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Mews logo

Regional Marketing Executive

MewsDallas, TX
As a Regional Marketing Executive, you will be responsible for aligning with the regional sales team through the development and management of field-based demand generation programs and event campaigns to build awareness, drive and nurture leads, and accelerate opportunities to close. This position will partner closely with the commercial team, demand generation and campaign marketing teams, as well as the partner team. This is a strategic as well as an execution role, so the ideal candidate is a self-starter with a natural curiosity to learn and to explore with the ability to manage numerous projects simultaneously in a dynamic, fast-paced environment. Your mission, should you choose to accept it: Research, plan and execute regional demand generation and event campaigns including owned physical and virtual events, third party conferences and trade shows, and regional hospitality field events Manage logistics and execution of events, including shaping event themes, coordinating the building landing pages and operational campaigns, working with outside vendors on event logistics, overseeing branded swag fulfillment, managing event sales staffing, and setting and defining lead goals and metrics for each event Own reporting and tracking of program pipeline and performance results tied to quarterly and annual targets Manage regional budget, SFDC campaign tracking, and other processes to meet operational targets and SLAs Maintain alignment with sales team in terms of all pre and post event communication, marketing-driven campaigns, and event promotion strategy Evaluate all event campaigns' impact and ROI to determine the success and forecast for potential future investment Focus on owning the region and working cross-functionally by collaborating closely with sales, product, and other marketing teams to ensure consistent messaging and optimal use of resources across different regions and functions. Demonstrate strong project management skills by effectively planning, executing, and closing projects, managing timelines, coordinating cross-functional efforts, and ensuring that deliverables meet quality standards and deadlines. Exhibit meticulous attention to detail in all aspects of event planning and execution, including budget management, vendor coordination, and post-event analysis, ensuring that all logistical and operational elements are flawlessly executed and aligned with strategic objectives. ️ You'll be a great fit if you bring a few of the below with you: 2+ years of experience in field or event marketing ideally within a B2B environment Passion for and ability to develop creative campaigns and approaches to solve regional challenges Proven success in developing and managing field marketing programs and relationships with large enterprise sales organizations Hands-on execution ability to manage multiple priorities with effective project management Excellent verbal and written communication and interpersonal skills Experience with marketing tools like HubSpot and Salesforce is a plus, as well as other tools such as (e.g., Microsoft Office, Slack, Asana) Self-starter capabilities to take initiative with an optimistic "can do" attitude and a strong sense of teamwork A keen interest and creative spark in developing innovative ideas for messaging and creative design. This role involves significant travel, with approximately 40% of your time dedicated to traveling for various events and engagements.

Posted 30+ days ago

Headway logo

Revenue Operations Lead - Provider Growth Marketing Insights

HeadwayNew York, NY

$121,720 - $179,000 / year

Headway's mission is a big one - to build a new mental health care system everyone can access. We've built technology that helps people find great therapists with the first software-enabled national network of providers accepting insurance. 1 in 4 people in the US have a treatable mental health condition, but the majority of providers don't accept insurance, making therapy too expensive for most people. Headway is building a new mental healthcare system that everyone can access by making it easy for therapists to accept insurance and scale their practice. Headway was founded in 2019. Since then, we've grown into a diverse, national network of over 60,000 mental healthcare providers across all 50 states who run their practice on our software and have served over 1 million patients. We're a Series D company with over $325m in funding from a16z (Andreessen Horowitz), Accel, GV (formerly Google Ventures), Spark Capital, Thrive Capital, Forerunner Ventures and Health Care Service Corporation. We want your time here to be the most meaningful experience of your career. Join us, and help change mental healthcare for the better. About The Role: As a leader within Headway's Revenue Operations org, reporting to the Manager of Revenue Operations Insights, you'll have the unique opportunity to build, shape, and lead an operational function directly responsible for unlocking Headway's growth to drive provider activation, retention, and expansion As Headway scales to deliver high quality behavioral healthcare for millions of people across the country, the complexity of the operational landscape within which we operate has also increased exponentially. To this end, in our journey to build next generation healthcare growth infrastructure, we're seeking an operational leader to grow and shape a truly mission-critical function responsible for scaling Headway's growth engine. The Rev Ops Lead - Provider Growth Marketing Insights will drive provider marketing performance, from planning through execution and measurement. This role drives quarterly and annual provider marketing planning inputs, and sets and tracks targets and performance. You will own provider marketing reporting and business reviews for cross-functional leaders and execs, delivering clear insights, deep dives, and visibility into performance to support data-driven growth decisions. This is a one-of-a-kind opportunity that will place you in the driver's seat to impact business-defining outcomes, and redefine the gold standard for growth operations, while contributing to a world-class team within one of America's fastest growing startups. You will: Set and track weekly, monthly, and quarterly targets in collaboration with finance and marketing leadership Define indicators for marketing team performance (in collaboration with marketing leadership) and work with data team and revenue systems team to unlock tracking infrastructure Run provider growth marketing weekly business reviews, to ensure team is on track to hit its goals Partner with marketing, finance, data, and product to leverage insights towards better results Analyze funnel leakage and translate into immediate actions for marketing channel leads You'd be a great fit if... You have at least 5 years of experience (including ~2-3 years of experience in strategic management consulting and/or ~ 2-3 years of experience in Business Operations, Marketing or Strategy roles in high growth startups). Prior experience in Growth function is a nice to have. You naturally break down complex, unfamiliar problems into well-defined, easy to understand areas of work You have a passion for and experience leading projects and working cross-functionally with people in an operational/analytical capacity You are skilled at navigating complex relationships with senior cross-functional stakeholders to drive business outcomes; you naturally build win-win relationships that drive mutual success in the long term Compensation and Benefits: The expected base pay range for this position is $121,720 - $179,000 based on a variety of factors including qualifications, experience, and geographic location. We are committed to offering a comprehensive and competitive total rewards package, including robust health and wellness benefits, retirement savings, and meaningful ownership opportunities through equity. Compensation decisions are made holistically, ensuring fairness and alignment with market benchmarks while recognizing individual contributions and potential. Benefits offered include: Equity Compensation Medical, Dental, and Vision coverage HSA / FSA 401K Work-from-Home Stipend Therapy Reimbursement 16-week parental leave for eligible employees Carrot Fertility annual reimbursement and membership 13 paid holidays each year as well as a Holiday Break during the week between December 25th and December 31st Flexible PTO Employee Assistance Program (EAP) Training and professional development We believe a team's strength is in its people, and we cannot achieve this mission without a team that reflects the diversity of this problem - across race, ethnicity, gender, sexuality, age, national origin, religion, family status, disability, military status, and experience. Headway is committed to the full inclusion of all qualified individuals. As part of this commitment, Headway will ensure that persons with disabilities are provided with reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or receive other benefits and privileges of employment, please inform the recruiter when they contact you to schedule your interview. Headway participates in E-Verify. To learn more, click here.

