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Brand Marketing Insights Manager-logo
Brand Marketing Insights Manager
Palm Bay InternationalNew York, New York
Brand Marketing Insights Manager If interested in this opportunity, please complete our culture index survey at the link below: https://surveys.cultureindex.com/s/SZp28aojTX/95988 Palm Bay International (PBI) , a dynamic family-owned company, offers one of the nation’s most comprehensive portfolios of imported wines and spirits, including over 50 suppliers from around the globe. Among Palm Bay’s most valued assets is its remarkable network of long-term partnerships with the foremost wholesale companies in all 50 states, as well as the Caribbean, Mexico, and Central America. With the crucial collaboration of these partners, Palm Bay’s portfolio can meet the needs of every level of the industry, from independent restaurants and retail stores, to chain accounts, supermarkets, hotels, airlines, cruise ships, duty-free accounts and U.S. military bases. This impressive roster of brands, accounts, and relationships positions Palm Bay as a major source of fine wines and spirits and an industry leader in the U.S. marketplace. For more visit: www.palmbay.com . Location: 3-day Hybrid (T-Th) in NYC Office Position Overview: Reporting to the Sr Director of Business Intelligence, the Brand Marketing Insights Manager will be an insights ambassador to the PBI Marketing and Brand Management teams. This individual will play a pivotal role in unlocking growth through a deep, data-driven understanding of retail performance, consumer behavior and macro wine and spirits trends. The ideal candidate will bring strong analytical acumen and the ability to synthesize diverse data sources into clear, actionable insights that influence both commercial strategy and brand direction. In this role, you will lead the analysis of varying data sources to uncover drivers of category and brand performance. You will also evaluate evolving shopper behaviors, identify white space opportunities, and translate findings into strategic recommendations for Marketing and Brand Management teams. Working closely with the BI Director, you will help democratize data across the Marketing and Brand Management departments, monitor key trends, and contribute to the development of thought leadership that informs future growth strategies. This position requires demonstrated proficiency in integrating and interpreting data from multiple sources, which may include NielsenIQ/ Circana, varying forms of consumer panel data, retailer POS, loyalty platforms. Familiarity with both quantitative and qualitative research methodologies is also valuable, supporting a holistic and agile approach to insight generation. Responsibilities/Essential Functions: Generate Actionable Insights: Leverage or create tools/methods to guide brand and business strategies, facilitate better decisions, and solve challenges across Marketing and Brand Management teams. Provide Thought Leadership: Champion consumer learning and application, guiding objective insights and consumer perspectives. Develop Team Capabilities: Lead ideation sessions, workshops, and trainings to promote stronger planning and tool generation. Streamline Reporting: Elevate data literacy, promote self-service access to key metrics, and build analytical capabilities through training and best practices. Collaborate Cross-Functionally: Identify critical business questions, manage research execution, oversee analysis, and deliver actionable recommendations. Drive Innovation: Utilize data to guide innovation strategy and go-to-market planning, ensuring alignment with consumer demand and category trends. Support the Brand Planning Process: Collaborate with Marketing and Brand management teams to identify and value Annual Planning levers Leverage Insights: Partner with Brand Management to enhance supplier brand conversations. Additional related duties may be assigned, as required. Qualifications/Requirements: Education: Bachelor’s Degree required. Experience: Minimum 5 years in market research, data analytics, or consulting within the CPG industry. Experience with wine and spirits organizations is highly valued. Skills: Strong analytical acumen and ability to translate data into actionable recommendations; ability to interpret complex data sets and translate findings into actionable insights. Consulting skills to listen, interpret, and influence. Entrepreneurial spirit to identify new areas for insights to grow the business. Intellectual curiosity to deeply understand data. Understanding of marketing principles and consumer behavior. Ability to manage multiple projects simultaneously; Superior organizational skills to manage multiple priorities and meet deadlines. Problem-Solving: Innovative thinking and ability to adapt to changing business needs. Effective communication with stakeholders at all levels. Strong interpersonal and collaboration skills in dynamic, fast-paced environments. Advanced proficiency in Microsoft PowerPoint and Excel; experience with Power BI or other data visualization software is a plus. Bonus: Familiarity with qualitative research methodologies Benefits Overview: Palm Bay offers a competitive compensation package including medical, dental, vision, life insurance, 401(K), paid vacation, personal time off and 11 paid company holidays. Palm Bay International is an equal opportunity employer.

Posted 3 days ago

Sales and Marketing Director (Family Ambassador)-logo
Sales and Marketing Director (Family Ambassador)
SilveradoTorrance, California
Be a leader with a memory care innovator! Be part of a renowned team at Silverado, a Fortune Magazine Best Workplace in Aging Services™, where exceptional care meets exceptional careers! For 27 years, Silverado associates have wholeheartedly delivered unmatched care and enriched the lives of those we’ve been privileged to serve. At Silverado, we prioritize not only our residents but also our valued associates. As a certified Great Place to Work, we provide competitive compensation and exceptional benefits to our full-time team members. We are currently seeking a Sales Ambassador (Family Ambassador) who is passionate about making a difference for our Rolling Hills Community in Torrance, CA! Schedule: Tuesday-Saturday We offer a competitive base salary and generous commission plan! Why choose Silverado Rolling Hills in Torrance, CA? We're ranked 6th nationwide by Fortune Magazine in their Best Workplaces in Aging Services list, marking our 3rd consecutive year in the top 10! Certified as a Great Place to Work® for seven consecutive years We value internal mobility; Silverado provides growth opportunities for just about any position on our teams We offer paid training! Qualifications: Bachelor's degree in marketing or related field preferred Two to three years of experience and/or training, or equivalent combination of education and experience Knowledge and experience working with people having Alzheimer's disease and their families preferred Polished presentation skills and database management experience This role requires a valid driver’s license and a good driving record as a condition of employment. Associates must comply with all state and federal driving regulations Associates in roles requiring driving are responsible for maintaining a valid and active driver’s license. Failure to maintain a valid license may result in reassignment, suspension, or termination in accordance with company policies and applicable laws Must have own transportation You may be required to work outside of your regular hours depending on business needs What you'll be doing: This position is a key member of Community Leadership team Promote Silverado programs and services to prospective residents, clients, and their families from the first call through the initiation of service, including permanent placement in a Silverado community, short-term (respite) stays, day service, comprehensive assessment, care management services, and/or home care services, and/or end-of-life care with the goal of assisting all families and, if needed, referral parties Participates in daily leadership meetings, routinely performs as Manager-On-Duty, supervisor, and trainer Identifies and solves problems related to family and resident issues Assesses prospective residents for suitability and fit for Silverado community Responsible for strategic follow-up with residents and families As needed, will generate qualified, professional referrals that contribute to census development for the community As needed, will develop and maintain sales and marketing plans, strategies, and public relations opportunities to promote and communicate the Silverado Vision and Purpose Statement Responsible for achieving established census goals in partnership with other community leaders #LI-TF1 Anticipated pay range $85,000 - $95,000 USD We are looking for someone who: Loves people Has compassion and patience Is comfortable working around animals and pets A quick learner who is dedicated to professional growth Is ethical, honest, dependable, and open-minded Is an effective communicator in both verbal and written English Silverado offers the following benefits to eligible employees: 401(k) matching Health, Dental and Vision Insurance Flexible Spending Account (FSA), Health Savings Account (HSA) Paid time off Tuition reimbursement and professional development assistance Referral program Other amazing benefits such as Pet Insurance, Auto and Home Insurance and Discount Programs! * Silverado is not using outside recruiters to source for this position and will not accept agency or non- Silverado recruiter represented candidates in connection with this job posting. * California Employees: For roles requiring driving, the driving requirement has been deemed essential to the performance of this role due to specific business necessity. Supporting documentation is maintained by Silverado and is available for review upon request to ensure compliance with California law. To view California Consumer Privacy Act (CCPA) information, please visit this page: https://www.silverado.com/legal-disclaimers/#Consumer-Privacy-Act-Disclosure To maintain our world class standard, all offers of employment with Silverado are contingent upon a satisfactory background check as well as drug screening, a physical and TB testing (if required for the position). Silverado also uses E-Verify to confirm work authorization with both the Social Security Administration and the Department of Homeland Security. EOE/M/F/D/V

Posted 1 week ago

NGL Marketing Professional-logo
NGL Marketing Professional
Devon EnergyOklahoma City, Oklahoma
At Devon, we will offer you a career full of energy and unmatched opportunities to solve today’s greatest challenges. Innovation, creative problem-solving and positive change happen when people step out of their comfort zone and think differently. Our values, workplace practices, wellness programs, benefits and compensation are aimed at helping employees manage their unique personal life and care for their families so they can focus on contributing to the fullest. The Senior Staff Downstream Energy Marketing Professional, working independently with limited supervision, is responsible for negotiating highly complex commodity marketing/trading, transportation and/or storage agreements, ensuring favorable terms, profitability, and market competitiveness. The role involves leading the coordination of commodity marketing/trading activities, evaluating regional markets, and managing key customer accounts to optimize profitability. Using a deep understanding of energy markets, the role analyzes the organization's marketing portfolio and industry intelligence to successfully implement marketing/trading strategies and actively participates in continuous improvement initiatives. The role also leverages multi-discipline knowledge to assess risks, establish effective relationships, achieve strategic results, and contribute to company goals. Operates independently under limited supervision, contributing to the negotiation of highly complex marketing and sales/trade agreements, pricing contracts, and terms with customers, thereby optimizing value and ensuring favorable terms to maximize the profitability of the organization's downstream oil, ngl and gas products. Leads coordination of commodity marketing/trading activities, scheduling, contract administration, and other departments, while also negotiating product sales, purchases, transportation, and storage agreements with limited supervision. Analyzes and forecasts trends, price movements, and supply/demand dynamics across products. Evaluates regional/global markets, considering supply/demand fundamentals, competitor assessments, and logistical alternatives. Monitors US infrastructure, including pipeline constraints, exports, regional demand shifts, infrastructure in development, and current and future flows. Evaluates customer performance, credit, and reliability to optimize portfolio, add value, and reduce exposure. Develops new trading strategies using in depth fundamental analysis and market intelligence, challenges existing strategies. Analyzes the organization's marketing portfolio, provides market summaries, supply-demand analysis, and production and transportation analysis. Monitors industry publications, subscriptions, and online reporting services for relevant market intelligence. Leads change efforts and actively participates in continuous improvement initiatives, demonstrating skill in mentoring and influencing. Networks with all relevant market participants both domestically and globally. Education: • Bachelor's Degree in Finance, Marketing, Business Administration or any other related discipline and/or commensurate work experience is required. Experience: • 7+ years of relevant experience, preferably in areas such as Downstream Energy Marketing/Trading or a related field. Industry experience is required. Competencies: • Stakeholder Relationships • Oral & Written Communication • Results Oriented • Active Learning • Digital/AI Literacy • Business Acumen • Innovation • Risk Assessment Skills: • Relationship Building • Contract Negotiation/Execution • Commodities Trading • Value Propositions • Downstream Energy Marketing • Governance and Compliance Qualified applicants are considered without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, status as a protected veteran or other characteristics protected by law. For more information on Equal Employment Opportunity, please follow these links: EEO is the Law EEO is the Law Supplement Pay Transparency Provision

