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Customer Analytics & Marketing Measurement Director (Primarily Office)-logo
Customer Analytics & Marketing Measurement Director (Primarily Office)
American Family Insurance GroupMadison, WI
This critical position directs our marketing measurement and customer analytics strategy, developing frameworks to optimize marketing effectiveness and enhance customer experience across the lifecycle. Lead data-driven decision-making to improve marketing ROI, and drive customer acquisition, engagement, growth and retention across the enterprise. Position Compensation Range: $147,000.00 - $250,000.00 Pay Rate Type: Salary Compensation may vary based on the job level and your geographic work location. Relocation support is offered for eligible candidates. Primary Accountabilities You will lead marketing mix modeling across brands and distribution channels, including management of external partners. You will direct recurring measurement framework and analysis across and within important marketing channels - including upper funnel and lower funnel, online and off-line. You will work with Media and Agency teams to assess campaigns and tactics and provide relevant recommendations to optimize performance. You will partner with cross-functional teams including Finance, Field Marketing, Agency/Sales, and Product to understand marketing's impact on the broader business and interpret marketing investment into ROI. Lead test and learn process and roadmap to provide continuous insights. You will Implement customer segmentation strategies, applying behavioral, demographic, and psychographic data to inform targeted marketing and retention efforts. Direct customer lifetime value (CLV) modeling and analysis to identify high-value customer segments and optimize acquisition/retention strategies. Integrate customer behavioral insights with marketing measurement to create a holistic view of customer engagement and campaign effectiveness. Direct the development of customer dashboards and KPIs to monitor customer health metrics across the enterprise. Lead with influence and expertise. Actively contributes to functional leadership team. Communicates and supports organization mission, vision, values, policies, and practices. Specialized Knowledge & Skills Requirements Bachelor's degree in Analytics, Statistics, Marketing, or related field; Master's degree preferred. 8+ years of experience in marketing analytics, with at least 3 years in a leadership role. Subject-matter-expertise on core marketing measurement strategies and techniques, including MMM, attribution, and web analytics. Proficiency with analytical techniques, including application of data science/machine learning/predictive modeling to understand and guide marketing activity. Demonstrated experience leading marketing analytics team on either client or agency side. Expertise in customer lifecycle and journey analytics, including segmentation, CLV modeling, and retention analysis. Experience with CRM systems and customer data platforms such as GCP, and/or Salesforce. Experience with marketing strategy, including: brand strategy, media tactics (digital, paid, social, direct, broad), mobile and emerging marketing and media/marketing technology. This Director must effectively communicate complex data to diverse audiences and have a ability to translate analytical findings into relevant business recommendations. In this primarily office-based role, you will spend at least 80% of your time (4+ days per week) working from our National Headquarters in Madison, WI 53783 or Boston, MA 02110. #LI-Onsite We encourage you to apply even if you do not meet all of the requirements listed above. Skills can be used in many different ways, and your life and professional experience may be relevant beyond what a list of requirements will capture. We encourage those who are passionate about what we do to apply! We provide benefits that support your physical, emotional, and financial wellbeing. You will have access to comprehensive medical, dental, vision and wellbeing benefits that enable you to take care of your health. We also offer a competitive 401(k) contribution, a pension plan, an annual incentive, 9 paid holidays and a paid time off program (23 days accrued annually for full-time employees). In addition, our student loan repayment program and paid-family leave are available to support our employees and their families. Interns and contingent workers are not eligible for American Family Insurance Group benefits. We are an equal opportunity employer. It is our policy to comply with all applicable federal, state and local laws pertaining to non-discrimination, non-harassment and equal opportunity. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. #LI-AW1

Posted 1 week ago

Vice President Of Marketing And Communications-logo
Vice President Of Marketing And Communications
Athens ServicesIndustry, PA
Summary Reporting to the Senior Executive Vice President, the Vice President of Marketing and Communications is responsible for leading and managing the marketing and communications teams to develop and implement integrated strategies that elevate the organization's brand, strengthen stakeholder engagement, and support organizational goals. This role involves overseeing brand management, corporate communications, public relations, digital marketing, and internal communications. The VP of Marketing and Communications will collaborate with departments across the organization to ensure a cohesive voice and unified messaging, monitor and report on marketing and communication performance, and represent the company at industry events and networking opportunities. The ideal candidate will have a strong background in strategic marketing and communications, excellent leadership and storytelling skills, and a proven track record of building brand equity and driving stakeholder engagement. Job Description Develop and execute comprehensive marketing and communications strategies aligned with company goals and brand positioning. Lead and manage high-performing marketing and communications teams, driving creativity, consistency, and results across all channels. Establish and track KPIs for marketing campaigns, communications initiatives, and brand performance. Build and maintain strong relationships with media, industry stakeholders, community partners, and internal teams. Identify and pursue opportunities to increase the company's visibility, enhance its reputation, and promote thought leadership across traditional and digital platforms. Oversee brand strategy, messaging, and visual identity to ensure consistency and cohesion across all touchpoints. Analyze market trends, audience behavior, and campaign performance to inform strategy and optimize impact. Partner with departments such as government affairs, public policy, and customer experience to ensure message alignment and consistency. Manage crisis communications, media inquiries, and issues management in coordination with senior leadership. Represent the company at industry events, conferences, and community engagements to enhance brand presence and relationships. Required Qualifications: Bachelor's degree in marketing, communications, public relations, or a related field; Master's degree or MBA preferred. Extensive experience in marketing and communications with a strong record of success in leadership roles. Demonstrated experience leading brand strategy, media relations, digital marketing, and internal/external communications. Proven ability to lead, motivate, and develop high-performing teams. Exceptional verbal, written, and visual communication skills with the ability to convey complex ideas clearly and compellingly. Strategic mindset with strong analytical skills and experience using data to inform decisions and measure impact. Deep understanding of communication channels including digital, social, earned media, and content marketing. Experience managing corporate reputation and leading communications in high-stakes or crisis situations. Strong collaboration skills with the ability to work cross-functionally and build consensus among diverse stakeholders. Benefits: Competitive wages Comprehensive benefit package Medical, Dental, Vision 401K Life Insurance Paid Vacation and Sick Time Career plan Recognition programs Professional development learning An exceptional work environment Athens will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of the Los Angeles Fair Chance Initiative for Hiring Ordinance and any other applicable state, federal or local laws. EEO/M/F/disability/veteran

Posted today

Marketing Advisor-logo
Marketing Advisor
CompassMadison, WI
Compass seeks a Marketing Advisor to join the team that shapes all of our agents' marketing and branding projects from concept to execution. This team provides vital project management,strategic support, and empowers agents to achieve their marketing goals. You will deliver value that makes clients' marketing efforts more efficient, less time-consuming, and more impactful while collaborating with various stakeholders to create offerings and strategies that positively affect the agent experience on a 'big picture' scale. Please note: this role is 100% in-office in Madison, WI. At Compass You Will: Support execution of marketing initiatives for a varied portfolio of real estate agents, resulting in business growth and satisfaction. Project manage the creation of custom agent marketing needs including managing the design workflow, liaising with vendors, communicating updates with agents, and following up on success/metrics post campaign. Develop marketing strategies and recommendations that cut through the noise and allow agents to maximize their budget effectiveness against tactics that grow their business and achieve their goals; this includes branding, print advertising, digital, social, direct mail, video, paid media, etc. Act as a subject matter expert by deeply understanding market performance, client account needs, Compass tools and programming, and regional nuances. Skilled communicator with great interpersonal skills; building and maintaining relationships with empathy while handling objections comes naturally. Move quickly to organize and assemble templated creative work such as print ads, brochures, and more utilizing InDesign. Provide "surprise & delight" experiences for agents, from personalized recognition notes to proactively crafting targeted marketing strategies. Be a culture carrier who inspires and empowers those around you with a positive and constructive approach to creating and implementing change. What We Are Looking For: 2-5 years of marketing experience. Skilled communicator with great interpersonal skills; building and managing relationships with empathy while handling objections comes naturally. Possess a deep understanding of marketing strategy and planning with the ability to identify the right tactics across a multitude of marketing channels. Excellent project management skills with a proven track record of meeting deadlines. Ability to work independently, taking ownership over your own accounts while working collaboratively in a team environment to drive best practices. Meticulous attention to detail, highly organized. Comfortable with a fast-paced environment, evolving responsibilities, and wearing multiple hats. Passionate about the intersection of marketing and technology and you have the ability to speak to the benefits of it. Proficiency in Adobe Creative Suite, specifically InDesign. Prior real estate industry experience preferred.

Posted 30+ days ago

Product Marketing Manager, Platform-logo
Product Marketing Manager, Platform
AnthropicSan Francisco, CA
About Anthropic Anthropic's mission is to create reliable, interpretable, and steerable AI systems. We want AI to be safe and beneficial for our users and for society as a whole. Our team is a quickly growing group of committed researchers, engineers, policy experts, and business leaders working together to build beneficial AI systems. About the role We're looking for an experienced Product Marketing Manager to join our team and help drive go-to-market strategy for Anthropic's API platform and developer products. As a key member of the Platform Product Marketing team, you'll be instrumental in driving adoption of our AI models by crafting compelling narratives, executing successful launches, and enabling our sales teams to win in the market. The ideal candidate brings deep experience marketing technical products to developers, a strong understanding of AI concepts, and a proven track record of driving business impact through strategic product marketing. Responsibilities: Lead end-to-end go-to-market planning and execution for new API products, features, and platform capabilities Develop compelling product messaging, positioning, and value propositions aligned with technical audience needs Coordinate cross-functional launch activities across product, engineering, sales, and marketing teams Create comprehensive launch materials including blog posts, demos, and sales collateral Execute tiered launch strategies and manage communication plans for different customer segments Design and implement developer marketing campaigns to drive API adoption and platform usage Conduct market research and competitive analysis to identify new opportunities and inform product strategy You may be a good fit if you: Have 10+ years of work experience with 7+ years of product marketing experience, and at least 3 years focused on developer platforms, APIs, or technical products Possess a proven track record of developing and executing go-to-market strategies for technical products, including successful product launches Excel at cross-functional collaboration, particularly in aligning product, sales, and marketing strategies Have strong storytelling skills with demonstrated ability to create diverse marketing content including blogs, presentations, sales collateral, website copy, and customer case studies Possess exceptional writing skills with demonstrated ability to adapt tone, style, and complexity for diverse audiences (executives, technical users, end customers) and formats Strong candidates may have: Experience marketing AI/ML products or working at companies in the AI/ML space The expected salary range for this position is: Annual Salary: $300,000-$300,000 USD Logistics Education requirements: We require at least a Bachelor's degree in a related field or equivalent experience. Location-based hybrid policy: Currently, we expect all staff to be in one of our offices at least 25% of the time. However, some roles may require more time in our offices. Visa sponsorship: We do sponsor visas! However, we aren't able to successfully sponsor visas for every role and every candidate. But if we make you an offer, we will make every reasonable effort to get you a visa, and we retain an immigration lawyer to help with this. We encourage you to apply even if you do not believe you meet every single qualification. Not all strong candidates will meet every single qualification as listed. Research shows that people who identify as being from underrepresented groups are more prone to experiencing imposter syndrome and doubting the strength of their candidacy, so we urge you not to exclude yourself prematurely and to submit an application if you're interested in this work. We think AI systems like the ones we're building have enormous social and ethical implications. We think this makes representation even more important, and we strive to include a range of diverse perspectives on our team. How we're different We believe that the highest-impact AI research will be big science. At Anthropic we work as a single cohesive team on just a few large-scale research efforts. And we value impact - advancing our long-term goals of steerable, trustworthy AI - rather than work on smaller and more specific puzzles. We view AI research as an empirical science, which has as much in common with physics and biology as with traditional efforts in computer science. We're an extremely collaborative group, and we host frequent research discussions to ensure that we are pursuing the highest-impact work at any given time. As such, we greatly value communication skills. The easiest way to understand our research directions is to read our recent research. This research continues many of the directions our team worked on prior to Anthropic, including: GPT-3, Circuit-Based Interpretability, Multimodal Neurons, Scaling Laws, AI & Compute, Concrete Problems in AI Safety, and Learning from Human Preferences. Come work with us! Anthropic is a public benefit corporation headquartered in San Francisco. We offer competitive compensation and benefits, optional equity donation matching, generous vacation and parental leave, flexible working hours, and a lovely office space in which to collaborate with colleagues.