Posted 30+ days ago

K logo

Senior Manager, Marketing Strategy And Insights

2KNovato, CA

$123,200 - $182,360 / year

Who We Are: Founded in 2005, 2K Games is a global video game company, publishing titles developed by some of the most influential game development studios in the world. Our studios responsible for developing 2K's portfolio of world-class games across multiple platforms, include Visual Concepts, Gearbox, Firaxis, Hangar 13, Cat Daddy, Cloud Chamber, 31st Union and HB Studios. Our portfolio of titles and platforms is expanding due to our global strategic plan, building, and acquiring exciting studios whose content continues to inspire all of us! 2K publishes titles in today's most popular gaming genres, including sports, shooters, action, role-playing, strategy, casual, and family entertainment. Our team of engineers, marketers, artists, writers, data scientists, producers, problem solvers and doers, are the professional publishing stewards of our growing library of critically-acclaimed franchises such as NBA 2K, BioShock, Borderlands, Tiny Tina's Wonderlands, 2KPGATOUR, Mafia, Sid Meier's Civilization, WWE 2K, WWE2K Supercard, The Quarry, and XCOM. At 2K, we pride ourselves on creating an inclusive work environment, which means encouraging our teams to Come as You Are and do your best work! We are dedicated to diversity and inclusion and want our community of candidates to reflect this commitment. We encourage all interested applicants to explore our global positions. 2K is headquartered in Novato, California and is a wholly owned label of Take-Two Interactive Software, Inc. (NASDAQ: TTWO). What We Need: 2K is looking for a Senior Manager, Marketing Strategy & Insights, who will drive go-to-market planning for multiple 2K Sports AAA franchises while playing a critical supporting role in paid media strategy and marketing insights. In this role, you will build regional campaign frameworks, partner closely with central media teams to inform full-funnel planning, and translate insights into actionable guidance that elevates creative, audience strategy, and channel performance. This role is highly cross-functional, connecting global strategy, regional execution, and data-driven decision-making across the sports marketing organization. What You'll Do: Drive go-to-market planning and execution for WWE 2K and PGA TOUR 2K, aligning regional needs with global strategies and franchise objectives. Build and manage campaign plans, briefs, milestones, and cross-functional workflows, ensuring cohesive activation across Brand, Creative, Social, Influencer, Comms, and Commercial teams. Partner with the Paid Media teams to inform media strategies, planning, and execution with local insights, audience learnings, and GTM priorities. Perform consumer data analysis and synthesize findings from Research, Analytics, and Commercial partners into actionable recommendations that strengthen positioning, audiences, creative, and channel performance. Support campaign measurement by reviewing performance, identifying trends, and contributing to optimization and postmortem processes. Maintain strong cross-functional alignment across business units and central functions to ensure consistent messaging, pacing, and execution throughout the campaign lifecycle. Serve as a key operational and strategic partner across multiple franchise launches, helping ensure planning rigor, resource coordination, and execution excellence. What Will Make You a Great Fit: 5-7+ years of progressive brand marketing experience. Proven experience building and executing marketing strategies for consumer-facing products. Ability to thrive in a fast-paced, entrepreneurial environment with ambiguity and complexity. Global perspective with experience on global products and understanding regional market nuances. Bonus Points: Experience with gaming, live products, or entertainment properties with massive franchises. Understanding of the sports ecosystem and ability to build impactful partnerships. #LI-Onsite #LI-Hybrid As an equal opportunity employer, we are committed to ensuring that qualified individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform their essential job functions, and to receive other benefits and privileges of employment. Please contact us if you need reasonable accommodation. Please note that 2K Games and its studios never uses instant messaging apps or personal email accounts to contact prospective employees or conduct interviews and when emailing, only use 2K.com accounts. The pay range for this position in California at the start of employment is expected to be between $123,200 and $182,360 per Year. However, base pay offered is based on market location, and may vary further depending on individualized factors for job candidates, such as job-related knowledge, skills, experience, and other objective business considerations. Subject to those same considerations, the total compensation package for this position may also include other elements, including a bonus and/or equity awards and eligibility to participate in our 401(K) plan and Employee Stock Purchase Program. Regular, full-time employees are also eligible for a range of benefits at the Company, including: medical, dental, vision, and basic life insurance coverage; 14 paid holidays per calendar year; paid vacation time per calendar year (ranging from 15 to 25 days) or eligibility to participate in the Company's discretionary time off program; up to 10 paid sick days per calendar year; paid parental and compassionate leave; wellbeing programs for mental health and other wellness support; family planning support through Maven; commuter benefits; and reimbursements for fitness-related expenses.

