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CRM & Email Marketing Specialist
YETI CoolersAustin, Texas
At YETI, we believe that time spent outdoors matters more than ever and our gear can make that time extraordinary. When you work here, you’ll have the opportunity to create exceptional, meaningful work and problem solve with innovative team members by your side. Together, you’ll help our customers get the high-quality gear they need to make the most of their adventures. We are BUILT FOR THE WILD™. YETI is seeking a highly analytical, data-driven, innovative, and creative marketer who can independently manage multiple tasks and projects simultaneously, with a proactive and positive can-do attitude. This role will influence the design, planning, and reporting solutions for data-driven decision making. The CRM Email and Marketing Specialist will be responsible for tactical strategy , execution and reporting of outbound email and SMS campaigns for the US market. This role will report to the CRM and Email Marketing Manager. The ideal candidate is a highly motivated, self ‐ starting, direct-to-consumer-focused marketer who has a passion for using email & SMS to create meaningful 1:1 consumer experiences , individually and at scale. You are naturally thorough and have a high attention to detail. You thrive in fast-paced environments with entrepreneurial DNA, and you’re comfortable charting new territory . You aren’t afraid to run with ideas and understand YETI’s consumers and how to serve them with content that helps drive education, interest, and conversion. Responsibilities ● E xecute CRM channel communications , with a focus on the CRM campaign calendar including email & SMS with some additional support as needed on triggered and dynamic programs. ● Perform day-to-day CRM marketing activities including, but not limited to, email and SMS campaign set-up, scheduling, testing, tagging and deployment of one-time, recurring, triggered and dynamic content-driven campaigns. ● Monitor & document KPI’s against set baselines for Open Rate, Click-to-Open Rate, Conversion, and Unsubscribes. ● Own and write campaign specs for upcoming calendar moments. ● Collaborate with CRM Team to optimize channel initiatives . ● Identify and execute A/B testing opportunities ● Present to peers and leadership on email & SMS performance ● Maximize proven technical skills and success in cross-collaboration to translate needs of the business and take action ● Align with external partners to ensure consistency and effectiveness. ● Work closely with the Ecommerce, Marketing, IT, and Creative teams ● Manage, prioritize and deliver on ad hoc requests. Qualifications ● BA/BS in Online Marketing, Marketing Communications , related fields or equivalent combination of education a nd w ork experience ● 2 + years of experience in email marketing, digital marketing, or related fields ● Hands-on experience with a n enterprise level ESP (i.e. Braze, Bluecore , SFMC ) ● Knowledge of developing and executing email (HTML) and SMS marketing campaign strategies ● Comfort collaborating with multiple teams and stakeholders ● Knowledgeable in CRM, customer analysis and reporting (Tableau, Segment, Google Analytics ) ● Attention to detail while able to grasp the big picture ● Excellent written and verbal communicator ● Empowered to independently and creatively problem solve to move a project forward ● Positive, highly motivated self-starter # LI-JL1 Benefits & Perks: Click here to learn about the benefits and perks we offer at YETI. YETI is proud to be an Equal Opportunity Employer. Our commitment to creating a diverse, equitable, and inclusive culture is at the center of everything we do for our employees. We embrace all applicants looking to bring their authentic selves to YETI and contribute to our mission of keeping the wild WILD. Find out more about our commitment to DE&I at yeti.com/esg.html. All applicants for employment will be considered without regard to an individual’s race, color, sex, gender identity, gender expression, religion, age, national origin or ancestry, citizenship, physical or mental disability, medical condition, family care status, marital status, sexual orientation, genetic information, military or veteran status, or any other basis protected by federal, state or local laws. YETI Applicant Privacy Notice If you require accommodation in order to apply for a job, please contact us at accommodationrequest@yeti.com.

Posted 1 week ago

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Marketing Manager
Surge CareersColumbus, Ohio
We are looking for a creative and analytical Marketing Manager to strategize campaigns to create and maintain the public image of clients. Marketing Manager will help to create and promote the corporate identity and mission to customers, the public, and employees through the creation and distribution of brochures, news releases, and other documents. This is a full-time (Monday - Friday) On-Site position that is located at our headquarters office in Columbus, Ohio. Surge is a national leader with over 50 years of experience providing quality staffing and innovative workforce solutions. We take priority in building personal, long-term partnerships with our clients, and ensuring that each placement is the right fit. We are unlike other staffing agencies in that we take the time to get to know your company and its goals. Our national network has connected more than 122,000 employees on an annual basis and growing. Duties/Responsibilities: Oversees and produces, from concept to completion, a broad array of digital and/or print promotional and communication materials for the organization. Ensures that all materials present a clear, unified, and positive image for the organization and/or brand. Plans, prepares, and distributes original promotional content such as articles, news and press releases, email, blog and social media posts, and other updates on behalf of the organization. Promotes and attends special events and functions; promotes and reports on corporate milestones and activities such as company goals and projects; new products or services; community service activities; and new hires, promotions, and retirements. Arranges for photography and/or press coverage for special events. Performs other related duties as assigned. Required Skills/Experience: Excellent verbal and written communication skills. Extremely proficient with Microsoft Office Suite and desktop publishing software. Ability to strategize and plan campaigns in advance Willingness to learn about industry trends and innovations Excellent organizational skills and attention to detail. Bachelor's degree in related field required. Five years of experience in marketing, publications, or a related field required. Prolonged periods sitting at a desk and working on a computer. Equal Opportunity Employer Surge is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, disability, age, sexual orientation, national origin, veteran status, genetic information, or any other status protected by law. Surge is committed to providing access, equal opportunity, and reasonable accommodation for individuals with disabilities in employment, its services, programs, and activities. To request reasonable accommodation, contact Human Resources at ProfessionalStaffing@surgestaffing.com. IND1 Job Type: Full-time

Posted 30+ days ago

Senior Associate, Product Marketing-logo
Senior Associate, Product Marketing
Cohen & SteersNew York, NY
Job Title: Senior Associate, Product Marketing Department:  Global Marketing Reports To: VP, Head of Product Marketing FLSA Code: Exempt Estimated Salary: $105,000 - $120,000   Job Summary: Cohen & Steers is seeking a Senior Associate in the Product Marketing group. This position will provide broad support across all investment product areas, acting in a generalist capacity. Key responsibilities include developing and maintaining marketing collateral such as presentations, sales flyers, product briefs, and brochures to support the global distribution efforts across all channels. In addition, the Senior Associate will develop subject matter expertise and help support product messaging. Cohen & Steers is committed to an inclusive culture, valuing diversity in support of our people and clients.   Major Responsibilities/Activities: Own and update standard product marketing materials across asset classes including Listed Real Assets, Alternative Income, Multi-Asset Solutions and Private Real Estate Ensure timely delivery of marketing collateral, meeting service level agreements with key stakeholders (i.e. Sales, Investments) Manage the presentation and sales content library in Seismic Collaborate with senior product marketers in the development of new messaging and content during quarterly updates of new presentations and collateral Partner with marketing group in developing messaging, content, and campaigns for both institutional and retail investors Liaise and support sales in client requests, sales ideas, and product-related questions Stay abreast of market trends that impact the product line, including threats to existing strategies and opportunities for growth. Actively engage partners within Product, Investments, Distribution and other departments across the firm to ensure successful support on all messaging of the product offerings   Minimum Requirements:  3-5 years+ of investment-related experience in a marketing or product focused role. Prior investment management experience preferred Bachelor’s degree or equivalent business experience required Ability to proactively collaborate across departments to achieve team objectives Strong written, analytical and presentation skills Experience with Seismic (or a similar content management tool) is a plus Knowledge of real assets, infrastructure and energy investments is a plus Ability to handle multiple projects simultaneously and complete projects on a timely basis Demonstrates inclusive behaviors in support of a culture that values diverse perspectives   Note: This job description reflects management's assignment of essential functions; it does not prescribe or restrict the tasks that may be assigned. The job title or duties and responsibilities may be changed by the Company at any time.