Posted 30+ days ago

Manager, Marketing Operations-logo
Manager, Marketing Operations
UdemyDenver, CO
Where we work Udemy is a global company headquartered in San Francisco, with additional U.S. offices in Denver and Austin, and international hubs in Australia, India, Ireland, Mexico, and Türkiye. This is an in-office position, requiring three days a week in our Denver office (Tuesday, Wednesday, Thursday) and flexibility on Mondays and Fridays. About your skills Leadership & Accountability: You demonstrate unwavering commitment to owning results and taking responsibility for outcomes. You create transparency in operations and balance accountability and supportive leadership to create a high-performing culture. Coaching: You have strong coaching skills that allow you to actively listen and ask the kind of questions that will help you diagnose and effectively address issues. Consulting & Influencing: You see beyond the present problem and identify the fundamental "why". You are a strong systems thinker and scope a solution that will "get to yes" and also are capable of pushing back on disagreement if they will not provide the outcome needed for the business/teams. You develop relationships effectively up, down, and across the organization and are able to strategically use these relationships to help move your work forward. Decision Making: You use critical thinking to follow a defined decision making process and consider multiple perspectives. You are clear in your communication and ensure everyone is aligned in execution. About this role We are seeking an experienced Manager, Marketing Operations to oversee our campaign execution processes and lead a team of operations specialists. This role will be responsible for implementing and optimizing marketing campaign workflows, ensuring efficient execution, and driving continuous improvement in our marketing operations. What you'll be doing Lead and develop a team of two Marketing Operations Specialists Design, implement, and optimize campaign execution workflows and processes Oversee the end-to-end campaign setup, execution, and reporting process Collaborate with cross-functional teams to ensure timely delivery of marketing campaigns Establish and maintain campaign performance metrics and reporting frameworks Identify opportunities for process improvement and operational efficiency Ensure proper utilization and optimization of marketing technology systems Develop and maintain documentation for marketing operations processes Implement quality control measures to ensure campaign accuracy and effectiveness Provide training and guidance on marketing operations best practices Monitor campaign performance and provide insights to marketing leadership What you'll have 5+ years of experience in marketing operations or campaign management and 2+ years of people management experience Strong knowledge of marketing automation platforms and MarTech stack as well as data privacy/compliance Experience with campaign execution, workflow design, and process optimization Proficiency in data analysis and performance reporting Excellent project management and organizational skills with strong attention to detail and problem-solving abilities Experience with marketing attribution models and analytics Ability to manage multiple projects simultaneously with competing deadlines Knowledge of marketing data management principles and practices #LI-KC2

Posted 1 week ago

Sr. Specialist, Recruitment Marketing & Employer Brand-logo
Sr. Specialist, Recruitment Marketing & Employer Brand
Lucid MotorsNewark, CA
Leading the future in luxury electric and mobility At Lucid, we set out to introduce the most captivating, luxury electric vehicles that elevate the human experience and transcend the perceived limitations of space, performance, and intelligence. Vehicles that are intuitive, liberating, and designed for the future of mobility. We plan to lead in this new era of luxury electric by returning to the fundamentals of great design - where every decision we make is in service of the individual and environment. Because when you are no longer bound by convention, you are free to define your own experience. Come work alongside some of the most accomplished minds in the industry. Beyond providing competitive salaries, we're providing a community for innovators who want to make an immediate and significant impact. If you are driven to create a better, more sustainable future, then this is the right place for you. Lucid is seeking a strategic and creative Recruitment Marketing/Employer Brand Sr. Specialist to lead initiatives that position our company as an employer of choice. This new role for Lucid will focus on elevating our employer brand, driving recruitment marketing campaigns, and supporting internal communications for Talent Acquisition. The ideal candidate will be a skilled storyteller, data-driven strategist, a collaborative partner across teams, and excited about the opportunity to build Lucid's employer brand from scratch This role offers the opportunity to drive impactful and transformative recruitment marketing initiatives that attract top talent, promote a strong candidate experience and foster employee engagement. You Will: Employer Branding & EVP Activation Develop and implement strategies to transform and activate our Employer Value Proposition (EVP) across platforms in partnership with HR Leadership, TA Leads, and our Head of Culture and Belonging. Manage company profiles on Glassdoor, LinkedIn, and other channels to improve visibility and reputation. Design employee-driven campaigns, leveraging testimonials and advocacy programs to showcase authentic employee experiences. Content Creation & Campaign Management Create compelling content with the support of Lucid's Brand team for social media, blogs, career site updates, and recruitment marketing campaigns with a focus on SEO optimization. Maintain a content calendar to ensure consistent messaging across all platforms. Collaborate with video production teams to develop engaging multimedia assets. Career Site & Analytics Management Oversee and project manage the revamp and ongoing updates of the career site to ensure alignment with branding goals. Partner with Marketing & TA Data Analysts to monitor site traffic and provide actionable insights to improve candidate experience (CX). Events & Awards Strategy Plan and execute employer branding events that align with recruitment goals. Identify opportunities for industry awards related to employer branding and coordinate submissions to highlight company achievements. Internal Communications & Ad-Hoc Support Serve as the internal communications lead for TA/HR, crafting messaging for presentations, collateral, and updates. Provide ad-hoc support for TA-related projects, including copywriting, design expertise, and CX strategy recommendations. You Bring: Bachelor's degree in Marketing, Communications, Human Resources, or related field. 8+ years of proven experience in recruitment marketing, employer branding, or related roles. Strong project management skills with the ability to prioritize effectively. Expertise in social media platforms, SEO strategies, and digital marketing tools. Exceptional written and verbal communication skills; experience in content creation is essential. Proficiency in analytics tools such as Google Analytics or related tools; familiarity with Talent and People metrics is a plus. Strategic thinker with strong storytelling abilities who can effectively engage diverse audiences. Collaborative mindset to work cross-functionally across HR, Marketing, Communications, and TA teams. Creative problem-solver with attention to detail in crafting high-quality content. At Lucid, we don't just welcome diversity - we celebrate it! Lucid Motors is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, national or ethnic origin, age, religion, disability, sexual orientation, gender, gender identity and expression, marital status, and any other characteristic protected under applicable State or Federal laws and regulations. Salary Range: The compensation range for this position is specific to the locations listed below and is the range Lucid reasonably and in good faith expects to pay for the position taking into account the wide variety of factors that are considered in making compensation decisions, including job-related knowledge; skillset; experience, education and training; certifications; and other relevant business and organizational factors. Additional Compensation and Benefits: Lucid offers a wide range of competitive benefits, including medical, dental, vision, life insurance, disability insurance, vacation, and 401k. The successful candidate may also be eligible to participate in Lucid's equity program and/or a discretionary annual incentive program, subject to the rules governing such programs. (Cash or equity incentive awards, if any, will depend on various factors, including, without limitation, individual and company performance.) Base Pay Range (Annual) $131,300-$192,500 USD By Submitting your application, you understand and agree that your personal data will be processed in accordance with our Candidate Privacy Notice. If you are a California resident, please refer to our California Candidate Privacy Notice. To all recruitment agencies: Lucid Motors does not accept agency resumes. Please do not forward resumes to our careers alias or other Lucid Motors employees. Lucid Motors is not responsible for any fees related to unsolicited resumes.

Posted 1 week ago

Product Marketing Manager Iii, Mobility-logo
Product Marketing Manager Iii, Mobility
WEX Inc.Chicago, IL
Location: This is a remote position, however, the candidate must reside within 30 miles of one of the following locations: Portland ME, Chicago IL, Boston MA, Washington DC, Dallas TX, San Jose CA, Seattle WA, or New York City NY. WEX is on a mission to simplify the business of running a business-through workflow optimization and financial intelligence. In North America Mobility, we help drivers and fleets stay on the move, and our newest product, 10-4 by WEX, is a mobile app designed to streamline on-the-road decision-making-from finding fuel and parking to saving time and money at every stop. About The Role We're looking for a Product Marketing Manager to lead go-to-market strategy for the 10-4 app. This is a key role for a marketer who knows how to grow adoption of mobile apps, translate customer insights into messaging, and build the programs that drive usage and loyalty. What You'll Do Own positioning, messaging, and value prop development for the 10-4 app-making sure drivers instantly "get it." Apply AI and behavioral insights to improve onboarding, in-app engagement, and lifecycle marketing. Partner with product, growth, and design to shape the customer journey across acquisition, onboarding, and retention. Develop campaigns and content that resonate with both fleet managers and drivers. Analyze app usage, user behavior, and competitive dynamics to shape marketing and product decisions. Create sales and partner enablement materials to support distribution through fleet and channel partners. What You Bring Experience or strong interest in using AI to drive adoption and personalization in mobile app experiences. 4-6 years of experience in product marketing, ideally in mobile apps, B2C, or consumer-focused fintech. Proven success driving adoption, engagement, and loyalty for a digital product. Experience with lifecycle marketing, user research, and in-app messaging. Comfortable partnering with design, product, and analytics teams to improve the user experience. Clear communicator who can distill complex value into simple, compelling copy. The base pay range represents the anticipated low and high end of the pay range for this position. Actual pay rates will vary and will be based on various factors, such as your qualifications, skills, competencies, and proficiency for the role. Base pay is one component of WEX's total compensation package. Most sales positions are eligible for commission under the terms of an applicable plan. Non-sales roles are typically eligible for a quarterly or annual bonus based on their role and applicable plan. WEX's comprehensive and market competitive benefits are designed to support your personal and professional well-being. Benefits include health, dental and vision insurances, retirement savings plan, paid time off, health savings account, flexible spending accounts, life insurance, disability insurance, tuition reimbursement, and more. For more information, check out the "About Us" section. Pay Range: $94,000.00 - $125,000.00