Posted 1 week ago

U logo

Marketing Coordinator

Unifi IncGreensboro, NC
We are seeking a Marketing Coordinator in Greensboro, NC. How will you play an integral role? The Marketing Coordinator role carries out the development and execution of marketing materials and related activities. This position will work closely with others in the Marketing Department, Brand and Direct Sales, and global teams. What is essential for success? Project Management & Organization- Effectively manages multiple projects, deadlines, events, and priorities with initiative and reliability Effective Communicator- Highly engaged communication style that builds strong relationships across departments, and externally with customers/vendors to foster collaboration with a team-oriented approach Analytical and Decision-Making Skills- Strong analytical abilities to evaluate information and make sound judgment with effective decision-making and problem-solving skills Key Responsibilities: Support global Marketing Team with commercialization plans, including development of sales materials, promotional products, sales training, consumer analytics, presentations, and marketing plans Manage Texbase database with focus on licensing agreements, hangtag inventory, shipments, customs documentation and contracts Manage sample, fabric, and swag closets to ensure accurate inventory record of items while ordering and adding necessary items as directed Manage physical marketing requests such as hangtags, shakers, displays, shipping and ordering of marketing materials or supplies, including working or managing external vendors Support marketing material licensing agreement due diligence process through coordination with legal department Support with tradeshow, events, and sponsorship activations, including planning and logistics, contracts, preparation, registration, event support, and shipping of products and marketing materials Merchandise the Yadkinville Innovation Center, Reidsville and Madison plant welcome centers, tradeshow product displays, and corporate headquarters Support product launches as needed, including market research, brainstorming, fabric cutting for swatches, and creative and copy creation Support customer, innovation, and marketing presentations and speaking engagements by creating decks, conducting research, and assembling needed materials Keep key Marketing systems and documents organized and up to date, including Bynder.com, Monday.com, and the Marketing Calendar Assist in the management of assigned Marketing projects with internal partners and external vendors, as directed, such as the Benefits Book and Sustainability Snapshot Assist with social media platforms, as directed, including Instagram, LinkedIn, and WeChat Set up and schedule internal and external meetings, as directed, to support the Marketing team or assist with other tasks Are you qualified for the position? Education Bachelor's degree in business, marketing, textiles, or related field required Experience 2+ years of related job experience preferred Knowledge of textile industry is a plus Proficiency in Microsoft Office, PowerPoint, Excel, OneNote, and Teams Experience with managing social media platforms is a plus Have we mentioned our impressive benefits? Competitive compensation Generous vacation & paid holidays Flexible work options Comprehensive medical & health benefits Life Insurance 401(k) with company match & more! About Us Become part of the UNIFI team and help change the world. UNIFI is at the forefront of textile manufacturing innovation and fiber science. We are the people behind REPREVE, the world's leading brand of recycled fiber. We help major fashion, sports, homeware, and automotive brands make cutting-edge sustainable products. Learn more about what makes Unifi special and how you can start making a difference today. Unifi Manufacturing, Inc. participates in E-Verify. E-Verify is a registered trademark of the U.S. Department of Homeland Security. No immigration sponsorship is available for this role. Unifi Manufacturing, Inc. is an Equal Opportunity Employer. All applicants are subject to a criminal background check, work history review, and drug screening.

Posted 4 days ago

DLA Piper logo

BD & Marketing Sectors And Clients Coordinator

DLA PiperMinneapolis, MN

$31 - $44 / hour

DLA Piper is, at its core, bold, exceptional, collaborative and supportive. Our people are the backbone, heart and soul of our firm. Wherever you are in your professional journey, DLA Piper is a place you can engage in meaningful work and grow your career. Let's see what we can achieve. Together. Summary The Sectors & Clients Coordinator will work closely with firm lawyers and other members of the Business Development & Marketing Department to support select business development and marketing activities for DLA Piper's sectors. The position requires a self-starter, with accomplished critical thinking skills, who can partner with other business development, marketing, administrative and executive team members to achieve business objectives. The Sectors & Clients Coordinator will work closely with partners in our sectors on strategic client growth opportunities and will report to a Sectors & Clients Manager. Location This position can sit in our Austin, Atlanta, Baltimore, Boston, Tampa, Chicago, Dallas, Houston, Los Angeles, Miami, Minneapolis, Northern Virginia, Philadelphia, Phoenix, Raleigh, San Diego, Seattle, Short Hills, Washington, D.C., or Wilmington office and offers a hybrid work schedule. Responsibilities Supports client targeting and cross-selling initiatives. Supports sector events, industry sponsorships, and webinars. Collaborates with the Pitch team on content generation for RFPs and pitches. Manages, updates, and develops marketing collateral, pitch materials, and website and social media content. Tracks and maintains experience and credentials across select sectors in firm systems and base slides. Contributes to marketing campaigns and targeted client outreach as a cross-functional team member. Gathers and maintains data points to measure ROI. Drafts directory submissions and industry awards. Coordinates internal and external communications, including client alerts, newsletters, press releases and ads. Masters firm systems, such as CRM and experience database, to harness client intelligence and create efficiencies in process. Performs other duties as assigned. Desired Skills Collaborative team player who can both take direction and self-start. Exceptional attention to detail, demonstrated ability to transfer learnings from one situation to the next, and a flexible and organized approach. Critical thinker, eager to learn, positive and able to thrive in a fast-paced environment with competing priorities and deadlines. Strong relationship builder who is committed to learning the practice and eager to grow their skill set. Takes the initiative to create and foster engagement. Proficiency with MS Word/Excel/PowerPoint/Teams is essential. Prior experience using programs like Co-Pilot and Microsoft Dynamics is desirable but not required. Minimum Education High School Diploma Preferred Education Bachelor's Degree in Marketing, Communications, Business or related field. Minimum Years of Experience 2 years' of direct experience serving in a marketing and business development role in a large law firm or professional services environment. Essential Job Expectations While the specific job requirements of a DLA Piper position may vary depending upon scope of the job and area of specialty, there are certain universal requirements that are expected of all DLA Piper employees, which include but are not limited to: Effectively communicate, verbally and in writing, with clients, lawyers, business professionals, and third parties. Produce deliverables, answer phone calls, and reply to correspondence in an efficient and responsive manner. Provide timely, accurate, and quality work product. Successfully meet deadlines, expectations, and perform work duties as required. Foster positive work relationships. Comply with all firm policies and practices. Engage in both physical and sedentary activity, such as (a) working at a computer for extended periods of time, including on-screen reading and typing; (b) participating in digital/virtual conference calls; (c) participating in meetings as needed. Ability to work under pressure and manage competing demands in a fast-paced environment. Perform all other duties, tasks or projects as assigned. Our employees are expected to embrace and uphold our firm values as a part of our DLA Piper culture. We are committed to excellence in how we represent our clients and develop our people. Physical Demands Sedentary work: Exerting up to 10 pounds of force occasionally and/or a negligible amount of force frequently or constantly to lift, carry, push, pull or otherwise move objects, including the human body. Sedentary work involves sitting most of the time. Jobs are sedentary if walking and standing are required only occasionally and all other sedentary criteria are met. Work Environment The individual selected for this position may have the opportunity for a hybrid work arrangement comprised of remote and in-office work, the requirement for which will be determined in coordination with the hiring manager or supervisor and may be modified in the firm's discretion in the future. Disclaimer The purpose of this job description is to provide a concise statement of the work elements and to organize and present the information in a standardized way. It is not intended to describe all the elements of the work that may be performed by every individual in this classification, nor should it serve as the sole criteria for personnel decisions and actions. The job duties, requirements, and expectations for this position may be modified at the Firm's discretion at any time. This job description does not change the at-will nature of employment. Application Process Applicants must apply directly online instead of sending application materials via email. Reasonable accommodations may be made upon request to permit individuals with a disability to perform the essential functions and responsibilities of the position or to participate in the job selection process. If you have a request for an accommodation during the application process, please contact careers@us.dlapiper.com. Agency applications will not be considered. No immigration sponsorship is available for this position. The firm's expected hiring range for this position is $30.98 - $44.31 per hour depending on the candidate's geographic market location. Non-exempt positions will be paid on an hourly basis and paid overtime in accordance with applicable laws. The compensation offered for employment will also be dependent on other factors including the candidate's experience, skills, educational and professional background, and overall qualifications. We offer a comprehensive package of benefits including medical/dental/vision insurance, and 401(k). #LI-FG1 #LI-Hybrid DLA Piper is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran. Job applicant poster viewing center.