Posted 2 weeks ago

Sr. Director, Head of Strategic Marketing-logo
Sr. Director, Head of Strategic Marketing
Chatham FinancialKennett Square, PA
Job Summary As Senior Director, Head of Strategic Marketing, you'll develop winning marketing strategies for Chatham’s products and services that drive global revenue growth. Reporting to and working closely with the CMO, you will lead a team focused on understanding our target audiences, positioning our offerings, crafting tailored messaging, launching new capabilities, increasing utilization of our offerings, and driving business growth across segments and regions. The role bears responsibility for meeting marketing goals and KPIs around client acquisition, growth, and retention. In this role, you'll be responsible for sizing and prioritizing the market and gaining a deep, firsthand understanding of target audience needs by interacting with clients, analysts, and influencers and gathering and analyzing market intelligence. Your team will use that knowledge to devise positioning and messaging to ensure we tell the right stories, drive thought leadership, and develop performance marketing programs and GTM campaigns for each segment. Working with client engagement and product teams, your team will create sales enablement tools for each stage of the buyer journey and partner with product management to drive the adoption of new features and increase solution utilization.  The ideal candidate will possess strong leadership skills, a deep understanding of market dynamics as well as performance marketing, and a passion for building marketing programs that result in tangible revenue growth.  Duties and Responsibilities Chatham is committed to providing reasonable accommodations to qualified individuals with disabilities, so all essential job functions can be performed with or without accommodation. Serve as Marketing's subject matter expert on our industry, offerings, and clients. Continuously monitor the market, maintain expert knowledge of competitive landscape and positioning, analyze market trends and customer feedback, and adapt and refine marketing strategies accordingly. Partner with Client Engagement and Product to define product positioning. Lead primary client research to inform messaging and content strategy across segments, regions, and personas. Conduct market segmentation, analysis, and prioritized strategic planning around our TAM and ICP. Coordinate with CMO, Client Engagement, and Product teams to create a unified and strategic approach to market penetration and client engagement. Map the buyer’s journey for each segment and develop compelling content for each stage of the funnel. Create and maintain current foundational sales enablement and marketing materials for segments, regions, and solutions. Develop and execute global client segment and/or regional marketing plans as well as GTM programs for our solutions, designed to meet business and marketing goals. Prepare and guide the Client Engagement teams regarding new campaigns and product releases; deliver presentations, tools, and demonstrations that showcase Chatham’s value proposition. When required, provide expert knowledge and support to the Client Engagement team, enhancing their ability to win. Lead product launch strategies and market education programs. Track, measure and analyze marketing programs and campaigns to maximize ROI and effectiveness and adjust as necessary to optimize results. Meet goals, metrics, and KPIs for marketing programs, campaigns, client engagement, and business growth and report on effectiveness regularly. Collaborate with partners to generate referrals and increase awareness. Nurture relationships with industry consultants and influencers, informing them about Chatham’s story and value, and helping them influence clients to evaluate our capital markets solutions. Build, manage and mentor a team of strategic marketing managers and associates. Required Skills and Abilities Results-oriented, relying on evidence, and willing to dive into details and data independently. Excellent leadership, communication, and strategic planning skills, with superb cross-functional collaboration and project management skills, and the ability to align multiple stakeholders with, at times, competing priorities. Deep knowledge of asset and investment management, including trends, pain points, and workflows. Track record of executing global marketing plans and managing budgets. Ability to synthesize complex concepts into compelling messaging. Strong presentation skills and ability to engage senior decision-makers. Proven ability to translate client insights and sales needs into marketing fundamentals - client segmentation, messaging, sales collateral, and more. Excellent project management capabilities. Education and Experience Bachelor’s degree (or equivalent) in Business or related field; advanced degree a plus 20+ years in product, segment, or integrated marketing roles within financial services, preferably marketing fintech and/or advisory services to asset managers, alternative investment managers, and PE firms 8+ years leading global teams Global marketing or product experience including UK, EMEA, and APAC Experience in market research and competitive analysis Physical Requirements  Chatham is committed to providing reasonable accommodations to qualified individuals with disabilities, so physical requirements can be performed with or without accommodation. Must be able to remain in a stationary position at least 70% of the time. Must be able to move about inside the office to access meeting rooms. Constantly operates a computer and other office productivity machinery, such as computer, copy machine, and printer. Must be able to communicate information and ideas so others will understand. Ability to work in a typical office environment with standard lighting, temperature, and noise levels. Ability to prioritize and manage time effectively to meet deadlines and perform job tasks efficiently. Other Duties This job description is not designed to cover or contain a comprehensive list of all activities, duties, or responsibilities that may be required of the employee in this job. Activities, duties, and responsibilities may change at any time with or without notice. About Chatham Financial:   Chatham Financial is the largest independent financial risk management advisory and technology firm. A leader in debt and derivative solutions, Chatham provides clients with access to in-depth knowledge, innovative tools, and an incomparable team of close to 700 employees to help mitigate risks associated with interest rate, foreign currency, and commodity exposures. Founded in 1991, Chatham serves more than 3,000 companies across a wide range of industries — handling over $750 billion in transaction volume annually and helping businesses maximize their value in the capital markets, every day. To learn more, visit www.chathamfinancial.com .   Chatham Financial is an equal opportunity employer. #LI-onsite  #AA    

Posted 1 week ago

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Director, Brand & Integrated Marketing
FanDuel Sports NetworkNew York, New York
We’re looking for new team members to join FanDuel Sports Network, the nation’s largest provider of live local sports. As a local sports media platform, we’re proud to be the local media partner for 29 MLB, NHL, and NBA teams, producing and delivering over 3,000 live games and events every year. Whether it’s the heat of a playoff push or the excitement of Opening Day, we’re all about delivering the moments that matter to hometown fans. We’re part of Main Street Sports Group, serving fans in regions across our15 owned and operated networks. We combine powerful partnerships, cutting-edge streaming technology, and smart distribution to make sure fans can watch their teams how they want, whether that’s through a direct-to-consumer streaming platform or major cable providers. The Position: FanDuel Sports Network is looking for an experienced Director, Brand & Integrated Marketing to join the Marketing team. Reporting to the Head of Marketing , this role will support all aspects of brand and creative marketing for the organization. This role will be hybrid and based in NYC. The Game Plan: (What you will do) Lead and manage FanDuel Sports Network’s brand strategy, identity, and creative vision across internal and external teams, partnerships, and assets. Solidify brand positioning and tone, messaging hierarchy, and brand guidelines to serve as foundational resources for the organization. Drive creative development and implementation of FanDuel Sports Network’s MLB, NBA & NHL campaigns and serve as the primary point of contact with creative agency partners. Lead the internal creative team in development and delivery of assets to key internal and external stakeholders, including team partners, ad sales, communications, social and distribution partners. Drive efficiencies with process, communication and deliverables as needed. Partner with the Head of Research on all aspects of brand health, brand tracking and audience segmentation efforts. Serve as primary point of contact with FanDuel for brand and creative efforts. Lead cross-functional go-to-market efforts with an integrated marketing lens to ensure efficiency and consistency. Assist in leading and executing the on-air promotion strategy and implementation. The Stats: (What to bring) Bachelor's Degree and 10+ years of professional experience working in sports, television, brand, agency and/or related industry experience. Strong creative sensibility and proven success in bringing brand-defining campaigns to market. Excellent oral and written communication and interpersonal skills. Excellent organizational and project management skills and ability to multi-task in a fast-paced environment. Strong knowledge of regional sports teams and thorough understanding of the media landscape. Strong leadership skills and a proven best-in-class manager of people. Dynamic personality - a savvy networker with a proven ability to develop and maintain successful internal and external business relationships. Proficiency in Microsoft Word, Excel, photo editing software such as Photoshop, and PowerPoint. Experience in a sports environment is preferred. Experience with AirTable and SonyCI is a plus. Player Benefits: Healthcare Benefits – Start 1st day of employment Wellness Program Incentive 401K – Match up to 4% Paid Time Off (Vacation, Personal) Company Holidays Short-Term & Long-Term Disability Benefits Employee Discounts The Company is committed to fair and equitable compensation practices. The base compensation range for this role is $145,000 - $165,000. Final compensation for this role will be determined by various factors such as a candidates’ relevant work experience, skills, certifications, and geographic location. FanDuel Sports Network, Independently Owned & Operated by Main Street Sports Group is proud to be an Equal Opportunity Employer. If you like growth and working with dedicated, enthusiastic over-achievers, you'll enjoy your career with us! It is the policy of FanDuel Sports Network to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, FanDuel Sports Network will provide reasonable accommodations for qualified individuals with disabilities.

Posted 2 weeks ago

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Marketing Coordinator
Griswold Home Care for CincinnatiCincinnati, Ohio
Cincinnati Home Care Company is currently seeking an experienced Marketing Coordinator to join our team. This position will be responsible for developing and executing marketing/sales strategies to promote our services and build relationships with our clients and referral partners. This is an outside position that will report directly to the Owner. The ideal candidate will have a strong background in marketing, excellent communication and interpersonal skills, and experience in the home health/medical industry. This is a part time position with competitive pay, flexible schedule, and benefits. MINIMUM QUALIFICATIONS: • Bachelors Degree or equivalent preferred • Experience working in the home health/medical industry preferred • Proficient in MS Office (Word, Excel, Email) • Excellent oral and written communication and presentation skills

Posted 5 days ago

Global Marketing Senior Manager-logo
Global Marketing Senior Manager
AmgenThousand Oaks, California
Career Category Marketing Job Description Join Amgen’s Mission of Serving Patients At Amgen, if you feel like you’re part of something bigger, it’s because you are. Our shared mission—to serve patients living with serious illnesses—drives all that we do. Since 1980, we’ve helped pioneer the world of biotech in our fight against the world’s toughest diseases. With our focus on four therapeutic areas –Oncology, Inflammation, General Medicine, and Rare Disease– we reach millions of patients each year. As a member of the Amgen team, you’ll help make a lasting impact on the lives of patients as we research, manufacture, and deliver innovative medicines to help people live longer, fuller happier lives. Our award-winning culture is collaborative, innovative, and science based. If you have a passion for challenges and the opportunities that lay within them, you’ll thrive as part of the Amgen team. Join us and transform the lives of patients while transforming your career. Global Marketing Senior Manager What you will do Let’s do this. Let’s change the world! This role will join the Biosimilars Business Unit (BBU) global marketing team as a Global Marketing Senior Manager . This marketer will be responsible for development and execution of promotional planned market readiness strategies and tactics for adaptation in the US, ELMAC and JAPAC regions to support the readiness of pipeline biosimilars. The role will report to the Global Marketing Sr. Director and presents a breadth of challenging and exciting responsibilities, including working closely with key stakeholders across cross-functional teams and regional markets. Responsibilities include but are not limited to: Support pipeline biosimilar readiness plans including strategy definition and development of foundational marketing assets, in line with Amgen’s Global with Local content model Lead AOR work to develop global brand book, global positioning, and core product messages. Lead co-development with US Reference market in creation of core content. Engage across markets with Brand Working Group (BWG) as a component of the Integrated Brand Team (IBT) to facilitate development of the Global Brand Plan Lead asset transition to local markets, aligned with timing in line with LEX Generate customer insights through OL engagement, Advisory Board execution and conference participation, and ensure pull through into all global commercial efforts Forge strong working relationships with global and affiliate cross-functional partners, and BBU commercial team members. Manage budget for projects within realm of responsibility What we expect of you We are all different, yet we all use our unique contributions to serve patients. The professional we seek is a collaborative partner with these qualifications. Basic Qualifications: Doctorate degree and 2 years of Marketing and/or business experience in a role aligned with a Marketing/Sales commercial organization Or Master’s degree and 4 years of Marketing and/or business experience in a role aligned with a Marketing/Sales commercial organization Or Bachelor’s degree and 6 years of Marketing and/or business experience in a role aligned with a Marketing/Sales commercial organization Or Associate’s Degree and 10 years of Marketing and/or business experience in a role aligned with a Marketing/Sales commercial organization Or High school diploma / GED and 12 years of Marketing and/or business experience in a role aligned with a Marketing/Sales commercial organization Preferred Qualifications: A strong commercial leader with excellent marketing capabilities, superior cross-functional collaboration skills, and highly effective influencing skills Prior experience developing global marketing strategies, successfully launching therapeutic products and excelling at local market-facing discussions; oncology TA experience preferred Prior experience in a tactical, "in-line" regional or country marketing role, implementing marketing strategies in a local market An ability to manage multiple demands and priorities on time, lead teams, problem solve, gain alignment and drive decision-making is required Has worked in diverse commercial roles supporting different products in various stages of the lifecycle, with a diverse set of customers in challenging and competitive markets Experience leading cross-functional teams in a matrix environment, managing projects involving multiple functions and shared accountabilities Strong commercial experience in biosimilar market dynamics. Keen understanding of the science, market trends, and future opportunities and hurdles. What you can expect of us As we work to develop treatments that take care of others, we also work to care for your professional and personal growth and well-being. From our competitive benefits to our collaborative culture, we’ll support your journey every step of the way. The expected annual salary range for this role in the U.S. (excluding Puerto Rico) is posted. Actual salary will vary based on several factors including but not limited to, relevant skills, experience, and qualifications. In addition to the base salary, Amgen offers a Total Rewards Plan, based on eligibility, comprising of health and welfare plans for staff and eligible dependents, financial plans with opportunities to save towards retirement or other goals, work/life balance, and career development opportunities that may include: A comprehensive employee benefits package, including a Retirement and Savings Plan with generous company contributions, group medical, dental and vision coverage, life and disability insurance, and flexible spending accounts A discretionary annual bonus program, or for field sales representatives, a sales-based incentive plan Stock-based long-term incentives Award-winning time-off plans Flexible work models, including remote and hybrid work arrangements, where possible Apply now and make a lasting impact with the Amgen team. careers.amgen.com In any materials you submit, you may redact or remove age-identifying information such as age, date of birth, or dates of school attendance or graduation. You will not be penalized for redacting or removing this information. Application deadline Amgen does not have an application deadline for this position; we will continue accepting applications until we receive a sufficient number or select a candidate for the position. As an organization dedicated to improving the quality of life for people around the world, Amgen fosters an inclusive environment of diverse, ethical, committed and highly accomplished people who respect each other and live the Amgen values to continue advancing science to serve patients. Together, we compete in the fight against serious disease. Amgen is an Equal Opportunity employer and will consider all qualified applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability status, or any other basis protected by applicable law. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation. . Salary Range 152,006.00 USD - 178,530.00 USD

