a well-organized, tech-savvy Digital Marketing Specialist to join our marketing team. In this role, you will be the liaison between our digital marketing department and our clients. The role entails rolling up your sleeves to understand client issues; problem-solving with team members with the ultimate goal of improving our client performance and overall ROI. Duties: Communicate with clients via Zoom, phone, text and email to understand and troubleshoot issues with their marketing accounts, and reach out proactively to review their marketing performance Advise clients on what they can expect from their marketing and the best ways to optimize their campaigns Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search and social media in accordance with client goals. Optimize individual client accounts according to our KPIs, including monitoring budgets and bids Create reports related to marketing activities primarily in Microsoft Excel and Google Sheets Coordinate marketing activities between the client support team and marketing Create and post custom and templated ads for clients (Facebook, AdWords, etc.) Complete data entry for output I CRM system and spreadsheets Update and maintain records and run regular reports from multiple data systems Help clients set up their CRM to receive leads Collaborate across sales, marketing, and technical teams on various projects as they arise Requirements: Bachelor's degree in Marketing, Communications, or a related field. 3+ years of experience in social media marketing, preferably in a similar role. Proven track record of developing and executing successful social media campaigns that drive engagement and lead generation. Strong understanding of social media channels, tools, and technologies, including Facebook, Instagram, Twitter, LinkedIn, and YouTube. Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams and build strong relationships with partners and influencers. Strong analytical and problem-solving skills, with the ability to use data to make decisions and measure performance. Highly organized and detail-oriented, with the ability to manage multiple projects and deadlines. Self-starter with the ability to work independently in a fast-paced, high-growth environment. Experience with social media management and analytics tools, such as Hootsuite and Sprout Social. Preferred qualifications: Experience in the real estate industry or a related field. Knowledge of graphic design and video editing tools, such as Adobe Creative Suite and Canva. Familiarity with content management systems, such as WordPress. Passion for real estate and/or technology At Ylopo, we offer competitive compensation, a comprehensive benefits package, and a dynamic work environment that values collaboration and innovation. If you are passionate about social media and interested in working for a company that is shaping the future of real estate technology, we encourage you to apply. This role is currently fully remote within the US. Compensation and full benefits include starting pay from $55,000+ depending on experience; medical, dental, and vision benefits; paid holidays, vacation, and sick days; a 401(k).

Posted 1 week ago

Associate Marketing And Operations Manager-logo
Associate Marketing And Operations Manager
CompassSanta Rosa, CA
As an Associate Marketing and Operations Manager at Compass, you will oversee the agent experience and marketing team by leading a collaborative cross departmental team providing best-in-class agent support. As an in-house brand ambassador, you will work with regional and market based leaders of our talented teams including marketing strategists, graphic designers, product engineers, and real estate experts to anticipate agents' needs and create innovative solutions. You'll develop a nuanced understanding of agents' businesses and operational needs and will work closely with senior Compass leadership to continuously improve our agent resources and offerings. Please note: this role is 100% in-office based in Wine Country, Sacramento, or Tahoe. At Compass You Will: Coach, train and lead a team of Agent Experience Managers and Marketing Advisors Own the market-level new agent orientation experience, ensuring the team is executing comprehensive preparation to deliver a smooth transition experience, and setting the bar high for the agent experience at Compass Own Compass product and program adoption goals, diagnosing if regional go-to-market plans are effective and adjusting/iterating where necessary Create and maintain regionally-specific product and program adoption best practices, educating the team and ensuring consistency in approach Manage and create operational process and efficiency from conception through implementation and ongoing facilitation Partner with Regional Presidents and senior Compass leadership to monitor agent satisfaction and organizational OKRs Build strong relationships with agents to act as a point of escalation and thought partner Master best practices and drive change management in partnership with multiple departments Assist with prioritization of projects, onboardings, and initiatives What We're Looking For: B.A. or B.S. degree 3-5 years in client success or relationship management 2+ years of team management experience Experience with Zendesk and Salesforce offerings Impeccable attention to operational detail and problem-solving skills Team player adept at collaborating with others Self-starter attitude and ability to exercise judgment and problem-solve with minimal supervision Continuous desire to improve existing processes and develop creative solutions Exceptional written and verbal communication 1-2 years experience in real estate brokerage industry or technology a plus Compensation: The base pay range for this position is $75,500-$113,200 annually; however, base pay offered may vary depending on job-related knowledge, skills, and experience. Bonuses and restricted stock units may be provided as part of the compensation package, in addition to a full range of benefits. Base pay is based on market location. Minimum wage for the position will always be met.