Posted 2 days ago

Marketing Coordinator-logo
Marketing Coordinator
Bear RoboticsRedwood City, CA
Job Summary: This position is responsible for raising awareness of the brand and its mission to elevate the customer experience in the hospitality industry. The individual is responsible for creating, curating, and managing content on various social media platforms to promote the company's brand, products and services. This role involves developing social media strategies, engaging with the audience, analyzing social media data, and staying up to date with social media trends. Key Duties/Responsibilities: Create brand and marketing strategies Develop and implement the overall marketing strategy to build the brand, raise brand awareness, and strengthen market position. Ensure brand consistency across all platforms and products. Develop and implement social media marketing strategies to achieve specific marketing goals and objectives. Research and analyze target audience preferences, behavior, and trends to tailor social media content accordingly. Stay updated with the latest social media trends, tools, and best practices. Develop marketing campaigns/materials Plan and execute marketing campaigns and events across all relevant channels, including direct mail, social media, print, trade shows, white papers, etc. Use data and analytics to test and optimize campaigns in support of marketing goals. Assist with marketing efforts and collaborating on client marketing efforts. Create engaging and creative content, including text, image, and video posts, for various social media platforms. Curate relevant content from industry sources and user-generated content to share on social media channels. Collaborate with design and content teams to develop visually appealing and compelling social media posts. Marketing reporting Define and track appropriate marketing metrics and use data analytics to optimize campaigns, refine the marketing strategy, and grow the company overall. Monitor social media metrics and track the success of campaigns using analytics tools. Prepare regular reports detailing key performance indicators (KPIs) and provide insights and recommendations for improvement. Use data-driven insights to refine social media strategies and enhance engagement. Competitor and market research Conduct market research to better understand the target market and adjust marketing strategies accordingly. Performs other related duties as assigned. Supervisory Responsibilities: None Required Skills/Abilities/Qualifications: 3-5 years of total marketing experience. Familiarity and experience with B2B omni-channel marketing tactics (e.g. social media, digital advertising, website, email marketing, content marketing, PR, and events) Proven experience with content management on Facebook, Instagram, Twitter, and other social media platforms. Familiarity with standard business and marketing management in Salesforce. Excellent communication skills, very articulate, strong public speaking and writing skills, interpersonal skills, cross functional skills, and ability to work well within a team. Excellent organizational and project management skills, ability to prioritize, and solid financial acumen. Experience in a startup or similar fast-paced environment where there is frequent change. Ability to manage and prioritize multiple projects and deadlines Ability to work in-office daily in Addison, TX, Redwood City, CA or Los Angeles, CA. Preferred Skills/Abilities/Qualifications: Previous experience at a FAANG company highly preferred Education/Experience: Bachelor's degree in Marketing, Communications, or related field. Physical Requirements: The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Prolonged periods of sitting/standing at a desk and working on a computer. The employee routinely is required to sit; stand, walk; talk and hear; use hands to keyboard Specific vision abilities required by this job include close vision, color vision, peripheral vision, depth perception, and ability to adjust focus. Ability to lift 30 lbs. Bear Robotics, Inc. is proud to be an Equal Opportunity Employer. We do not discriminate on the basis of race, color, ancestry, national origin, religion or religious creed, mental or physical disability, medical condition, genetic information, sex (including pregnancy, childbirth, and related medical conditions), sexual orientation, gender identity, gender expression, age, marital status, military or veteran status, citizenship, or other characteristics protected by state or federal law or local ordinance.

Posted 1 week ago

Sr. Marketing & Advertising Strategist - M3 Group-logo
Sr. Marketing & Advertising Strategist - M3 Group
MSU Federal Credit UnionLansing, MI
Reseda Group, a wholly owned credit union service organization (CUSO) of Michigan State University Federal Credit Union. We help our clients understand their target markets, prioritize efforts, and develop engaging, visually compelling content that connects. We can help with everything from breakthrough ad creative to full-scale integrated marketing campaigns. Need help developing your marketing strategy? We've got it. Just want world-class implementation? No problem, we're on it. Go to our website, M3 Group, to learn more about our company! Position Summary: Strategists at M3 Group are key drivers of innovation and strategic thinking, responsible for managing multiple projects and accounts while ensuring alignment with overarching business objectives. Their role involves not only maintaining a comprehensive understanding of M3 Group's diverse offerings but also bringing big ideas to the table-recommending and executing forward-thinking strategies that propel client success. Work Arrangement: This position is able to work hybrid arrangement. Expectation to work onsite on Tuesdays and one other day each week at the Lansing or Troy office. Schedule: Monday - Friday 8:30am-5:00pm ET An offer of employment with MSU Federal Credit Union and affiliates is contingent upon the agreed work arrangement (onsite/hybrid/remote) and work location. MSU Federal Credit Union may or may not be able to accommodate temporary or permanent changes to work arrangements or allow employment outside the city and/or state of residency in which the new hire resides at the time of offered employment. Compensation & Benefits: Salary: $84,027+ dependent on experience 100% Company-Paid Health, Dental, Vision, Life, and Long-Term Disability Premiums Up to 19.5 days of PTO within your first year, along with 8 Paid Holidays 401(k) with Company Match 6 Weeks of Paid Parental Leave Essential Duties and Responsibilities: Collaborate within a pod team to provide strategic guidance and support tailored to each client's needs. Develop comprehensive strategic deliverables such as integrated marketing communication plans, brand launch strategies, competitive analyses, and other solutions to ensure the best outcomes for our clients. Maintain an in-depth understanding of M3 Group's full range of business offerings. Identify opportunities for upselling and cross-selling to enhance client value and satisfaction. Craft compelling proposals to grow existing accounts and introduce new services, helping clients expand their capabilities. Anticipate client needs by proactively suggesting additional services and support. Track project time accurately and maintain clear, professional communication with team members. Bring innovative, executable ideas to clients, positioning M3 Group as a seamless extension of their team. Build and nurture strong, trusted relationships with clients, ensuring long-term partnership and success. Perform other duties as assigned to contribute to overall team success. Leverage deep market insights and a thorough understanding of client objectives to influence and craft tailored marketing strategies that align with client goals. Collaborate with the internal pod team to provide innovative, data-driven solutions that address client challenges, ensuring seamless execution across all initiatives. Actively participate in client meetings, providing valuable input and strategic direction to enhance the overall client experience and ensure objectives are met. Thrive in a fast-paced, ever-changing environment, showing flexibility and perseverance when navigating new challenges and opportunities, while maintaining a positive and proactive attitude. Stay ahead of industry trends, adjusting strategies and approaches as necessary to keep clients competitive and relevant in an ever-shifting market. Use analytical and creative thinking to identify opportunities for account growth, ensuring that both the client's and company's long-term objectives are achieved. Develop and execute comprehensive, forward-thinking plans that are closely aligned with client goals and M3 Group's broader objectives, setting the foundation for sustained success. Take ownership of driving business growth, identifying new opportunities for expansion, and collaborating with cross-functional teams to introduce innovative services that meet clients' evolving needs. Knowledge, Skills, and Abilities Required B.A. in advertising, marketing, communications or business-related field; or equivalent work experience. Minimum of three plus years of communications experience. Strong analytical thinking and problem-solving skills. Ability to create and execute data-driven strategies. Excellent communication and presentation abilities. Knowledge of market trends and competitive analysis. Proficiency in project management and coordinating with cross-functional teams. Ability to adapt to changing client needs and market conditions. Strong collaboration skills to work effectively with creative and operational teams. Attention to detail and ability to execute tactical tasks effectively. Client relationship management and ability to understand client objectives. Proven ability to lead and mentor a team of strategists. Expertise in long-term strategic planning and aligning with business goals. Strong understanding of business development and driving account growth. Leadership skills with the ability to guide cross-functional teams. Excellent ability to manage complex projects and large accounts. Deep expertise in market research and leveraging insights for strategy creation. Experience in client negotiations and high-level stakeholder management. Strong critical thinking and the ability to adjust strategies for evolving needs. Ability to identify growth opportunities for both clients and the organization. Physical Demands & Work Environment: May be required to remain in a stationary position for an extended period of time. Ability to operate standard office technology, equipment and tools, which may include many hours of computer and phone usage. Occasionally needs to move about inside of office area This position is able to work in hybrid or onsite working arrangements. Disclaimer: Note this job description is not intended to be construed as an exhaustive list of all functions, responsibilities, skills, and abilities. Additional functions and requirements may be assigned by supervisors as deemed appropriate. This document does not represent a contract of employment, and MSU Federal Credit Union reserves the right to change this position description and/or assign tasks for the employee to perform, as MSUFCU may deem appropriate. MSUFCU is an affirmative-action, equal-opportunity employer. To perform this job successfully, an individual must be able to perform each essential job duty satisfactorily. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform essential job functions.