Posted 3 days ago

Vice President of Global Influencer Marketing-logo
Vice President of Global Influencer Marketing
Third PartyInglewood, California
The NFL seeks an innovative, dynamic, and strategic leader to serve as the Global Vice President of Influencer and Creator Marketing. This role is pivotal in driving engagement with priority audiences across the globe including casual fans, youth, and women. This role focuses on authentically building direct partnerships with influencers, content creators, and celebrities. The VP of Global Influencer Marketing will be responsible for building and scaling an industry-leading strategy that maximizes the reach of the NFL, strengthens / builds fandom, and aligns with the global vision of the league. Key Responsibilities: Strategic Leadership Develop and execute a global influencer and creator marketing strategy to amplify league initiatives and drive fan engagement across domestic and international markets. Lead existing and create new programs to connect with Gen Z, Gen A, and emerging audiences through innovative, culturally relevant, and authentic influencer and creator collaborations. Collaborate closely with the content marketing, social media, brand, sponsorship, events, international, and other cross-functional teams to integrate influencer programs within overall marketing initiatives. Influencer and Creator Partnerships Build relationships with a diverse array of influencers, content creators, artists, and brand ambassadors who align with the values and goals of the NFL. Oversee negotiations, contracts, and partnership management to maximize opportunities year-round. Foster long-term partnerships that support the core values, including inclusivity, innovation, and growth. Content Creation and Amplification Drive the creation of engaging, shareable content with influencers and creators for platforms such as TikTok, YouTube, Instagram, Snapchat, and emerging channels. Ensure influencer-generated storytelling aligns with brand guidelines of the NFL, maintaining authenticity and cultural sensitivity while also maximizing creative impact related to the brief. Partner with analytics team to effectively measure, analyze, and merchandise content performance, adjusting strategies to optimize impact and reach for both the league as well as the creator. Global Expansion of NFL Influencer & Creator Programs Ensure the global creator marketing strategies are clearly understood across the international markets Support international teams with enhancing local nuances such as the following: consider regional trends, platforms, and cultural nuances. Collaborate with international teams to ensure cohesive messaging and localized success. Team Leadership and Budget Management Lead and grow a high-performing team of marketing professionals, fostering individual growth, overall creativity, and innovation. Manage budgets and resources effectively to deliver on global objectives. Maintain strong relationships with internal stakeholders across a wide range of dept’s Qualifications: Bachelor’s degree in marketing, communications, business, or a related field (Masters preferred). 11+ years of experience in influencer marketing, creator partnerships, or a related field, with a proven track record of global success. Deep relationships across the influencer / creator industry including key talent Strong knowledge of the following: broader marketing functions, social platforms, and creator ecosystems. Exceptional leadership, communication, and interpersonal skills with the ability to work with the most sr. and jr. level employees. Demonstrated ability to manage complex initiatives and partnerships across multiple markets & platforms. A passion for sports, football, entertainment, and the evolving creator economy. Clear ability and willingness to work seamlessly in a highly collaborative fashion across the org. and 32 clubs Preferred Experience: Previous experience in the sports or entertainment industry. Experience working across global markets. Established relationships with high-profile influencers, creators, and agents. Travel 20% - 30% - primarily domestic Location There is only one position at the NFL, which could be based in either New York, NY, or Inglewood, CA. Salary $215,000 - $300,000 USD

Posted 1 week ago

Director of Growth Marketing-logo
Director of Growth Marketing
Flock HomesSan Francisco, Colorado
About Flock There are 17 million Americans who own rental property. Most don't want to be landlords anymore, but selling isn’t a good option. Why? You’d lose income and appreciation, trigger tax liabilities, kick out your tenants, have to fix up the house – the list goes on! Flock is here to help. Flock’s mission is to provide every retiring landlord with the most cost-efficient and seamless exit. Our first product is a tech-enabled 721 Exchange for Single Family Rental landlords. Owners contribute properties into our professionally managed Fund, in exchange for passive equity ownership. It's a modern UPREIT model designed for sophisticated owners who want access to continued cashflows, liquidity, and diversification without triggering capital gains, disturbing tenants, or dealing with disposition friction. We’re now growing fast into the commercial and multifamily space and are looking for smart, entrepreneurial hustlers who want to help build something category-defining. We recently raised our Series B, led by Renegade Partners, and are also backed by other top tier investors, including Andreessen Horowitz, Primary Ventures, SUSA Ventures, 1Sharpe Ventures, and leaders from Invitation Homes and Opendoor. About the Role Flock is hiring a Director of Growth Marketing to lead our marketing initiatives and drive growth. In this role, you will own and execute Flock’s marketing strategy, developing and implementing comprehensive programs across multiple channels to enhance brand recognition and drive measurable results. You’ll collaborate with cross-functional teams to ensure consistency and a strong connection with our target audience. Experience in growth marketing, particularly within financial services or real estate, is highly preferred. What You’ll Do: Own and execute Flock's comprehensive marketing strategy Maintain brand consistency across all channels and touchpoints Execute data-driven lead generation campaigns across: Direct mail campaigns Paid digital advertising (Facebook, Instagram, Reddit, Google) Email marketing Field marketing Organic social media Create and execute content strategy that drives engagement and SEO performance Plan and execute localized event programs Execute earned media strategy Work closely with sales team on enablement and lead handoff Requirements 7-10 years of experience in consumer-facing fintech or proptech Proven success in multi-channel lead generation and content marketing programs Strong analytical skills and proficiency in data-driven decision-making Hands-on experience with marketing automation, CRM platforms, and campaign optimization Experience at a startup or executing marketing strategy from 0 to 1 Self-starter with the ability to manage multiple channels and work independently Even if you don’t meet 100% of the qualifications, we recommend applying to the role! Location: NYC, SF, or Denver Compensation: The annual salary for this role is $175K-$195K, with target equity and benefits (including medical, dental, vision, and 401(k).

Posted 2 weeks ago

Senior Specialist, Content Marketing-logo
Senior Specialist, Content Marketing
Johnson ControlsRaleigh, North Carolina
Build your best future with the Johnson Controls team As a global leader in smart, healthy and sustainable buildings, our mission is to reimagine the performance of buildings to serve people, places and the planet. Join a winning team that enables you to build your best future! Our teams are uniquely positioned to support a multitude of industries across the globe. You will have the opportunity to develop yourself through meaningful work projects and learning opportunities. We strive to provide our employees with an experience, focused on supporting their physical, financial, and emotional wellbeing. Become a member of the Johnson Controls family and thrive in an empowering company culture where your voice and ideas will be heard – your next great opportunity is just a few clicks away! What we offer: Competitive salary Paid vacation/holidays/sick time Comprehensive benefits package including 401K, medical, dental, and vision care On the job/cross training opportunities Encouraging and collaborative team environment Dedication to safety through our Zero Harm policy What you will do: You will help shape and execute breakthrough content marketing strategies that elevate our brand, engage our target audiences, and support our business objectives. You’ll be a key player in telling our story, showcasing our solutions, and driving meaningful engagement across channels. How you will do it: Develop and execute content marketing strategies that drive brand awareness, engagement, and lead generation. Collaborate closely with cross-functional teams within marketing—including campaign, events, product marketing, and digital teams—to develop content that supports key initiatives and drives cohesive brand messaging across all channels. Collaborate with cross-functional teams—including sales, product, and creative—to develop compelling, on-brand content, including sales aids such as one-pagers, pitch decks, and product sheets that support the sales process and align with strategic messaging. Manage external agencies and creative partners for copywriting and content development, ensuring alignment with brand voice, messaging, and project timelines. Package and distribute new content to relevant internal teams, providing guidance on how to effectively use assets in sales outreach, campaigns, and customer engagement efforts. Conduct research to deeply understand our target audiences, industry trends, and competitive landscape. Write and edit a variety of content formats, including blog posts, articles, case studies, social media content, email newsletters, and more. Partner with creative teams to produce multimedia content such as videos, infographics, and interactive tools to engage audiences. Apply SEO best practices to ensure content is optimized for search visibility and performance. Leverage the marketing tech stack—including tools like marketing automation platforms, Salesforce, and project management software—to support the execution and tracking of content marketing programs and cross-team initiatives. Monitor and analyze content performance metrics, providing actionable insights and recommendations to stakeholders. Stay current with content marketing trends, tools, and best practices to continuously improve strategy and execution. What we look for: Required 3+ years of experience in content marketing, preferably in a B2B environment. Exceptional writing, editing, and storytelling skills with the ability to create clear, engaging, and audience-relevant content across multiple formats. Proven success in planning and executing content marketing programs that drive brand awareness, digital engagement, and lead generation. Deep understanding of audience segmentation, persona development, and content personalization strategies, with the ability to tailor messaging and formats to different buyer stages and behaviors. Excellent communication skills, with the ability to clearly convey information to both external audiences and internal stakeholders across all levels of the organization. Exceptional project and time management skills, with the ability to prioritize and manage multiple initiatives in a fast-paced environment. Self-motivated and confident team player who thrives in dynamic settings and takes initiative to drive results. Meticulous attention to detail, with strong written and verbal communication and organizational abilities. Results-driven mindset with a strong work ethic and a passion for exceeding goals. Strong interpersonal skills with the ability to build and maintain relationships across departments, with external partners, and with customers. Preferred Knowledge of marketing automation platforms and CRM systems. This will be a hybrid position based at our Raleigh, NC office. #LI-Hybrid Johnson Controls International plc. is an equal employment opportunity and affirmative action employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, protected veteran status, genetic information, sexual orientation, gender identity, status as a qualified individual with a disability or any other characteristic protected by law. To view more information about your equal opportunity and non-discrimination rights as a candidate, visit EEO is the Law . If you are an individual with a disability and you require an accommodation during the application process, please visit here .