Posted 1 week ago

Growth Marketing Analytics Lead-logo
Growth Marketing Analytics Lead
CalmLos Angeles, CA
About Calm Calm is a leading consumer mental health company on a mission to support everyone on every step of their mental health journey. Known for its flagship consumer app-ranked #1 in its category with over 180 million downloads and availability in seven languages across 190 countries-Calm helps people sleep better, stress less, and live more mindfully through content and tools from experts and beloved celebrity voices. Building on this foundation, Calm has created a broader portfolio including evidence-based solutions like Calm Health, offered through employers, health plans and providers, designed to expand access to mental health and sleep support, boost benefits engagement, and drive positive health outcomes. Today, Calm supports more than 3,500 organizations and reaches over 17 million covered lives through Calm Health. Calm has been recognized as a TIME100 Most Influential Company and one of Fast Company's Brands That Matter. Learn more at calm.com. What We Do As a member of the Growth Marketing team, you will get the chance to directly contribute to DTC growth at Calm. We are a small, hungry and humble team that looks for innovative ways to bring new users into the Calm App and to Calm.com. We combine data-driven strategy and creative problem solving to drive consumer growth across App, Web and Offline Marketing channels. We are always looking for new opportunities to optimize and scale new and existing ad networks and channels. We value a can-do attitude, data-driven decision-making, high EQ, cross-functional collaboration, resourcefulness, and curiosity. We are hiring remote workers for this role in the San Francisco Bay Area, Los Angeles, New York City, or Minneapolis areas. At this time, only candidates in these locations will be considered. What You'll Do The Growth Marketing Analytics Lead plays a central role to Calm's consumer growth. This person would work closely with Data Science and Data Eng as well as Product, and XFN teams to carry out Growth Marketing / User Acquisition initiatives (data integrity, roadmapped projects, overall priorities) in relation to wider business goals. Key responsibilities include: Working strategically with media buyers to understand channel-level data, and identify growth/optimization opportunities, key trends and actionable insights by channel Proactively driving performance by helping UA media buyers improve their campaigns based on trends and performance data Monitoring and safeguarding UA events and key performance metrics. This includes managing the UA data pipeline alongside DS/DE, maintaining UA data models, and catching/identifying UA data bugs Owning team comms+analytics needed to help solve or escalate to appropriate cross-functional partners (DS, DE, Product etc) Owning Marketing Measurement Strategy, including managing attribution logic models (SKAdnetwork, Offline lift models, view through etc) and identifying new opportunities that are not currently available within the current reporting and measurement process This will require seeking out new approaches and insights from the industry to scope, test and potentially incorporate to uplevel measurement solutions Owning UA/legal cross functional process for pushing event/data privacy related technical changes Who You Are Strong communicator, both written and verbal Extremely strong attention to detail Strong quantitative skills Proficiency in BI software including but not limited to Excel, Tableau and Mode Proficiency in SQL, familiarity with JavaScript, Python Project management, ability to juggle multiple aspects of a project at once Proactive. Will follow up when things don't get resolved Enthusiasm and passion for quality Nice to Haves Experience working on subscription or health and wellness products Experience managing data security and/or health data privacy Experience working with Segment and Amplitude Minimum Requirements This role typically requires 5+ years of experience in Marketing Operations and Analytics Calm uses a geographic pay model that determines salaries based on the location where an employee lives. For this position, the base pay ranges across Calm's pay tiers is as follows: $140,400-$214,500 The base pay range represents the low and high end of Calm's salary range for this position. Not all candidates will be eligible for the upper end of the salary range. Exact salary will ultimately depend on multiple factors, which include the successful candidate's geographic location, skills, experience and other qualifications. Calm uses employee zip code to determine which pay range applies. This role is also eligible for equity + comprehensive benefits + 401k + flexible time off. Please note that Calm may leverage artificial intelligence technology in the application review process. Calm is committed to providing reasonable accommodations for qualified individuals with disabilities, including disabled veterans. If you require a reasonable accommodation to complete any part of the application or interview process, please contact Calm's Recruiting team at recruitingaccommodations@calm.com. All accommodation requests will be handled confidentially and assessed on a case-by-case basis. We believe that mental health is health, and every person should be considered in the discussion. That's why we're proud to be an equal opportunity workplace, committed to providing equal employment opportunities to all applicants and employees regardless of race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, medical condition, genetic information, military or veteran status, gender identity or expression, sexual orientation, or any other characteristic protected by applicable federal, state or local law. Calm is deeply committed to diversity, equity and inclusion. We strive to create a mindful and respectful environment where everyone can bring their authentic self to work, and experience a culture that is free of harassment, racism, and discrimination. Employment offers are contingent upon the successful completion of a background check. Roles which require access to certain types of information may also require the successful completion of a drug screening. FOR US BASED POSITIONS: Calm participates in e-verify. E-verify provides the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S. Right to Work E-Verify Participation

Posted 30+ days ago

Marketing Intern-logo
Marketing Intern
Terex CorporationChattanooga, TN
Job Description: POSITION SUMMARY: The Marketing Co-op will have the opportunity to participate and contribute in planning and executing market research and marketing communications projects. In addition, you'll gain exposure to the wide variety of tasks performed within the functional areas of a corporate marketing department. These functional areas include Internet marketing, competitive intelligence, training, dealer development, dealer communications, public relations, product marketing and brand marketing. ESSENTIAL JOB FUNCTIONS INCLUDE: Complete market research projects that involve identifying appropriate data sources, collecting, and analyzing that data, and preparing and presenting recommendations. Research key industry issues, challenges, trends, and topics to support the development of marketing plans, solutions and strategies. Launch a new project and develop a plan, from start to finish, resulting in a corporate decision based on the feedback and metrics. Provide support for ongoing projects, dealer communications, as well as special marketing projects, events and tasks as assigned. JOB SPECIFICATIONS: Working towards a Bachelor's degree in Marketing, Business/Business Administration preferred, or related degree considered as applicable. Good application skills of Microsoft Office tools, such as Excel, Word, Outlook etc. Strong communication, interpersonal, and analytical skills are essential. KNOWLEDGE, SKILLS, AND ABILITIES: Ethics and Work Standards: Maintain the highest ethical and work standards, while promoting the same attributes in co-workers and others. Ensure that all business activities - with both internal and external customers - to be performed with a professional demeanor and that all participants be held accountable to this high standard. Communication: Expresses thoughts clearly, both orally and in writing, using good grammar. Presents concise, well-organized reports in Microsoft Word, PowerPoint, and Excel. Listens to understand input, feedback, and concerns. Provides complete information in an open, honest, and straightforward manner. Responds promptly and positively to questions and requests. Teamwork and Relationships: Works with other employees willingly and in a spirit of cooperation and teamwork. Supports cooperation. Demonstrates a commitment to the entire business and is supportive of all initiatives (company and departmental) to help grow Environmental Solutions Group business in the United States and abroad. Cooperates fully with others to achieve organizational goals. Is tactful, courteous, and considerate. Embraces a positive outlook. Is respected and trusted by others. Continual Improvement and Problem Resolution: Identifies and communicates suggestions for work improvements. Uses technical and analytical abilities to assure existing work practices are the most efficient and cost effective possible. Performs root-cause analysis and implements viable, permanent solutions to problems. Works with both internal and external customers to develop solutions which meet company-wide needs and objectives. Applies a sense of urgency to resolve problems or creates opportunities that will increase productivity and create value. Shares best practices with other employees across the business. Accountability: Accepts responsibility and accessibility for both the strategic planning and the successful implementation of all projects, programs, and duties as outlined in this job description. Advises supervisor of concerns, problems, and progress of work in a timely manner. ABOUT ESG: Environmental Solutions Group encompasses industry-leading brands- Heil Environmental, Marathon, Bayne, The Curotto-Can, 3rd Eye, Soft-Pak, and Parts Central - to create a premier, fully integrated equipment group serving the solid waste and recycling industry. Through extensive voice-of-customer outreach, in-house engineering and manufacturing capabilities, a wide-reaching service network, and proven industry expertise, Environmental Solutions Group is focused on solving customer problems through environmentally responsible products and providing world-class support. Our mission, "Improving Lives," drives us to make a significant difference, both in the marketplace and in the lives of our employees and their communities. For more information, visit www.doveresg.com. Dover is a diversified global manufacturer and solutions provider with annual revenue of approximately $8 billion. We deliver innovative equipment and components, consumable supplies, aftermarket parts, software and digital solutions, and support services through five operating segments: Engineered Products, Clean Energy & Fueling, Imaging & Identification, Pumps & Process Solutions and Climate & Sustainability Technologies. Dover combines global scale with operational agility to lead the markets we serve. Recognized for our entrepreneurial approach for over 65 years, our team of over 25,000 employees takes an ownership mindset, collaborating with customers to redefine what's possible. Headquartered in Downers Grove, Illinois, Dover trades on the New York Stock Exchange under "DOV." Additional information is available at dovercorporation.com. The foundation of our success is found in the ESG Team Terra core values: Collaborative Entrepreneurial Spirit Winning Through Customers High Ethical Standards, Openness, and Trust Expectation for Results Respect and Value People Available benefits include: 401K, 11 paid annual holidays, medical coverage, life insurance, long-term disability and more! All qualified applicants will receive consideration for employment without discrimination on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, age, genetic information, or any other factors prohibited by law. If you are interested in an open position but feel you may not meet all the listed qualifications, we still encourage you to apply. About Terex: Terex Corporation is a global industrial equipment manufacturer of materials processing machinery, waste and recycling solutions, mobile elevating work platforms (MEWPs), and equipment for the electric utility industry. We design, build, and support products used in maintenance, manufacturing, energy, minerals and materials management, construction, waste and recycling, and the entertainment industry. We provide best-in-class lifecycle support to our customers through our global parts and services organization, and offer complementary digital solutions, designed to help our customers maximize their return on their investment. Certain Terex products and solutions enable customers to reduce their impact on the environment including electric and hybrid offerings that deliver quiet and emission-free performance, products that support renewable energy, and products that aid in the recovery of useful materials from various types of waste. Our products are manufactured in North America, Europe, and Asia Pacific and sold worldwide. Additional Information: We are passionate about producing equipment that helps improve the lives of people around the world and providing our team members with a rewarding career and the opportunity to make an impact. We are committed to recruiting, engaging, developing, and retaining team members at all levels of our global workforce. Our culture is defined by our Terex Way Values- Integrity, Respect, Improvement, Servant Leadership, Courage, and Citizenship. Our values are the driving force behind our commitment to maintain an inclusive, supportive, non-discriminatory, and safe workplace for all team members. To that end, we are committed to actively foster a culture where every team member feels valued, listened to, and appreciated. We are committed to being fair and impartial in our decisions. As an Equal Opportunity Employer, employment decisions are made without regard to race, color, religion, national origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law. If you are a qualified individual with a disability, including disabled veterans, you may request a reasonable accommodation if you are unable or limited in your ability to access job openings or apply for a job on this site as a result of your disability. You can request reasonable accommodations by contacting the recruiting department (person or department) at Globaltalentacquisitions@terex.com. The Company offers competitive salaries, advancement opportunities, and a full range of benefits, including paid vacation, 401(k), medical, dental, and vision.