Posted 30+ days ago

Head, US Marketing Dupixent - Gastroenterology-logo
Head, US Marketing Dupixent - Gastroenterology
SanofiCambridge, MA
Job Title: Head, US Marketing Dupixent- Gastroenterology Location: Cambridge, MA About the Job We are seeking a dynamic and experienced Dupixent U.S Head of Marketing for Gastroenterology. This individual will be responsible for the US commercial strategy and execution for Dupixent in Eosinophilic Esophagitis (EoE) and other follow-on GI indications. Dupixent was the first approved biologic in EoE and has transformed the treatment for this high unmet need disease. This role includes providing strategic and executional leadership of the marketing team including HCP and consumer marketers as well market development activities. Demonstrated strategic marketing experience including market shaping with US execution experience and strong customer facing experience is required. We are an innovative global healthcare company, committed to transforming the lives of people with immune challenges, rare diseases and blood disorders, cancers, and neurological disorders. From R&D to sales, our talented teams work together, revolutionizing treatment, continually improving products, understanding unmet needs, and connecting communities. We chase the miracles of science every single day, pursuing progress to make a real impact on millions of patients around the world. Main Responsibilities: Own the development, execution and performance of a holistic marketing strategy across HCPs and consumers Provide leadership to the US Dupixent Gastro HCP & Consumer brand team to enable development, alignment and execution of strategy Clearly communicate and champion Dupixent EoE brand strategy with key stakeholders internally and across the Alliance. Own the gastroenterology governance across cross-functional partners ensuring alignment to market dynamics, strategy and execution. Responsible for the overall structure and organization of the Gastro marketing team with 4-5 direct reports and will manage multiple external agencies / consultants. Establish and champion a bold ambition focused on Gastro and EoE patients Develop innovative go-to-market strategies to maximize uptake including digital initiatives like next best action and GenAI content generation Key stakeholder in developing the commercial topline forecast including OPEX and P&L management. Lead development of competitive strategy for current and future competitors. Key strategic partner with the Global team to ensure strategic alignment, collaboration and executional excellence in Gastro Key strategic partner with the US medical, TLL, Patient Support Services and sales teams to ensure strategic alignment, collaboration and executional excellence Provide key insights to influence Sanofi pipeline development for Dupixent Inspire the team to embrace play to win behaviors in every aspect of their work. Encourage innovation by setting and cultivating a culture that embraces failing fast and thoughtful risk taking. Champion simplification and make critical decisions to simply and create efficiencies for the entire marketing structure. Culture and People Development- Attract diverse top talent both from internal and external sources. Thoughtfully create career pathways for accelerate talent with a Sanofi first mindset Travel expectations up to 25% based on business needs About You Pivotal Experience: Bachelor's degree in business, marketing, or a related field; advanced degree preferred Proven experience (10+ years) in strategic roles within the pharmaceutical or healthcare industry, with a focus on sales, marketing, omnichannel strategy, franchise management, and business transformation. Commercial and business acumen: strong track record in the pharma/bio-pharma industry driving commercial success and launching new products in a range of roles inclusive of marketing, sales, market access, and market research. Specialty Care experience is required; Immunology launch experience with a deep understanding of the current landscape and/or Gastro experience will be a plus Demonstrated history of experience in the US pharma and access environment. Excellent analytical skills with the ability to leverage market research, customer insights; data driven decision-maker; able to distill large amounts of data and information to find the lead story, communicate it effectively to others, and inspire action Strong leadership abilities and experience managing teams, with the capability to influence all levels of the organization and collaborate with cross-functional teams. Exceptional communication and presentation skills, with the ability to effectively convey complex strategies Change management experience, with a track record of driving successful business transformations. Results-oriented mindset with a focus on achieving measurable business outcomes. Strong organizational skills and the ability to manage multiple priorities in a dynamic environment. Demonstrated ability to work effectively on matrix teams. Experience in navigating and managing complex alliance partnerships. Prioritizes people developmentand fosters innovation, transformation, and outside the box thinking. Leadership Capabilities: Inspiring Leadership: Leads with authenticity and humility and cultivates an environment of trust and inclusion. Agile and creative leadership and experience in managing large teams. Results Driven: Able to effectively mobilize matrixed teams and inspire innovative ways of working to deliver results. Transformational: Fosters an environment of innovation and change management. Thoughtful Risk Taking: Constructively challenges the status quo and inspires a culture of creativity and innovation. Culture Oriented: Knows how to build and inspire diverse, inclusive, and effective teams, with shared values, who deliver for success. Impact Focused: Knows how to work and lead teams to work smarter and not harder. Why Choose Us? Bring the miracles of science to life alongside a supportive, future-focused team. Discover endless opportunities to grow your talent and drive your career, whether it's through a promotion or lateral move, at home or internationally. Enjoy a thoughtful, well-crafted rewards package that recognizes your contribution and amplifies your impact. Take good care of yourself and your family, with a wide range of health and wellbeing benefits including high-quality healthcare, prevention and wellness programs and at least 14 weeks' gender-neutral parental leave. Sanofi Inc. and its U.S. affiliates are Equal Opportunity and Affirmative Action employers committed to a culturally diverse workforce. All qualified applicants will receive consideration for employment without regard to race; color; creed; religion; national origin; age; ancestry; nationality; marital, domestic partnership or civil union status; sex, gender, gender identity or expression; affectional or sexual orientation; disability; veteran or military status or liability for military status; domestic violence victim status; atypical cellular or blood trait; genetic information (including the refusal to submit to genetic testing) or any other characteristic protected by law. #GD-SG #LI-GZ #LI-Hybrid #vhd Pursue progress, discover extraordinary Better is out there. Better medications, better outcomes, better science. But progress doesn't happen without people - people from different backgrounds, in different locations, doing different roles, all united by one thing: a desire to make miracles happen. So, let's be those people. At Sanofi, we provide equal opportunities to all regardless of race, colour, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, ability or gender identity. Watch our ALL IN video and check out our Diversity Equity and Inclusion actions at sanofi.com! US and Puerto Rico Residents Only Sanofi Inc. and its U.S. affiliates are Equal Opportunity and Affirmative Action employers committed to a culturally inclusive and diverse workforce. All qualified applicants will receive consideration for employment without regard to race; color; creed; religion; national origin; age; ancestry; nationality; natural or protective hairstyles; marital, domestic partnership or civil union status; sex, gender, gender identity or expression; affectional or sexual orientation; disability; veteran or military status or liability for military status; domestic violence victim status; atypical cellular or blood trait; genetic information (including the refusal to submit to genetic testing) or any other characteristic protected by law. North America Applicants Only The salary range for this position is: $228,750.00 - $330,416.66 All compensation will be determined commensurate with demonstrated experience. Employees may be eligible to participate in Company employee benefit programs. Additional benefits information can be found through the LINK.

Posted 30+ days ago

Senior Director, Consumer Experience And Marketing (Vaccines)-logo
Senior Director, Consumer Experience And Marketing (Vaccines)
Gsk, Plc.red lion, PA
Site Name: USA - Pennsylvania - Philadelphia Posted Date: Apr 29 2025 Senior Director, Consumer Experience and Marketing (Vaccines) Location:Philadelphia, PA The ability to understand consumers and patient mindsets and audiences will be critical to the future success of our brands. The way we prioritize and manage investment around Direct to Consumer (DTC) advertising, including TV and online video, has increased significantly with recent launches and has become a significant part of our overall vaccine marketing investment. As the Senior Director of Consumer Experience and Marketing for the Vaccine Portfolio, you will lead a team of consumer marketing leaders and managers in a second-line leadership capacity. Responsible for developing the strategy and execution of GSK's Consumer Media investments. This includes playing a key part of the development and execution of a highly effective newly established end to end process and team that continuously refines consumer experience through addressing evolving mindsets of consumers in an impactful and effective way. This includes ensuring highly focused extensive media buys and investments in digital advertising across multiple channels including TV, web, social media, online community forums, and customer relationship management to specifically address identified consumer audiences and mindsets. The role also will drive and integrate the use of Artificial Intelligence (AI) across all aspects of consumer marketing planning and execution. You will be responsible for developing patient and consumer insights and mindsets, aligning them with strategic commercial objectives, and creating marketing tactics to achieve those objectives. This critical creative and decision-making role will require high levels of stakeholder engagement, financial acumen, and innovative approaches to consumer engagement and activation. You will report directly to the VP of Marketing, Adult Vaccines. Additional level of key activities: Experience Planning: Partner with Brand strategy to develop integrated CX strategy, plans and tactics across channels Drive application of insights (e.g., designing cross-channel journeys to drive consumers to action) Drive messaging adaptation across campaigns and tactics. Recommend media investment grid, and drive channel selection and ongoing, real-time campaign in market testing and optimizations. Media Execution: Drive media planning (in partnership with media AOR), including recommendations on media channel mix. Drive improvement in media management (e.g., data management, BI, media ops automation). Support Experience planning in driving (micro) media mix shifts and optimization, based on data Develop and execute short-term and long-term marketing plans and budgets in line with brand and portfolio marketing strategies. Generate actionable insights for older adults suitable for vaccination and apply them to strategic commercial objectives. Create strategies and tactics to enhance brand and portfolio performance. Develop measurement plans using advanced analytics to assess strategies and tactics. Represent GSK to patient organizations through strategic initiatives and policy advocacy. Select and manage multiple agencies with significant promotional spend (DTC agencies, digital agencies, media buying). Collaborate cross-functionally with internal GSK partners in corporate communications, external affairs, HCP brand teams, finance, customer marketing, and medical affairs, as well as ViiV partners. Engage and influence senior and executive stakeholders across GSK to secure investments and highly visible engagements. Determine strategic allocation of DTC resources across brands. Why You? Basic Qualifications: Bachelor's degree 5+ years of experience in leading and managing teams 3+ years of experience in consumer marketing Experience in Pharmaceutical Marketing, especially direct to patients/consumers, and DTC TV and digital marketing Preferred Qualifications: MBA or Master's Degree in marketing or related disciplines Experience in vaccines Proficiency in digital marketing Experience in utilizing AI to understand customers, create campaigns, and continuously refine and modify to maximize impact in the market Ability to understand and influence consumer mindsets and experiences Experience in market research, marketing promotions, strategy, tactics, and resource allocation Practical experience with prescription brand marketing principles Ability to motivate, lead, and influence across various levels and functions Excellent communication (written & verbal), interpersonal influence, and prioritization skills Strong business acumen and demonstrated analytical skills Knowledge and practical application of compliance acumen in the pharmaceutical space Please visit GSK US Benefits Summary to learn more about the comprehensive benefits program GSK offers US employees. Why GSK? Uniting science, technology and talent to get ahead of disease together. GSK is a global biopharma company with a special purpose - to unite science, technology and talent to get ahead of disease together - so we can positively impact the health of billions of people and deliver stronger, more sustainable shareholder returns - as an organisation where people can thrive. We prevent and treat disease with vaccines, specialty and general medicines. We focus on the science of the immune system and the use of new platform and data technologies, investing in four core therapeutic areas (infectious diseases, HIV, respiratory/ immunology and oncology). Our success absolutely depends on our people. While getting ahead of disease together is about our ambition for patients and shareholders, it's also about making GSK a place where people can thrive. We want GSK to be a place where people feel inspired, encouraged and challenged to be the best they can be. A place where they can be themselves - feeling welcome, valued, and included. Where they can keep growing and look after their wellbeing. So, if you share our ambition, join us at this exciting moment in our journey to get Ahead Together. If you require an accommodation or other assistance to apply for a job at GSK, please contact the GSK Service Centre at 1-877-694-7547 (US Toll Free) or +1 801 567 5155 (outside US). GSK is an Equal Opportunity Employer. This ensures that all qualified applicants will receive equal consideration for employment without regard to race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), parental status, national origin, age, disability, genetic information (including family medical history), military service or any basis prohibited under federal, state or local law. Important notice to Employment businesses/ Agencies GSK does not accept referrals from employment businesses and/or employment agencies in respect of the vacancies posted on this site. All employment businesses/agencies are required to contact GSK's commercial and general procurement/human resources department to obtain prior written authorization before referring any candidates to GSK. The obtaining of prior written authorization is a condition precedent to any agreement (verbal or written) between the employment business/ agency and GSK. In the absence of such written authorization being obtained any actions undertaken by the employment business/agency shall be deemed to have been performed without the consent or contractual agreement of GSK. GSK shall therefore not be liable for any fees arising from such actions or any fees arising from any referrals by employment businesses/agencies in respect of the vacancies posted on this site. Please note that if you are a US Licensed Healthcare Professional or Healthcare Professional as defined by the laws of the state issuing your license, GSK may be required to capture and report expenses GSK incurs, on your behalf, in the event you are afforded an interview for employment. This capture of applicable transfers of value is necessary to ensure GSK's compliance to all federal and state US Transparency requirements. For more information, please visit the Centers for Medicare and Medicaid Services (CMS) website at https://openpaymentsdata.cms.gov/