Posted 3 days ago

Product Marketing (Palo Alto)-logo
Product Marketing (Palo Alto)
Androcles-GroupPalo Alto, California
Product Marketing for Pre-IPO start-up in Palo Alto that offers a Hadoop in the Cloud Ecosystem. Product marketing is a high impact role and this role requires technical depth, ability to build a business strategy and develop successful product outreach. Specific requirements: Seven (7) years professional experience Big Consulting firm experience Ability to understand technical concepts at a deep level Ability to write about technology for different audiences A degree from a top University This role works closely with Executives, Engineering and Sales. Responsibilities include: Analysis, competitive intelligence and market research Product positioning and messaging Creating and broadcasting product-related media across channels Training and equipping the sales team to be successful Tradeshow presentation – from the podium, the exhibit floor or to individuals Candidates should have a degree from a top school and Seven (7) years of professional experience including consulting.

Posted 30+ days ago

Sales Marketing Advanced Resource Training (SMART)-logo
Sales Marketing Advanced Resource Training (SMART)
Hankey Group ExternalLos Angeles, California
Westlake Financial stands as the foremost privately held auto finance company in the United States, showcasing consistent year-over-year growth and a steadfast commitment to expansion and diversification. With an unwavering dedication to excellence, Westlake Financial continues to set industry benchmarks and redefine standards within the auto finance sector. Individuals enrolled in the SMART (Sales Marketing Advanced Resource Training) Program can anticipate acquiring a diverse skill set encompassing underwriting, marketing, and sales, all within a dynamic, real-world environment. Participants undergo a comprehensive business skills training regime, featuring a blend of classroom instruction, hands-on application, and office responsibilities. This multifaceted approach equips them with the tools needed to navigate critical business decisions and pave the way for a successful career trajectory. The SMART Program is a paid, full-time entrepreneurial opportunity. Commencing with a comprehensive three-month curriculum centered around classroom training and practical skills development. This structured program is meticulously designed to provide graduates with the tools and expertise necessary to excel in their roles and make a tangible impact on sales performance. While the primary focus lies in boosting sales figures, graduates also engage in extensive interaction with various internal departments, including Originations, Sales, Business Development, and Marketing. This cross-functional exposure enriches their understanding of Westlake's operations and fosters collaborative relationships across the organization. The SMART Program cultivates well-rounded professionals ready to make a meaningful impact in the competitive landscape of sales. By offering a combination of classroom instruction, hands-on experience, business responsibilities and mentorship, the SMART Program equips participants with the requisite knowledge and skills to thrive in their roles. Graduates emerge from the program poised for success, armed with a comprehensive understanding of sales strategies and a commitment to driving excellence in their specified regions. Requirements: Candidates interested in the SMART Program should possess a keen interest in thriving within a fast-paced sales environment and an entrepreneurial spirit. Ideal candidates are characterized by their results-driven mindset, competitive nature, and proficiency in negotiation and presentation skills. Moreover, they should demonstrate an aptitude for effectively showcasing Westlake's comprehensive suite of products and services. Candidates interested in the SMART Program should be prepared for active engagement within a physical office environment. The role involves in-person interactions, employee collaboration, synergizing, and engagement with various departments. The training will be held in our headquarters in Los Angeles and our offices in Agoura Hills. Education : Four Year college degree or better from an accredited university highly preferred. 100% completed at time of hire. Relevant closely related majors preferred. Recommended: Marketing/Sales experience recommended but not required. Intern experience, extracurricular activities, and athletics preferred. Equivalent: Work experience. Benefits: The Hankey Group offers a comprehensive benefits package to full-time employees, including group medical, dental, vision, life and long-term disability insurance coverage, as well as retirements plans designed to protect employee health and provide financial security today and in the future. The company also offers a paid time-off program as well as benefits that can help balance the needs of work and family life. Westlake will also provide paid training from day one. What is our pay plan? Compensation: Self-determined, performance-based compensation package Hourly position, $17.28/hr + performance-based commissions and bonuses 8 month compensation guarantee of $5,000.00 monthly $54,000.00 Guaranteed minimum in first year Average rep earnings after 1 year - $160,000.00 Average earnings of the top 25% reps - $245,00.00 Average earnings of the top 50 reps - $305,000.00 No limit on commissions The exact starting compensation to be offered will be determined at the time of selecting an applicant for hire and will be dependent on a wide range of factors, including but not limited to geographic location, skill set, experience, education, credentials, and licensure when applicable The exact starting compensation to be offered will be determined at the time of selecting an applicant for hire and will be dependent on a wide range of factors, including but not limited to geographic location, skill set, experience, education, credentials, and licensure when applicable. What do we offer? Medical, Dental, and Vision benefits Life Insurance and Long-term disability plans Flexible Spending Account 401K matching Employee Stock Ownership Program in a $22 Billion Company, plus company matching Wellness Programs Metro Tap Card and Metro-link Reimbursement (for Los Angeles, CA employees only) Career Path Opportunities Discounts on Parks, Museums, Movie Tickets, and Attractions Annual Flu Shot Paid Vacations Days Paid Sick days Paid holidays HGym (available in our Los Angeles, CA & Dallas,TX office) Rental Car Discounts, Dell Member Purchase Program UKG Wallet ABOUT WESTLAKE FINANCIAL Mission Statement: PEOPLE: Our people are what make us special. We respect each other’s unique contributions to the team; we promote integrity in all our actions, and we encourage our associates to seize every opportunity for personal excellence and success. PURPOSE: Our purpose is to provide world-class service to our customers, dealers, and partners, while promoting dynamic growth founded on solid financial stability. PASSION: We have passion for what we do, thrive on innovation and the challenges of change; and foster a sense of ownership while having fun as we strive to be the best. Company Description: Westlake Financial is the largest privately held finance company in the nation that specializes in the acquisition and servicing automotive retail installment contracts. Westlake Financial is headquartered in Southern California and funds contracts through a network of over 25,000 new and used car dealerships throughout the United States. Company Quick Facts: Company link: westlakefinancial.com Portfolio assets totaling over 22 billion As of 2024, over 4,000 total employees ACKNOWLEDGMENTS We will consider for employment all qualified Applicants, including those with Criminal Histories, in a manner consistent with the requirements of applicable state and local laws, including the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance. We are an equal opportunity employer and do not unlawfully discriminate in employment. No question on this application is used for the purpose of limiting or excluding any applicant from consideration for employment on a basis prohibited by local, state, or federal law. Equal access to employment, services, and programs is available to all persons. Those applicants requiring reasonable accommodation to the application and/or interview process should notify a representative of the organization.

Posted 4 days ago

Field Marketing Specilaist-logo
Field Marketing Specilaist
Example CorpLos Angeles, New York
*** This is where your organization can create a consistent intro to all of your jobs, creating consistency in voice and messaging across all job posts *** C'est ici que votre organisation peut créer une introduction cohérente à tous vos emplois, en créant une cohérence dans la voix et la messagerie dans tous les postes. Summary: The candidate will be responsible for the design, implementation, and execution of field marketing campaigns. S/he will work closely with marketing managers and the sales team to promote lead generation and create upsell opportunities. Key Responsibilities: Plan and complete field marketing campaigns after conducting preliminary research Develop robust knowledge of all product lines/services Produce various literature, signage, merchandise, and other materials to be used at field marketing events Maintain relationships with third-party vendors and venues Negotiate with retailers and other third-party partners on promotional display and merchandise placement Promote business expansion opportunities to retailers and other merchants through successful field marketing programs Attend relevant trade shows and events Monitor industry trends and competitor activities Manage social media activity surrounding field marketing campaigns Track expenses in an organized fashion Report weekly/monthly on the status of field marketing activities Document and share lead/customer intelligence with sales team. Requirements: 2+ years experience in marketing or event management with the desire to learn more about Field Marketing. Organized and efficient, able to develop and execute against a clear plan. Able to clearly communicate new ideas, products, and campaigns to both internal and external stakeholders. Team player with ability to be a self starter. Flexibility to adjust to the dynamic nature of a startup. Access to automobile for field activities at local customer locations *** Similar to the introduction that can precede all job descriptions, an outro can also be formatted for consistency on all posts *** Semblable à l'introduction qui peut précéder toutes les descriptions de poste, une outro peut également être formatée pour la cohérence sur tous les messages

Posted 3 days ago

Analyst II, Digital Marketing-logo
Analyst II, Digital Marketing
DraftKingsBoston, Massachusetts
We’re defining what it means to build and deliver the most extraordinary sports and entertainment experiences. Our global team is trailblazing new markets, developing cutting-edge products, and shaping the future of responsible gaming. Here, “impossible” isn’t part of our vocabulary. You’ll face some of the toughest but most rewarding challenges of your career. They’re worth it. Channeling your inner grit will accelerate your growth, help us win as a team, and create unforgettable moments for our customers. The Crown Is Yours Our Analytics team is focused on using data to generate insights and power fact-based decisions across the business. As an Analyst on the team, you will use data-driven insights to improve strategies for digital marketing channels and creative operations. You will focus on optimizing marketing effectiveness across DraftKings’ digital channels, focusing on paid search and SEO. By fostering cross-functional collaboration and innovating in metric development, you’ll enable teams throughout our organization to make more informed, improved and expedited decisions. What you’ll do as an Analyst II, Digital Marketing Optimize channel spend and creative performance in collaboration with marketing stakeholders. Develop and manage self-service reporting dashboards for marketing insights. Build analytical frameworks to improve marketing channel performance. Partner with marketing operators and stakeholders to define business problems and deliver analytically rigorous solutions that enhance ROI. Create high-quality presentations to communicate with key stakeholders across the business effectively. What you’ll bring Bachelor’s degree or equivalent in Mathematics, Statistics, Economics, Computer Science, Engineering, Business Analytics, or another relevant discipline. At least 2 years of experience in business analytics or data science. Experience working with paid search and organic search attribution methodologies. Practical experience with SQL/Snowflake and Tableau. Python/R experience is a plus. Knowledge of A/B testing, experimental design, and hypothesis testing methods. Curiosity to learn about a complex business and a desire to grow as an analyst. #LI-AS1 #AC2025 Join Our Team We’re a publicly traded (NASDAQ: DKNG) technology company headquartered in Boston. As a regulated gaming company, you may be required to obtain a gaming license issued by the appropriate state agency as a condition of employment. Don’t worry, we’ll guide you through the process if this is relevant to your role. The US base salary range for this full-time position is 76,800.00 USD - 96,000.00 USD, plus bonus, equity, and benefits as applicable. Our ranges are determined by role, level, and location. The compensation information displayed on each job posting reflects the range for new hire pay rates for the position across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific pay range and how that was determined during the hiring process. It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