Posted 6 days ago

Senior Marketing Associate-logo
Senior Marketing Associate
Magic SpoonNew York, NY
Magic Spoon reimagines your childhood breakfasts favorites with more protein, less sugar, and more fun. Since launching in 2019, we've brought our unbelievably tasty cereal to over one million customers online and over 20,000 stores nationwide. With our recently launched Protein Treats and Protein Granola we're continuing to find new ways to make mornings magical - all made possible by our incredible team. We're looking for a talented Senior Marketing Associate to own our Paid YouTube and Endorsement marketing channels while developing broad marketing expertise under the mentorship of our Director of Marketing Strategy. This is an exciting opportunity to drive growth through both established and emerging channels while building foundational marketing skills. This is a full time, in-person/hybrid role (Tues, Weds, Thursday in office) based in Tribeca, NYC. In this role you'll: Own end-to-end paid YouTube and influencer marketing channels, set strategic roadmap and continuously optimize in service of business goals Work with agency to strategize, plan, and execute incrementality tests Own planning, execution, creative briefing, and agency management for Influencer (Podcast, YouTube creator, Instagram, TikTok) marketing channels Build out monthly reporting on key metrics and progress against roadmap Produce qualitative and quantitative analysis and insights on said marketing channels Apprentice under the Director of Marketing Strategy to be a versatile, generalist marketer, capable of quickly taking on more responsibilities

Posted 30+ days ago

Associate Retail Marketing Manager-logo
Associate Retail Marketing Manager
Topgolf Callaway BrandsCarlsbad, CA
ABOUT THE BRAND: Callaway Golf is the leading manufacturer of premium golf clubs, balls, performance gear and accessories worldwide. Through an unwavering commitment to innovation, we push the limits of performance and create demonstrably superior products designed to make every golfer a better golfer. Our company is a blend of experience and diverse backgrounds, and together we look to move the game forward, and we want top-notch people to join us in that mission! By joining Callaway Golf, you also join part of the portfolio of brands within Topgolf Callaway Brands, an unrivaled tech-enabled Modern Golf and active lifestyle company delivering leading golf equipment, apparel, and entertainment, with a portfolio of global brands including Topgolf, Callaway Golf, TravisMathew, Toptracer, Odyssey, OGIO, Jack Wolfskin, and World Golf Tour ("WGT"). "Modern Golf" is the dynamic and inclusive ecosystem that includes both on-course and off-course golf. For more information, please visit https://www.topgolfcallawaybrands.com The Associate Retail Marketing Manager assists in the execution of collaborative marketing efforts with assigned retail accounts. Through internal and external partnerships, the Associate Retail Marketing Manager develops and implements the execution of marketing strategies which ensure both Callaway and retailers' needs are met while maximizing Callaway Golf's full portfolio of products through multi-channel exposure and by creating premium consumer experiences. This role has direct responsibility around product launch activations, in-store events, account-specific co-op initiatives and incentives, product sampling, promotional calendars, asset management and any additional activities that maximize sell-through. They will act as the liaison to assigned accounts as well as Creative Services, Merchandising and Sales departments to provide input regarding customer needs. Job Description Partner with contacts from assigned retail accounts, as well as appropriate internal Marketing resources in development of co-marketing campaigns Assist in the creation of marketing materials and solutions for all product lines carried by assigned accounts including local initiatives, product launch, asset delivery, promotions, etc. Maintain all-inclusive signage and fixture database while managing Account and Sales team requests and forecasts as needed in collaboration with Visual Merchandising Contribute to the Retail Marketing budget, project budgets, and forecast planning Partner with internal and external Design teams to execute retail initiatives through project management, retail-specific creative input, ownership of distribution lists, multi-level approvals and implementation Deliver both printed signage and digital assets to support product launches on-time, with proper approvals Develop trade promotional campaigns in conjunction with retail partners and internal Marketing resources including Design and Sales Primary internal contact for Sales team including launch support, instore product support, seeding and asset delivery Manage external vendors and Visual Merchandising teams to facilitate retail transformations and executions, brand standards, launch activations and events Assist in leading calls with accounts for communicating updates regarding signage and collateral TECHNICAL COMPETENCIES (Knowledge, Skills & Abilities) Strong written and verbal communication skills Advanced user of MS Office suite Strong negotiation and organizational skills and with a focus on follow through, analytics and insights Ability to isolate in-market opportunities, outline success metrics, develop an execution plan and unite partners through execution Must be proficient in time management with a focus on meeting or exceeding deadlines and influence others to do the same Ability to multi-task, cultivate account relationships and effectively present information to all partners and groups of all sizes. Strong ability to think creatively with an in-depth understanding of brand management, marketing mix dynamics and consumer behavior Ability to collaborate and manage priorities to accomplish overall team goals while being adaptive to changing priorities EDUCATION AND EXPERIENCE Bachelor's Degree in Marketing, Merchandising, Advertising, Communications, or related field Minimum of 4 years related experience with a proven track record Consumer product and or sporting goods background ideal Previous experience with print production highly preferred Role excels with an interest/passion for golf and golf knowledge highly preferred Regular travel required - estimated 30% domestic #LI-AL1 DE&I and EEOC: Inclusion & Diversity: As a purpose-led, performance driven company, we strive to foster a culture of belonging based on respect, connection, openness and authenticity. We are committed to building and maintaining a workplace that celebrates the diversity of our associates, supporting them to bring their authentic selves to work every day. If your experience is close to what we're looking for, please consider applying. Experience comes in many forms, skills are transferable, and passion goes a long way. We know that diverse backgrounds and experiences make for the best problem-solving and creative thinking, which is why we're dedicated to adding new perspectives to the team and encourage everyone to apply. We look forward to learning more about you. ARE YOU READY TO MAKE THE TURN? APPLY TODAY! 70,700.00 - 88,400.00 - 106,100.00 USD Annual