Posted 30+ days ago

G logo

HCP Marketing Manager - Meningitis

GSK, Plc.red lion, PA
Site Name: USA - Pennsylvania - Philadelphia Posted Date: Dec 19 2025 Location: Philadelphia, PA Overview The Meningitis HCP Marketing Manager is a key member of the U.S. Vaccines team, responsible for implementing the meningitis HCP strategy to drive portfolio conversions and grow the overall meningitis market. This role focuses on healthcare professional (HCP) engagement aligned to field strategy and execution, supporting public health objectives and expanding business by integrating HCP insights, market trends, and innovative marketing approaches. The role contributes to ensuring life‑saving meningitis vaccines reach adolescents and young adults across the U.S., supporting immunization goals and public health outcomes. Reporting Line Reports to: Director, Meningitis Marketing. This role will provide YOU the opportunity to lead key activities to progress YOUR career. These responsibilities include some of the following: Lead development, launch and execution of campaigns and tactics aligned to, translating brand strategy into clear project briefs and deliverables. Align marketing plans with the evolving competitive and external environment to ensure timely strategy decision-making and execution. Plan, design and execute personal HCP experiences tailored to prioritized customer segments and aligned overall brand/portfolio strategy. Lead and/or actively participate in cross‑functional teams and external agency partners to deliver integrated programs on time and on budget. Manage the internal medical, regulatory and legal review and approval process for HCP materials to ensure compliant communications. Track and report performance of tactics and campaigns using defined metrics; recommend optimizations based on data and insights. Use market and HCP insights to identify opportunities to grow uptake, improve customer experience and inform future strategy. Partner with Sales Training and other internal partners to ensure clear delivery of brand/portfolio messaging and tactics for successful field implementation and execution. Lead field-based triggered campaigns to optimize sales professional activity with targeted customers. Why You? Basic Qualifications: Bachelor's degree 5+ years of healthcare marketing experience (i.e., brand marketing, market access, market research, marketing operations) or 5+ years of commercial experience (sales, training, or communications in an agency, CPG or pharma company) Ability to travel up to 10% for meetings and field rides. Preferred Qualifications: 2+ years of experience in leading campaign execution in matrixed teams or marketing agencies Experience in Pharmaceutical Marketing. MBA or master's degree in marketing, Business or related Skilled in using AI to analyze customer needs and enhance market effectiveness Experience in market research, marketing promotions, strategy, tactics, and resource allocation Practical experience with prescription brand marketing principles Ability to motivate, lead, and influence across various levels and functions Excellent communication (written & verbal), interpersonal influence, and prioritization skills Strong business acumen and demonstrated analytical skills Knowledge and practical application of compliance acumen in the pharmaceutical space. US LOC HCP Marketing/Field Experience Ability to influence internal and external stakeholders and lead/manage complex projects. Innovative mindset with a focus on customer-centric solutions. Financial acumen and experience managing budgets This role is hybrid, offering a mix of remote work and on-site collaboration. The expectation is 2-3 days per week in the office. Please visit GSK US Benefits Summary to learn more about the comprehensive benefits program GSK offers US employees. Why GSK? Uniting science, technology and talent to get ahead of disease together. GSK is a global biopharma company with a purpose to unite science, technology and talent to get ahead of disease together. We aim to positively impact the health of 2.5 billion people by the end of the decade, as a successful, growing company where people can thrive. We get ahead of disease by preventing and treating it with innovation in specialty medicines and vaccines. We focus on four therapeutic areas: respiratory, immunology and inflammation; oncology; HIV; and infectious diseases - to impact health at scale. People and patients around the world count on the medicines and vaccines we make, so we're committed to creating an environment where our people can thrive and focus on what matters most. Our culture of being ambitious for patients, accountable for impact and doing the right thing is the foundation for how, together, we deliver for patients, shareholders and our people. Should you require any adjustments to our process to assist you in demonstrating your strengths and capabilities contact us at HR.AmericasSC-CS@gsk.com where you can also request a call. Please note should your inquiry not relate to adjustments, we will not be able to support you through these channels. However, we have created a Recruitment FAQ guide. Click the link where you will find answers to multiple questions we receive GSK is an Equal Opportunity Employer. This ensures that all qualified applicants will receive equal consideration for employment without regard to race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), parental status, national origin, age, disability, genetic information (including family medical history), military service or any basis prohibited under federal, state or local law. Important notice to Employment businesses/ Agencies GSK does not accept referrals from employment businesses and/or employment agencies in respect of the vacancies posted on this site. All employment businesses/agencies are required to contact GSK's commercial and general procurement/human resources department to obtain prior written authorization before referring any candidates to GSK. The obtaining of prior written authorization is a condition precedent to any agreement (verbal or written) between the employment business/ agency and GSK. In the absence of such written authorization being obtained any actions undertaken by the employment business/agency shall be deemed to have been performed without the consent or contractual agreement of GSK. GSK shall therefore not be liable for any fees arising from such actions or any fees arising from any referrals by employment businesses/agencies in respect of the vacancies posted on this site. Please note that if you are a US Licensed Healthcare Professional or Healthcare Professional as defined by the laws of the state issuing your license, GSK may be required to capture and report expenses GSK incurs, on your behalf, in the event you are afforded an interview for employment. This capture of applicable transfers of value is necessary to ensure GSK's compliance to all federal and state US Transparency requirements. For more information, please visit the Centers for Medicare and Medicaid Services (CMS) website at https://openpaymentsdata.cms.gov/