Posted 5 days ago

Senior Manager, Performance Marketing-logo
Senior Manager, Performance Marketing
Rover.comSeattle, WA
Who we are: Want to make an impact? Join our pack and come work (and play!) with us. We believe everyone deserves the unconditional love of a pet—and at Rover, our mission is to make it easier to experience that love. Founded in 2011, the Rover app and website connect dog and cat parents with loving pet sitters and dog walkers in neighborhoods across the US, Canada, and Europe. We empower our community of trusted pet sitters and dog walkers to run their own pet care businesses on Rover with the tools and security of a global company to back them. Headquartered in Seattle, Washington, we work closely with our teams in Barcelona, San Antonio, Spokane, and remote locations. We’ve got a reputation for being a great place to work, having been named among the 100 Best Companies to Work For in Seattle Business Magazine and Washington’s Best Workplaces in the Puget Sound Business Journal. We're an agile, fast-growing company, and our leadership comes from some of the world's most respected tech companies. At Rover, our furry coworkers are just as important as our human ones—and we wouldn’t have it any other way. Along with making the joys of pet parenthood more accessible, we’re committed to fostering a diverse, inclusive, and welcoming community of pet people—and that starts with our employees. Who We’re Looking For: We’re seeking a Senior Manager to join our Performance Marketing team to focus on mid and upper funnel marketing. In this role, you’ll drive success across our Paid Social, Online Video, Mobile App Download, and Offline Advertising Channels. The ideal candidate is eager to explore and test new platforms, optimizing with audience strategies, and leveraging innovative ad formats. The candidate will be comfortable working with the Product, Engineering and Analytics teams to define needs and requirements for their marketing team and also with the Brand and Creative team on what is working. Success in this role requires a balance of people management and coaching while driving the marketing team to continue growing new customer acquisition. If you’re passionate about Upper Funnel Marketing, thrive in a fast-paced environment, and are enthusiastic, we’d love to hear from you. Your Accountabilities: Drive new customer acquisition across the US and international markets, setting ambitious yet achievable growth targets Manage a team of high performing Marketers focusing on Paid Social, Online Video (YouTube, OTT, etc.), Linear TV, and Audio, while expanding the team’s capabilities through new hires Oversee agency selection and negotiation with agency partners, ensuring partners provide leverage to your team ensuring they deliver measurable results Partner with Marketing Analytics to establish robust reporting to guide optimizations and enable your team to hit their goals Plan and execute tests of new strategies, tactics, new channels, creative & messaging, novel tactics; working closely with the Brand and Creative teams Stay ahead of industry trends, platform innovations, and competitor strategies identifying new opportunities for growth Foster a collaborative, inclusive and high performance culture, aligning teams on shared goals with cross- functional engagement across partner teams Set and manage performance metrics and targets by channel, analyzing results and optimizing spend for efficiency and impact, working closely with your channel owners What you bring: 5+ years managing high performing marketing teams, with a proven track record of mentoring and retaining top talent, fostering career growth and hiring new team members 10+ years in marketing, with expertise in Paid Social, Online Video, Steaming and Offline Channels Bachelor’s Degree in marketing, business, or STEM field is desired, prior work experience will absolutely be taken into consideration A track record of delivering results, with strong skills in goal setting, reporting, forecasting, and performance management Experience selecting, managing, and holding agencies accountable for results. Ability to build and adapt multi-year marketing plans, adapting to evolving industry trends, new marketing channels and business needs Proficiency in data analytics and storytelling, distilling complex insights into clear actionable recommendations for senior leadership Excellent communication and collaboration skills Some experience with app advertising or mobile attribution platforms (Branch, Kochava, etc.) is a plus Curiosity and excitement to learn Experience with consumer brands and marketplaces is ideal, pet-related brand experience is a plus. Benefits of Working at Rover.com Competitive compensation Long-term incentive plan, with a company performance-based cash payout 401k Flexible PTO Competitive benefits package, including medical, dental, and vision insurance Commuter benefits Bring your dog to work (and unlimited puppy time) Doggy benefits, including $1000 toward adopting your first dog Stocked fridges, coffee, soda, and lots of treats (for humans and dogs) and free catered lunches semi-monthly Regular team activities performed in-person and virtually Compensation: In the greater Seattle area the first year salary range is $153,430 - $190,766. Additionally, Rover offers a long-term incentive plan with a company performance-based cash payout and benefits to full-time employees. The cash compensation offered for this role will be dependent on the candidate's experience, qualifications, skills and abilities as demonstrated in the interview and hiring process. Rover is an equal opportunity employer committed to promoting a diverse, inclusive and inventive environment with the best employees. We’re driven by seeing our people succeed and grow, and we work to ensure everyone contributes to their fullest potential. We consider all qualified applicants without regard to age, race, color, ancestry, national origin, religion, disability, protected veteran status, sex, gender identity or expression, sexual orientation, or any other protected status in accordance with applicable laws, regulations and ordinances. We are committed to work with you to look for reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

Posted 30+ days ago

Senior Lifecycle Marketing Manager-logo
Senior Lifecycle Marketing Manager
AdobeSan Francisco, California
Our Company Changing the world through digital experiences is what Adobe’s all about. We give everyone—from emerging artists to global brands—everything they need to design and deliver exceptional digital experiences! We’re passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen. We’re on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours! The Opportunity Adobe's Lifecycle Marketing team is passionate about delivering high-impact marketing programs to our users. Our goal is to drive growth in both acquisition and engagement efforts through innovative and scalable marketing programs. We are looking for a creative and analytical Senior Lifecycle Marketing Manager to lead lifecycle and email channel strategy and planning for Adobe Creative Cloud and Document Cloud flagship applications. In this highly visible role, you will be the full-funnel lifecycle marketing lead with our primary business unit partners. You will collaborate with Product Marketing, Go-to-Market and Integrated Marketing on broad cross-functional initiatives to ensure that we are delivering excellent user experiences and personalized journeys. What you'll Do Drive full-funnel strategy, planning, and prioritization for the creation of user journeys across acquisition, engagement and retention for your assigned product(s). Build positive relationships through close partnerships cross functional product and marketing teams to ensure alignment on strategy and measurable impact. Turn business goals and priorities into annual and quarterly lifecycle marketing plans. Drive ongoing performance measurement and optimization to increase the impact of lifecycle marketing initiatives and campaigns. Develop quarterly plans including reports that quantify impact, identify trends and optimization opportunities in partnership with email performance teams and cross functional partners. Drive new initiatives to increase conversion and engagement, with ongoing optimization through experimentation Harness technology for programmatic personalization at scale, using AI, APIs, machine-learning models, mobile insights and behavioral data to improve customer relevancy and revenue impact. What you need to succeed Strong email marketing experience focused on personalized user journeys, with the ability to quickly learn new technologies, products, or systems Strong analytical skills -ability to interpret data, identify trends and advance initiatives to optimize performance Ability to thrive in a fast-paced environment while prioritizing tasks and deadlines with minimal oversight Strong written and verbal communication and problem-solving skills with a meticulous approach to detail Ability to navigate a matrixed organization and represent team with integrity and self-sufficiency Experience Extensive experience in email (or other relevant performance marketing channels) with an emphasis on personalization and experimentation Tech or SaaS experience preferred, ideally in a multi-funnel or multi-vertical business model. 7+ years proven experience, with BA/BS; MBA a plus Our compensation reflects the cost of labor across several U.S. geographic markets, and we pay differently based on those defined markets. The U.S. pay range for this position is $110,800 -- $209,500 annually. Pay within this range varies by work location and may also depend on job-related knowledge, skills, and experience. Your recruiter can share more about the specific salary range for the job location during the hiring process. At Adobe, for sales roles starting salaries are expressed as total target compensation (TTC = base + commission), and short-term incentives are in the form of sales commission plans. Non-sales roles starting salaries are expressed as base salary and short-term incentives are in the form of the Annual Incentive Plan (AIP). In addition, certain roles may be eligible for long-term incentives in the form of a new hire equity award. State-Specific Notices: California : Fair Chance Ordinances Adobe will consider qualified applicants with arrest or conviction records for employment in accordance with state and local laws and “fair chance” ordinances. Colorado: Application Window Notice If this role is open to hiring in Colorado (as listed on the job posting), the application window will remain open until at least the date and time stated above in Pacific Time, in compliance with Colorado pay transparency regulations. If this role does not have Colorado listed as a hiring location, no specific application window applies, and the posting may close at any time based on hiring needs. Massachusetts: Massachusetts Legal Notice It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability. Adobe is proud to be an Equal Employment Opportunity employer. We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other applicable characteristics protected by law. Learn more. Adobe aims to make Adobe.com accessible to any and all users. If you have a disability or special need that requires accommodation to navigate our website or complete the application process, email accommodations@adobe.com or call (408) 536-3015.

Posted 30+ days ago

Multimedia Marketing Executive-logo
Multimedia Marketing Executive
Nexstar MediaAltoona, Pennsylvania
WTAJ is seeking an Multi-Media Marketing Specialist, responsible for selling television, digital, and social media advertising solutions to local businesses and ad agencies. The ideal candidate is coachable, thrives in a goal-oriented team environment and has strong interpersonal skills. We provide the tools for powerful advertising solutions - you provide a positive attitude, client focus, and desire to WIN! If you want to work for the best, we want to hear from you today! The Sales Account Executive generates advertising revenue by calling on established agencies, cold-calling new prospects and convincing potential clients of the merits of television advertising.Implements strategies to consistently grow revenue and exceed revenue goals. Establishes credible relationships with local business community. Makes sales calls on existing and prospective clients. Maintains assigned accounts and develops new accounts. Prepares and delivers sales presentations to clients. Explains to customers how specific types of advertising will help promote their products or services in the most effective way possible. Provides clients with information regarding rates for advertising placement in all media. Develops advertising schedules with clients and station personnel responsible for placing advertising into station media. Works with clients and station personnel to develop advertisements. Performs other duties as assigned. Requirements & Skills : Bachelor’s degree in Marketing, Advertising or Mass Communications, or a related field, or an equivalent combination of education and work-related experience. Minimum one year’s experience in sales, preferably in the media field. Valid driver’s license with an acceptable driving record. Experience achieving long-range objectives and implementing the strategies and actions to achieve them. Proficiency with computers, telephones, copiers, scanners, fax machines and other office equipment.