Posted 3 days ago

Operations Coordinator, Supplier Marketing-logo
Operations Coordinator, Supplier Marketing
McKesson CorporationRichmond, VA
McKesson is an impact-driven, Fortune 10 company that touches virtually every aspect of healthcare. We are known for delivering insights, products, and services that make quality care more accessible and affordable. Here, we focus on the health, happiness, and well-being of you and those we serve - we care. What you do at McKesson matters. We foster a culture where you can grow, make an impact, and are empowered to bring new ideas. Together, we thrive as we shape the future of health for patients, our communities, and our people. If you want to be part of tomorrow's health today, we want to hear from you. Current Need The McKesson Medical-Surgical team is looking for an Operations Coordinator, Supplier Marketing to join the team in Richmond, VA. Position Description Are you a skilled system administrator? Do you have experience managing process improvement project? Do you enjoy problem solving and helping teammates work efficiently? We're looking for an operations coordinator who can think outside the box while helping to make the supplier marketing run as efficiently as possible from a system and process perspective. This person needs to be comfortable performing both routine tasks and complex, multi-step processes that support our Supplier Marketing team. The operations coordinator will work across multiple systems and with multiple departments to help ensure that the team's processes are optimized and that they are fully utilizing capacity. In addition there are processes such as roster management and short-term sales incentives that this individual is fully responsible for. As the team works to utilize digital capabilities at our disposal, this person will play a crucial role in helping to identify and implement where automation can help drive efficiencies across the team. You'll be joining a team that gets a lot done at high levels of excellence and creativity. We enjoy our work, we're proud of the relationships we have with our suppliers, the programs and events we develop and support, and we're serious about quality and measuring and improving everything we do. Interested? We want to hear from you! In this role you will: Administer the Workfront system, managing user access, permissions, project templates, custom fields, workflows, and automation rules Enhance Workfront system functionality and performance, optimizing workflows and implementing best practices Develop training materials, user guides, and documentation; conduct training sessions and provide user support Collaborate with cross-functional teams to align with business requirements and implement system enhancements Lead process improvement projects for the supplier marketing team Generate and interpret reports on project status, capacity, and key metrics Optimize tactic capacity with the marketing department Administer and optimize the BIW System (DRIVE platform) for program needs Maintain and disseminate quarterly sales team rosters to suppliers To be successful, you'll need to: Be a strong member of a strong team: Bring your best and add strength to a results-oriented supplier marketing team. Have a continuous improvement mindset: Research best practices and trends to deliver high performing programs for suppliers. Proficiency in administering, configuring, and supporting systems, specifically the Workfront project management system and the BIW System Be able to collaborate with cross-functional teams to understand business requirements, gather feedback, and implement system enhancements. Have excellent problem-solving and analytical skills to analyze complex problems and provide effective solutions. Understand project management principles and methodologies, Green Belt Certification is a plus. Bring a strong customer service orientation to ensure a positive user experience. Have effective time management skills to handle multiple tasks and projects simultaneously. Minimum Requirements 2+ years of experience with Workfront or a similar marketing workflow system. Critical Skills Project coordination or project management experience Deadline-driven task management experience with proven success Strong verbal and written communication skills Strong skills in MS Office. Additional Knowledge & Skills Customer-first attitude Creative problem-solving skills Excellent collaboration skills Ability to quickly learn systems and processes Ability to manage various tasks with different timelines; highly organized to manage high-volume tasks Self-driven individual with natural orientation to detail Technology experience with MS Office applications (strong PPT and Excel), Workfront, PowerAutomate and SharePoint Education 4-year degree in business, marketing, or related field or equivalent experience. HS diploma required. Physical Requirements Traditional office environment Large percent of time performing desk-based work (computer, telephone) is required Travel less than 10% Must be authorized to work in the US. Sponsorship is not available for this position. We take pride in our culture of connection and believe in a workplace where everyone can be their full, authentic self. We welcome and encourage veterans, individuals with disabilities and others with diverse perspectives to join our growing team. Your unique perspective and experience are valuable assets that can translate into a rewarding career path with us. Apply to join our team and help shape the future of healthcare! We are proud to offer a competitive compensation package at McKesson as part of our Total Rewards. This is determined by several factors, including performance, experience and skills, equity, regular job market evaluations, and geographical markets. The pay range shown below is aligned with McKesson's pay philosophy, and pay will always be compliant with any applicable regulations. In addition to base pay, other compensation, such as an annual bonus or long-term incentive opportunities may be offered. For more information regarding benefits at McKesson, please click here. Our Base Pay Range for this position $58,400 - $97,300 McKesson is an Equal Opportunity Employer McKesson provides equal employment opportunities to applicants and employees and is committed to a diverse and inclusive environment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, age or genetic information. For additional information on McKesson's full Equal Employment Opportunity policies, visit our Equal Employment Opportunity page. Join us at McKesson!