Posted 4 weeks ago

Human Security logo

Product Marketing Manager -- Application Protection

Human SecurityNew York, NY
HUMAN is looking for a capable and driven Product Marketing Manager with 2-4 years of experience to drive go-to-market execution and help shape the positioning of our application protection products. As digital commerce increasingly faces threats from humans, bots, and agentic AI, this role offers a unique opportunity to shape how the world's most valuable applications stay secure, trusted, and fraud-free. The ideal candidate will serve as a strategic bridge between product, marketing, sales, and our target market, translating complex technical features into clear, compelling narratives that resonate with both technical decision-makers and business stakeholders. This role combines strategic thinking with hands-on execution, requiring someone who can both develop high-level market positioning and create detailed campaign assets. As a key member of our product marketing team, you'll have the opportunity to: Develop messaging and positioning that resonates with security and fraud personas Support product launches, feature releases, and multichannel marketing campaigns with impactful messaging and value-based content Partner with product management to align on roadmap priorities based on customer needs and market dynamics Equip sales and customer teams with enablement training and resources Engage analysts, thought leaders, and enterprise security buyers to shape perception and influence the market This role offers significant visibility, impact, and growth potential. You'll be on the frontlines of protecting digital commerce from evolving threats while helping enterprises make faster, smarter decisions across login, account activity, and transactions. Responsibilities: Develop and execute comprehensive marketing strategies to promote our suite of application protection products Drive product positioning, messaging, and competitive differentiation in the market Lead market research to identify trends, customer needs, and competitive dynamics within the cybersecurity industry Partner with product management, sales, and marketing teams to align product development with market demands and opportunities Analyze marketing campaign performance and optimize strategies using data-driven insights to drive effective results Act as a subject matter expert on application protection, providing insights and thought leadership through various channels Provide sales enablement materials and training Create high-impact marketing content, including case studies, whitepapers, blog posts, webinars, and sales collateral Develop and maintain sales enablement resources, including battle cards, pitch decks, and solution briefs, to support effective sales and marketing strategies Lead product launches and feature release strategies, and communication Design and deliver training programs for sales and customer success teams Provide messaging frameworks, core content strategy, web content, and campaign briefs to support revenue, field, partner, and customer marketing teams Collaborate on integrated marketing campaigns Provide regular feedback on the product roadmap and feature prioritization Support for beta programs and early adopter initiatives Support for high-value customer opportunities Requirements: 2-4 years of product marketing experience, ideally in B2B cybersecurity, SaaS, or adjacent enterprise technology Proven track record of successful product launches and go-to-market strategies Outstanding written and verbal communication skills Strong analytical capabilities and data-driven decision-making Excellent project management and organizational skills Demonstrated ability to influence stakeholders and collaborate across functions Self-driven with the ability to work independently while contributing to team goals Desired Skills: Experience with new-to-market products Direct experience marketing to large enterprises to mid-market companies Deep understanding of application protection and the cybersecurity ecosystem Proficiency with marketing automation tools and CRM systems Experience with analytics platforms and visualization tools Demonstrated ability to manage multiple projects and prioritize tasks in a fast-paced environment Public speaking and presentation experience About HUMAN Security HUMAN was founded in a Brooklyn sci-fi bookstore with a hacker mindset and the lofty mission of making the internet safer by putting humans first. Today, our Human Defense Platform safeguards enterprises from sophisticated bots, fraud, and account abuse, verifying the humanity of more than 20 trillion interactions per week for the world's biggest brands and internet platforms. HUMAN is an equal opportunity workplace dedicated to protecting the internet's integrity for everyone. We believe in putting people first, embracing diversity of thought from our global teams, and welcoming all individuals to share their unique experiences as we fight cybercrime together. We support our Humans with a comprehensive total rewards package for personal and professional development, including well-being and learning stipends, flexible work options, and dedicated time off. While our HQ is in NYC, we have teams worldwide. HUMAN is growing fast, and there's never been a more meaningful time to join us. If you thrive on solving complex problems and want to help shape the future of cybersecurity, join us as we build a safer, more human internet. If you are an individual with a disability or special need that requires accommodation, please contact us directly.

Posted 30+ days ago

Telix Pharmaceuticals logo

Director, Upstream Product Marketing - Late Stage Psma

Telix PharmaceuticalsFishers, IN
See Yourself at Telix The Director, Product Marketing - Upstream Late-Stage PSMA is a senior strategic leader responsible for shaping the commercial vision, long-term lifecycle strategy, and value creation for Telix's late-stage PSMA imaging portfolio-including Illuccix, Gozellix, and future lifecycle expansion opportunities. This role serves as the strategic bridge between product development, medical, regional commercial teams, and executive leadership. As Director, you will own the strategic narrative, guide commercial input into late-stage development, and ensure each product is optimally positioned for sustained growth and competitive advantage across all major markets. The Director plays a critical leadership role in influencing pipeline decisions, aligning teams, and driving high-impact commercial strategy that supports Telix's multi-product PSMA franchise. Key Accountabilities: Late-Stage Commercial Strategy Leadership Lead the development, refinement, and execution of commercial and lifecycle strategies for Illuccix, Gozellix, and latestage PSMA programs. Serve as the primary commercial thought leader guiding market evolution, competitive positioning, and long-range franchise strategy. Build and steward a deep understanding of customer segments-including imaging centers, urology networks, and integrated specialty groups-to shape portfolio and pipeline decisions. Partner with regional leaders and medical counterparts to proactively identify evidence needs and influence data-generation priorities. Business Case Ownership & Forecast Leadership Own the development and executive-level delivery of business cases, TAM/SAM analyses, value assessments, and lifecycle scenario modeling. Collaborate with Commercial Strategy & Operations to pressure-test, align, and update late-stage forecasts and financial assumptions. Anticipate market trends, competitive shifts, and adoption patterns to inform PMC submissions and investment decisions. Convert complex commercial analyses into clear, strategic recommendations for regional leadership teams Cross-Functional Alignment & Launch Readiness Leadership Act as the senior commercial partner to GDLs, ensuring late-stage development aligns with market needs, differentiation strategy, and launch readiness. Lead cross-functional governance with Medical Affairs, Regulatory, Market Access, and Marketing Operations to ensure regional alignment across lifecycle activities. Oversee commercial contributions to Launch Readiness Reviews (LRRs) and drive post-launch optimization frameworks. Ensure a seamless upstream-to-downstream transition by aligning GTM strategy, messaging, and operational scaling across regions. Market Intelligence & Competitive Strategy Oversee the synthesis of competitive intelligence, including clinical progress, regulatory events, launch timing, messaging, and technology advances. Provide strategic insights that shape brand positioning, lifecycle prioritization, and risk mitigation plans. Monitor policy, reimbursement, and market access shifts to anticipate barriers and opportunities for PSMA imaging adoption. Strategic Program Leadership Lead high-impact strategic initiatives such as lifecycle indication launches, expansion projects, and multi-regional alignment activities. Drive execution excellence by setting timelines, governance structures, and communication standards for cross-functional teams. Present strategic updates, insights, and recommendations to executive leadership and participate in PMC and portfolio governance forums. Required Qualifications Bachelor's degree in Marketing, Business, or Life Sciences; MBA or advanced degree strongly preferred. 10+ years of experience in pharmaceutical, biotech, molecular imaging, or diagnostics marketing, ideally in oncology or urology. Proven experience leading upstream product strategy, lifecycle management, or commercial planning for late-stage assets. Strong ability to synthesize scientific, clinical, and commercial insights into strategic decision-making. Demonstrated success influencing cross-functional teams in complex, matrixed environments. Strong financial and analytical acumen, with experience developing sophisticated forecasts and investment cases. Exceptional communication, executive presentation, and stakeholder leadership skills. Advanced project leadership and organizational capabilities. Success Metrics Delivery of high-impact commercial strategies and lifecycle plans that inform development and investment decisions. Strong alignment between late-stage development priorities and commercial needs Improved forecast accuracy and clarity for PMC and executive decision-making. Seamless GTM transitions and launch readiness across regional teams. Demonstrated contribution to franchise growth, lifecycle optimization, and market leadership for PSMA imaging assets