Posted 4 days ago

Marketing Assistant-logo
Marketing Assistant
Employment Opportunities!!Watervliet, Michigan
Marketing Assistant Job Description Reports to: Marketing Manager FLSA Status: Hourly/Non-Exempt Position Summary: The Marketing Assistant provides administrative support to the Marketing Department on a wide range of routine duties and special projects. This role works cross-functionally across the organization to ensure the success of marketing initiatives and help deliver compelling content to promote our products and services Supervisory Responsibilities: The position has no supervisory responsibilities. Key Responsibilities: · Assist with planning, developing, and executing all Lane Automotive initiatives. · Assist with various routine clerical capacities and coordination of various public relations efforts. · Assist with development/design of various manufacturers’ advertising programs and marketing research projects. · Assist the Marketing Team with the department budget. · Assist in media scheduling, proofing, and trafficking. · Maintain and provide reports for the Marketing Department. · Establish and maintain a centralized archive of advertising, marketing materials, and communications. · Maintain project tracking spread sheets and marketing calendars. · Coordinate event logistics. · Monitor own work to ensure quality, apply feedback to improve performance, and look for ways to improve and promote quality. · Attend industry events (Company Events, Trade Shows, and Motorsports Events) as a strong brand representative. · Work in a team environment. · Promote and maintain a clean and safe work environment by complying with procedures, policies, training, and regulations. · Ensure established policies and procedures are followed. · Participate in continuous improvement project team activities. Education/Experience/Qualifications: · Associate Degree, Bachelor’s Degree preferred, or equivalent of 2-5 years of related experience and a high school diploma/GED. · A working knowledge of the automotive aftermarket industry. Skills & Abilities: Ability to communicate effectively (clear and concise) through writing, speaking, active listening, and presentation Ability to work both independently, within a team, and cross-functionally with other departments/stakeholders Excellent problem-solving skills and sound judgment Excellent organization skills with superior attention to detail · Proficient with Microsoft Office Suite or related software Ability to develop and foster business relationships Must be able to maintain confidentiality Must be able to practice safe work habits Physical Demands: This is an office type position that requires sitting, standing, walking, stooping, kneeling, and use of hands. This position requires the operation of basic office equipment. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Work Environment: Each coworker is accountable for their actions and is required to exercise good judgment in everything they do on behalf of Lane Automotive. Part of that responsibility includes understanding and living up to company values, standards, and policies, specifically our code of ethics and business conduct. Additionally, every coworker has the responsibility to ask questions when they are unsure of what those values, standards, and policies require and to act if they believe someone else is not acting consistently with those values, standards, and policies. The information in this job description is intended to convey the key responsibilities and requirements. It is not an exhaustive list of the skills, efforts, duties, responsibilities, or working conditions associated with the opportunity. Responsibilities are subject to change. At Lane Automotive, we recognize our ultimate success depends on our talented and dedicated workforce. We value the contribution each Team Member makes to our Vision “To deliver the best customer experience in every market we serve.” We expect Team Members to practice values in all decisions and lead the values by action and example. Lane Automotive Values: Integrity: Be genuine, always do what’s right even when no one is looking Passion: A strong feeling of excitement Innovation: Never satisfied with the status quo Respect: Consideration for everyone, in everything we do Accountability: Take ownership Lane Automotive welcomes diversity. As an equal opportunity employer, all qualified applicants will be considered regardless of race, religion, color, national origin, sex, age, sexual orientation, gender identity, disability, or protected veteran status.

Posted 30+ days ago

Sasanlimab Global Marketing Director-logo
Sasanlimab Global Marketing Director
PfizerNew York City, New York
ROLE SUMMARY At Pfizer Oncology, we are committed to “Outdo Cancer” by advancing transformative medicines wherever we can make a profound difference in the lives of patients. Today, Pfizer Oncology has an industry-leading pipeline that includes the combined legacy Pfizer and Seagen portfolio across breast, genitourinary (GU), hematology-oncology and thoracic therapeutic areas. SASANLIMAB is an important asset in the growing GU portfolio and will be the first global launch in bladder cancer. Recently, the sasanlimab CREST trial showed positive results in Non-Muscle Invasive Bladder Cancer (NMIBC), and regulatory filings are underway. If successful, potential US approval is expected within the next year with ex-US markets following soon after. This role will lead Market Development and External Engagements in support of the sasanlimab global launch. The successful candidate must have the ability to (1) gather and synthesize market insights, (2) leverage these to develop strategies and tactics, and (3) shape the care pathway to enable uptake of sasanlimab + BCG in NMIBC. ROLE RESPONSIBILITIES Lead Market Development strategy & tactics, with particular focus on defining the role of urologists and oncologists in prescribing sasanlimab + BCG in NMIBC (the care pathway). Define Go-to-Market guidance for ex-US countries in light of differences in local care pathways. Lead KOL Engagement Strategy and Commercial Advisory Boards. Define and execute peer-to-peer education initiatives. Define and execute Patient & Advocacy Group strategies and tactics. Competitive Intelligence Lead for sasanlimab and disitimab vedotin. Congress Strategy & Tactical Execution. Liaison for Internal / External Comms. BASIC QUALIFICATIONS Candidate demonstrates a breadth of diverse leadership experiences and capabilities including: the ability to influence and collaborate with peers, develop and coach others, oversee and guide the work of other colleagues to achieve meaningful outcomes and create business impact. Bachelor’s degree required, Master’s degree preferred. Bachelor's degree with 8+ years of commercial experience in the biopharmaceutical industry, including strong track record in marketing, Masters degree with 7+ years of experience and PhD with 5+ years of experience. Demonstrated ability to engage internal and external experts from a wide range of functional areas Ability to work independently across senior level stakeholders with demonstrated judgement of what needs to be escalated. Excellent communication and presentation skills (oral and written). Robust analytical/planning skills and ability to multi-task under pressure. Self-starter, comfortable with ambiguity and demonstrated ability to challenge status quo and deliver results. Strong team player who demonstrates Pfizer values: Courage, Excellence, Equity, Joy. Solid understanding of today’s Global and US pharmaceutical environment, incl. Regulatory, Legal and Compliance. Demonstrated track record of conducting activities in accordance with company policies and SOPs, Pfizer values and regulatory guidelines. PREFERRED QUALIFICATIONS Oncology experience. GU cancer experience a plus. Experience in regional and/or international markets. Launch experience. NON-STANDARD WORK SCHEDULE, TRAVEL OR ENVIRONMENT REQUIREMENTS Ability to travel approximately 20% of the time. Availability to work with colleagues across a wide range of time zones. Other Job Details Last day to apply: June 3, 2025 Work Location Assignment: Must be able to work from the assigned Pfizer office 2-3 days per week, or as needed by the business. Eligible for Relocation Package: No #LI-PFE The annual base salary for this position ranges from $169,700.00 to $282,900.00. In addition, this position is eligible for participation in Pfizer’s Global Performance Plan with a bonus target of 20.0% of the base salary and eligibility to participate in our share based long term incentive program. We offer comprehensive and generous benefits and programs to help our colleagues lead healthy lives and to support each of life’s moments. Benefits offered include a 401(k) plan with Pfizer Matching Contributions and an additional Pfizer Retirement Savings Contribution, paid vacation, holiday and personal days, paid caregiver/parental and medical leave, and health benefits to include medical, prescription drug, dental and vision coverage. Learn more at Pfizer Candidate Site – U.S. Benefits | (uscandidates.mypfizerbenefits.com). Pfizer compensation structures and benefit packages are aligned based on the location of hire. The United States salary range provided does not apply to Tampa, FL or any location outside of the United States. Relocation assistance may be available based on business needs and/or eligibility. Sunshine Act Pfizer reports payments and other transfers of value to health care providers as required by federal and state transparency laws and implementing regulations. These laws and regulations require Pfizer to provide government agencies with information such as a health care provider’s name, address and the type of payments or other value received, generally for public disclosure. Subject to further legal review and statutory or regulatory clarification, which Pfizer intends to pursue, reimbursement of recruiting expenses for licensed physicians may constitute a reportable transfer of value under the federal transparency law commonly known as the Sunshine Act. Therefore, if you are a licensed physician who incurs recruiting expenses as a result of interviewing with Pfizer that we pay or reimburse, your name, address and the amount of payments made currently will be reported to the government. If you have questions regarding this matter, please do not hesitate to contact your Talent Acquisition representative. EEO & Employment Eligibility Pfizer is committed to equal opportunity in the terms and conditions of employment for all employees and job applicants without regard to race, color, religion, sex, sexual orientation, age, gender identity or gender expression, national origin, disability or veteran status. Pfizer also complies with all applicable national, state and local laws governing nondiscrimination in employment as well as work authorization and employment eligibility verification requirements of the Immigration and Nationality Act and IRCA. Pfizer is an E-Verify employer. This position requires permanent work authorization in the United States. Marketing and Market Research