Posted 2 weeks ago

Senior Field Marketing Specialist-logo
Senior Field Marketing Specialist
State Employees Federal Credit UnionAlbany, NY
If you are ready to join a company that truly cares about its employees, our members, and our community then you have come to the right place! Summary of Role: A Senior Field Marketing Specialist will be responsible for developing and executing marketing campaigns based on thorough market research and data analysis to determine the most effective way to drive results. This individual deeply understands the value propositions of the Credit Union's products and services and will be the expert on the business units and be able to offer insights when working with third parties and internal staff. Essential Job Functions/Responsibilities: Be a trusted marketing advisor across all assigned business units regarding products, services, and corporate goals. Create marketing plans, estimate campaign costs/budgets, participate in planning & retro meetings, monitoring, and following up on assignments/budgets and reporting campaign performances and ROIs. Interpret data through various data platforms. Make sound recommendations based on data-first metrics and strategies to continue attaining the business goals set by the business unions. Develop and drive marketing initiatives that generate leads through effective member journeys by using personas and products alike. Offer data-based recommendations gathered from reporting on where to shift marketing efforts. Measure and report on marketing plans, member journeys, and deliver recommendations for future campaigns. Work closely with the Field Marketing Manager to support the organization's growth by developing marketing strategies that drive awareness and engagement within the credit union and surrounding communities. Oversee production of assigned business area's marketing collateral, procedures, and deadlines, including the accuracy of published and printed materials for designated projects and internal customers. Make suggestions and proposals for innovative ideas and pilot programs from start to finish backed by solid research and data analysis. Work closely with the Field Marketing Manager to schedule campaigns in the marketing calendar strategically based on market trends. Utilize the project management system to manage projects and backlogs. Collaborate with the Brand Strategy team on copy and creative needs, while being responsible for managing the proofing process for each campaign; with digital marketing team on all digital related tasks and KPIs; and with Member Insights team on member behaviors and consumer preferences. Maintain an awareness of all laws, regulations, developments, and trends that may affect the assigned business and marketing. Work cooperatively with the compliance department to ensure all disclosures and related compliance materials are up to date for all related/assigned projects. Minimum Job Qualifications: Bachelor's degree in Marketing, Business Development, Project Management or a related field, plus six (6) to ten (10) years of experience in Marketing, ecommerce or equivalent combination of education and experience. Proven track record of aligning Marketing strategies with Sales results with tangible success, i.e., tangible growth, lead and revenue generation achievements. The ability to perform data analysis, interpret the results and make recommendations. Solid understanding of Credit Union products and services with a strong emphasis on the Credit Union philosophy: people helping people. Experience with both traditional and digital marketing vehicles such as mail, email (including nurture/drip marketing), events/webinars, inbound marketing, website as well as mobile, and variety of social networking vehicles. Understand and can perform Market research and Competitive analysis. Excellent verbal, written and auditory communication skills and interpersonal skills; presentation skills. Flexibility to work morning, evening, and weekend events when needed to represent the Credit Union. Proficiency in Microsoft Office Suite including Word, Excel, PowerPoint, Outlook, Teams, & SharePoint. Experience with Salesforce, including Salesforce Financial Service Cloud, Community Cloud and Marketing Cloud is a plus. Other CRM experience is a plus. Starting Compensation: $77,376-$96,720 annually, plus a competitive benefits package. Bilingual individuals who are fluent in a second language in addition to English are highly encouraged to apply. We are an equal opportunity employer. We do not discriminate on the basis of race, creed, color, national origin, religion, sex, age, veteran status, disability, genetic information, gender identity, or any other protected class. Broadview FCU is committed to ensuring individuals with disabilities and/or those who have special needs participate in the workforce and are afforded equal opportunity to apply and compete for jobs. If you would like to contact us regarding the accessibility of our Website or need assistance completing the application process, please contact us at talentacquisition@broadviewfcu.com

Posted 4 weeks ago

Marketing Manager-logo
Marketing Manager
EdgeChicago, IL
EDGE (www.edgescore.com) is expanding credit access for consumers unserved and underserved by traditional credit reports and scores. Over 100 million Americans can't borrow at mainstream rates because they're credit invisible, unscoreable by conventional standards, or rated below prime by traditional risk methods. Armed with powerful insights from open banking data and the leading cashflow underwriting data lake, EDGE is disrupting consumer credit risk assessment which hasn't changed much since the big credit bureaus were actually giant file drawers. Our business is at an inflection point where we've proven the platform's value with early adopters and are rapidly scaling across key verticals. As part of this ramp-up, EDGE is hiring an entrepreneurial and versatile Marketing Manager to execute on all aspects of our marketing roadmap. We have a number of initiatives in-flight or planned where you'll take the baton to accelerate and elevate EDGE's branding, messaging, content, and resultant lead generation. From day one, EDGE's Marketing Manager will own end-to-end ideation and implementation for a significant portion of our thought leadership, sales collateral, event planning, social media, and more. You'll join the team with considerable functional and industry expertise but can expect to learn even more on the job as we discover together which tools and tactics are most effective for growing the business. In this role you'll primarily be a "doer" with accountability for velocity without compromising quality, but from the outset you'll be a thought partner to our leadership team with the intellectual horsepower to become the "thinker" and ultimately head EDGE's marketing function. Key Responsibilities: Drive key marketing initiatives with autonomy Partner with Sales and Product counterparts to understand customer needs, relevant solutions, and effective positioning/messaging of EDGE's value proposition Develop programmatic, technology-enabled execution for marketing campaigns across channels Leverage internal and external resources for copywriting, design, and other content creation then distribution Update and eventually own EDGE's marketing roadmap, budget, and KPI reporting Influence go-to-market motion across the sales funnel Requirements: 5+ years B2B marketing experience On-the-job familiarity with consumer credit underwriting and alternative data First-rate business writing skills to develop crisp, compelling content from scratch Eye for design to create visually appealing web content, sales collateral, and other graphics, both independently and leveraging all available resources Working knowledge or ability to self-teach tools including but not limited to HubSpot, Canva, WordPress, Webflow, Recraft, and more Growth mindset with the energy, passion, and drive to learn and build our business with the stewardship of an owner Benefits: Competitive salary and benefits package Fun, fast-paced work environment Dynamic start-up culture Ability to make an immediate impact in a growth stage company Convenient downtown Chicago office located in the heart of the city Equal opportunity employer IMPORTANT NOTICE: Please carefully review communications to ensure that they are from the official Breezy applicant tracking platform (@breezy-mail.com) or an official NinjaHoldings brand email: @ninjaholdings.com, @creditninja.com, @ninjacard.com, or @edgescore.com. If you have been contacted regarding a job opening at NinjaHoldings from any other email address, including similar email variations, this is NOT a trusted source. We recommend that you refrain from responding to suspicious emails and file a complaint with the FBI's Internet Crime Complaint Center (IC3) at https://www.ic3.gov . For questions or to confirm the authenticity of a communication, please email hr @ninjaholdings.com.