Posted 4 weeks ago

Holiday Inn Club Vacations logo

Face-To-Face Marketing Representative (Opc) $60K-$100K+ Per Year

Holiday Inn Club VacationsKissimmee, FL
Engage. Influence. Earn. Do you spark conversations with ease and have a natural gift for persuasion? If you're outgoing, and thrive in high-energy environments, this is your chance to turn your people skills into serious earning potential. As a Face to Face Marketing Representative with Holiday Inn Club Vacations, you'll be positioned in branded hotel lobbies across high traffic areas near Orlando's world-famous theme parks. Your role is to initiate conversations with travelers and invite them to visit our beautiful Orange Lake Resort for a tour in exchange for a gift or experience. This is not a digital marketing or passive flyer handout position. This position allows you to use your personality to engage with guests from all over the world in a face-to-face environment. Be the first impression of our brand and make every interaction count. What You'll Be Doing: Approach and connect with hotel guests in the lobby and other approved areas Qualify and invite guests to a vacation ownership presentation at our Orange Lake Resort Offer incentives such as theme park tickets, gift cards, or resort stays Share the benefits of our resort in a professional, persuasive, and friendly way Partner with hotel teams to ensure clear communication and daily success What We Offer: Lucrative compensation - Hourly base pay (not a draw) + uncapped commission Paid training to get you ramped up with confidence Bi-weekly pay with incentive bonuses Career path growth opportunities into leadership and beyond Employee travel perks including discounted vacations at our resorts Full benefits package: Medical, Dental, Vision, 401(k), PTO and more Discounts through IHG + exclusive employee perks Supportive, fun, and competitive team culture What We're Looking For: Ability to be outgoing and connect with people with confidence and clarity Sales-minded and driven by results and commission Comfortable with rejection and able to maintain a positive attitude Competitive spirit and a desire to be the best at what you do Previous experience in sales, promotions, or hospitality is a plus Must have reliable transportation to hotel sites Available to work a 40-hour work week, including weekends and holidays, with two consecutive days off during the week Join a team that rewards energy, drive, and a great attitude. At Holiday Inn Club Vacations, we're on a mission to create incredible vacation experiences and that starts with people like you. If you're ready to grow, earn, and bring value to travelers from around the world, apply now and let's start building your career.

Posted 5 days ago

Philips logo

Region Marketing Manager, Clinical Informatics- North America (Cambridge, MA)

PhilipsCambridge, MA

$106,680 - $170,688 / year

Job Title Region Marketing Manager, Clinical Informatics- North America (Cambridge, MA) Job Description Region Marketing Manager, Clinical Informatics - North America (Cambridge, MA) As the Region Marketing Manager for Clinical Informatics (CI) in the North America Region (NAR), you will play a critical role in driving market adoption, brand visibility, and revenue growth through integrated go-to-market execution. Your role: Develop and implement integrated marketing plans for CI solutions and services that align with both business unit and commercial priorities. Partner with business units to plan and execute impactful product launches and ensure flawless activation against a regional checklist. Collaborate with digital teams to plan and execute SEO, SEM, paid digital, and social media campaigns. Monitor performance, optimize campaigns, and ensure KPI achievement (e.g., engagement, MQLs, opportunity pipeline). Execute regional campaigns across tradeshows, conferences, and Philips-owned customer events (e.g. user group meetings) to generate MQLs, drive booth traffic, enable solution demos, and enhance brand perception. Develop and execute targeted communications to the Install Base (IB) ensuring customers are aware of new capabilities, upgrade paths, and solution best practices. Work in collaboration with the sales and account management team to ensure a clean and targeted list. Develop and execute targeted communications to new prospects to drive awareness and demand generation. Act as the primary marketing liaison to the Sales and Account teams, providing strategic marketing direction, tools, and field activation support. Ensure marketing assets and messaging support the buyer journey, drive commercial outcomes, and are fully leveraged by the field. Provide field feedback to the BU and product teams. Support the execution of the region's Key Opinion Leader (KOL) and customer testimonial programs to build loyalty and advocacy. Deliver event- and campaign-level reporting to internal stakeholders. Consolidate results into monthly dashboards to inform CI and executive leadership. Lead and coordinate across multifunctional teams (product marketing, marketing communications, digital and events teams) to ensure unified execution and business impact with the commercial team (sales, account management, services, technical specialists). You're the right fit if: You've acquired 5+ years of B2B healthcare marketing experience ideally in enterprise software or healthcare informatics, or 5+ years of experience including digital pathology in the realm of marketing, commercial excellence, business development, product management, etc. Experience in pathology is highly preferred. Your skills include: Proven track record in event management, demand generation, product launches, sales enablement, and digital campaigns. Experience developing and executing marketing plans for both clinical and IT audiences. You have a Bachelor's/ Master's Degree in Marketing, Sales, Business Administration, Product Management or equivalent. Advanced degree (MBA, MPH, or MHA) preferred. You must be able to successfully perform the following minimum Physical, Cognitive and Environmental job requirements with or without accommodation for this position. You have a strong executive presence with the ability to deliver compelling virtual and in-person presentations. You have a demonstrated customer-first mindset, are highly collaborative have strategic agility, and experience working in a matrixed, cross-functional environment. How we work together We believe that we are better together than apart. For our office-based teams, this means working in-person at least 3 days per week. Onsite roles require full-time presence in the company's facilities. Field roles are most effectively done outside of the company's main facilities, generally at the customers' or suppliers' locations. This is an office role. About Philips We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help improve the lives of others. Learn more about our business. Discover our rich and exciting history. Learn more about our purpose. Learn more about our culture. Philips Transparency Details The pay range for this position in Cambridge, MA is $106,680 to $170,688 per year. The actual base pay offered may vary within the posted ranges depending on multiple factors including job-related knowledge/skills, experience, business needs, geographical location, and internal equity. In addition, other compensation, such as an annual incentive bonus, sales commission or long-term incentives may be offered. Employees are eligible to participate in our comprehensive Philips Total Rewards benefits program, which includes a generous PTO, 401k (up to 7% match), HSA (with company contribution), stock purchase plan, education reimbursement and much more. Details about our benefits can be found here. At Philips, it is not typical for an individual to be hired at or near the top end of the range for their role and compensation decisions are dependent upon the facts and circumstances of each case. Additional Information US work authorization is a precondition of employment. The company will not consider candidates who require sponsorship for a work-authorized visa, now or in the future. Company relocation benefits will not be provided for this position. For this position, you must reside in or within commuting distance to Cambridge, MA. This requisition is expected to stay active for 45 days but may close earlier if a successful candidate is selected or business necessity dictates. Interested candidates are encouraged to apply as soon as possible to ensure consideration. Philips is an Equal Employment and Opportunity Employer including Disability/Vets and maintains a drug-free workplace.