Posted 4 days ago

Senior Product Marketing Manager-logo
Senior Product Marketing Manager
project44Chicago, IL
About Project44 Why project44? At project44 we’re on a mission - to make supply chains work. With Movement, our High-Velocity Supply Chain Platform, project44 optimizes the movement of products globally, delivering unparalleled resiliency, sustainability, and value for our customers. We operate the world's most trusted end-to-end visibility platform, tracking over 1 billion shipments annually for over 1,300 leading brands across manufacturing, automotive, retail, life sciences, food & beverage, and oil, chemical & gas industries. Recently named to Fast Company’s Most Innovative Company’s List, project44 is headquartered in Chicago with a diverse global team and growing. If you’re eager to be part of a winning team that works together to solve some of the most challenging supply chain challenges every day, let’s talk. About the role project44 is looking for a seasoned product marketer to unlock the next phase of innovation and growth. Critical to our success is compelling product marketing – killer messaging, high differentiation against our competitors, compelling stories about how our platform delivers results and content that scales our go-to-market. This individual will own a product pillar and work cross-functionally with product, marketing, sales, and creative, teams to orchestrate high-impact product launches, obtain in-depth customer and competitive insights, develop personas and use cases, and create messaging and collateral. This role is ideal for a self-starter who can work on both creative marketing initiatives and strategy to bring new products to the market.   What You’ll Do Build compelling and cohesive messaging and positioning for new and existing products that speak to our relevant audiences - shippers, logistics providers, carriers, and partners Support our marketing efforts by managing end-to-end product launches and feature releases Communicate the vision and value of our platform to sales teams in enablement; develop sales tools and collateral that facilitate the selling process Support customer upsell and cross-sell marketing campaigns Create customer stories and case studies that highlight customer wins and product differentiation Support competitive analysis and collateral creation to educate project44 team members and the broader market on our unique value proposition Produce compelling external-facing content, including thought leadership content, webinars, data sheets, solution guides, and videos Design and improve processes that foster collaboration and alignment between sales, marketing, and product teams Support analyst interactions including briefings, Magic Quadrant and Market Guide submissions   Required Skills and Experience      5+ years of experience in product marketing at a high-tech company or similar Creative thinker who can generate innovative marketing ideas, work collaboratively, and lead a cross-functional team of stakeholders to drive execution amidst multiple priorities and goals Organizational skills to effectively prioritize and manage multiple projects with tight deadlines Experience launching and growing enterprise products Excellent writing skills required a range of killer marketing assets, including messaging and positioning, compelling slide decks, marketing assets and website copy Proven track record of developing value focused sales enablement training and collateral for direct sales teams and global channel partners Exceptional communication skills in front of internal, external, and global audiences   Preferred Skills and Experience     Supply chain experience strongly preferred Managing and planning strategic analyst interactions Familiarity with pricing, packaging, and SKU creation processes Understanding or experience in Logistics technology with any of the following specialties: Visibility, TMS, Yard Management, Last Mile Experience in building, managing, and updating competitive programs, including battlecards and Win/Loss   What We Offer Opportunity to shape the future of global supply chain visibility Collaborative, fast-paced environment with high visibility to executive leadership Competitive compensation package including equity Professional development and growth opportunities In-Office Connection:  Our office is where ideas spark, connections thrive, and innovation comes alive. The expectation is to be on-site, in office three days a week as this offers the chance to immerse yourself in the energy of our headquarters, collaborate with the founder, and experience our new customer experience center. Together, we’re building something extraordinary—learn, grow, and thrive in our fast-paced, transformative environment.

Posted 30+ days ago

Content Marketing Manager -logo
Content Marketing Manager
LaterBoston, MA
Later is the enterprise leader in social media and influencer marketing software, services, and data, trusted by leading brands and agencies worldwide. Following our acquisition of Mavely , the Everyday Influencer Platform®, Later enables brands to scale creator partnerships from nano to premium influencers while managing social media content and campaigns across all major social and affiliate networks. Through proprietary performance data, marketing leaders can drive attributable sales and optimize social commerce with our software platform or award-winning services.  Later is founded on two success stories that began in 2014: Mavrck, the industry-leading  influencer marketing solution (now Later Influence™), and Later, the best social media management platform (now Later Social™) and first-to-market link in bio tool , Later Link in Bio. In 2024, Mavrck and Later officially joined together as one unified business, with a shared vision: to enable the world to make a living with their creativity. We’re trusted by the top social platforms, with partnerships and integrations with Meta, TikTok, X/Twitter, LinkedIn, YouTube, and Pinterest. We enable marketers to create high-performing content and engage in authentic collaborations with creators to reach new audiences, drive engagement, and generate predictable ROI.  About this position: As Content Marketing Manager at Later, you'll play a key role in creating compelling content that educates and engages enterprise B2C brands and agencies about social media and influencer marketing. Reporting to the Senior Content Marketing Manager, you'll help execute Later's content strategy through regular blog posts, customer stories, and contribution to major research reports. This role is essential in maintaining Later's strong content cadence while ensuring consistently high quality across all content formats. Your work will directly support Later's position as a thought leader in the social media and influencer marketing space while helping drive organic growth and lead generation. What you'll be doing: Strategy Support the development of content themes and editorial calendar Identify trending topics and content opportunities in social media and influencer marketing Contribute to content distribution and optimization strategies Technical/Execution Write and produce high-quality blog posts, articles, and customer stories Support the creation of quarterly research reports and industry benchmarks Optimize content for SEO while maintaining Later's brand voice Manage the content calendar and publishing schedule Create content briefs for freelance writers and subject matter experts Team/Collaboration Work closely with Design team to coordinate visual assets for content Partner with Customer Marketing to develop customer success stories Support Product Marketing with content for product updates and features Coordinate with Social Media team on content distribution Research/Best Practices Research industry trends and topics to inform content creation Monitor competitor content and identify differentiation opportunities Maintain Later's content style guide and best practices Track content performance metrics and create regular reports We are committed to building an inclusive, supportive place for you to do the best and most rewarding work of your career. If you identify with any of the following, we encourage you to apply! 3-5 years of B2B content marketing experience Bachelor's degree in Marketing, Communications, Journalism, or related field Proven track record of creating engaging B2B content Strong understanding of SEO best practices and content optimization Experience with content analytics and performance tracking Excellent writing and editing skills with great attention to detail Strong project management skills and ability to meet deadlines Proficiency in content management systems and SEO tools Experience working with designers and freelance writers Nice to Haves: Experience writing for enterprise B2B audiences Background in social media or influencer marketing Familiarity with social listening and analytics tools Experience with marketing automation platforms Portfolio of published B2B content work How you work:  You’re proactive and results-driven, always taking initiative, aligning your actions with company goals, and delivering consistent outcomes.  Strategic and forward-thinking, you balance immediate needs with long-term opportunities to drive impactful, innovative results. Your curiosity fuels success, keeping you sharp on industry trends, competition, and our cross-functional business dynamics.  Adaptable and resourceful, you handle shifting priorities with ease, manage your time effectively, and know when to ask for support. You share insights to help the team stay ahead and make informed decisions. You bring positivity and resilience to every challenge, tackling obstacles with grit and optimism that inspires those around you.  You lead with emotional intelligence, building trust, supporting others, encouraging growth, and fostering strong relationships through empathy and collaboration.  Our approach to compensation: We take a market-based & data-driven approach to compensation. We leverage data from trusted third-party compensation sources to help us understand the market value of a role based on function, level, geographic location, and scope. We evaluate compensation bi-annually, including performance and market-related factors. Our salaries are benchmarked against market Total Cash Compensation for the geographic location of our job posting. Compensation for some roles is structured as On Target Earnings (OTE = base + commission/variable) while for others it is structured as Salary only. To comply with local legislation and ensure transparency, we share salary ranges on all job postings. Skills, experience and other factors help determine the final salary we offer which may vary from the original range posted.  Additionally, all permanent team members are eligible to participate in various benefits plans as part of their overall compensation package. Salary Range:  $95,000 - 120,000  #LI-Hybrid   Where we work We have offices in Boston, MA; Vancouver, BC; Chicago, IL; and Vancouver, WA. For select positions, we are open to hiring fully remote candidates. We post our positions in the location(s) where we are open to having the successful candidate be located.  Diversity, inclusion, and accessibility At Later, we are committed to fostering a culture rooted in an inclusion-first mindset at every level of the company, embracing the importance of hiring and building teams for culture add rather than culture fit . We openly build and maintain unbiased hiring, pay, and promotion practices to create a foundation for an equitable workplace, paving the way for systemic change. We are committed to creating a diverse environment and are proud to be an equal opportunity employer . All applications will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, national origin, disability, or age. Please let us know if you require any accommodations or support during the recruitment process.