Posted 30+ days ago

College Marketing Representative - Seattle-logo
College Marketing Representative - Seattle
Sony MusicSeattle, WA
As a paid part-time employee of The Orchard, you'll be an advocate for artists that The Orchard distributes. You'll promote 5-10 artists per month, as well as one-off promotions as they arise, in your college town and on campus by implementing digital and in-person marketing strategies. You'll be a tastemaker in your market by working with local businesses, record stores, DJs, promoters, campus organizations, etc. You'll be in charge of hosting listening events, organizing campus activations, and creating digital content for social media that directly supports The Orchard's artists. Your focus will be on new releases and tour support for artists covering a wide range of genres. You'll gain first hand music industry experience and be on the forefront of upcoming artists and new music. WHAT'LL YOU DO: Organically create awareness of The Orchard's artists by liaising with and building relationships with influencers in your markets such as: your college radio station, DJs, student organizations, college newspaper and local sites to exploit all opportunities for exposure such as reviews, radio plays, and interviews Maintain a local social media presence that promotes the artists you'll be working with, utilizing a mix of digital assets that are supplied to you and creating your own content to support The Orchard's artists Implement in-person marketing initiatives at record stores, lifestyle shops, and on campus Research appropriate apps, forums, and networks for the key 18-24yr old demographic for each artist Research & attend local and campus events that will best facilitate the promotion of our artists Attend our artists' shows to hand out promotional tools and get feedback from fans Submit a detailed report on your marketing successes and initiatives for each campaign you run Perks: You will gain real world music industry experience that will be a great addition to your resume You have the opportunity to express your creativity through your locally run social channels, in our team brainstorms, and in your concert/album reviews You'll have access to inside information that will improve your marketing outreach You'll receive free ticket(s) into our artists' shows & possible meet and greet passes You'll build valuable relationships within your local music industry many more! WHO YOU ARE: You are an Undergraduate Student currently enrolled in a 4 year university in Seattle with a minimum of 2 years left prior to graduation You are able to manage your own hours and be accountable for the work assigned to you You have a passion for music, an understanding of how your peers discover and consume music, and a deep interest in music business & marketing You have an understanding of social media marketing, you stay current on trends, and you have an active presence creating content on TikTok, Instagram, Twitter, Facebook You have availability of 20 hours per week You're well-written, well-spoken, a team player, and an excellent communicator You have transportation methods and live within 30 minutes of Seattle You have a flexible schedule for team conference calls and tour coverage WHAT WE GIVE YOU: You will gain real world music industry experience that will be a great addition to your resume You have the opportunity to express your creativity through your locally run social channels, in our team brainstorms, and in your concert/album reviews You'll have access to inside information that will improve your marketing outreach You'll receive free ticket(s) into our artists' shows & possible meet and greet passes* You'll build valuable relationships within your local music industry + many more! About The Orchard The Orchard is a leading full-service music distribution company operating in 48 markets worldwide and servicing top global independent artists and labels. With cutting-edge operations and an unparalleled global team, The Orchard partners with clients to provide full scale solutions across a variety of verticals. Championed by an exceptional community of music lovers and experts, The Orchard empowers creators to grow and evolve in the dynamic, global industry. The Orchard focuses on providing a comfortable, social, and engaging environment to encourage productivity and creativity. The Orchard is committed to providing equal employment opportunity for all persons regardless of age, disability, national origin, race, color, religion, sex, sexual orientation, gender, gender identity or expression, pregnancy, veteran or military status, marital and civil partnership/union status, alienage or citizenship status, creed, genetic information or any other status protected by applicable federal, state, or local law.

Posted 4 weeks ago

Marketing & Content Manager AEC-logo
Marketing & Content Manager AEC
Evergreene Architectural ArtsBrooklyn, NY
At EverGreene Architectural Arts, we are more than just a company - we are an employee-owned community of passionate artists, project managers, designers, conservators, preservationists and corporate creatives united by our commitment to restoring and enhancing historic spaces. With nearly 50 years of experience in the industry, we take pride in making a lasting impact on the architectural landscape of America and preserving the buildings that define our cultural heritage. We are looking for a creative, detail-oriented, and highly organized Marketing & Content Manager specializing in the AEC industry to drive the creation of compelling content that showcases EverGreene's craftsmanship, history, and expertise. Reporting to the Chief Operating Officer, you will be a central figure in building EverGreene's brand presence and supporting business development efforts through strategic, impactful marketing materials. This role is ideal for a proactive storyteller with a keen visual eye and a passion for both writing and design. You will work closely with various departments to gather critical information, craft targeted communications, and curate high-quality imagery that highlights our impressive projects. Key Responsibilities Visual Content & Asset Management Curate and manage high-quality project imagery, ensuring EverGreene's work is presented in the most visually compelling way across all marketing channels. Collaborate with photographers, project teams, and designers to select and edit images that align with EverGreene's brand identity and aesthetic standards. Maintain and refresh a library of marketing assets, including project photos, videos, narratives, and other collateral. External & Internal Communications Serve as a primary liaison between departments, gathering critical project information and crafting messaging that aligns with both internal and external communication needs. Work with business development teams to create and distribute both broad-based and targeted communications that support lead generation and sales efforts. Coordinate with all departments to refine and enhance internal communication processes. Writing & Content Creation Write engaging, concise, and clear project summaries for project pages, proposals, and the company website, showcasing EverGreene's expertise in restoration and preservation. Utilize AI tools (e.g., ChatGPT, Jasper, Grammarly, Copy.ai, Writer) to research target audiences, generate content, and streamline communications to enhance readability and engagement. Develop and maintain employee resumes, project pre-qualification materials, and other business development content. Collaborate with external marketing partners to develop website content, blog posts, and social media copy. Ensure all content aligns with EverGreene's brand voice and effectively communicates the firm's unique value proposition. Marketing & Business Development Support Proactively track down missing or incomplete information from project teams, field teams, and leadership to ensure accuracy and completeness of marketing materials. Collaborate with the business development team to create visually compelling proposals that highlight EverGreene's capabilities and successful projects. Work with external consultants and internal teams to ensure website updates and social media posts accurately represent EverGreene's work and core values. Event Planning & Industry Presence Manage EverGreene's participation in trade shows, conferences, and networking events; handle all logistics, branding, and post-event follow-up. Ensure a polished and consistent presence at external events, managing booth design, collateral preparation, and event execution. Key Qualifications Bachelor's degree in marketing, communications, journalism, design, or a related field. 8+ years of experience in marketing within the Architecture, Engineering, or Construction (AEC) industry. Exceptional visual judgment with the ability to curate and critique project photography to maximize impact. Excellent writing and editing skills with experience producing project descriptions, web content, and marketing collateral. A proactive, self-starter approach to information gathering-comfortable tracking down project details from busy teams and synthesizing that information into compelling marketing materials. Strong project management skills with the ability to juggle multiple priorities and meet deadlines in a fast-paced, project-driven environment. Proficiency in Adobe Creative Suite (Photoshop preferred) and CRM platforms (e.g., Unanet CRM - Cosential). Experience leveraging AI tools to streamline content creation, including using AI for generating written drafts, optimizing SEO, and personalizing content for specific audiences. Familiarity with AI-driven tools for improving content quality, such as grammar and readability checkers, as well as automating repetitive tasks like social media scheduling and reporting. Ability to use AI-powered analytics tools to assess campaign effectiveness and refine marketing strategies based on real-time data insights. Experience in coordinating trade shows and industry events is a plus. Who You Are A highly visual thinker who understands how to tell a story through both words and images. A strong writer who can quickly produce clear, engaging content that resonates with clients and decision-makers. A tech-savvy and inquisitive mind who enjoys discovering new technology and tools, including social media and AI-assisted platforms. A self-motivated individual who thrives in a dynamic environment and can independently track down critical details to craft marketing materials. Exceptionally organized with the ability to stay flexible and shift priorities when necessary. Passionate about architecture, art, craftsmanship, and preservation, with a deep appreciation for EverGreene's mission. Why Join EverGreene? At EverGreene Architectural Arts, you'll have the unique opportunity to make a tangible impact on some of the most iconic and historically significant buildings in the country. As part of our team, you will collaborate with a talented and passionate group, work on exciting projects, and help tell the story of our unique contributions to the field of conservation, preservation, and restoration. This is more than just a marketing role - it's a chance to leave your mark on EverGreene's legacy of craftsmanship, creativity, and innovation. Join us in preserving the nation's architectural heritage while building your own career in a growing, purpose-driven company. Here's what you can expect from working at EverGreene: Make a Lasting Impact: Your work will help preserve landmark buildings, theaters, and sacred spaces across the country, ensuring these architectural treasures are protected for future generations. A Purpose-Driven Career: This is not just marketing; it's about shaping how historic architecture is restored, maintained, and celebrated. You'll play a key role in telling the stories of these iconic structures and EverGreene's unique contributions to the field. Innovate and Lead: You'll have the opportunity to pioneer AI-driven communication strategies in an industry that's ripe for technological advancement, helping to modernize the way we approach preservation and marketing. Elevate Our Brand: Use your creativity and expertise to elevate EverGreene's brand, contribute to business growth, and drive success while collaborating with a passionate team of like-minded professionals. Shape Your Future: As an employee-owner, your work isn't just a job-it's an investment in a company dedicated to craftsmanship, culture, and preserving history. Fuel Company Growth: EverGreene is proud to be a 100% employee-owned company. This exciting new chapter presents a chance for you to tell our story and be part of something truly unique, as we continue to grow and make an even greater impact in the field of architectural preservation and restoration. Work Environment/Job Conditions: EverGreene is committed to providing a smoke-free workplace and is an Equal Opportunity Employer. This role primarily operates in an office setting. Occasional visits to job sites may be necessary, involving walking and interacting with construction environments. The position requires frequent sitting while working on a computer, as well as standing, bending, and reaching. The use of computer equipment may involve repetitive motion of the hands and wrists. Special Notes: EverGreene Architectural Arts is a smoke free environment. Smoking is strictly prohibited in the workplace, including all project sites. EverGreene Architectural Arts is an Affirmative Action - Equal Opportunity Employer. Benefits Available: Medical Insurance with Health Savings Account option (HSA) Dental Insurance Vision Insurance 401(k) with company match Paid Time Off Paid Company Holidays Employee Stock Ownership Plan (ESOP) Pre-tax Commuter Benefits NO RECRUITERS Please note that EverGreene Architectural Arts does not accept unsolicited resumes from recruiters or employment agencies. In the absence of a signed Recruitment Fee Agreement, EverGreene will not consider or agree to payment of any referral compensation or recruiter fee.

