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Healthcare Marketing & Physician Outreach Specialist
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Overview
Job Description
- 401(k)
- Bonus based on performance
- Company parties
- Competitive salary
- Training & development
- Conduct in-person visits to referring provider offices (PCPs, Orthopedics, Neurology, Urgent Care, Chiropractors, etc.)
- Build and maintain relationships with physicians, office managers, and referral coordinators
- Present PriMMed’s services, procedures, and treatment pathways
- Track referral sources and analyze referral patterns
- Educate offices on referral processes, documentation requirements, and scheduling workflows
- Coordinate provider lunches, office drop-offs, and appreciation events
- Organize community outreach events and open houses
- Support town hall meetings, attorney outreach, and educational initiatives
- Represent PriMMed at local events, health fairs, and networking opportunities
- Develop strategies to increase patient awareness in Las Vegas and Pahrump
- Manage Google Business, Yelp, and online directory listings
- Coordinate business updates, photos, and verification
- Monitor online reviews and assist with reputation management
- Collaborate with leadership on website content and marketing messaging
- Collaborate with scheduling, referral, and leadership teams
- Track new patient volume and referral growth
- Prepare monthly marketing activity and ROI reports
- Identify service line growth opportunities
- Minimum 2–3 years of healthcare marketing experience
- Physician liaison/outreach experience strongly preferred
- Knowledge of medical terminology and healthcare workflows
- Comfortable with daily local travel (Las Vegas & Pahrump)
- Strong interpersonal and relationship-building skills
- Excellent verbal and written communication abilities
- Professional presentation skills
- Self-motivated with the ability to work independently in the field
- Experience marketing within pain management, orthopedics, spine, neurology, or surgical specialties
- Familiarity with referral-based practice models
- CRM tracking or referral reporting experience
- Online reputation management experience (Google/Yelp)
- Event coordination or community outreach experience
- Growth in new patient referrals
- Increased referring provider engagement
- Activation of new referring offices
- Online review growth and rating improvement
- Community event participation
- Referral retention and follow-up effectiveness
- Combination of field-based outreach and administrative coordination
- Frequent travel between Las Vegas and Pahrump
- Occasional evening community events
- Competitive salary (based on experience)
- PTO & Paid Holidays
- Medical, Dental, and Vision Benefits
- Growth opportunities within a rapidly expanding practice
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