Posted 30+ days ago

Customer Lifecycle Marketing Manager-logo
Customer Lifecycle Marketing Manager
OwnerSan Francisco, CA
👋 About Owner.com Owner is the all-in-one platform that restaurants use to succeed online. Thousands of restaurant owners use our tools to build their website, drive online orders, create their own branded app, manage their customer relationships, and set up marketing automations. You can think of it as Shopify meets HubSpot, but specifically for restaurants. Learn more about the problems we are solving for our customers here . 🌎 Our vision We’re starting by helping independent restaurants succeed online. But it’s not just restaurants that need our help. Most local businesses are struggling with these same problems. Huge technology corporations are taking their customers, bleeding their profits, and making it hard for them to survive. Once we nail the solution for restaurants – we’ll scale it into every other local business type. In the future we envision, tens of millions of local business owners will use our technology to succeed in the digital age. 🚀 Our traction In just over 3 years we've generated tens of millions in revenue, served millions of guests, and processed hundreds of millions of online orders. More importantly, we’ve helped thousands of restaurant owners save their businesses - and not only survive, but thrive. ⭐ Our team Our team grew from under 100 to nearly 200 talented people in 2024. We’ve got top talent from the most successful companies in SMB software, including: Shopify, HubSpot, DoorDash, ServiceTitan, Rappi, Faire and Stripe. We’ll be scaling even faster in 2025 to keep pace with our customer growth. 🌆 Where we work Owner is a remote-first, global company headquartered in San Francisco, with a sales hub in Toronto. For a few of our roles we prioritize in-person collaboration at one of our office locations. Most of our employees are distributed throughout the globe. Please review the role description and discuss with your recruiter for more details on location! 🔍 Why we’re looking for you Owner is on a mission to arm restaurants to fight their goliaths. We are giving them tools (first-party online ordering, dedicated mobile app, advanced omni-channel marketing) that previously took teams to run and could really only be perfected by the big national brands. We are their CMO in a box. We are seeking a visionary, data-driven, and customer-obsessed Guest Lifecycle Marketing Manager. This person will help thousands of restaurants drive customer engagement, loyalty, and lifetime value through our marketing channels. This role will lead the development, testing and deployment of all guest-facing lifecycle marketing campaigns. You will partner deeply with the product development team to drive new features and capabilities into our CRM and marketing automation stack. Success is driving millions and eventually billions in revenue to our restaurants. We are looking for a veteran of restaurant marketing to work inside the product org along side the team building our self-driving CRM engine. We want to give thousands of local restaurants the expertise on lifecycle marketing only big national brands have access to. For the right candidate, we are open to elevating this position to a senior role. However, factors such as years of experience, background, restaurant domain expertise, and performance throughout the interview process will ultimately determine the role level as we near the final stages. For this particular role we are focused on candidates located in the San Francisco Bay Area. We are a remote-first company with a home base in SF, where our team comes together for periodic in-person collaboration (most local teammates opt to come in on Tuesdays/Thursdays). For more details chat with your recruiter! 💥 The impact you will have Develop and execute our guest lifecycle marketing strategy across thousands of local restaurants to increase engagement, retention, and customer lifetime value. Oversee personalized multi-channel campaigns, including email, SMS, push, in-app and and in-store experiences. Continuously create, test and optimize calendar and event driven campaigns driving millions in sales for our restaurants. Scale and optimize our approach to discounts, coupons & loyalty programs ensuring independent restaurants drive get huge ROI. Very strong command of design and copy writing to create campaigns both directly and through guiding a team. Analyze customer data to identify insights, optimize segmentation, and enhance personalization efforts. Monitor key performance metrics (e.g., retention rates, customer lifetime value, ROI) and present actionable insights to leadership. Collaborate with analytics and MarTech teams to build predictive models and identify gaps in data architecture. Act as the embedded expert that both runs marketing on behalf of our restaurants, but also feeds-back to the product org on how our embedded marketing suite needs to evolve. Start as a scrappy team of one (with agency/contractor help) - but be ready to scale the team as we prove our the value for our restaurants. Be the voice of industry marketing experience while moving in a fast paced, flexible startup environment. 🤝 Who you’ll work with You will report to our Chief Product Officer You will collaborate closely with our Product, Engineering and Marketing Team ✅ What we’re looking for 8+ years of experience in CRM, lifecycle marketing, loyalty programs, or digital marketing, with 3+ years in a leadership role Experience managing the CRM, architecting campaigns, driving personalization to achieve extraordinary business outcomes. Experience managing large-scale databases (10M+), customer segmentation, and multi-channel campaign execution. Deep knowledge key marketing levers: couponing and discounting, loyalty programs, specials and bundling. Expertise with CRM tools and platforms (e.g., Adobe Campaign, Braze, Salesforce) and analytics tools (e.g., Tableau, SQL). Analytical and results oriented while having an incredibly high bar for craft and quality of guest experience. 🏆 Pay and benefits The estimated starting salary range for this role is $101,000k - $170,000k USD plus a generous pre-IPO equity package. Actual pay will be determined based on several factors such as past experience and qualifications, geographic location, and other job-related factors permitted by law. Other benefits include comprehensive health coverage, monthly lifestyle stipend, unlimited/flexible PTO - plus extra fun perks! 🚩 Notice - Employment Scams Communication from our team regarding job opportunities will only be made by an Owner employee with an @owner.com email address. We do not conduct interviews over email or chat platforms, and we will never ask you to provide personal or financial information such as your mailing address, social security number, credit card numbers or banking information. If you believe you are being contacted by scammer, please mark the communication as "phishing" or “spam” and do not respond.

Posted 30+ days ago

Sales & Marketing Manager At College Hunks Hauling Junk & Moving In Lowell, MA-logo
Sales & Marketing Manager At College Hunks Hauling Junk & Moving In Lowell, MA
College Hunks Hauling Junk And MovingLowell, MA
Mission: To grow to be one of the top College Hunks Hauling Junk and Moving franchise locations in the county over the next 3-5 years as well be a launching pad for future entrepreneurs in the by exemplifying our four core values everyday of building leaders, always branding, creating a fun enthusiastic team environment and listening, fulfilling and delighting our clients, vendors, employees and community. Purpose: To ensure comprehensive sales strategies and staffing to maximize operations and perpetuate a culture of accountability, consistency and order by upholding the Core Values of Always Branding, Building Leaders, Creating a Fun, Enthusiastic Team Environment and Listen, Fulfill and Delight our team members and clients. About the position: You will be the Lead Sales Representative and Assistant Manager at College Hunks Hauling Junk and Moving and responsible for the day to day sales efforts of the company. This includes but not limited to the following primary functions: Sales & Estimating - Inbound & Outbound Sales Recruiting, Interviewing, and Retention Training (as needed) of new hire onboarding and advanced sales training Responsibilities & Accountabilities Complete junk and moving estimates, on-site, & over the phone. Wear the College Hunks Hauling Junk uniform according to the operations. Complete Move Welcome Calls, Confirmation Calls, Additional Information Calls, Sales Opportunity Calls, and Outbound Marketing Call Campaigns Interact with clients in a friendly and professional manner at all times creating a memorable experience and repeat business. Assist the Operations Manager with training Truck Captains to establish value and price appropriately so client understands the value they received for the price they were charged. Assist the Operations Manager to keep disposal costs below target (11% goal) by pricing accurately. Assist the Operations Manager to keep team costs below target (18% junk & 24% moving). Assist Operations Manager conducting daily inspection of trucks upon return of teams in the evening to verify proper move supply materials. Prepare, schedule, and deliver training classes for team member on advanced topics such as upselling, sales, moving techniques, daily operational schedule management and efficiency, and cost reducing practices for disposal and labor. Assist with the training and development of additional estimators to fill in on the weekend and in your absence. Conduct onsite and over the phone estimates Ensure proper material readiness and complete material resupply orders as needed. Track apparel inventory and reorder as needed. Additional Responsibilities: 100% client amazement and loyalty measured by Happy Checks, Listen360 surveys, lack of negative feedback and monthly increases in repeat and referral business. Operate company vehicles safely and maintain safe work environment and practices at all times, measured by zero vehicle accidents or job injuries. Boost team member awareness of company mission and vision to be measured by achieving team member goals. Produce and review sales reports Execute monthly marketing plans and calling missed leads. Submit report on 28th of each month for converted leads to closed jobs with the revenue generated from the lead. Deliver boxes and moving supplies to clients Manage Local franchise social media as needed. Marketing Ensure field teams do 1 Sign drop per shift worked 7 directed signs per week. Locations are direct and repeated in 30-day cycles. Networking groups and meetings Find opportunities for unused trucks to park in high profile visible locations based on marketing focused zip code strategies. Assist with the implementation and execution of marketing plans. Keep all unused trucks parked in high profile visible locations based on marketing focused zip code strategies. Compensation: $36,000.00 - $56,000.00 per year

Posted 30+ days ago

Product Marketing Manager-logo
Product Marketing Manager
TopsortBoston, MA
We're quickly growing and super excited for you to join us! About Topsort At Topsort, we believe in the mission of democratizing the secret technologies of the walled gardens and creating a privacy-first cookie-free world of clean advertising with modern tech, friendly products, and AI. We believe in making advertising intuitive, intelligent, and genuinely cool, without any of the creepy ads or cookie-obsession (well, maybe just the chocolate ones). In a rapidly changing industry, we're on a mission to democratize monetization access for all and ensure that advertising doesn't leave any brand or seller feeling confused or overwhelmed. Today, Topsort has 5 major hubs worldwide, and employees in 13+ countries, including Menlo Park, Boston, Santiago Chile, Sao Paulo Brazil, Barcelona Spain, and Sydney Australia. We are a truly global company that was born in the pandemic that's had rapid growth since out of a genius product, a customer-first mentality, and a hardworking team of talented individuals. Since our founding in 2021, we've gained customers in retail, marketplaces, and delivery apps in 40+ countries and quickly approaching the #1 position in the industry. Do you enjoy a fast-paced environment? Do you like seeing your work create real-time impact, being part of a rocket ship from the very beginning? Let's do the unimaginable - let's make ads clean and cool again, with AI and modern technology. What it's like to work at Topsort Our team is all about straightforward communication, embracing feedback without taking it personally, and fostering a super collaborative environment. It's a sports team that's hyper focused on winning, collaborative internally, and competitive externally - never the other way around. We thrive on working in the open, lifting each other up, and getting things done with a sense of urgency. We're the kind of team that loves making bold choices, sharing extraordinary opinions, and maintaining a 100 mph pace. No endless meetings here - if it can be done today, we're all about getting it done today. What is this role like? As a Product Marketing Manager, you'll play a pivotal role in shaping how Topsort's products are positioned, packaged, and brought to market. You'll bridge the gap between product, sales, and customers - translating product capabilities into compelling stories that drive demand, adoption, and retention. This role is ideal for someone who's equal parts strategic thinker and hands-on doer - someone who thrives on understanding customer needs, crafting sharp messaging, and executing go-to-market strategies that move the needle. You will: Lead go-to-market planning and execution for new product launches and feature releases, partnering closely with product and sales teams. Develop clear, differentiated messaging and positioning that resonates with target audiences across channels. Create and maintain high-impact marketing assets - from pitch decks and one-pagers to website copy, case studies, and product videos. Collaborate with sales to enable customer-facing teams with the right tools and training to win deals. Partner with growth and content teams to support full-funnel campaigns that drive awareness and conversion. Gather customer and market insights to inform positioning, pricing, and product roadmap decisions. Own product marketing KPIs and use data to measure impact and continuously optimize. What (we think) you need to be successful - but we're open to surprises: 5+ years of experience in product marketing, ideally in B2B tech, SaaS, or adtech; experience in retail media is a big plus. A strong understanding of product lifecycle marketing - from launch strategy to post-sales engagement. Exceptional communication and storytelling skills, with the ability to simplify complex topics. Experience partnering cross-functionally with product, sales, and growth teams. A data-informed mindset - you're comfortable making decisions based on performance metrics, customer insights, and market trends. Strong project management skills and the ability to juggle multiple initiatives in a fast-paced environment. Proactive, self-starter attitude - you don't wait to be told what to do. Fluency in English; other languages are a bonus. Willingness to travel occasionally for team offsites, client visits, and industry events. Why it's awesome to work at Topsort Direct Feedback and Rapid Growth: We work hard, set aggressive goals and execute flawlessly to accomplish them. We give candid feedback, push each other to set higher goals and produce more impact by always thinking "how do we do this faster and better" Be part of an elite and collaborative sports team: We believe startup scaleup is just like a team sport. It's been written in our motto since day 1 that we are collaborative internally, competitive externally, and never the other round around. You are ultimately surrounded by just different people that are all here to help you get the job done and shine as a team. Intellectual Rigor and Individuality: We were born in the pandemic by Stanford and Harvard alum cofounders who offer remote-working options with coworking memberships and (at least) once a year in person offsite gathering. You'll be welcomed by coworkers in 11 countries that all bring a unique perspective to the company from day 1. Company Offsite and Industry Exposure: Once a year Topsorters get together as a whole and also meet customers and really spend time to get feedback - in person events are a big part of how we build strong relationships and teams. Flexible PTO schedule with floating holidays: we encourage Topsorters to take time off and recharge, and respect different cultural norms so offer floating holidays to accommodate the celebrations you'd like. Working Equipment and Hubs: our team is global and also centered around hubs, that means you're welcome to create a hybrid work schedule, and encouraged to travel to other hubs to collaborate. We provide working devices of your choice and surprise swags for special events. Meditation App, Birthday and Anniversary Celebrations: we like little surprises and remember the key moments to celebrate with you! Do you sound like the right fit? Let's dive right in!