Posted 1 week ago

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Marketing Adjunct Instructor
FVTCAppleton, Wisconsin
Job Category Adjunct Faculty FVTC Worksite Appleton Main Campus Hours Per Week 8 Note to internal applicants: Do not apply via this portal. Login to your Workday Account and Find Internal Career Opportunities through the Internal Portal. Fox Valley Technical College celebrates diversity, supports equity and inclusiveness, and encourages individual expression in our workplace. Job Description Summary Fox Valley Technical College is establishing a pool of qualified candidates to teach Marketing courses. FVTC adjunct faculty are dynamic partners for both students and the College. An adjunct instructor works with students beyond the classroom to ensure their success, models FVTC core values, and demonstrates commitment to excellence in program/course content and delivery. An adjunct instructor can work effectively in a collaborative environment; is willing to innovate and change to meet evolving program and industry needs; and demonstrates competency with use of technology that supports learning and teaching. Generally, an adjunct instructor will be hired to instruct specific open classes based upon the adjunct instructor’s qualifications and availability. Job Description ESSENTIAL JOB FUNCTIONS The duties listed below outline general expectations of adjunct faculty. Each program will have specific teaching assignments that will be developed at the time of hiring, based on the department’s needs. Plan, develop, and implement appropriate instructional strategies, including alternative delivery strategies when appropriate. Assist and advise students who have problems with assignments, tests, grades, course content, career concerns, and other academic matters. Research, develop, and administer skills assessments before, during and after courses and services with an emphasis on evaluating student performance in courses taught by the instructor. Promote student success through timely communication, growth-based feedback, and implementation of strategies that meet the needs of diverse learners. Comply with college policies and directions regarding student testing record keeping, advanced standing, providing grades on a timely basis, maintaining office hours for student assistance and counseling, etc. Meet professional expectations by maintaining professional currency and contributing to a collaborative culture across the College. Attend division, department, and advisory committee meetings as requested. Participate in appropriate staff development activities such as diversity awareness, technology training, etc. Demonstrate a commitment to the college’s mission, vision, and values. QUALIFICATIONS, TRAINING, AND EXPERIENCE Bachelor’s degree in related and appropriate field. (Based on experience and expertise, an individual with an Associate Degree or equivalent may be considered), and Minimum of two years of occupational experience in a target job for the program or programs being taught, of which at least one year shall be within five years prior to date of hire. One year of recent related occupational experience may be waived if the instructor has at least two years of post−secondary teaching experience in the appropriate occupational field within five years prior to date of hire. Two of occupational experience preferred. Prior teaching or training experience preferred. Qualified per FVTC requirements at time of, and throughout employment as an instructor. Must also meet and maintain Higher Learning Commission (HLC) requirements, Faculty Quality Assurance Standards (FQAS), and/or other job specific licensing standards. ESSENTIAL APTITUDES, SKILLS, KNOWLEDGE AND PERSONAL CHARACTERISTICS The knowledge, skills, and abilities listed below outline general expectations of Adjunct Faculty. Each academic program will have specific content area expertise requirements that will be developed at the time of hiring, based on the department’s needs. Knowledge of current educational methods and strategies, including learner-centered instruction, assessment, evaluation and collaborative techniques and strategies that address closing the gap in student access and achievement across race, gender and disability. Skilled in the use of educational technology and alternative delivery methods. Knowledge and ability to infuse multicultural perspectives into course content and delivery. Skilled in communications and human relations with populations having diverse socio-economic and racial backgrounds, as well as individuals with disabilities. Skilled in oral and written communications. Ability to effectively interact with business and industry to establish partnerships and address needs. Knowledge of, or experience with digital marketing tools preferred. Additional Information Hourly pay rate: $45.00 per hour. Pay is based on a multitude of factors, including experience, qualifications, education, relevant certifications, internal equity, and market data. Thank you for your interest in Adjunct Faculty opportunities with Fox Valley Technical College. Upon successful submission of your application, cover letter, and resume, you will be considered for future adjunct faculty opportunities. FVTC will keep your application in our files as a POTENTIAL candidate who could possibly fill a position when or if the need arises. ONLY if the need shall arise, you will be contacted via the contact information provided on your application, otherwise, you will not receive any further contact from FVTC. Adjunct instructors are hired on a per-course basis. The total hours for an adjunct instructor range from approximately 3 hours per week to no more than 8 hours per week. Hours vary and can include both day, evening, and weekend classes. Courses are taught in traditional classrooms and alternative delivery formats. Upon hire, new adjunct faculty are required to complete the mandatory, non-compensated Blackboard Basics & Orientation for Adjunct Instructors course within 30 days. Additional training is also required to qualify to teach in the Wisconsin Technical College System within the first three years of hire. If you should have any questions regarding adjunct teaching opportunities for this position, please contact the Business Division Office at 920-735-2429 or Businessdivision@fvtc.edu At Fox Valley Technical College, we recognize employees as key contributors to our mission and are committed to fostering a culture of fairness, transparency, and excellence. Our total rewards philosophy ensures equitable compensation and benefits, supporting a highly engaged workforce. In this position you will automatically be enrolled in the FICA Alternative Retirement Plan which helps you start save for retirement. Work-life balance is supported through flexible schedules or remote work options (for some positions) and wellbeing programs. Professional development opportunities include training. Additional perks at the Appleton Main Campus include an onsite dental clinic, fitness center, Parent/Child Center (onsite child care), library, café, printing services, Trilogy Salon & Spa, and more. Will accept applications on an ongoing basis. Fox Valley Technical College is an Equal Opportunity/Affirmative Action institution, providing equal opportunity to all persons, including members of underrepresented racial and ethnic backgrounds, females, veterans and individuals of all abilities. For questions regarding the College’s nondiscrimination policy, contact: Rayon Brown - rayon.brown6751@fvtc.edu (Affirmative Action), TitleIX@fvtc.edu (sex-based discrimination or harassment), or Dan Squires - daniel.squires3328@fvtc.edu (Disability related discrimination).