Posted 30+ days ago

Director, Digital Marketing-logo
Director, Digital Marketing
Obsidian SecurityPalo Alto, CA
Founded in 2017, Obsidian Security was created to close a critical gap: securing the SaaS applications where modern business happens-platforms like Microsoft 365, Salesforce, and hundreds more. Backed by top investors including Greylock, Norwest Venture Partners, and IVP, we've built a complete SaaS security platform to reduce risk, detect and respond to threats, and prevent breaches at the source. Our team includes leaders who helped define the categories of endpoint and identity security at CrowdStrike, Okta, Cylance, and Carbon Black. Now, we're transforming how SaaS is secured-in the era of agentic AI. Today, Obsidian is trusted by global enterprises like Snowflake, T-Mobile, and Pure Storage. We protect more than 200 organizations across North America, Europe, the Middle East, Southeast Asia, Australia, and New Zealand-including many of the world's largest Fortune 1000 and Global 2000 companies. With strong global momentum, a growing partner ecosystem including SentinelOne, Databricks, and Google Cloud, and a major fundraise on the horizon, we're scaling quickly toward long-term growth and IPO readiness. Join us as we define the future of SaaS security! Obsidian Security is looking for a Director, Digital Marketing to own the strategy and execution of our paid digital marketing efforts. You'll bring your expertise in scaling proven channels and your experimental mindset to explore and validate new growth levers. You'll dive deep into campaign optimization, data analysis, and budget forecasting-then translate those insights into testing plans, strategic recommendations, and creative briefs. The ideal candidate is highly creative, analytical, collaborative, and thrives in a fast-paced environment with a high degree of ownership. Responsibilities: Define clear monthly and weekly performance marketing targets (leads, demos) based on company's sales goals, and develop actionable performance marketing plans to achieve them. Take full ownership of a million-dollar marketing budget, strategically allocating resources to capture in-market demand from the ground up. Hands-on creating, optimizing, and managing performance marketing campaigns across various channels (paid search, social, affiliate, etc.). Oversee the CRO function, continuously optimizing the user conversion funnel to improve conversion rate. Leverage market research and competitive intelligence to drive performance insights and refine campaigns, with a strong focus on data-driven decision-making. Build and lead high-performing marketing teams after initial kickoff. Manage budget allocation, track and report on performance metrics Requirements: At least 5 years of hands-on experience in performance marketing, with a preference for candidates with a background in SaaS. Experience in owning and delivering real business outcomes, such as lead generation, demo bookings, and revenue growth. Ability to work with numbers, reports, and data to make informed decisions. A fast mover with exceptional attention to detail. Comfortable navigating industry trends and shifts, staying agile and responsive to changes in the search landscape. AI use is a plus. A proactive problem-solver with the ability to bounce back from setbacks and learn from failures. Familiarity with Salesforce is a plus, particularly for tracking and reporting on marketing performance. Employee Benefits Our competitive benefits packages are designed to support our employees' well-being, both at work and at home. Our US based employees enjoy: Competitive compensation with equity and 401k Comprehensive healthcare with dental and vision coverage Flexible paid time off and paid holiday time off 12 weeks of new parent or family leave Personal and professional development resources For more details on our US benefits, or for information on our international benefits, please see here. Pay Transparancy Please note that the base pay range is a guideline and for candidates who receive an offer, the base pay will vary based on factors such as work location, as well as the knowledge, skills and experience of the candidate. In addition to a competitive base salary, this position is eligible for equity awards and may be eligible for incentive compensation based on factors such as experience, skills, and location. At Obsidian, we are proud to be an equal-opportunity employer. We value diversity and hire for talent, passion, and compassion. In compliance with federal law, all persons hired will be required to submit satisfactory proof of identity and legal authorization. If you have a need that requires accommodation, please contact accommodations@obsidiansecurity.com Information collected and processed as part of any job applications you choose to submit is subject to Obsidian's Applicant Privacy Policy. Base Salary Range $180,000-$235,000 USD