Posted 30+ days ago

Sr Content Marketing Manager -logo
Sr Content Marketing Manager
LaterBoston, MA
Later is the enterprise leader in social media and influencer marketing software, services, and data, trusted by leading brands and agencies worldwide. Following our acquisition of Mavely , the Everyday Influencer Platform®, Later enables brands to scale creator partnerships from nano to premium influencers while managing social media content and campaigns across all major social and affiliate networks. Through proprietary performance data, marketing leaders can drive attributable sales and optimize social commerce with our software platform or award-winning services.  Later is founded on two success stories that began in 2014: Mavrck, the industry-leading  influencer marketing solution (now Later Influence™), and Later, the best social media management platform (now Later Social™) and first-to-market link in bio tool , Later Link in Bio. In 2024, Mavrck and Later officially joined together as one unified business, with a shared vision: to enable the world to make a living with their creativity. We’re trusted by the top social platforms, with partnerships and integrations with Meta, TikTok, X/Twitter, LinkedIn, YouTube, and Pinterest. We enable marketers to create high-performing content and engage in authentic collaborations with creators to reach new audiences, drive engagement, and generate predictable ROI.  About this position: As Senior Content Marketing Manager at Later, you'll spearhead our content strategy and thought leadership initiatives, creating high-impact content that resonates with enterprise B2C brands and marketing agencies. This role sits at the intersection of content, research, and SEO, transforming Later's unique platform data into compelling narratives that drive market authority. Reporting to the VP of Corporate Marketing, you'll balance regular content programming with major quarterly research initiatives while managing relationships with freelancers and agencies to scale content production. Your work will directly influence Later's position as the authority in social media and influencer marketing while driving pipeline growth. What you'll be doing: Strategy Understand Later’s target audiences, spearheading content that attracts and retains Later users Develop and own Later's comprehensive content marketing and data journalism strategy, including long-form content and editorial calendar, using Notion and Contentful  Create and execute research-based content initiatives including quarterly industry reports and annual benchmarks Design and implement content distribution strategies across owned channels to maximize reach and impact Technical/Execution Transform complex platform data and research insights into compelling content narratives Partner with Later’s SEO team to optimize content for SEO (E-E-A-T, keywords) while maintaining editorial excellence Track and analyze content performance metrics in Google Analytics 4, Google Search Console, and SEMRush, creating regular reports on sessions, signups, sessions to signup CRV, trials, leads, SERP clicks, average SERP position, keyword queries, and SOV  Team/Collaboration Partner with SEO, Email Marketing, and Demand Gen teams to generate SEO-optimized content that drives movement through the funnel, with gated content and content linked to customer journeys Partner with Research and Data Science teams to brief in research and data requests, develop methodology for industry reports and benchmarks, and collect and analyze insights for content Work closely with Design team to create impactful data visualizations and maintain brand consistency across all content marketing Support Product Marketing with strategic content for product launches and feature releases Collaborate with Sales Enablement to create content that accelerates enterprise sales cycles Leadership Manage and direct a roster of freelance contributors, industry experts, and content agencies or vendors; over time developing an in-house content marketing team Guide cross-functional initiatives between content, research, and marketing teams Lead the evolution of Later's content strategy and thought leadership position Research/Best Practices Define and implement content best practices and style guidelines Stay current with social media and influencer marketing industry trends Conduct regular content audits and gap analysis to inform strategy We are committed to building an inclusive, supportive place for you to do the best and most rewarding work of your career. If you identify with any of the following, we encourage you to apply! 7+ years of B2B content marketing experience, with demonstrated progression in content strategy roles Bachelor's degree in Marketing, Communications, Journalism, or related field Proven track record of creating content that engages senior marketing decision-makers Experience producing research-based content and managing complex editorial calendars Demonstrated success in driving organic traffic and lead generation through content Strong analytical skills with experience in content performance measurement and optimization Expertise in content operations and SEO best practices Proficiency in content management systems, SEO tools, and analytics platforms Experience managing freelancers and agencies Background in social media or influencer marketing Nice to Haves: Experience with enterprise MarTech platforms Experience marketing to enterprise B2C brands and agencies Familiarity with social listening and social analytics tools Advanced degree in related field How you work:  You’re proactive and results-driven, always taking initiative, aligning your actions with company goals, and delivering consistent outcomes.  Strategic and forward-thinking, you balance immediate needs with long-term opportunities to drive impactful, innovative results. Your curiosity fuels success, keeping you sharp on industry trends, competition, and our cross-functional business dynamics.  Adaptable and resourceful, you handle shifting priorities with ease, manage your time effectively, and know when to ask for support. You share insights to help the team stay ahead and make informed decisions. You bring positivity and resilience to every challenge, tackling obstacles with grit and optimism that inspires those around you.  You lead with emotional intelligence, building trust, supporting others, encouraging growth, and fostering strong relationships through empathy and collaboration.  Our approach to compensation: We take a market-based & data-driven approach to compensation. We leverage data from trusted third-party compensation sources to help us understand the market value of a role based on function, level, geographic location, and scope. We evaluate compensation bi-annually, including performance and market-related factors. Our salaries are benchmarked against market Total Cash Compensation for the geographic location of our job posting. Compensation for some roles is structured as On Target Earnings (OTE = base + commission/variable) while for others it is structured as Salary only. To comply with local legislation and ensure transparency, we share salary ranges on all job postings. Skills, experience and other factors help determine the final salary we offer which may vary from the original range posted.  Additionally, all permanent team members are granted stock options and are eligible to participate in various benefits plans as part of their overall compensation package. Salary Range:  $120,000 - 130,000  #LI-Hybrid   Where we work We have hubs in Boston, MA; Vancouver, BC; Toronto, ON; Chicago, IL; and Vancouver, WA. For select positions, we are open to hiring fully remote candidates. We post our positions in the location(s) where we are open to having the successful candidate be located.  Diversity, inclusion, and accessibility At Later, we are committed to fostering a culture rooted in an inclusion-first mindset at every level of the company, embracing the importance of hiring and building teams for culture add rather than culture fit . We openly build and maintain unbiased hiring, pay, and promotion practices to create a foundation for an equitable workplace, paving the way for systemic change. We are committed to creating a diverse environment and are proud to be an equal opportunity employer . All applications will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, national origin, disability, or age. Please let us know if you require any accommodations or support during the recruitment process.

Posted 30+ days ago

Influencer Marketing Strategy Co-Op-logo
Influencer Marketing Strategy Co-Op
LaterBoston, MA
Later is the enterprise leader in social media and influencer marketing software, services, and data, trusted by leading brands and agencies worldwide. Following our acquisition of Mavely , the Everyday Influencer Platform®, Later enables brands to scale creator partnerships from nano to premium influencers while managing social media content and campaigns across all major social and affiliate networks. Through proprietary performance data, marketing leaders can drive attributable sales and optimize social commerce with our software platform or award-winning services.  Later is founded on two success stories that began in 2014: Mavrck, the industry-leading  influencer marketing solution (now Later Influence™), and Later, the best social media management platform (now Later Social™) and first-to-market link in bio tool , Later Link in Bio. In 2024, Mavrck and Later officially joined together as one unified business, with a shared vision: to enable the world to make a living with their creativity. We’re trusted by the top social platforms, with partnerships and integrations with Meta, TikTok, X/Twitter, LinkedIn, YouTube, and Pinterest. We enable marketers to create high-performing content and engage in authentic collaborations with creators to reach new audiences, drive engagement, and generate predictable ROI.  This position is only open to Northeastern University Co-Op students. The term will run from July-December 2025 and the successful candidates will be expected to work in-office five days a week.  About this position: Our Strategy Team is dedicated to creating outcome-driven strategies and industry best practices for our customers and prospective customers. We push the boundaries of influencer marketing by leveraging data-driven insights, creative ideation, and deep industry expertise. As an Influencer Marketing Strategy Co-op, you’ll work closely with our Strategy team to maximize campaign success for our clients while contributing to the evolution of the influencer marketing industry. This role is ideal for someone looking to gain hands-on experience in a fast-growing, highly competitive space. What You’ll Be Doing: Strategic Campaign Development Collaborate with Later’s Strategy team to assist with the development of innovative influencer marketing strategies for current and prospective customers. Assist in identifying creators aligned with customer goals and present recommendations to clients. Assist the Strategy team in developing proposal presentations that will be used for both current customers and future clients.  Content & Best Practices Creation Assist the strategy team by developing best-in-class templates and playbooks that will be used across the company to standardize and enhance influencer marketing strategies. Campaign Execution & Platform Expertise Gain hands-on experience in setting up and managing influencer marketing campaigns within the Later Influence platform. Analyze campaign performance and contribute to data-driven strategy recommendations. Creative & Proposal Development Work alongside the Strategy team to brainstorm fresh, creative ideas for influencer marketing campaigns and develop compelling proposals for clients. Cross-Team & Ad Hoc Support Provide strategic support across partners and customers as needed, contributing to various projects that advance Later’s influencer marketing expertise. We are committed to building an inclusive, supportive place for you to do the best and most rewarding work of your career. If you identify with any of the following, we encourage you to apply! Currently pursuing a degree in Marketing, Communications, Business, or a related field Passion for influencer marketing, social media and entrepreneurship Strong problem solving and analytical skills Extremely organized & high attention to detail Excellent communication and relationship-building skills An ability to learn quickly and adapt, and manage priorities effectively Scrappy can-do approach to making things happen regardless of challenges Our approach to compensation: We take a market-based & data-driven approach to compensation. We leverage data from trusted third-party compensation sources to help us understand the market value of a role based on function, level, geographic location, and scope. We evaluate compensation bi-annually, including performance and market-related factors. Our salaries are benchmarked against market Total Cash Compensation for the geographic location of our job posting. Compensation for some roles is structured as On Target Earnings (OTE = base + commission/variable) while for others it is structured as Salary only. To comply with local legislation and ensure transparency, we share salary ranges on all job postings. Skills, experience and other factors help determine the final salary we offer which may vary from the original range posted.  Additionally, all permanent team members are granted stock options and are eligible to participate in various benefits plans as part of their overall compensation package. Salary Range: $21 per hour Where we work We have offices in Boston, MA; Vancouver, BC; Chicago, IL; and Vancouver, WA. For select positions, we are open to hiring fully remote candidates. We post our positions in the location(s) where we are open to having the successful candidate be located.  Diversity, inclusion, and accessibility At Later, we are committed to fostering a culture rooted in an inclusion-first mindset at every level of the company, embracing the importance of hiring and building teams for culture add rather than culture fit . We openly build and maintain unbiased hiring, pay, and promotion practices to create a foundation for an equitable workplace, paving the way for systemic change. We are committed to creating a diverse environment and are proud to be an equal opportunity employer . All applications will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, national origin, disability, or age. Please let us know if you require any accommodations or support during the recruitment process.

Posted 30+ days ago

Product Marketing Manager-logo
Product Marketing Manager
PlaidSan Francisco, CA
We believe that the way people interact with their finances will drastically improve in the next few years. We’re dedicated to empowering this transformation by building the tools and experiences that thousands of developers use to create their own products. Plaid powers the tools millions of people rely on to live a healthier financial life. We work with thousands of companies like Venmo, SoFi, several of the Fortune 500, and many of the largest banks to make it easy for people to connect their financial accounts to the apps and services they want to use. Plaid’s network covers 12,000 financial institutions across the US, Canada, UK and Europe. Founded in 2013, the company is headquartered in San Francisco with offices in New York, Washington D.C., London and Amsterdam. As a Product Marketing Manager at Plaid, your primary focus is driving the success of your product area. More specifically, are we talking to the right customer at the right time about the right product? You’ll work closely with product managers from early discovery and product-market fit through launch, growth, and adoption. Your role is to shape go-to-market strategies, influence product development, drive industry and customer awareness and ensure every initiative you drive contributes to product success. Who You Are You are a storyteller. You have excellent written and verbal skills and can communicate the value of our products and distill highly technical concepts to customers and external stakeholders clearly, concisely, and persuasively across multiple mediums and audiences. You are able to deeply understand Plaid’s products. To effectively tell stories and drive growth for Plaid’s products, you live and breathe our products and solutions. You have a deep understanding of product features and capabilities and how that translates to solving our customers’ biggest pain points. You use that knowledge to define the audience and target customers for our solutions. You excel in cross-functional collaboration. You are an owner working with teams across product, GTM, design, communications, marketing, and support to drive successful outcomes for your product areas. You embody the voice of customers. You are customer centric, you collaborate with GTM teams to understand customer needs and opportunities and influence product roadmap and marketing campaigns. Responsibilities Develop messaging and positioning for Plaid’s products and key customer targets Partner closely with GTM, product, partnerships, marketing teams to build a GTM strategy with the goal of driving awareness, demand and usage of our products Conduct ongoing competitive analysis and market research to inform product positioning, identify new opportunities, and ensure Plaid maintains a clear competitive advantage. Qualifications 5+ years of experience with 3+ years in product marketing, sales, account management, growth or other strategic GTM role at a B2B software company Excitement about fintech and the future of our financial system Strong presence and verbal communicator – comfortable engaging with leaders at the largest fintechs and financial institutions in the U.S. Outstanding written communication skills – comfortable developing marketing and sales collateral, as well articulating our strategy with internal stakeholders (e.g. business case, narrative) Desire to engage deeply with cross-functional partners across Product, Design, Sales, and Marketing Thoughtful strategic thinker with a bias for action; comfortable operating in a fast-moving environment with a high degree of ambiguity The target base salary for this position ranges from $133,200/year to $183,600/year in Zone 1. The target base salary will vary based on the job's location. Our geographic zones are as follows: Zone 1 - New York City and San Francisco Bay Area Zone 2 - Los Angeles, Seattle, Washington D.C. Zone 3 - Austin, Boston, Denver, Houston, Portland, Sacramento, San Diego Zone 4 - Raleigh-Durham and all other US cities Additional compensation in the form(s) of equity and/or commission are dependent on the position offered. Plaid provides a comprehensive benefit plan, including medical, dental, vision, and 401(k). Pay is based on factors such as (but not limited to) scope and responsibilities of the position, candidate's work experience and skillset, and location. Pay and benefits are subject to change at any time, consistent with the terms of any applicable compensation or benefit plans. Our mission at Plaid is to unlock financial freedom for everyone. To support that mission, we seek to build a diverse team of driven individuals who care deeply about making the financial ecosystem more equitable. We recognize that strong qualifications can come from both prior work experiences and lived experiences. We encourage you to apply to a role even if your experience doesn't fully match the job description. We are always looking for team members that will bring something unique to Plaid! Plaid is proud to be an equal opportunity employer and values diversity at our company. We do not discriminate based on race, color, national origin, ethnicity, religion or religious belief, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, military or veteran status, disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state, and local laws. Plaid is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance with your application or interviews due to a disability, please let us know at accommodations@plaid.com. Please review our Candidate Privacy Notice here .