Posted 1 week ago

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Senior Specialist, Marketing Automation
Hub International LimitedChicago, Illinois
About HUB International At HUB International , we are a team of entrepreneurs. We believe in protecting and supporting the aspirations of individuals, families, and businesses. We help our clients evaluate their risks and develop solutions tailored to their needs. We believe in empowering our employees to learn, grow, and make a difference. Our structure enables our teams to maintain their own unique, regional culture while leveraging support and resources from our corporate centers of excellence. HUB is one of the largest global insurance and employee benefits broker, providing a boundaryless array of business insurance, employee benefits, risk services, personal insurance, retirement, and private wealth management products and services. With over $5 billion in revenue and almost 20,000 employees in 600 offices throughout North America, HUB has grown substantially, in part due to our industry leading success in mergers and acquisitions. Position Summary Join one of the top acquiring insurance brokerages as we expand our marketing automation team. Reporting to the Manager, Marketing Automation , the Senior Specialist, Marketing Automation will collaborate with our digital, analytics, brand, & field teams, and serve as a principal digital communications expert - empowering the marketing team to further its mission to drive leads and sales of insurance, benefits and retirement products and services. We are seeking individuals who can implement engaging & conversion-focused B2B & B2C demand-generation email campaigns. In this highly-visible role, you will be responsible for day-to-day execution as well as developing & contributing to email strategy and its seamless integration with multi-channel initiatives. As a data-driven marketer, you will facilitate continuous improvement through creative experimentation plans, ongoing performance monitoring, and internal advisory to key stakeholders. Responsibilities Own the daily execution of one-time and automated email campaigns, including: collaboration with Brand and Field Marketing teams to develop optimized content and messaging, email template creation & editing (HTML), brand style execution, list segmentation, scheduling, deployment, measuring, testing, optimization, and reporting Measure, monitor, and track campaign performance against benchmarks and drive corrective actions that deliver continuous improvements Communicate campaign results, both written and verbal, to marketing teams and stakeholders on an ongoing basis Contribute to the creation of monthly, quarterly, and ad hoc reports sharing performance results and provide insights related to testing, optimization, and opportunities for future campaigns Conduct ongoing A/B testing related to subject lines, email copy, layouts and CTAs that drive conversion improvements; maintain a meticulously planned and documented testing plan/schedule to continually improve performance Ensure cross-browser/email client compatibility through testing and optimization Lead and manage ongoing email whitelisting, list cleaning and maintenance efforts to improve deliverability rates against industry benchmarks Proactively identify opportunities to improve the effectiveness of email marketing programs, platform, or processes based on in-depth knowledge of campaign management and email execution tools Serve as subject matter expert on marketing cloud capabilities, automation processes, deliverability, and email marketing best practices Stay current with leading email & marketing automation best practices and regularly share learnings and guidance with the team Execute key marketing automation strategies and special projects as assigned Qualifications 2+ years of direct experience testing and deploying high-volume marketing email campaigns in an enterprise email marketing platform / ESP Working knowledge of marketing automation platforms such as Microsoft Dynamics 365 Marketing, Act-On, Salesforce, Marketo, HubSpot, Eloqua, or similar Direct experience designing and creating emails, building email lists, developing audience segments, crafting A/B tests, configuring automation journeys, and deploying & tracking campaigns Solid knowledge of email creative design, HTML/CSS coding for email, and familiarity with responsive design best practices Experience with managing data in a CRM system integrated with a marketing automation platform such as Microsoft Dynamics 365 – including list segmentation and list loading Strong data evaluation and analytical skills, with the ability to extract and interpret data and draw data-oriented insights and effectively communicate results and solutions to stakeholders Solid knowledge of cross-browser and email environments (Firefox, IE, Safari, Chrome, etc.) and familiarity with testing and optimization tools such as Litmus or Email on Acid Experience with A/B testing – including subject lines, CTAs, content – and reporting on results Solid knowledge of email marketing best practices, deliverability best practices and CAN-SPAM/CASL Excellent Microsoft Office skills and a strong working knowledge of Excel (able to build Pivot tables, simple dashboards, models a plus) Exceptional proof-reading skills and a keen eye for detail Strong project management skills and working knowledge of using project and workflow management tools Strong presentation skills with ability to communicate in a clear & concise manner to audiences of varying levels of technical marketing automation knowledge Ability to work independently as well as part of a team in a collaborative environment Natural partnership-oriented attitude & positive demeanor Flexible, able to adjust to changing priorities and operate effectively in a fluid and fast-paced environment Proactive and self-motivated Comfortable managing projects and initiatives to tight deadlines Excellent organizational and prioritization skills to manage multiple projects with successful execution JOIN OUR TEAM Do you believe in the power of innovation, collaboration, and transformation? Do you thrive in a supportive and client focused work environment? Are you looking for an opportunity to help build and drive change in a rapidly growing and evolving organization? When you join HUB International , you will be part of a community of learners and doers focused on our Core Values: entrepreneurship, teamwork, integrity, accountability, and service. Disclosure required under applicable law in California, Colorado, Illinois, Maryland, Minnesota, New York, New Jersey, and Washington states: The expected salary range for this position is $75,000 to $85,000 and will be impacted by factors such as the successful candidate’s skills, experience and working location, as well as the specific position’s business line, scope and level. If you believe that your qualifications and experience surpass the minimum requirements for this role, we encourage you to submit your application. By doing so, we will be able to keep your application on file for consideration for potential future positions within our organization. HUB International is proud to offer comprehensive benefit and total compensation packages which could include health/dental/vision/life/disability insurance, FSA, HSA and 401(k) accounts, paid-time-off benefits such as vacation, sick, and personal days, and eligible bonuses, equity and commissions for some positions. Department Marketing Required Experience: 2-5 years of relevant experience Required Travel: Negligible Required Education: Bachelor's degree (4-year degree) HUB International Limited is an equal opportunity employer that does not discriminate on the basis of race/ethnicity, national origin, religion, age, color, sex, sexual orientation, gender identity, disability or veteran's status, or any other characteristic protected by local, state or federal laws, rules or regulations. E-Verify Program We endeavor to make this website accessible to any and all users. If you would like to contact us regarding the accessibility of our website or need assistance completing the application process, please contact the recruiting team HUBRecruiting@hubinternational.com . This contact information is for accommodation requests only; do not use this contact information to inquire about the status of applications.

Posted 2 days ago

VP Performance Marketing and Data Analytics-logo
VP Performance Marketing and Data Analytics
MedlineNorthfield, Minnesota
Job Summary The Vice President, Performance Marketing, Data, & Analytics will lead Medline’s marketing growth strategy across online and offline channels to optimize customer acquisition, retention, and loyalty. Build and scale a best-in-class data and analytics infrastructure. This role oversees performance marketing teams (e.g., eCommerce, paid search, paid social, programmatic), as well as product information data management, marketing analytics, and attribution functions. The ideal candidate thrives in matrixed organizations and has deep expertise in performance marketing strategy, eCommerce, data-driven analytics, and scaling omnichannel campaigns focused on delivering business results. Job Description 1. Performance Marketing Strategy & Execution Develop and own Medline’s performance marketing strategy, driving efficient customer acquisition, conversion, and retention across channels. Lead cross-functional teams to build and execute campaigns that meet aggressive business goals . Continuously optimize budget allocation, CAC, ROAS, and C LTV using data- driven insights. 2. Digital and eCommerce Strategy Lead team responsible for the development and execution of the enterprise-wide digital strategy, aligning digital initiatives with business goals to drive innovation, improve operational efficiency, and enhance customer engagement across all digital channels and platforms. Lead and manage the digital and e-commerce team, developing and executing comprehensive strategies to drive online sales growth, enhance user experience, optimize digital marketing efforts, and leverage data analytics to continuously improve platform performance and customer engagement. Serve as a change leader in leading the organizational changes required to create and sustain enterprise digital capabilities. 3. Data & Analytics Leadership Build and manage a high-performing analytics team responsible for marketing attribution, campaign performance, forecasting, and KPI tracking. Design and implement data systems and dashboards to provide real-time visibility into marketing effectiveness. Define and evolve marketing measurement frameworks, including multi-touch attribution, incrementality testing, and predictive modeling. Direct the end-to-end enterprise product information data strategy—proposing approaches, aligning stakeholders, and managing platform adoption and rollout. 4. Cross-functional Collaboration Partner with teams across IT, Sales, Product, HR, and Finance to align on business goals, performance metrics, and infrastructure. Collaborate closely with marketing departments—including creative, brand, operations, product & sales marketing, sales enablement, and corporate communications—to ensure analytics insights inform strategy, messaging, targeting, and creative optimization. Work with executive leadership to shape business strategy using data-driven insights. 5. Team Development & Leadership Manage through multiple managers, leading one or more major departments with system-wide accountability. Hire, mentor, and develop high-caliber marketing and analytics professionals, fostering agility, partnership, and accountability. Oversee strategic, tactical, and strategic planning and annual operation planning and budgeting for the team . Cultivate a performance-oriented culture grounded in experimentation, learning, and continuous improvement. Exhibit exceptional communication and stakeholder management skills. Successfully n avigate ambiguity and thrive in fast-paced, high-growth environments. Medline Industries, LP, and its subsidiaries, offer a competitive total rewards package, continuing education & training, and tremendous potential with a growing worldwide organization. The anticipated salary range for this position: $267,280.00 - $400,920.00 Annual The actual salary will vary based on applicant’s location, education, experience, skills, and abilities. This role is bonus and/or incentive eligible. Medline will not pay less than the applicable minimum wage or salary threshold. Our benefit package includes health insurance, life and disability, 401(k) contributions, paid time off, etc., for employees working 30 or more hours per week on average. For a more comprehensive list of our benefits please click here . For roles where employees work less than 30 hours per week, benefits include 401(k) contributions as well as access to the Employee Assistance Program, Employee Resource Groups and the Employee Service Corp. We’re dedicated to creating a Medline where everyone feels they belong and can grow their career. We strive to do this by seeking diversity in all forms, acting inclusively, and ensuring that people have tools and resources to perform at their best. Explore our Belonging page here . Medline Industries, LP is an equal opportunity employer. Medline evaluates qualified individuals without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, age, disability, neurodivergence, protected veteran status, marital or family status, caregiver responsibilities, genetic information, or any other characteristic protected by applicable federal, state, or local laws.

Posted 6 days ago

Senior Product Marketing Manager-logo
Senior Product Marketing Manager
VesyncTustin, California
The Company: VeSync is a portfolio company with brands that cover different categories of health & wellness products. We wouldn’t be surprised if you have one of our Levoit air purifiers in your living room or a COSORI air fryer whipping up healthy and delicious meals for you every night. We’re a young and energetic company, we’ve had tremendous success, and we are constantly growing our team. As we garner more industry attention – just check out our accomplishments and awards by CES Innovation, iF Design, IGA, and Red Dot – we also need driven and talented people to join our team. That brings us to you, and what you’ll be joining. Our teams are smart and diligent and take ownership of their work – they’re confident in their work but know how to collaborate with open ears and a spirit of learning. If you’re down-to-earth, approachable, and easy to strike up a conversation with, this may be a great fit for you. Check out our brands: levoit.com | cosori.com | etekcity.com The Opportunity: We are looking for a highly motivated Senior Product Marketing Manager to join our organization. As a Senior Product Marketing Manager, you will be responsible for driving the product strategy for one of our brands/regions. The ideal candidate will successfully deliver products for their brand/region while working cross functionally to ensure successful launches with the Regional BU, GTM, and Sales teams. Attention to detail and an eye for quality and the ability to grasp and translate technical capabilities into digestible communication is crucial. In your role as Senior Product Marketing Manager, you will be the regional expert in the consumer journey: why they buy, how they buy, and their buying criteria. You will be responsible for the development of a regional product roadmap, P&L management, product launches, retail packaging, messaging, market research, and monitor competitive activity. You will also be involved in post-production activities such as supporting GTM planning, campaigns, sales meetings, etc. You will seamlessly flow between high-level strategic planning and day-to-day project execution. To be successful, you will need to have excellent communication skills, a strong understanding of the consumer market and you must be comfortable presenting to all levels of business management, including internal and external customers. A strong desire to win and the ability to move fast are critical skills. What you will do at VeSync: Own the product roadmap including all New Product Development (NPD), product transitions and end-of-life. You will own the full product lifecycle from Ideation, through development and production, all the way to end of life. Own the definition of target consumers and personas, product specifications, key features, and competitive roadmaps/analyses. Own product revenue projections, product margins, and profitability. Partner with the consumer insights team to identify key consumer needs, trends, and other research objectives. Partner with Regional BU leads to support go-to-market (GTM) strategies for all new product launches. Build product messaging and unique selling points that sets new products apart from competitors. Industry and technical subject matter expertise in the brand, product category, or market. Partner with Regional sales to define launch channels while maximizing revenue. Analyze sales data and channel information and create plans to improve product line sales. Recommend and implement pricing actions to drive the sales and profitability targets. Partner with Regional Sales and BU teams to ensure all teams are knowledgeable on upcoming product launches and offer technical expertise and marketing materials to enable them to sell the product and close the deal with potential accounts. Partner with Regional Sales and Demand teams to estimate initial forecasts and support launch needs. What you bring to the role: Bachelor’s degree in Marketing, Business, or equivalent experience (MBA is a plus) At least 5+ years of total experience in consumer electronics, consumer goods, industry or similar. Background in B2C Excellent analytical skills with close attention to detail and accuracy. Self-starter with the grit needed to ask questions, learn, and adapt. Intellectually curious, empathetic, and driven to solve problems. You do your best work in a fast-paced and flexible work environment. Comfortable with giving presentations to internal and external audiences. Savvy communicator who can distill complex concepts into clear and compelling messages. Highly collaborative, excellent teamwork and people management skills. Location Tustin Salary Starting at $165,000 Perks and Benefits: 100% covered Medical/Dental/Vision insurance for employee AND spouse + dependents! 401K with 4% employer match (eligible after 90 days of employment) and immediate 100% vesting Generous PTO policy + paid holidays Life Insurance Voluntary Life Insurance Disability Insurance Critical Illness Coverage Accident Insurance Healthcare FSA Dependent Care FSA Travel Assistance Program Employee Assistance Program (EAP) Fully stocked kitchen