Posted 30+ days ago

Director Of Sales And Marketing - Embassy Suites By Hilton Chicago Downtown Magnificent Mile-logo
Director Of Sales And Marketing - Embassy Suites By Hilton Chicago Downtown Magnificent Mile
Hilton WorldwideChicago, IL
As the Director of Sales & Marketing with Embassy Suites by Hilton Chicago Downtown Magnificent Mile, you will be responsible for overseeing commercial strategies for your hotel. Your goal is to improve the performance of the asset by connecting strategy and business processes. Hilton's Commercial Services organization is comprised of team members driving our sales, revenue, marketing, catering, and events management, call centers, and analytics functions. These functions are the core of Hilton's "commercial engine" and are essential to Hilton's ability to drive profitable growth. What will I be doing? The primary responsibilities of this position are to design, develop, and deploy business strategies that are creative, dynamic, and impactful for the Americas and lead the Hotel Sales and Marketing process. Key deliverables for this role are to move the business analytics, processes, including cadence of activities to a "predictive and prescriptive" approach to drive performance. This includes but is not limited to, development and communication of commercial strategies and standards through a structured cadence and analysis of company revenue performance against established goals. In this role, you will facilitate the delivery of the Americas Commercial Operating Model and should possess strong leadership, communication, and networking skills. Strategy: Produce your hotel's Annual Multi-Year Commercial Strategy Plan, in partnership with on-property leaders and regional support Connect the performance needs for the hotel with the solutions designed by the Hilton enterprise, in each key segment your hotel serves Direct accountability for setting the strategy and delivery of your hotels revenues including group rooms, banquets, catering, business transient and leisure transient Work with Commercial Leadership to ensure that Business Review Guidelines (current to + 5 years) and Group Pricing & Rate Quotation Strategies are in place to maximize all pricing components of sales and catering opportunities and achieve positive group market share Support hotel B2B marketing, digital marketing, social media, public relations and communications activities. Guide the e-Commerce teams to ensure online hotel content is accurate and effective Work with Commercial Leaders to establish optimal business mix, review and validate revenue forecasts to improve accuracy while developing strategies for different demand periods, and review and approve retail and group pricing strategies Work with fellow Executive Committee members to ensure profits are maximized in line with GOP and EBITDA targets Develop and execute departmental expense budget and forecasts Develop and maintain detailed and real-time knowledge of all competitor and market activity Responsible for the execution of the Sales and Catering Sales annual SIP (Sales Incentive Program) Leadership: Lead weekly, monthly, and quarterly Sales & Marketing Optimization Process for hotel. Convert the outcome of the optimization process into actionable business strategies and articulate those strategies Contribute to annual Commercial Cadence communication regarding current realities of performance and performance drivers on a monthly, quarterly, and semi-annual basis Consistently conform to Hilton brand standards and corporate identity and utilize all communication tools Responsible for recruiting and retention of all sales and marketing roles Lead, engage, and develop team members, including ongoing performance development and Career Development Plans Conduct performance review for all direct reports and provide feedback for dotted line reports, including but not limited to: Group Sales Business Transient Sales Leisure Sales Catering Sales Marketing Facilitate and lead in a culture that is aligned with Hilton's DEI and ESG enterprise goals Ownership, Customer, and Stakeholder Relations: Own performance and commercial activity reporting for each of your hotels (i.e., performance status communication and response plans) In concert with AVPs, Regional Commercial Director and General Manager(s), present commercial strategies to key business partners and ownership groups. Ensure transparency, relevance, and timeliness in articulating the commercial performance targets, and potential gaps or upside (strengths & weaknesses) Liaise with Hilton Worldwide Sales, regional support and brand teams Build strong relationships with CVB, community influencers and 3rd party travel partners High level of engagement with customers from all sales segments Support of team's high-impact site visits and pre-convention meetings Support of sales managers sales travel into feeder markets What are we looking for? To fulfill this role successfully, you should demonstrate the following minimum qualifications: Hotel Sales, Catering or Marketing Experience Leadership management Experience Ability to travel Experience in hotel management, or related industry, essential Highly professional presentations and communication (oral and written) skills Proficiency with standard Microsoft Office Ability to perform critical analysis It would be helpful in this position for you to demonstrate the following capabilities and distinctions: Four-year college degree preferred Adaptable experience with business strategy, business planning, and business plan development Ability to speak multiple languages Multiple Brand experience Since being founded in 1919, Hilton has been a leader in the hospitality industry. Today, Hilton remains a beacon of innovation, quality, and success. This continued leadership is the result of our Team Members staying true to our Vision, Mission, and Values. Specifically, we look for demonstration of these Values: Hospitality- We're passionate about delivering exceptional guest experiences. Integrity- We do the right thing, all the time. Leadership- We're leaders in our industry and in our communities. Teamwork- We're team players in everything we do. Ownership- We're the owners of our actions and decisions. Now- We operate with a sense of urgency and discipline In addition, we look for the demonstration of the following key attributes: Quality Productivity Dependability Customer Focus Adaptability What will it be like to work for Hilton? Hilton is the leading global hospitality company, spanning the lodging sector from luxurious full-service hotels and resorts to extended-stay suites and mid-priced hotels. For nearly a century, Hilton has offered business and leisure travelers the finest in accommodations, service, amenities and value. Hilton is dedicated to continuing its tradition of providing exceptional guest experiences across its global brands. Our vision "to fill the earth with the light and warmth of hospitality" unites us as a team to create remarkable hospitality experiences around the world every day. And, our amazing Team Members are at the heart of it all! Compensation for this role is 125-140 and based on applicable experience and location. #LI-TA1

Posted 30+ days ago

Technical Marketing Manager - Data Analytics Specialist-logo
Technical Marketing Manager - Data Analytics Specialist
NvidiaSanta Clara, CA
NVIDIA has been transforming computer graphics, PC gaming, and accelerated computing for more than 25 years. It's a unique legacy of innovation that's fueled by great technology-and amazing people. Today, we're tapping into the unlimited potential of AI to define the next era of computing. An era in which our GPU acts as the brains of computers, robots, and self-driving cars that can understand the world. Doing what's never been done before takes vision, innovation, and the world's best talent. As an NVIDIAN, you'll be immersed in a diverse, supportive environment where everyone is inspired to do their best work. Come join the team and see how you can make a lasting impact on the world. We are looking for a Technical Marketing Manager - Data Analytics Specialist who has strong competence in quantitative analysis and data presentation. The ideal candidate will use their technical expertise and savvy in marketing to drive data-driven decision-making and build compelling marketing assets. If you have a passion for the latest technologies in AI and HPC, we want to hear from you! What you will be doing: Conduct in-depth market research and competitive analysis using advanced data analytics techniques Develop and implement data-driven marketing strategies to support product launches and ongoing campaigns Build comprehensive figures, reports, and visually appealing presentations to communicate complex data insights to collaborators Collaborate with cross-functional teams to ingest and present data on relevant topics Work with our sales organization to develop effective sales collateral and tools What we need to see: Bachelor's degree in Marketing, Computer Science, Statistics, or a related field or equivalent experience 5+ years of experience in technical marketing or a similar role with a strong focus on data analysis Expert-level proficiency in Microsoft Excel, including advanced functions, pivot tables, and data visualization techniques Working knowledge of at least one programming language (e.g., Python, Perl, or shell scripting) for data manipulation Experience with data visualization tools beyond Excel (e.g., Tableau, Grafana) Strong analytical and problem-solving skills with attention to detail Excellent communication skills, both written and verbal, with the ability to present complex data in a clear and concise manner Strong desire to learn, motivated to tackle complex problems, and the ability to make sophisticated trade-offs Ways to stand out from the crowd: Strong background in high performance computing with specialization in engineering, life sciences, physics, optimization, material science, or related fields Knowledge of statistical analysis and machine learning techniques Knowledge of accelerated computing components, properties, strengths, and weaknesses #LI-Hybrid The base salary range is 116,000 USD - 184,000 USD. Your base salary will be determined based on your location, experience, and the pay of employees in similar positions. You will also be eligible for equity and benefits. NVIDIA accepts applications on an ongoing basis. NVIDIA is committed to fostering a diverse work environment and proud to be an equal opportunity employer. As we highly value diversity in our current and future employees, we do not discriminate (including in our hiring and promotion practices) on the basis of race, religion, color, national origin, gender, gender expression, sexual orientation, age, marital status, veteran status, disability status or any other characteristic protected by law.