Posted 30+ days ago

Senior Product Marketing Manager-logo
Senior Product Marketing Manager
NimbleRxRedwood City, CA
NimbleRx is a technology company that enables people to live their best lives by improving access to reliable, affordable healthcare. Our mission is to bring pharmacies into the future by building a convenient and easy-to-use service that supports pharmacists and empowers patients. We are a fast-growing, technology-first startup doing over $1 billion in GMV annually, and our team stays rooted in a patient-first mentality; we aim to bring all of our patients convenient access to reasonably-priced medications without ever needing to step foot in a pharmacy. We’re looking for an experienced Product Marketer. A driver; with a strong owner’s mindset and demonstrated ability in driving product launches, go-to-market strategies, sales-enablement and product growth via direct and partnership channels. A story-teller; who is able to tell authentic and relatable stories. And an operator; who is adept at building and maintaining lasting relationships and working cross-functionally across product, sales, success, marketing, and other teams to drive meaningful growth. Your mandate: - Launch new products and features to three Nimble verticals - Run integrated GTM motions to grow product adoption, working collaboratively across all internal teams - Help customers be successful with effective enablement - Enable sales to be successful with relevant content and materials This is a highly cross-functional role. You will work closely with partners across product, marketing, sales, customer success, and research. You will: Deeply understand the personas for the outbound sales use cases Bring new products and features to market with integrated GTM motions Drive awareness, acquisition, and activation of product functionality What you bring: 6+ years of experience in Product Marketing or related roles, ideally within health tech 4+ years of experience at a high-growth B2B SaaS company Experience with sales personas and/or lead generation, sales engagement is a huge plus Experience partnering closely with product and influencing the product roadmap Experience conducting research - fielding surveys, conducting interviews, and performing light data analysis to inform strategic decisions Experience launching complex products with effective GTM campaigns that resonate with customers Excellent storytelling, communication, and presentation skills Strong cross-functional collaboration - great at working across many teams Bias toward action, strong ability to get things done and move things forward What's in it for you: Compassionate and driven colleagues in a fun environment where success is celebrated Accelerated career growth in a fast-growing company Direct access to executives and a transparent company culture Rare opportunity to change an industry and lives of millions We are reinventing healthcare / pharmacy - your (grand)parents and your (grand)children will understand and appreciate what you do Medical / Dental / Vision / 401K package that fits your needs Generous Vacation Policy - work hard and take time when you need it 11 Paid Holidays Work out of our HQ in beautiful downtown Redwood City At Nimble, we are dedicated to putting patients first and improving pharmacies across America. Join us on this exciting journey! Diversity, inclusion and belonging at Nimble: Nimble is building a diverse and inclusive work environment where we learn from each other. We pride ourselves on being an equal opportunity employer and welcome people of diverse backgrounds, abilities and perspectives.

Posted 30+ days ago

Product Marketing Manager-logo
Product Marketing Manager
MatillionManchester, NH
Matillion is The Data Productivity Cloud. We are on a mission to power the data productivity of our customers and the world, by helping teams get data business ready, faster. Our technology allows customers to load, transform, sync and orchestrate their data. We are looking for passionate, high-integrity individuals to help us scale up our growing business. Together, we can make a dent in the universe bigger than ourselves. We have a fantastic opportunity for a Product Marketing Manager to join our team. This is a high-impact opportunity to help shape the go-to-market (GTM) success of a fast-growing company at the forefront of Data and AI innovation. As Product Marketing Manager, you’ll be at the heart of how we position, message, and bring our products to market—ensuring customers not only understand the value we deliver, but feel it. In this role, you’ll partner cross-functionally with Product, Sales, and Marketing to define and execute strategies that fuel demand, accelerate adoption, and empower our field teams to win. You won’t just be building slides—you’ll be driving strategy, capturing market insights, crafting compelling narratives, launching products, and shaping the entire customer journey. What you will be doing Craft compelling, high-impact marketing content that brings our value proposition to life — showcasing how Matillion uniquely solves real customer pain points and stands out from the competition. Partner with Product Marketing, Product Management, and Engineering to shape and articulate how data transformation fuels Matillion’s platform vision — connecting the dots between innovation and customer success. Define and execute bold positioning strategies that spotlight our unique approach and clearly set us apart from both traditional players and emerging challengers in the space. Turn insights into action by building efficient feedback loops between customers, the market, and internal teams — helping drive smarter, faster product decisions. Lead the charge on product launches, orchestrating cross-functional go-to-market plans that build momentum, drive adoption, and turn heads in the industry. Empower the sales team with standout enablement tools and persuasive collateral that accelerate conversations and help close deals faster. Stay laser-focused on the competitive landscape, continuously monitoring the market and delivering crisp, strategic insights on how Matillion leads the pack. Bring our story to life with dynamic content like blogs, webinars, and marketing videos that educate, inspire, and differentiate Matillion in a crowded market. What we are looking for Full-spectrum product marketing experience — from market sizing and segmentation to persona creation, messaging strategy, pricing/packaging, competitive intel, product launches, and market research. You name it, I’ve done it — with results to show. Message architect and strategic storyteller — skilled at crafting clear, differentiated, and emotionally resonant messaging that speaks directly to customer pain points and positions products to win. Content powerhouse with a focus on business impact — creates high-quality, customer-facing content across the funnel: web, decks, solution briefs, email, and sales tools that educate, engage, and convert. Simplifier of the complex — takes technical, nuanced product capabilities and turns them into easy-to-grasp value propositions that resonate with both C-suite decision-makers and hands-on users. Trusted cross-functional partner — known for building strong, collaborative relationships across Sales, Product, and Marketing teams to ensure alignment and amplify go-to-market efforts. Proactive and driven — doesn’t wait around. Constantly looking ahead, identifying opportunities, and pushing initiatives forward with urgency and ownership. Results-focused — tuned into metrics that matter. Obsessed with moving the needle on awareness, engagement, adoption, and revenue. At Matillion, we are committed to providing compensation in line with market standards based on the role, job family, job level and country. This role’s estimated annual salaried pay range for this position is £52,400 - £78,600. The final salary will be based on your relevant skills, experience, and qualifications demonstrated in the hiring process. Matillion has fostered a culture that is collaborative, fast-paced, ambitious, and transparent, and an environment where people genuinely care about their colleagues and communities. Our 6 core values guide how we work together and with our customers and partners. We operate a truly flexible and hybrid working culture that promotes work-life balance, and are proud to be able to offer the following benefits: - Company Equity - 30 days holiday + bank holidays - 5 days paid volunteering leave - Health insurance - Life Insurance - Pension - Access to mental health support More about Matillion Thousands of enterprises including Cisco, DocuSign, Slack, and TUI trust Matillion technology to load, transform, sync, and orchestrate their data for a wide range of use cases from insights and operational analytics, to data science, machine learning, and AI. With over $300M raised from top Silicon Valley investors, we are on a mission to power the data productivity of our customers and the world. We are passionate about doing things in a smart, considerate way. We’re honoured to be named a great place to work for several years running by multiple industry research firms. We are dual headquartered in Manchester, UK and Denver, Colorado. We are keen to hear from prospective Matillioners, so even if you don’t feel you match all the criteria please apply and a member of our Talent Acquisition team will be in touch. Alternatively, if you are interested in Matillion but don't see a suitable role, please email talent@matillion.com. Matillion is an equal opportunity employer. We celebrate diversity and we are committed to creating an inclusive environment for all of our team. Matillion prohibits discrimination and harassment of any type. Matillion does not discriminate on the basis of race, colour, religion, age, sex, national origin, disability status, genetics, sexual orientation, gender identity or expression, or any other characteristic protected by law.