Posted 1 week ago

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Coordinator, Digital Marketing - Columbia Records
Sony Music Entertainment USLos Angeles, CA
About Sony Music Entertainment At Sony Music Entertainment, we fuel the creative journey. We’ve played a pioneering role in music history, from the first-ever music label to the invention of the flat disc record. We’ve nurtured some of music’s most iconic artists and produced some of the most influential recordings of all time. Today, we work in more than 70 countries, supporting a diverse roster of international superstars, developing and independent artists, and visionary creators. From our position at the intersection of music, entertainment, and technology, we bring imagination and expertise to the newest products and platforms, embrace new business models, employ breakthrough tools, and provide powerful insights that help our artists push creative boundaries and reach new audiences. In everything we do, we’re committed to artistic integrity, transparency, and entrepreneurship. Sony Music Entertainment is a member of the Sony family of global companies.   We are looking for a Coordinator, Digital Marketing who is passionate about music, internet culture, paid media, trends and analytics to join Columbia Records. In order to provide top-notch service to our artists, you will assist in conceptualizing compelling campaigns and then execute measurable initiatives in order to increase engagement and growth across different channels. We're looking for a talented, charismatic individual who is eager to play a significant role on our Digital Team and contribute to cutting edge creative campaigns that make their mark on the internet forever. What you'll do: Assist in the creation and execution of artists’ messaging calendars across social media, websites, ensuring timely and accurate content delivery. Collaborate with digital marketing managers and product managers to coordinate content delivery, ensuring seamless execution across platforms. Monitor online chatter and communities, providing regular updates and insights to the senior team to inform strategy and engagement efforts. Gather and collate information to prepare comprehensive reports for senior management, inclusive of ongoing strategies and placements. Maintain digital assets by managing link maintenance, video descriptions, tags, and other essential elements to ensure consistency and accuracy across all digital platforms. Assist in developing and executing plans to highlight and stimulate user-generated content, fostering a vibrant and engaged online community. Work closely with the digital marketing team to support various projects and initiatives, demonstrating a team player attitude and a willingness to assist wherever needed. Who you are: Technical Competencies At least 1 year of relevant music and/or digital marketing experience. Proficiency in social media platforms and a deep understanding of internet culture. Basic HTML skills. Experience with photo and video editing tools. Comprehensive knowledge of overall digital trends and resources. Durable Competencies Communication Skills: Superb written and oral communication skills for effective collaboration and content creation. Organizational Skills: Extremely detail-oriented and organized, with the ability to manage multiple tasks and meet deadlines consistently. Creativity and Innovation: Creative, collaborative, and innovative thinker with a self-starter attitude and exceptional follow-up skills. Adaptability: Adaptive to change and flexible in adapting to re-prioritized tasks and evolving job responsibilities. Teamwork: A team player who is not afraid to roll up their sleeves to help the team. Passion for Music and Pop Culture: Personable and actively engaged in music culture and its consumption across multiple channels, with extensive knowledge of pop culture. What we give you: You join an inclusive, collaborative and global community where you have the opportunity to channel your passion every day    A modern office environment designed to foster productivity, creativity, and teamwork empowering you to bring your best   An attractive and comprehensive benefits package including medical, dental, vision, life & disability coverage, and 401K + employer matching   Voluntary benefits like company-paid identity theft protection and resources for pets, mental health and meditation resources, industry-leading fertility coverage, fully paid leave for childbirth or bonding, fully paid leave for caregivers, programs for loved ones with developmental disabilities and neurodiversity, subsidized back-up child and elder care, and reimbursement for adoption, surrogacy, tuition, and student loans   Investment in your professional growth and development enabling you to thrive in our vibrant community.    The space to accelerate progress, positively disrupt, and create what happens next    Time off for a winter recess Sony Music is committed to providing equal employment opportunity for all persons regardless of age, disability, national origin, race, color, religion, sex, sexual orientation, gender, gender identity or expression, pregnancy, veteran or military status, marital and civil partnership/union status, alienage or citizenship status, creed, genetic information or any other status protected by applicable federal, state, or local law. California based applicants have certain rights under California law. Please see our California Recruitment Privacy Policy for more details. The anticipated annual base salary does not include any other compensation components or other benefits that an individual may be eligible for.  The actual base salary offered depends on a variety of factors, which may include as applicable, the qualifications of the individual applicant for the position, years of relevant experience, specific and unique skills, level of education attained, certifications or other professional licenses held, and the location in which the applicant lives and/or from which they will be performing the job. California Pay Range $48,000 — $50,000 USD

Posted 30+ days ago

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Director, Marketing - Ultra
Sony Music Entertainment USNew York, NY
About Sony Music Entertainment At Sony Music Entertainment, we fuel the creative journey. We’ve played a pioneering role in music history, from the first-ever music label to the invention of the flat disc record. We’ve nurtured some of music’s most iconic artists and produced some of the most influential recordings of all time. Today, we work in more than 70 countries, supporting a diverse roster of international superstars, developing and independent artists, and visionary creators. From our position at the intersection of music, entertainment, and technology, we bring imagination and expertise to the newest products and platforms, embrace new business models, employ breakthrough tools, and provide powerful insights that help our artists push creative boundaries and reach new audiences. In everything we do, we’re committed to artistic integrity, transparency, and entrepreneurship. Sony Music Entertainment is a member of the Sony family of global companies.   As a Director of Marketing at Ultra Records , you will play a critical role in planning, developing, and implementing innovative and data-driven marketing strategies. Your primary focus will be building effective digital marketing campaigns for our artists and projects, with an emphasis on utilizing analytics to measure and optimize the success of campaigns. You will work closely with artists and their teams, ensuring that their vision is integrated into all marketing efforts, from conception to execution. The ideal candidate will possess a strong understanding of digital marketing tools, data analytics, and key platforms such as Melody IQ, Chart Metric, Sony’s internal data tools, and others, while balancing creativity with the ability to drive measurable results. What you'll do: Develop and manage innovative, data-driven digital marketing campaigns that drive fan acquisition, engagement, and long-term retention. Collaborate with artists and their management teams to define fan engagement strategies that align with their goals and increase their fan base across social, streaming, and digital platforms. Utilize analytics tools like Melody IQ, Chart Metric as well as trend reports like YPulse to track fan acquisition metrics, identify growth opportunities, and optimize campaigns for maximum reach and impact. Set clear KPIs related to fan growth, engagement, and retention, regularly reporting on the progress and success of campaigns. Identify new digital marketing strategies and platforms that could effectively attract and engage a broader fan base and build our overall fan bases. Work with creative, digital, international, and A&R teams to ensure all campaigns are cohesive and aligned with the artist’s brand and vision. Oversee social media optimization, content delivery logistics, and platform-specific strategies to maximize fan interaction and conversion. Lead brainstorms and develop creative, artist-centric campaigns that are specifically designed to acquire new fans and strengthen the artist’s presence in the digital space. Serve as the primary point of contact with artists and their management teams, ensuring consistent communication and alignment on fan acquisition goals and overall marketing strategies. Who you are: Creative self-starter with ability to multi-task and thrive in a fast-paced environment A strategic thinker with a strong background in fan acquisition, digital marketing, and performance analytics. Experienced in using digital marketing tools (Melody IQ, Chart Metric, etc.) to drive and track fan engagement and acquisition. 6+ years of progressive marketing experience in the entertainment industry with a preference in electronic music. A passionate music fan with deep knowledge of music culture, particularly in the Electronic music genre, and a keen understanding of fan behavior. Detail-oriented, with exceptional organizational and project management skills. Strong interpersonal skills - able to communicate with all levels of global management and high-level artist teams. The job entails both normal business hours as well as other music events at night.  Our team is ultra-inclusive and we’re looking for open-minded and passionate music fans who collaborate well and bring a positive energy to any task that comes their way. What we give you: You join an inclusive, collaborative and global community where you have the opportunity to channel your passion every day    A modern office environment designed to foster productivity, creativity, and teamwork empowering you to bring your best   An attractive and comprehensive benefits package including medical, dental, vision, life & disability coverage, and 401K + employer matching   Voluntary benefits like company-paid identity theft protection and resources for pets, mental health and meditation resources, industry-leading fertility coverage, fully paid leave for childbirth or bonding, fully paid leave for caregivers, programs for loved ones with developmental disabilities and neurodiversity, subsidized back-up child and elder care, and reimbursement for adoption, surrogacy, tuition, and student loans   Investment in your professional growth and development enabling you to thrive in our vibrant community.    The space to accelerate progress, positively disrupt, and create what happens next    Time off for a winter recess Sony Music is committed to providing equal employment opportunity for all persons regardless of age, disability, national origin, race, color, religion, sex, sexual orientation, gender, gender identity or expression, pregnancy, veteran or military status, marital and civil partnership/union status, alienage or citizenship status, creed, genetic information or any other status protected by applicable federal, state, or local law. The anticipated annual base salary does not include any other compensation components or other benefits that an individual may be eligible for.  The actual base salary offered depends on a variety of factors, which may include as applicable, the qualifications of the individual applicant for the position, years of relevant experience, specific and unique skills, level of education attained, certifications or other professional licenses held, and the location in which the applicant lives and/or from which they will be performing the job. New York Pay Range $90,000 — $105,000 USD