Posted 1 week ago

E. & J. Gallo Winery logo

Brand Marketing Manager - Barefoot

E. & J. Gallo WineryDallas, TX

$121,800 - $182,600 / year

Job Req ID: 106661 Job Type: Full-time Work Category: Hybrid Telecommute Application Close Date: 01/28/2026 Sponsorship: Not Available Compensation: $121800 - $182600 Gallo Privacy Policy We are GALLO We're a family-owned company with a 90+ year legacy, that's consistently recognized as a Glassdoor "Best Places to Work." We have 130+ brands in our total alcohol beverage portfolio including wine, malt, spirits, and ready-to-drink beverages. We're home to the #1 wine and spirits brands in the U.S. - Barefoot Wine & High Noon and are the official sponsors of the NFL, NHL, UFC, and PGA of America. View our Corporate Values and Mission Statement here. A Taste of What You'll Do Join our dynamic team as a Brand Marketing Manager, where you'll spearhead initiatives that propel our company's growth and drive impactful business outcomes. In collaboration with the Outcome Owner and Director, you will oversee the P&L for assigned brands, strategically aligning marketing plans with our profit objectives. You will lead critical subsets of brand project roadmaps, leveraging your expertise to mentor and partner with both internal and external teams. Your role will involve independently managing robust brand plans and contributing actively to Brand Strategic Positioning development, ensuring consistent application across all channels. We value innovation and strategic thinking, and you will have the opportunity to shape brand architecture, manage trade-offs, and enhance Gross Margin and brand health outcomes. Your ability to develop brand standards and execute strategies will be pivotal in fulfilling our portfolio strategy and boosting profitability and brand longevity. As an advocate for inclusive marketing practices, you'll demonstrate adept agency management and channel expertise, crafting tactics that resonate with brand equity while responding to emerging trends and opportunities. Your deep consumer empathy will drive the identification of insights and the development of compelling consumer narratives, translating data into actionable strategies. You will be instrumental in optimizing Consumer Base and Inspirational Archetypes, understanding consumer psychology and behaviors. Through regular engagement with distributor sales reps and customers, you'll gather invaluable insights that shape brand placement and equity perceptions. As part of our team, you'll contribute to the development of Brand Story, Creative Platform, and Communications Strategy, ensuring alignment with brand objectives and consumer relevance. You'll set measurement and learning plans, optimizing campaigns based on results. Your commitment to quality, environmental, and safety standards will ensure compliance and foster a responsible workplace culture. What You'll Need Master's degree plus 3 years of experience to include brand management experience reflecting increasing levels of responsibility; OR Bachelor's degree plus 5 years of sales, marketing, consulting, or agency experience to include brand management experience reflecting increasing levels of responsibility; OR Bachelor's degree plus 4 years of Gallo sales, marketing, engineering or operations experience reflecting increasing levels of responsibility; OR High School diploma or State-issued equivalency certificate plus 9 years of sales, marketing, consulting, or agency experience to include brand management experience reflecting increasing levels of responsibility. Required to travel up to 25% of the time in-market in order to perform job duties. Strong analytical & financial acumen. Demonstrated skill in leading and coaching cross-functional teams. Ability to influence management, lead cross-functional teams, and work through others. Ability to effectively manage competing priorities and operate with a sense of urgency. Excellent written & verbal communication skills. Required to travel to company offices, sites, and/or meeting locations for onboarding, training, meetings, and events for development, department needs, and business delivery up to 5% of the time, with or without reasonable accommodation. This may be in addition to travel requirements, if applicable, as listed in this job description. Required to be 18 years or older. This may be in addition to other age requirements, if applicable, as listed in this job description. How You'll Stand Out Master's of business administration degree plus 6 years of brand marketing experience; OR Bachelor's Degree in Business Administration with a marketing or finance concentration plus 8 years of brand marketing experience reflecting increasing levels of responsibility. IRI Circana experience. Experience Managing a P&L. Experience working in an agile environment. CPG, Pharmaceutical, or Alcohol beverage industry experience. Solid understanding of 3-tier distribution system. Brand strategy & positioning experience. To view the full job description, please click here. Our Benefits & Perks We are committed to providing competitive compensation, perks, and a culture that supports your well-being. Benefits depend on your work category and may include medical and dental coverage, 401k plans, profit sharing, pet insurance, company holidays, access to an employee wine shop, and more! Additional information will be provided before your first interview. The Fine Print The Company does not sponsor for employment-based visas for this position now or in the future. Actual compensation paid within the range will be determined by factors such as the education, experience, knowledge, skills and abilities of the applicant, internal equity, and alignment with market data. In addition to the salary, this position may be eligible for bonuses, incentive plans, or participate in tasting room tip pools, as applicable. This position will be based in the location(s) specified in the job posting with an option for occasional telecommuting. You will be expected to live within a commutable distance. It is the Company's policy for job postings to be open to internal candidates for a minimum of 5 days and to external candidates, if applicable, for a minimum of 3 days. Gallo's policy is to afford equal employment opportunities to all applicants and employees and not to discriminate on the basis of race, traits associated with race, including but not limited to, hair texture and protective hairstyles (such as braids, locks, and twists), color, national origin, ancestry, creed, religion, physical disability, mental disability, medical condition as defined by applicable state law (including cancer and predisposing genetic characteristics), genetic information, marital status, familial status, sex, gender, gender identity, gender expression, sexual orientation (actual or perceived), transgender status, sex stereotyping, pregnancy, childbirth or related medical conditions, reproductive health decision making, age, military or veteran status, domestic violence or sexual assault victim status, or any other basis protected by applicable law. Nor will Gallo discriminate based on a perception that an individual has any of the foregoing characteristics or is associated with a person who has, or is perceived to have, any of those characteristics. Gallo will comply with state and local laws prohibiting discrimination for lawful out-of-work behavior, such as off-duty use of cannabis away from the workplace (subject to federal and state law exceptions), the existence of non-psychoactive cannabis metabolites in hair, blood, urine, or other bodily fluids as determined by a drug screening test (subject to federal and state law exceptions). We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Gallo is committed to providing reasonable accommodation for candidates with disabilities in our recruiting process. If you need any assistance or accommodation due to a disability, please let us know at 209.341.7000. Gallo is enrolled in the Department of Homeland Security's E-Verify program and will use the program to verify the employment eligibility of all newly hired employees as required. E-Verify Notice Right to Work Employee Polygraph Protection Act