Posted 1 week ago

Marketing Data Engineer-logo
Marketing Data Engineer
First Horizon Corp.Nashville, TN
Location: Onsite listed in Memphis, TN, Nashville, TN, Knoxville, TN, Charlotte, NC, Raleigh, NC, Tampa, FL, Miami, FL, Orlando, FL, Birmingham, AL, New Orleans, LA, Baton Rouge, LA, Lafayette, LA, Houston, TX. Summary of Position: The Marketing Data Consultant is a member of the Marketing team, reporting to the VP, Marketing Data Enablement. This position is responsible for partnering with key stakeholders shaping and delivering data driven, integrated customer and banker experiences within the marketing technology stack and enabling data platforms. The person in this role will focus heavily on retail and small business banking-related enablement and will serve as the main steward to advance the capabilities of retail banking data platforms in the Marketing and Sales Enablement space. This candidate possesses a demonstrated knowledge of industry leading platforms and tools related to banking core systems, CDPs, marketing automation, digital, sales and service, CX, CRM, and personalization. The candidate can effectively analyze, build and distribute audiences and segments by blending with other 1st, 2nd and 3rd party platforms and data sources. This role involves designing Alteryx workflows, ETL processes, ensuring data quality, implementing consistent patterns and reusable components. Roles and Responsibilities: Partner with the Analytics, Integrated Marketing and/or Brand Strategy teams to define audience, segmentation, and measurement requirements for program and campaign delivery across multiple channels. Leverage available tools to build and design models and data processes to shape strategic audiences and segments for activation across channels. Work with cross-functional teammates to follow standard operating procedures to test and validate data processes for quality and accuracy. Manage data pipelines for analytics and operational use. Ensure data accuracy and integrity across multiple sources and systems. Support line of business functions and markets through mastery of business relationship management, to include banker book of business and sales process enablement through the application of quality data through CRM and other banker facing applications. Adhere to regulatory and compliance requirements for industry privacy and consent. Related Qualities: 5+ years of experience in data engineering within a marketing and production environment. Must have strong oral and written communication skills, communicating complex findings in a clear and understandable manner Be customer focused on understanding and appropriately drive innovative solutions. The ability to successfully partner with multiple stakeholders and thrive in a fluid environment while managing multiple priorities Demonstrated critical thinking skills, ability to accurately analyze information and make sound decisions. Provides a high level of accuracy on deliverables and communication, even under pressure. Demonstrated ability to work independently while take initiative and accountability for achieving results. Reads, researches, and remains up to speed on emerging technologies and practices. Important Knowledge and Skills: Data Platforms & Tools: CDPs, core data platforms such as MS SQL, Oracle, IBM DB2, Alteryx, and Salesforce Data Cloud, Databricks/Dataiku. CRM, Marketing Automation and Operations: Salesforce CRM, Salesforce Marketing Cloud. Banking and Financial Services: Domain knowledge related to retail banking, digital banking, commercial / wholesale banking, business banking / small business, treasury management, wealth management, contact center. About Us First Horizon Corporation is a leading regional financial services company, dedicated to helping our clients, communities and associates unlock their full potential with capital and counsel. Headquartered in Memphis, TN, the banking subsidiary First Horizon Bank operates in 12 states across the southern U.S. The Company and its subsidiaries offer commercial, private banking, consumer, small business, wealth and trust management, retail brokerage, capital markets, fixed income, and mortgage banking services. First Horizon has been recognized as one of the nation's best employers by Fortune and Forbes magazines and a Top 10 Most Reputable U.S. Bank. More information is available at www.FirstHorizon.com. Benefit Highlights Medical with wellness incentives, dental, and vision HSA with company match Maternity and parental leave Tuition reimbursement Mentor program 401(k) with 6% match More -- FirstHorizon.com/First-Horizon-National-Corporation/Careers/Our-Benefits Follow Us Facebook X formerly Twitter LinkedIn Instagram YouTube

Posted 1 week ago

9319 - Senior Industry Marketing Manager - Enterprise & Industrials-logo
9319 - Senior Industry Marketing Manager - Enterprise & Industrials
Wind RiverBoston, MA
Description Position at Wind River Senior Industry Marketing Manager - Enterprise & Industrials ABOUT WIND RIVER Wind River is a global leader in delivering software for mission-critical intelligent systems. For more than four decades, the company has been an innovator and pioneer, powering billions of systems that require the highest levels of security, safety, and reliability. Wind River helps customers across automotive, aerospace, defense, industrial, medical, and telecommunications industries solve complex technology challenges on their journey toward the new intelligent machine economy. The company's software powers generation after generation of the safest, most secure systems in the world. Examples include playing a key role in NASA space missions such as Artemis I, the James Webb Space Telescope, and multiple Mars rovers. We've achieved recent 5G milestones including the world's first successful 5G data session with Verizon and building one of the largest Open RAN networks in the world with Vodafone. The company has received industry recognition for its technology innovation and leadership, and for its workplace culture, including global Great Place to Work certification and being named a "Top Workplace" for ten consecutive years. If you want to be part of a unique culture where the lived experience is based on our cultural attributes of growth mindset, customer-focus, and diversity, equity, inclusion & belonging, come join us and help advance the future software defined world. ABOUT THE OPPORTUNITY We are seeking a Senior Industry Marketing Manager to spearhead the go-to-market (GTM) strategy for our Enterprise and Industrials vertical markets. This person will play a key role in driving the adoption of our enterprise offerings, such as eLxr Pro and Wind River Cloud Platform, while supporting the ongoing success of our industry-leading embedded products and services. The ideal candidate will have expertise in marketing technical solutions to enterprise customers. Ideally, you will be familiar with Enterprise Linux, cloud technologies, and IT infrastructure solutions, combined with a proven track record of developing industry-first marketing strategies that drive revenue growth and market penetration. As a senior leader, you will be responsible for shaping and executing a comprehensive GTM plan leveraging market insights, customer research, and strategic partnerships within the vertical ecosystem. Your responsibilities will include Leading analyst relationships for the Enterprise market, gathering and sharing market trends and insights that help influence our roadmap, working closely with the analyst and advisor community to validate Wind River's differentiated positioning in the market, and driving our participation in key analyst evaluations. Establishing Wind River's Enterprise and Industrial Go-To-Market strategy, working closely with sales to define Ideal Customer Profiles and messaging per sub-industry and region. Crafting launch plans and adoption strategies for new products Developing awareness and demand generation campaign strategies, content plans, lead nurture programs, and event strategy across all key regions-ensuring our marketing efforts directly contribute to pipeline growth and sales success. Creating and updating performance dashboards and scorecards showcasing progress in KPIs across all regions. This is a highly visible role, collaborating with cross-functional teams to align marketing and sales goals and deliver measurable outcomes. What You'll Bring: 10+ years of industry marketing experience within the enterprise, embedded, and related technology sectors. A demonstrated ability to develop successful GTM strategies for enterprise solutions, with a focus on Enterprise Linux, cloud technologies, and IT infrastructure solutions. Strong leadership, project management, and communication skills, with a results-driven approach. A track record of collaborating with sales teams to achieve business goals and accelerate growth. This is a tremendous opportunity to have a direct impact on the company's growth, shaping the future of our enterprise products while reinforcing our presence in traditional markets. BENEFITS Flexible home office! We offer the flexibility of a hybrid work schedule or 100% remote Named Top Workplace for the 8th year in a row Wind River's commitment to DEIB 100% Employee covered Medical, Dental, and Vision insurance* Flexible Time Off policy* + 12 observed Holidays 401K with company match Health Savings Account (HSA) and Flexible Spending Account (FSA) Wellness Benefits through Unmind Compensation The annual base salary range for this role's listed grade level is currently $147,800 to $190,000 plus a bonus for Colorado, New York, and New Jersey residents, and $164,000 to $210,000 plus a bonus for SF Bay Area, Greater Seattle, NYC, and Washington, DC, residents. Salary ranges are determined through interviews and a review of the education, experience, knowledge, skills, location, and abilities of the applicant, and equity with other team members. Employees in this role are also eligible for the following benefits in accordance with the terms of the Company's plans: health, dental, vision insurance, life insurance, flex time off, eligibility to enroll in 401k, and 12 paid holidays. OUR COMMITMENT TO DIVERSITY Wind River is committed to providing employees with a work environment free of discrimination and harassment. All employment decisions are based on business needs, job requirements, and individual qualifications, without regard to race, color, religion or belief, national, social, or ethnic origin, age, physical, mental, or sensory disability, sexual orientation, gender identity and/or expression, marital, civil union or domestic partnership status, past or present military service, HIV status, family medical history or genetic information, family or parental status including pregnancy, or any other status protected by the laws or regulations in the locations where we operate. Wind River will not tolerate discrimination or harassment based on these characteristics. To learn more, visit Wind River at www.windriver.com. APPLICANT PRIVACY NOTICE: Your privacy is of the utmost importance to us. At Wind River, we strictly adhere to all applicable data privacy laws. Please review Wind River's Applicant Privacy Notice, which can be found here. #LI-GB1 #LI - REMOTE Wind River is an Equal Opportunity Employer with a commitment to diversity. We prohibit discrimination based on race, color, religion, gender, national origin, age, disability, veteran status, marital status, pregnancy, gender expression or identity, sexual orientation or any other legally protected status. Diversity is foundational for Wind River's business success. We want to be a workplace of choice for all people and we value the unique perspectives offered by a diverse workforce. Wind River does not unlawfully discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity or expression, national origin, citizenship, disability, protected veteran status, age, ancestry, medical condition, genetic information, marital status, pregnancy, or any other legally protected status. This principle applies to all areas of employment: recruitment and hiring, training, performance evaluations, promotions and transfers, compensation and benefits, and social and recreational programs. Wind River desires to be an employer of choice with an inclusive environment for all individuals. As part of this goal and in compliance with various laws and regulations, Wind River provides reasonable accommodation to applicants and employees. Requests for reasonable accommodation for applicants and employees are examined on a case-by-case basis. Please let us know if you need a reasonable accommodation for any part of the application, interviewing, hiring or at any other time during the employment process. You can email us at: [email protected]. Please do not include personal medical information in the email. More information about federal laws that prohibit job discrimination can be found at: www1.eeoc.gov/employers/poster.cfm www.dol.gov/ofccp/regs/compliance/posters/pdf/OFCCP_EEO_Supplement_Final_JRF_QA_508c.pdf