Posted 1 week ago

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Associate Director, Marketing - Alamo
Sony Music Entertainment USNew York, NY
Alamo was founded by music veteran, Todd Moscowitz in 2016 and is home to some of today's most promising artists; Lil Durk, Rod Wave, Blackbear, Lil Gotit, Slimelife Shawty, YN Jay, Dee Watkins, and more. The label was birthed to reflect the current landscape of the industry, artistry, and culture, ushering in a new generation of talent. Alamo is cultivating the stars of tomorrow. The Associate Director, Marketing will serve as a member of Alamo’s marketing department. This role requires comprehensive communication and coordination both internally and externally to keep projects moving forward while maintaining the overall message and brand. This is a unique opportunity to influence how music reaches listeners around the world. What you'll do: Manage music releases, maintain campaign timelines, and oversee release logistics. Initiate well-thought-out plans for music releases and assist in long-term career planning for Alamo’s artists. Set up and maintain timelines of project needs and key dates/deadlines with all departments and oversee the timely delivery of those needs in partnership with various departments, including publicity, radio, and synch. Create weekly marketing reports and communicate updates to brief teams on all release information and ensure results are communicated efficiently. Participate in creative planning to create big marketing ideas and ensure a continuous flow of content surrounding each artist. Work closely with artists and management for campaign updates and communicate goals and plans for each release. Partner with artists, managers, and all departments to create, maintain, and evolve artist brands. Work with A&R and creative teams to gather all necessary assets to meet delivery deadlines. Collaborate closely with digital and commerce teams to formulate and implement digital plans, social media rollouts, and DSP campaigns. Manage the creation and distribution of marketing tools. Who you are: You’re a passionate music fan with at least 5 years of progressive marketing experience in the music industry Self-starter who adapts quickly to change and can work in a fast-paced, entrepreneurial environment. An excellent communicator and enthusiastic collaborator who works well with team members, external partners, and senior management Creative thinker with a demonstrated ability to apply ideas strategically while working to a set budget and timeline. Proficient with major social media platforms including TikTok, Instagram, Twitter, Triller, Reddit and Snapchat. Understanding of the DSP landscape and associated strategy and new tech platforms such as Twitch and Discord.   What we give you: You join an inclusive, collaborative and global community where you have the opportunity to fuel the creative journey A modern office environment designed to foster productivity, creativity, and teamwork An attractive and comprehensive benefits package including medical, dental, vision, life & disability coverage, and 401K + employer matching Voluntary benefits like company-paid identity theft protection and resources for pets, mental health and meditation resources, industry-leading fertility coverage, fully paid leave for childbirth or bonding, fully paid leave for caregivers, programs for loved ones with developmental disabilities and neurodiversity, subsidized back-up child and elder care, and reimbursement for adoption, surrogacy, tuition and student loans We invest in your professional growth & development Time off for a winter recess Sony Music is committed to providing equal employment opportunity for all persons regardless of age, disability, national origin, race, color, religion, sex, sexual orientation, gender, gender identity or expression, pregnancy, veteran or military status, marital and civil partnership/union status, alienage or citizenship status, creed, genetic information or any other status protected by applicable federal, state, or local law. The anticipated annual base salary does not include any other compensation components or other benefits that an individual may be eligible for.  The actual base salary offered depends on a variety of factors, which may include as applicable, the qualifications of the individual applicant for the position, years of relevant experience, specific and unique skills, level of education attained, certifications or other professional licenses held, and the location in which the applicant lives and/or from which they will be performing the job. New York Pay Range $70,000 — $80,000 USD

Posted 1 week ago

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Director, Audience Development (Digital Marketing) - AWAL
Sony Music Entertainment USLos Angeles, CA
About Sony Music Entertainment At Sony Music Entertainment, we fuel the creative journey. We’ve played a pioneering role in music history, from the first-ever music label to the invention of the flat disc record. We’ve nurtured some of music’s most iconic artists and produced some of the most influential recordings of all time. Today, we work in more than 70 countries, supporting a diverse roster of international superstars, developing and independent artists, and visionary creators. From our position at the intersection of music, entertainment, and technology, we bring imagination and expertise to the newest products and platforms, embrace new business models, employ breakthrough tools, and provide powerful insights that help our artists push creative boundaries and reach new audiences. In everything we do, we’re committed to artistic integrity, transparency, and entrepreneurship. Sony Music Entertainment is a member of the Sony family of global companies.   We’re looking for a talented, creative and dynamic Audience Development Director to join the AWAL Recordings team and work with our incredible and growing roster of US & UK based artists, making an understanding of audience development and digital marketing across Pop, Alt and Hip Hop/ R&B key for this role. Based out of our Culver City office and reporting to the Senior Vice President of Audience Development. you will be working closely with our US Marketing, Creative and A&R teams as well as our UK and International marketing counterparts. As a Director you will be responsible for all digital marketing and audience development elements of global marketing plans (specific focus on the US)–  this includes audience development and community engagement strategies, planning & executing of digital campaigns, social media strategy & short-form content ideation, fan acquisition and engagement (CRM), paid media campaigns, creator marketing, content seeding strategy and digital partner relations across your roster. We are looking for someone with 5+ years of digital marketing experience within the music industry, preferably on the label or management side, with a proven track record of executing strategic and creative digital marketing campaigns. This person should be highly organized, display strong communication skills both internally and externally, and should consider themselves a “doer” as we take a very hands-on approach with all our artists and campaigns at AWAL. What you'll do: Create and execute industry-leading digital marketing campaigns across a wide roster of artists, working closely with management and artists to deliver creative and impactful social media strategies, audience growth initiatives, and fan engagement campaigns that meet project goals and objectives Plan and execute digital advertising and paid media spends across all Google, Meta, TikTok, for all campaigns Oversee creator marketing and content seeding campaigns across TikTok, Instagram, Youtube and Snapchat Lead on community building / fan engagement strategy for all relevant platforms  - fan accounts, UGC campaigns, Discord activations, streaming/watch parties Spearhead conversations and creative pitches with digital platform partners (TikTok, Meta, Snapchat, VEVO, Pinterest, Tumblr) across your roster of artists Lead on digital brainstorms and short form creative content ideation throughout the campaign lifecycle to ensure artists are part of the online conversation and tapping into emerging trends Set goals and objectives for driving awareness, audience acquisition and conversion to measurable KPIs (streams, pre-saves, etc.) Track, analyze and report on key performance and audience behavior metrics to optimize digital marketing campaigns and inform new strategies for growth and engagement Work closely with AWAL Marketing, Creative and GCP teams to deliver cross-departmental fan engagement initiatives, IRL events and awareness campaigns Manage budgets across all key elements of the digital campaign (advertising, social media, creators, content shoots) Who you are: 5-7 years experience working closely with artists and managers in the music industry (preferably at a label) and a proven track record of developing and executing impactful digital marketing campaigns across Hip-Hop, R&B & Pop/Alt artists Experience in building impactful digital campaigns, growing an artist’s digital footprint and converting passive listeners to engaged fans via social storytelling and creative audience development initiatives Expert knowledge of current and emerging digital trends in music, social platform best practices and short form content strategies that drive growth and virality A deep understanding Gen Z/Gen Alpha platforms (TikTok, Snapchat, Discord, Reels, Shorts) and niche audiences across the US and globally Organized self-starter with the capacity to manage a roster of 8+ active projects and the ability to prioritize effectively in a fast-paced environment Excellent communication skills, detail oriented and solutions focused; able to effectively meet project goals and deadlines Experience with Chartmetric, Cobrand/MelodyIQ (or similar sound tracking tools), Youtube Studio, Meta & TikTok Business Manager, SMS/CRM platforms (Laylo, Community, Mailchimp, etc.) What we give you: You join an inclusive, collaborative and global community where you have the opportunity to channel your passion every day    A modern office environment designed to foster productivity, creativity, and teamwork empowering you to bring your best   An attractive and comprehensive benefits package including medical, dental, vision, life & disability coverage, and 401K + employer matching   Voluntary benefits like company-paid identity theft protection and resources for pets, mental health and meditation resources, industry-leading fertility coverage, fully paid leave for childbirth or bonding, fully paid leave for caregivers, programs for loved ones with developmental disabilities and neurodiversity, subsidized back-up child and elder care, and reimbursement for adoption, surrogacy, tuition, and student loans   Investment in your professional growth and development enabling you to thrive in our vibrant community.    The space to accelerate progress, positively disrupt, and create what happens next    Time off for a winter recess Sony Music is committed to providing equal employment opportunity for all persons regardless of age, disability, national origin, race, color, religion, sex, sexual orientation, gender, gender identity or expression, pregnancy, veteran or military status, marital and civil partnership/union status, alienage or citizenship status, creed, genetic information or any other status protected by applicable federal, state, or local law. California based applicants have certain rights under California law. Please see our California Recruitment Privacy Policy for more details. The anticipated annual base salary does not include any other compensation components or other benefits that an individual may be eligible for.  The actual base salary offered depends on a variety of factors, which may include as applicable, the qualifications of the individual applicant for the position, years of relevant experience, specific and unique skills, level of education attained, certifications or other professional licenses held, and the location in which the applicant lives and/or from which they will be performing the job. California Pay Range $95,000 — $115,000 USD