Posted 30+ days ago

Field Marketing Manager-logo
Field Marketing Manager
CognitePhoenix, AZ
About Cognite Embark on a transformative journey with Cognite, a global SaaS forerunner in leveraging data to unravel complex business challenges through our cutting-edge Cognite Data Fusion (CDF) platform. We were awarded the 2022 Technology Innovation Leader for Global Digital Industrial Platforms & Cognite was recognized as 2024 Microsoft Energy and Resources Partner of the Year . In the realm of industrial digitalization, we stand at the forefront, reshaping the future of Oil & Gas, Manufacturing and Energy sectors. Join us in this venture where data meets ingenuity, and together, we forge the path to a smarter, more connected industrial future. Learn more about Cognite here Cognite Product Tour 2024 Cognite Product Tour 2023 Data Contextualization Masterclass 2023 Our values Impact : Cogniters strive to make an impact in all that they do. We are result-oriented, always asking ourselves. Ownership : Cogniters embrace a culture of ownership. We go beyond our comfort zones to contribute to the greater good, fostering inclusivity and sharing responsibilities for challenges and success. Relentless : Cogniters are relentless in their pursuit of innovation. We are determined and deliverable (never ruthless or reckless), facing challenges head-on and viewing setbacks as opportunities for growth. Ready to join a fast growing, and category leading SaaS company? As a Field Marketing Manager, you will be responsible for ideating, facilitating, and executing campaigns that drive demand generation, pipeline growth, upsell within existing accounts, and brand recognition. You will be responsible for driving field engagement with integrated marketing programs that leverage a mix of field events, trade shows, digital campaigns, ABM strategies, and partner marketing efforts to engage target accounts and key decision-makers. You are the primary liaison between marketing and the field team to drive prospect and customer engagement across teams. Your efforts will directly contribute to pipeline growth and revenue by creating high-value touch points that lead directly to qualified opportunities and accelerate deals already in the pipeline for the sales team. The ideal candidate is a proactive, results-oriented marketer who understands how to align marketing initiatives with sales objectives to drive measurable business outcomes. What You'll Do Create regional marketing plans with annual, quarterly and monthly views to deliver on key KPIs to meet pipeline and revenue targets Plan, coordinate, and execute in-person and virtual events, including trade shows, roundtables, customer roadshows, and webinars with the goal of driving pipeline and revenue. Work closely with marketing and sales teams to create programs, campaigns, and efforts to drive pipeline and revenue. Work closely with demand generation and digital marketing teams to amplify field programs through digital channels, including email, paid media, and social campaigns. Meet weekly with your regional sales team and sales leadership to share key event and campaign updates, MQLs, funnel conversion and insights. Measure and report on campaign performance using key marketing KPIs such as MQLs, meetings, demos, conversion rate, cost efficiency, pipeline influence and ROI. Work with sales to ensure proper campaign/event attribution in Salesforce. Execute lead nurture and follow-up strategies in partnership with the lifecycle marketing team, sales development representatives, and account executives. Attend trade shows and events to market the product and drive qualified opportunities for the sales team. Create and execute high-performing marketing programs using a data-driven approach with the focus on driving pipeline and revenue. Understand and deploy different strategies and plans to reach new prospects and drive expansion opportunities with existing customers. Set goals and define metrics for each marketing campaign to maximize pipeline generation and sales velocity. Monitor campaign metrics, conduct post-campaign evaluations, analyze and report on results, and make recommendations for future optimizations. Support partner demand generation opportunities. Build relationships with new and existing vendors and associations to drive market penetration. Who You Are 4+ years of field marketing experience in a B2B SaaS or technology company Strong campaign orchestration, persona, and buying cycle experience. Experience in evolving marketing programs based on performance data, feedback from sales, and understanding of the business. Strong understanding of Account-Based Marketing (ABM) and experience implementing ABM strategies. Ability to travel up to 40% for managing trade shows, field events, and executive roundtables with measurable success. Strong analytical skills, with the ability to measure and optimize campaign performance using data-driven insights. Excellent communication and collaboration skills, with the ability to work cross-functionally with sales, product marketing, and demand generation teams. Experience with webinars and virtual event platforms is a plus Working knowledge of a modern martech stack a plus - Salesforce, Hubspot, Marketo, ZoomInfo, 6sense, Sendoso, etc. Experience co-marketing with technology or channel partners in the field a plus. Bachelor’s degree in marketing, Business, Communications, or a related field is preferred. Hands-on experience prioritizing running multiple initiatives, campaigns, and deliverables simultaneously. Self-motivated, who can work independently and proactively to resolve issues and take ownership of tools and processes with minimal supervision. Don’t meet every single requirement? Studies have shown that women and people of colour are less likely to apply to jobs unless they meet every single qualification. We are dedicated to building a diverse, inclusive and authentic workplace, so if you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyways. You may be just the right candidate for this or other roles. A snapshot of our many perks and benefits as a Cogniter * Competitive Compensation including base plus bonus * 401(k) with 4% employer matching * Health, Dental, Vision & Disability Coverages with premiums fully covered for employees and all dependents * Unlimited PTO + flexibility to enjoy it * 18 Company Holidays including the week between Christmas & New Years * Paid Parental Leave Program * Employee Stock Purchase Program (ESPP) * Employee Referral Program * In office catered lunches 3x per week via Colorfull Catering + Fully Stocked Fridges in the offices * Join a team of 70 different nationalities 🌐 with Diversity, Equality and Inclusion (DEI) in focus 🤝. * A highly modern and fun working environment with sublime culture across the organization, follow us on Instagram @ cognitedata 📷 to know more * Opportunity to work with and learn from some of the best people on some of the most ambitious projects found anywhere, across industries * Join our HUB 🗣️ to be part of the conversation directly with Cogniters and our partners. * Paid mobile phone and WiFI *A pet lover? Get the chance to meet Spot 🐶! Why choose Cognite? 🏆 🚀 * Join us in making a real and lasting impact in one of the most exciting and fastest-growing new software companies in the world. * We have repeatedly demonstrated that digital transformation, when anchored on strong DataOps, drives business value and sustainability for clients and allows front-line workers, as well as domain experts, to make better decisions every single day. * Cognite Earns 2023 Microsoft Partner of the Year Award; Recognized as a Global Leader in Energy & Resources and Industrials & Manufacturing * Frost & Sullivan named Cognite a Technology Innovation Leader ! * Built In 2024 Best Places to Work in Austin, TX and Houston, TX * Cognite Recognized as 2024 Microsoft Energy and Resources Partner of the Year * Most recently Cognite Data Fusion® Achieved Industry First DNV Compliance for Digital Twins 🥇 Apply today! If you're excited about the opportunity to work at Cognite and make a difference in the tech industry, we encourage you to apply today! We welcome candidates of all backgrounds and identities to join our team. We encourage you to follow us on Cognite LinkedIn ; we post all our openings there. Equal Opportunity Cognite is committed to creating a diverse and inclusive environment at work and is proud to be an equal opportunity employer. All qualified applicants will receive the same level of consideration for employment; everyone we hire will receive the same level of consideration for training, compensation, and promotion. We ask for gender as part of our application because we want to ensure equal assessment in the recruitment process. Your answer will help us reach this commitment! However, the question about gender is optional and your choice not to answer will not affect the assessment of your application in any way.

Posted 4 days ago

Palm Bay International logo
Brand Marketing Insights Manager
Palm Bay InternationalNew York, New York
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Job Description

Brand Marketing Insights Manager

 

If interested in this opportunity, please complete our culture index survey at the link below: 

https://surveys.cultureindex.com/s/SZp28aojTX/95988

 

 

Palm Bay International (PBI), a dynamic family-owned company, offers one of the nation’s most comprehensive portfolios of imported wines and spirits, including over 50 suppliers from around the globe. Among Palm Bay’s most valued assets is its remarkable network of long-term partnerships with the foremost wholesale companies in all 50 states, as well as the Caribbean, Mexico, and Central America. With the crucial collaboration of these partners, Palm Bay’s portfolio can meet the needs of every level of the industry, from independent restaurants and retail stores, to chain accounts, supermarkets, hotels, airlines, cruise ships, duty-free accounts and U.S. military bases. This impressive roster of brands, accounts, and relationships positions Palm Bay as a major source of fine wines and spirits and an industry leader in the U.S. marketplace. For more visit: www.palmbay.com.

Location: 3-day Hybrid (T-Th) in NYC Office

 

Position Overview:Reporting to the Sr Director of Business Intelligence, the Brand Marketing Insights Manager will be an insights ambassador to the PBI Marketing and Brand Management teams.  This individual will play a pivotal role in unlocking growth through a deep, data-driven understanding of retail performance, consumer behavior and macro wine and spirits trends. The ideal candidate will bring strong analytical acumen and the ability to synthesize diverse data sources into clear, actionable insights that influence both commercial strategy and brand direction.

In this role, you will lead the analysis of varying data sources to uncover drivers of category and brand performance. You will also evaluate evolving shopper behaviors, identify white space opportunities, and translate findings into strategic recommendations for Marketing and Brand Management teams. Working closely with the BI Director, you will help democratize data across the Marketing and Brand Management departments, monitor key trends, and contribute to the development of thought leadership that informs future growth strategies.

This position requires demonstrated proficiency in integrating and interpreting data from multiple sources, which may include NielsenIQ/ Circana, varying forms of consumer panel data, retailer POS, loyalty platforms. Familiarity with both quantitative and qualitative research methodologies is also valuable, supporting a holistic and agile approach to insight generation.

 

 

Responsibilities/Essential Functions:

  • Generate Actionable Insights: Leverage or create tools/methods to guide brand and business strategies, facilitate better decisions, and solve challenges across Marketing and Brand Management teams.
  • Provide Thought Leadership: Champion consumer learning and application, guiding objective insights and consumer perspectives.
  • Develop Team Capabilities: Lead ideation sessions, workshops, and trainings to promote stronger planning and tool generation.
  • Streamline Reporting: Elevate data literacy, promote self-service access to key metrics, and build analytical capabilities through training and best practices.
  • Collaborate Cross-Functionally: Identify critical business questions, manage research execution, oversee analysis, and deliver actionable recommendations.
  • Drive Innovation: Utilize data to guide innovation strategy and go-to-market planning, ensuring alignment with consumer demand and category trends.
  • Support the Brand Planning Process: Collaborate with Marketing and Brand management teams to identify and value Annual Planning levers
  • Leverage Insights: Partner with Brand Management to enhance supplier brand conversations.
  • Additional related duties may be assigned, as required.

Qualifications/Requirements:

  • Education: Bachelor’s Degree required.
  • Experience: Minimum 5 years in market research, data analytics, or consulting within the CPG industry. Experience with wine and spirits organizations is highly valued.
  • Skills:
    • Strong analytical acumen and ability to translate data into actionable recommendations; ability to interpret complex data sets and translate findings into actionable insights.
    • Consulting skills to listen, interpret, and influence.
    • Entrepreneurial spirit to identify new areas for insights to grow the business.
    • Intellectual curiosity to deeply understand data.
    • Understanding of marketing principles and consumer behavior.
    • Ability to manage multiple projects simultaneously; Superior organizational skills to manage multiple priorities and meet deadlines.
    • Problem-Solving: Innovative thinking and ability to adapt to changing business needs.
    • Effective communication with stakeholders at all levels.
    • Strong interpersonal and collaboration skills in dynamic, fast-paced environments.
    • Advanced proficiency in Microsoft PowerPoint and Excel; experience with Power BI or other data visualization software is a plus.
  • Bonus: Familiarity with qualitative research methodologies

 

Benefits Overview:

Palm Bay offers a competitive compensation package including medical, dental, vision, life insurance, 401(K), paid vacation, personal time off and 11 paid company holidays.



Palm Bay International is an equal opportunity employer.