Posted 30+ days ago

Strategic Finance Lead, Marketing-logo
Strategic Finance Lead, Marketing
OpenaiSan Francisco, CA
About the Team The Strategic Finance team provides financial insights and guidance to support the organization's long-term goals and strategies. We partner across the business to allocate and deploy our resources for the highest-impact outcomes. The GTM Strategic Finance team specializes in managing the financial performance of our B2B products and GTM functions, ensuring alignment between financial objectives and company strategy. We focus on operational and financial planning, delivering actionable insights into GTM performance, and optimizing strategic resource allocation to accelerate growth. About the Role We are hiring a Strategic Finance Lead to own and manage the financial performance of our marketing efforts, directly supporting our Chief Marketing Officer. You will provide critical insights and recommendations on financial planning, budget allocation, and ROI optimization. This role is based in San Francisco, CA. We use a hybrid work model of 3 days in the office per week and offer relocation assistance to new employees. In this role, you will: Lead financial forecasting, planning, and reporting processes for the marketing function, ensuring alignment with company-wide goals. Own the end-to-end financial management of the marketing budget, including Brand and Paid Marketing spend, ensuring efficient resource allocation. Collaborate with marketing leadership to develop and refine data-driven customer acquisition strategies for both B2C and B2B segments. Build and manage financial models to evaluate marketing investments, identify risks and opportunities, and measure performance. Partner cross-functionally with other finance leaders, analytical teams, and product areas to align marketing efforts with broader company objectives. Prepare and present financial results and strategic insights to executive leadership, influencing key business decisions. Establish and manage key ROI and efficiency metrics across products and channels, and regularly analyze and report on these metrics to drive continuous improvement and operational excellence. Analyze market trends and competitive dynamics to inform financial strategies, identifying new opportunities and challenges. You might thrive in this role if you have: 12+ total years of progressive experience in investment banking, private equity, venture capital, management consulting, or related fields, coupled with operational experience in a high growth, scaling company. 5+ years in relevant roles partnering with Marketing and GTM orgs. Familiarity with marketing across both B2C and B2B business models is a plus. Expertise in managing large, complex budgets and delivering actionable insights from data. A passion for helping build world-class Marketing teams. A strong ability to critically evaluate key levers, opportunities, and risks in Marketing plans. A proven track record of building strong, collaborative relationships with business partners and executives. You are seen as a trusted and objective advisor. Deep analytical rigor and financial modeling skills, focused on distilling complex financial information into actionable insights for leadership. Excellent communication skills and storytelling ability when presenting data insights. An enthusiastic "roll up your sleeves" mentality and an ability to deal effectively with ambiguity to thrive in an unstructured, fast-paced environment. Experience partnering with Data Science teams. You must have familiarity with SQL or a willingness to learn. Strong enthusiasm about technology and artificial intelligence. About OpenAI OpenAI is an AI research and deployment company dedicated to ensuring that general-purpose artificial intelligence benefits all of humanity. We push the boundaries of the capabilities of AI systems and seek to safely deploy them to the world through our products. AI is an extremely powerful tool that must be created with safety and human needs at its core, and to achieve our mission, we must encompass and value the many different perspectives, voices, and experiences that form the full spectrum of humanity. We are an equal opportunity employer, and we do not discriminate on the basis of race, religion, color, national origin, sex, sexual orientation, age, veteran status, disability, genetic information, or other applicable legally protected characteristic. For additional information, please see OpenAI's Affirmative Action and Equal Employment Opportunity Policy Statement. Qualified applicants with arrest or conviction records will be considered for employment in accordance with applicable law, including the San Francisco Fair Chance Ordinance, the Los Angeles County Fair Chance Ordinance for Employers, and the California Fair Chance Act. For unincorporated Los Angeles County workers: we reasonably believe that criminal history may have a direct, adverse and negative relationship with the following job duties, potentially resulting in the withdrawal of a conditional offer of employment: protect computer hardware entrusted to you from theft, loss or damage; return all computer hardware in your possession (including the data contained therein) upon termination of employment or end of assignment; and maintain the confidentiality of proprietary, confidential, and non-public information. In addition, job duties require access to secure and protected information technology systems and related data security obligations. We are committed to providing reasonable accommodations to applicants with disabilities, and requests can be made via this link. OpenAI Global Applicant Privacy Policy At OpenAI, we believe artificial intelligence has the potential to help people solve immense global challenges, and we want the upside of AI to be widely shared. Join us in shaping the future of technology.

Posted 30+ days ago

Marketing Production Specialist-logo
Marketing Production Specialist
American Tire DistributorsHuntersville, NC
Are you looking for an opportunity to turn your ambition and your people skills into a rewarding career with an industry leader? Join our team at American Tire Distributors! As the nation's premier tire distributor, ATD's coast-to-coast distribution network provides approximately 80,000 customers across the U.S. and Canada with rapid and frequent delivery of high quality tires, custom wheels and shop supplies. Position Description: The Marketing Production Specialist serves as the conduit between various departments and the Marketing Center of Excellence, overseeing the intake, prioritization, and coordination of all marketing and design requests. By refining and clarifying requests to align with desired outcomes, this role ensures the efficient delivery of projects while representing the marketing team across the organization. Key Responsibilities Assist in the launch, communication, and execution of corporate creative and campaign needs, collaborating with Graphic Designers and external vendors to develop compelling content that improves ROI and drives traffic to dealer stores. Cultivate and maintain ongoing relationships with internal teams and clients of the Marketing Center of Excellence, ensuring effective communication and collaboration. Work closely with cross-functional teams, both internal and external, to effectively communicate and execute local, regional, and national brand marketing campaigns. Collect, refine, and clarify requests for marketing, design, or creative efforts, ensuring alignment with desired goals and outcomes before prioritizing within the Marketing Team. Provide informed insights on optimizing marketing efforts, leveraging relevant project management, creative, and marketing tools to enhance project outcomes. Monitor and report quarterly reconciliation of all marketing campaigns, providing feedback on creative performance and suggestions for optimization to better deliver on KPIs. Support the prioritization and project management of initiatives delivered through the Marketing Center of Excellence, coordinating regular meetings to ensure accurate and timely deliverables. Obtain approval for all new creative from dealers and manufacturers, and develop content for dealer and corporate social channels as well as email campaigns. Competencies Business insight- Clearly understands how own activities relate to critical business drivers. Monitors business news and market changes for impact on the business or on own expertise area; uses this to shape decisions. Collaborates- Readily involves others to accomplish goals; stays in touch and shares information; discourages "us versus them" thinking; shows appreciation for others' ideas and input. Communicates effectively- Listens attentively and takes an interest. Keeps others well informed; conveys information clearly, concisely, and professionally when speaking or writing. Customer focus- Keeps in contact with customers to ensure problems are resolved, or to improve customer service. Studies customer feedback and emerging customer needs and uses these to determine some creative new ideas. Decision quality- Knows when to act independently and when to escalate issues. Integrates various inputs, decision criteria, and trade-offs to make effective decisions. Typically makes good independent decisions. Ensures accountability- Holds self and others accountable to meet commitments. For example, accepts responsibility for own work, both successes and failures. Handles fair share and does not make excuses for problems. Usually meets commitments to others. Manages complexity- Makes sense of complex, high quantity, and sometimes contradictory information to effectively solve problems. For example, looks at complex issues from multiple angles; explores issues to uncover underlying issues and root causes; sees the main consequences and implications of different options. Nimble learning- Learns through experimentation when tackling new problems, using both successes and failures as learning fodder. For example, experiments to find the best possible solution and gains insight from test cases. Makes use of new concepts and principles when addressing problems. Learns from mistakes to avoid repeating them. Plans and aligns- Plans and prioritizes work to meet commitments aligned with organizational goals. For example, outlines clear plans that put actions in a logical sequence; conveys some time frames. Aligns own work with relevant workgroups. Takes some steps to reduce bottlenecks and speed up the work. Resourcefulness- Identifies and obtains resources needed to accomplish objectives; identifies different ways to accomplish work when resources are limited. Makes progress across multiple priorities or responsibilities. Tech savvy- Investigates technologies to learn some cutting-edge best practices. Uses digital/social media to benefit the team and add value to the work being done; understands how to avoid misuse of these tools. Qualifications Bachelor's degree 2 years of related experience preferred Skills Action Planning Data Control Market Research and Analysis Media Management and Utilization Planning and Organizing Presentation skills Project Management Reporting Verbal Communication Physical Demands/Working Conditions Physical Demands Category: Office Physical Demands/Work Environment/Travel Requirements: • Physical demands: While performing the duties of this job, the employee is occasionally required to stand; walk; sit; use hands to finger, handle or feel objects, tools or controls; reach with hands and arms; climb stairs; balance, stoop, kneel, crouch or crawl; talk, hear, taste and/or smell; the employee must occasionally lift and/or move up to 50 pounds. Specific vision abilities required by the job include close vision, distance vision, color vision, peripheral vision, depth perception and the ability to adjust focus. • Work environment: While performing the duties of this job, the employee is exposed to weather conditions prevalent at the time. The noise level in the work environment is usually moderate. • Travel required: As required by the position. Our people are passionate about what they do, the product they sell, and the customers they serve. If you're looking for an opportunity to be a part of a work family that values collaboration, innovation and dedication, we're the right company for you. Build a challenging and rewarding career with us! American Tire Distributors is an Equal Opportunity Employer and Drug Free Workplace To review our Privacy Policy, click here.

Posted 30+ days ago

American Family Insurance Group logo
Customer Analytics & Marketing Measurement Director (Primarily Office)
American Family Insurance GroupMadison, WI
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Job Description

This critical position directs our marketing measurement and customer analytics strategy, developing frameworks to optimize marketing effectiveness and enhance customer experience across the lifecycle. Lead data-driven decision-making to improve marketing ROI, and drive customer acquisition, engagement, growth and retention across the enterprise.

Position Compensation Range:

$147,000.00 - $250,000.00

Pay Rate Type:

Salary

Compensation may vary based on the job level and your geographic work location. Relocation support is offered for eligible candidates.

Primary Accountabilities

  • You will lead marketing mix modeling across brands and distribution channels, including management of external partners.
  • You will direct recurring measurement framework and analysis across and within important marketing channels - including upper funnel and lower funnel, online and off-line.
  • You will work with Media and Agency teams to assess campaigns and tactics and provide relevant recommendations to optimize performance.
  • You will partner with cross-functional teams including Finance, Field Marketing, Agency/Sales, and Product to understand marketing's impact on the broader business and interpret marketing investment into ROI.
  • Lead test and learn process and roadmap to provide continuous insights.
  • You will Implement customer segmentation strategies, applying behavioral, demographic, and psychographic data to inform targeted marketing and retention efforts.
  • Direct customer lifetime value (CLV) modeling and analysis to identify high-value customer segments and optimize acquisition/retention strategies.
  • Integrate customer behavioral insights with marketing measurement to create a holistic view of customer engagement and campaign effectiveness.
  • Direct the development of customer dashboards and KPIs to monitor customer health metrics across the enterprise.
  • Lead with influence and expertise. Actively contributes to functional leadership team. Communicates and supports organization mission, vision, values, policies, and practices.

Specialized Knowledge & Skills Requirements

  • Bachelor's degree in Analytics, Statistics, Marketing, or related field; Master's degree preferred.
  • 8+ years of experience in marketing analytics, with at least 3 years in a leadership role.
  • Subject-matter-expertise on core marketing measurement strategies and techniques, including MMM, attribution, and web analytics.
  • Proficiency with analytical techniques, including application of data science/machine learning/predictive modeling to understand and guide marketing activity.
  • Demonstrated experience leading marketing analytics team on either client or agency side.
  • Expertise in customer lifecycle and journey analytics, including segmentation, CLV modeling, and retention analysis.
  • Experience with CRM systems and customer data platforms such as GCP, and/or Salesforce.
  • Experience with marketing strategy, including: brand strategy, media tactics (digital, paid, social, direct, broad), mobile and emerging marketing and media/marketing technology.
  • This Director must effectively communicate complex data to diverse audiences and have a ability to translate analytical findings into relevant business recommendations.

In this primarily office-based role, you will spend at least 80% of your time (4+ days per week) working from our National Headquarters in Madison, WI 53783 or Boston, MA 02110.

#LI-Onsite

We encourage you to apply even if you do not meet all of the requirements listed above. Skills can be used in many different ways, and your life and professional experience may be relevant beyond what a list of requirements will capture. We encourage those who are passionate about what we do to apply!

We provide benefits that support your physical, emotional, and financial wellbeing. You will have access to comprehensive medical, dental, vision and wellbeing benefits that enable you to take care of your health. We also offer a competitive 401(k) contribution, a pension plan, an annual incentive, 9 paid holidays and a paid time off program (23 days accrued annually for full-time employees). In addition, our student loan repayment program and paid-family leave are available to support our employees and their families. Interns and contingent workers are not eligible for American Family Insurance Group benefits.

We are an equal opportunity employer. It is our policy to comply with all applicable federal, state and local laws pertaining to non-discrimination, non-harassment and equal opportunity. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law.

#LI-AW1