Posted 1 week ago

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Sr. Manager, Artist Relations & Marketing, US Latin
Sony Music Entertainment USMiami, FL
About Sony Music Entertainment At Sony Music Entertainment, we fuel the creative journey. We’ve played a pioneering role in music history, from the first-ever music label to the invention of the flat disc record. We’ve nurtured some of music’s most iconic artists and produced some of the most influential recordings of all time. Today, we work in more than 70 countries, supporting a diverse roster of international superstars, developing and independent artists, and visionary creators. From our position at the intersection of music, entertainment, and technology, we bring imagination and expertise to the newest products and platforms, embrace new business models, employ breakthrough tools, and provide powerful insights that help our artists push creative boundaries and reach new audiences. In everything we do, we’re committed to artistic integrity, transparency, and entrepreneurship. Sony Music Entertainment is a member of the Sony family of global companies.   As the Sr. Manager, Artist Relations & Marketing you will manage artist relations between label and artist as well as create marketing strategies for the artist’s music. You’ll ensure our services are meeting their needs and expanding their reach and brand around the world. What you'll do: Lead and contribute to the creation, development and execution of marketing strategies, projects, and release schedules Identify innovative exposure and revenue generating opportunities and manage projects and campaigns in collaboration with other departments from planning to final product. Manage digital partner opportunities with the sales team in order to achieve best support possible Manage press opportunities for assigned artists in close collaboration with Publicity department. Implement mobile and online strategies developed in close relation with the Digital Marketing team. Ensure marketing plans and strategies are executed on a global basis by working with the International Marketing department. Who you are: You have 3-5 years of experience in marketing, project management and/or artist relations in the entertainment industry. A Bachelor’s degree in marketing or any related field. An excellent communicator with high-level negotiation, and relationship-building skills. You are organized, passionate and positive-minded, with the ability to supervise projects and their timelines from start to finish. Knowledgeable about the Latin music industry in the USA Knowledgeable in the inner workings of social media and digital partners Fluent in written and spoken Spanish and English. What we give you: You join an inclusive, collaborative and global community where you have the opportunity to channel your passion every day    A modern office environment designed to foster productivity, creativity, and teamwork empowering you to bring your best   An attractive and comprehensive benefits package including medical, dental, vision, life & disability coverage, and 401K + employer matching   Voluntary benefits like company-paid identity theft protection and resources for pets, mental health and meditation resources, industry-leading fertility coverage, fully paid leave for childbirth or bonding, fully paid leave for caregivers, programs for loved ones with developmental disabilities and neurodiversity, subsidized back-up child and elder care, and reimbursement for adoption, surrogacy, tuition, and student loans   Investment in your professional growth and development enabling you to thrive in our vibrant community.    The space to accelerate progress, positively disrupt, and create what happens next    Time off for a winter recess Sony Music is committed to providing equal employment opportunity for all persons regardless of age, disability, national origin, race, color, religion, sex, sexual orientation, gender, gender identity or expression, pregnancy, veteran or military status, marital and civil partnership/union status, alienage or citizenship status, creed, genetic information or any other status protected by applicable federal, state, or local law.

Posted 2 weeks ago

Director, Marketing-logo
Director, Marketing
Integrity Marketing GroupAddison, Texas
About PHP Agency PHP is a life insurance field marketing organization, founded in 2009 by visionary entrepreneur Patrick Bet David. PHP partners with leading insurance and annuity carriers to offer a comprehensive basket of insurance products to a diverse client base. PHP provides part-time or fulltime opportunities to individuals pursuing careers as life insurance agent. PHP passionately serves people through a field sales force comprised of thousands of licensed agents deployed nationwide in offices they independently own and operate. PHP’s headquarters office is in Addison, Texas (Dallas metroplex). The company was acquired in 2022 and is now a proud part of the Integrity family. Job Summary The Director of Marketing will report directly to the President and will be responsible for delivering end-to-end marketing programs and lead generation that drives sales. This role also encompasses reputation management, ensuring the company stays ahead of predictable situations and resolves spontaneous matters with well-reasoned decisive actions that protect the company’s brand. This role requires superior communication skills and comfort interacting with senior executives and field sales leaders. Primary Responsibilities: Strategic Planning: Develop and implement the Annual Marketing Plan, which includes a comprehensive marketing budget and a detailed calendar outlining all marketing initiatives. Public Relations: Generate engaging monthly articles/blogs, craft compelling company press releases, and manage the flow of incoming and outgoing company leads. Digital Marketing: Oversee the maintenance and updating of the company website, ensuring it accurately represents our brand. Plan, create, and post engaging content for approved social media outlets. Video Production: Collaborate with video producers to create a calendar of content, ensuring each piece is filmed, edited, and executed according to the marketing plan. SEO Management: Implement SEO best practices to optimize the company’s online presence, including search ranking and back-links. Performance Analysis: Regularly publish detailed reports to the C-Level executive team, providing insights into the effectiveness of marketing initiatives using digital statistics and measures. Brand Identity: Uphold brand integrity across all mediums and channels, ensuring a consistent company voice and appearance. Marketing & Social Media: Spearhead the planning, management, and execution of social media marketing campaigns. Monitor and respond to protect company brand identity across all platforms. Event Management: Lead the planning and execution of major national conventions, regional meetings, and recognition trips, ensuring each event aligns with our brand and meets our objectives Primary Skills & Requirements: Experience: A minimum of 5 years in a marketing leadership role at the director level. Experience in the life insurance industry is highly desirable. Education: A Bachelor’s degree in business or marketing. An MBA is a plus. Reputation: A highly credible reputation with strong references from prior employers. Communication Skills: Excellent oral and written communication skills. Technical Skills: Proficiency in Microsoft Office Suite or related software. Leadership: Proven track record of managing a team and developing talent within an organization. Interpersonal Skills: Strong ability to collaborate and build consensus in a high-pressure environment. Problem-Solving: Analytical problem-solving skills, detail-oriented, and willing to take a hands-on approach to ensure goals are met on time and at the expected level of quality. Results-Driven: Infuses a sense of urgency and executes plans that achieve desired outcomes. Holds self and others accountable to meet commitments and deadlines. Team Building: Builds effective teams and encourages cross-functional collaboration. Resilience: Can handle and overcome adversity. Business Acumen: Strong understanding of fundamental business principles. Executive Presence: Able to establish credibility and influence a broad range of constituents. Intelligence: Both intelligent and practical; possesses the ability to learn quickly in a fast-paced, team-oriented environment. Creativity: Creative thinker and solutions-oriented. Integrity: Uncompromising personal integrity, as well as high-level of respect for all individuals. Has the courage of conviction and the ability to take a strong position when necessary. About Integrity Integrity is one of the nation’s leading independent distributors of life, health and wealth insurance products. With a strong insurtech focus, we embrace a broad and innovative approach to serving agents and clients alike. Integrity is driven by a singular purpose: to help people protect their life, health and wealth so they can prepare for the good days ahead. Integrity offers you the opportunity to start a career in a family-like environment that is rewarding and cutting edge. Why? Because we put our people first! At Integrity, you can start a new career path at company you’ll love, and we’ll love you back. We’re proud of the work we do and the culture we’ve built, where we celebrate your hard work and support you daily. Joining us means being part of a hyper-growth company with tons of professional opportunities for you to accelerate your career. Integrity offers our people a competitive compensation package, including benefits that make work more fun and give you and your family peace of mind. Headquartered in Dallas, Texas, Integrity is committed to meeting Americans wherever they are — in person, over the phone or online. Integrity’s employees support hundreds of thousands of independent agents who serve the needs of millions of clients nationwide. For more information, visit Integrity.com . Integrity, LLC is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender identity, national origin, disability, veteran status, or any other characteristic protected by federal, state, or local law. In addition, Integrity, LLC will provide reasonable accommodations for qualified individuals with disabilities.

Posted 5 days ago

Y
CRM & Email Marketing Specialist
YETI CoolersAustin, Texas

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Job Description

At YETI, we believe that time spent outdoors matters more than ever and our gear can make that time extraordinary. When you work here, you’ll have the opportunity to create exceptional, meaningful work and problem solve with innovative team members by your side. Together, you’ll help our customers get the high-quality gear they need to make the most of their adventures. We are BUILT FOR THE WILD™.

YETI is seeking a highly analytical, data-driven, innovative, and creative marketer who can independently manage multiple tasks and projects simultaneously, with a proactive and positive can-do attitude. This role will influence the design, planning, and reporting solutions for data-driven decision making. 

The CRM Email and Marketing Specialist will be responsible for tactical strategy, execution and reporting of outbound email and SMS campaigns for the US market. This role will report to the CRM and Email Marketing Manager. The ideal candidate is a highly motivated, selfstarting, direct-to-consumer-focused marketer who has a passion for using email & SMS to create meaningful 1:1 consumer experiences, individually and at scale. You are naturally thorough and have a high attention to detail. You thrive in fast-paced environments with entrepreneurial DNA, and you’re comfortable charting new territory. You aren’t afraid to run with ideas and understand YETI’s consumers and how to serve them with content that helps drive education, interest, and conversion. 

Responsibilities 

Execute CRM channel communications, with a focus on the CRM campaign calendar including email & SMS with some additional support as needed on triggered and dynamic programs. 
● Perform day-to-day CRM marketing activities including, but not limited to, email and SMS campaign set-up, scheduling, testing, tagging and deployment of one-time, recurring, triggered and dynamic content-driven campaigns. 
Monitor & document KPI’s against set baselines for Open Rate, Click-to-Open Rate, Conversion, and Unsubscribes.  

Own and write campaign specs for upcoming calendar moments. 
Collaborate with CRM Team to optimize channel initiatives 

Identify and execute A/B testing opportunities 

Present to peers and leadership on email & SMS performance 

Maximize proven technical skills and success in cross-collaboration to translate needs of the business and take action 
● Align with external partners to ensure consistency and effectiveness. 
● Work closely with the Ecommerce, Marketing, IT, and Creative teams 
● Manage, prioritize and deliver on ad hoc requests. 

 
Qualifications 

● BA/BS in Online Marketing, Marketing Communications, related fields or equivalent combination of education and work experience  
2+ years of experience in email marketing, digital marketing, or related fields 
● Hands-on experience with an enterprise level ESP (i.e. Braze, Bluecore, SFMC) 
● Knowledge of developing and executing email (HTML) and SMS marketing campaign strategies 
● Comfort collaborating with multiple teams and stakeholders 
● Knowledgeable in CRM, customer analysis and reporting (Tableau, Segment, Google Analytics) 
● Attention to detail while able to grasp the big picture 
● Excellent written and verbal communicator 

Empowered to independently and creatively problem solve to move a project forward 

● Positive, highly motivated self-starter 

#LI-JL1

Benefits & Perks:

Click here to learn about the benefits and perks we offer at YETI.

YETI is proud to be an Equal Opportunity Employer.

Our commitment to creating a diverse, equitable, and inclusive culture is at the center of everything we do for our employees. We embrace all applicants looking to bring their authentic selves to YETI and contribute to our mission of keeping the wild WILD. Find out more about our commitment to DE&I at yeti.com/esg.html.


All applicants for employment will be considered without regard to an individual’s race, color, sex, gender identity, gender expression, religion, age, national origin or ancestry, citizenship, physical or mental disability, medical condition, family care status, marital status, sexual orientation, genetic information, military or veteran status, or any other basis protected by federal, state or local laws.

YETI Applicant Privacy Notice

If you require accommodation in order to apply for a job, please contact us at accommodationrequest@yeti.com.

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Submit 10x as many applications with less effort than one manual application.

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