Posted 1 week ago

Multimedia Marketing Executive-logo
Multimedia Marketing Executive
Nexstar Media Group Inc.Altoona, PA
WTAJ is seeking an Multi-Media Marketing Specialist, responsible for selling television, digital, and social media advertising solutions to local businesses and ad agencies. The ideal candidate is coachable, thrives in a goal-oriented team environment and has strong interpersonal skills. We provide the tools for powerful advertising solutions - you provide a positive attitude, client focus, and desire to WIN! If you want to work for the best, we want to hear from you today! The Sales Account Executive generates advertising revenue by calling on established agencies, cold-calling new prospects and convincing potential clients of the merits of television advertising.Implements strategies to consistently grow revenue and exceed revenue goals. Establishes credible relationships with local business community. Makes sales calls on existing and prospective clients. Maintains assigned accounts and develops new accounts. Prepares and delivers sales presentations to clients. Explains to customers how specific types of advertising will help promote their products or services in the most effective way possible. Provides clients with information regarding rates for advertising placement in all media. Develops advertising schedules with clients and station personnel responsible for placing advertising into station media. Works with clients and station personnel to develop advertisements. Performs other duties as assigned. Requirements & Skills: Bachelor's degree in Marketing, Advertising or Mass Communications, or a related field, or an equivalent combination of education and work-related experience. Minimum one year's experience in sales, preferably in the media field. Valid driver's license with an acceptable driving record. Experience achieving long-range objectives and implementing the strategies and actions to achieve them. Proficiency with computers, telephones, copiers, scanners, fax machines and other office equipment.

Posted 30+ days ago

American University logo
Marketing Manager, SPA & WSP
American UniversityWashington, DC
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Job Description

American University is a student-centered research institution located in Washington, DC, with highly-ranked schools and colleges, internationally-renowned faculty, and a reputation for creating meaningful change in the world. Learn more about American University

Department:

School of Public Affairs

Time Type:

Full time

Job Type:

Regular

FLSA Status:

Exempt

Work Modality:

Hybrid 01 (On Campus 3-4 Days/Week)

Union:

SEIU Local 500 - Provost & Enrollment Division

This position is part of a collective bargaining unit represented by SEIU Local 500 - Provost & Enrollment Division. That means the terms and conditions of your employment are governed by university policy (including the Staff Personnel Policies Manual) and any collective bargaining agreement entered into between American University and SEIU Local 500 - Provost & Enrollment Division.

Job Description:

Summary:

The Marketing Manager, SPA & WSP position is responsible for driving lead generation and building brand awareness for the School of Public Affairs across multiple channels using inbound marketing campaigns (i.e., drip campaigns) and marketing automation, with particular focus on its Washington Semester Program (WSP). This role is key to the delivery of prospective student journey communications designed to maximize engagement, applications, and enrollment.

This position will work within SPA's Communications Team, and will develop, execute, and measure campaigns in collaboration with subject matter experts (program directors and admissions teams). The role will be responsible for workflow configuration, audience segmentation, email marketing, data management, and reporting, using AU's CRM systems, Recruit and Salesforce. In addition, this role will perform website updates focused on the Washington Semester Program.

This position works collaboratively across teams to understand the goals and requirements of marketing initiatives and campaigns. The person in this position will also work within SPA's Communications Team to develop creative initiatives and assist with organic and paid social media strategies designed to engage current WSP students and drive enrollment in the program.

This position reports to the Assistant Director of Marketing & Communications of SPA's Communications Team and is a union-eligible position.

Essential Functions:

  1. Marketing Automation & Email Campaign
  • Lead and own the execution of email campaigns and communication journeys.

  • Format and upload Request for Information (RFIs) generated from paid search and paid social media into Recruit and/or Salesforce so that they are properly mapped to deliver personalized constituent journeys.

  • Build, configure, and test campaigns and then monitor and optimize delivery, efficiency, and performance based upon goals.

  • Collaborate with stakeholders on content & design to execute marketing automation campaigns.

  • Conduct A/B and multivariant testing where necessary.

  • Implement new platform features and integrations to successfully deliver and improve marketing automation and reporting capabilities.

  1. Data Analysis & Research
  • Establish and monitor Key Performance Indicators (KPIs) and provide performance analysis.

  • Regularly conduct tests to improve KPIs.

  • Identify tactics for improving the communication journey to prospects.

  • Perform competitive analysis and offer suggestions of innovative marketing strategies.

  • Learn, research, and recommend marketing automation and email best practices.

  1. Web Content Updates
  • Create landing pages.

  • Update and maintain consistent look and feel for Washington Semester Program's web pages.

  • Manage web updates and maintenance requests.

  • Produce new web pages to meet WSP's marketing goals.

  • Collaborate with SPA's Web Content Manager to educate and advise staff and faculty on accessibility compliances.

  • Improve user experience across devices and browsers by analyzing web traffic data.

  • Lead efforts to enhance web user experience.

  • Collaborate and attend university-wide web meetings.

  1. Social Media
  • Collaborate with relevant stakeholders to develop and implement organic and paid social media campaigns for WSP.
  1. Other Duties as Assigned

Position Type/Expected Hours of Work:

  • Full Time.

  • 35 hours/week.

  • Hybrid 1 (3-4 days in Office).

Salary Range:

  • $70,000-$75,000 annually.

Required Education and Experience:

  • Bachelor's degree in Marketing or Communications or equivalent in education and experience.

  • 3-5 years of relevant experience.

  • Excellent verbal and written communications skills and proficient in Microsoft Office, social media, email marketing platforms, and digital marketing required.

  • Strong organizational, interpersonal, communication, and presentation skills and the ability to work independently and as a member of a team required.

  • Ability to serve as a "trusted advisor" to faculty and staff in departments and institutes across SPA in pursuit of communications and marketing objectives, particularly through social media required.

Preferred Education and Experience:

  • Experience in Salesforce Marketing Cloud.

  • Experience consulting with clients.

  • Understanding of AMPscript, SQL, HTML/CSS, and JavaScript.

  • Experience integrating Salesforce Marketing Cloud with other systems.

  • Ability to analyze campaign performance.

  • Master's degree in marketing or other relevant field preferred.

Benefits

AU offers a competitive benefits package including a 200% matching retirement plan, tuition benefits for full-time staff and their families, several leadership development certificates, and has been recognized by the American Heart Association as a fit-friendly worksite. Click here to learn about American University's unique benefit options.

Other Details

  • Hiring offers for this position are contingent on successful completion of a background check.

  • Employees in staff positions at American University must deliver their services to the university from either the District of Columbia, Maryland, or Virginia, or perform work on-site at the university.

  • Please note this job announcement is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

  • American University is an E-Verify employer.

Current American University Employees

American University current employees must apply through their employee Workday account. If you are a current employee at American University, please log into Workday and select the Find Jobs report which will take you to our internal career listings.

Contact Us

For more information or assistance with the American University careers site, email theworkline@american.edu.

American University is an equal opportunity, affirmative action institution that operates in compliance with applicable laws and regulations. The university does not discriminate on the basis of race, color, national origin, religion, sex (including pregnancy), age, sexual orientation, disability, marital status, personal appearance, gender identity and expression, family responsibilities, political affiliation, source of income, veteran status, an individual's genetic information or any other bases under federal or local laws (collectively "Protected Bases") in its programs and activities.