Posted 3 days ago

Sony Music logo

Associate Director, Marketing - Human Re-Sources

Sony MusicUnited States, CA
About Human Re-Sources Human Re-Sources was founded by J Erving in 2017, headquartered in Los Angeles California, with a secondary office in Atlanta, Georgia. The mission of this independent music label is to be at the intersection of culture and technology, with a goal of supporting artists who are looking to move more independently. As an Associate Director, Marketing at Human Re-Sources you will work alongside equally eager professionals with a passion for the urban genre. You will conceptualize, strategize, implement and lead both artist and corporate media and marketing initiatives for Human Re-Sources What You'll Do Own and manage key relationships that contribute to successful social media and digital marketing campaigns on behalf of Human Re-Sources and its artists. Write and edit marketing content (i.e. ads, newsletters, blogs, emails, social media, presentations and digital campaign proposals). Work collaboratively with A&R's, Creative Director, and Product to build campaigns that encompass strategic streaming, digital media and digital marketing operational roll outs and drive lasting fan engagement. Align with department Leads consistently to ensure cohesive marketing plans are created and presented to management teams with timely approvals. Cultivate promotional relationships with brand agencies, PR and non-profit organizations that are relevant to artist roster. Advise on best practices in the digital landscape, while continuing to research innovative tools and agencies within the space. Oversee creation of digital media and digital marketing materials, liaising with management for necessary approvals and/or discussions that move the campaign forward. Conceptualize and oversee strategic rollout of content for artists' DSP profiles, fanpages, relevant socials and/or visual channels. Review audience data, growth analytics, marketing tactics, and any relevant dashboards to inform digital best practices and artist development. Who you Are Bachelor's degree or equivalent practical experience. 4-6 years' of experience working in a strategic artist and brand development capacity at a marketing, music, or entertainment company Strong communication skills and a proven track record of communicating a vision and roadmap along with the resourcing needs to achieve it; ability to operate successfully in a cross-functional environment, build relationships, and influence managers Ability to build strategic plans and execute against them within quantitative modeling, strategic thinking, and sound business judgment Prior experience presenting to executives and senior leadership Strong project management skills, including the ability to think end-to-end, manage long-term projects, manage multiple projects simultaneously, and manage teams What We Give You You join an inclusive, collaborative and global community where you have the opportunity to channel your passion every day A modern office environment designed to foster productivity, creativity, and teamwork empowering you to bring your best Opportunities to connect with our valuable resources, such as our Counsel of Equity & Progressive Action (CEPA), a group created by our employees tasked with developing and implementing innovative solutions to advance a globally-shared goal of ensuring fair and inclusive spaces for all An attractive and comprehensive benefits package including medical, dental, vision, life & disability coverage, and 401K + employer matching Voluntary benefits like company-paid identity theft protection and resources for pets, mental health and meditation resources, industry-leading fertility coverage, fully paid leave for childbirth or bonding, fully paid leave for caregivers, programs for loved ones with developmental disabilities and neurodiversity, subsidized back-up child and elder care, and reimbursement for adoption, surrogacy, tuition, and student loans Investment in your professional growth and development enabling you to thrive in our vibrant community. The space to accelerate progress, positively disrupt, and create what happens next Time off for a winter recess The Orchard is committed to providing equal employment opportunity for all persons regardless of age, disability, national origin, race, color, religion, sex, sexual orientation, gender, gender identity or expression, pregnancy, veteran or military status, marital and civil partnership/union status, alienage or citizenship status, creed, genetic information or any other status protected by applicable federal, state, or local law. California based applicants have certain rights under California law. Please see our California Recruitment Privacy Policy for more details.

Posted 30+ days ago

RELX Group logo

Segment Marketing Manager

RELX GroupUSA - Raleigh, NC

$78,800 - $131,300 / year

Segment Marketing Manager - Academic & Nonprofit About our team LexisNexis Legal & Professional, which serves customers in more than 150 countries with 11,800 employees worldwide, is part of RELX, a global provider of information-based analytics and decision tools for professional and business customers. Our company has been a long-time leader in deploying AI and advanced technologies to the legal market to improve productivity and transform the overall business and practice of law, deploying ethical and powerful generative AI solutions with a flexible, multi-model approach that prioritizes using the best model from today's top model creators for each individual legal use case. About the role LexisNexis is seeking a results-oriented, commercially minded Segment Marketing Manager to focus on the Academic and Nonprofit industries. This role will partner closely with Segment General Management, Sales, GTM, Sales Enablement, and cross-functional marketing teams to develop materials that support sales conversations and marketing lead generation programs tailored to the unique challenges and opportunities in financial services. This position is ideal for a marketer who thrives at the intersection of customer insight, strategic positioning, and omni-channel campaign strategy within a specific industry segment. Requirements: Industry Strategy & Market Intelligence Develop deep expertise in academic and nonprofit industries such as buyer behavior, competitive trends, and market dynamics. Develop deep understanding of the customer personas, pain points, and jobs to be done. Serve as the internal voice of the customer and market for academic and nonprofit across marketing, product, and sales teams. Monitor industry news, analyst reports, and regulatory changes to inform campaigns and content. Segment Messaging & Positioning Develop audience-specific value propositions, messaging, and positioning for academic and nonprofit buyers based on customer knowledge gained. Tailor personas, value statements, messaging frameworks, and campaign themes to resonate with stakeholders in financial services and investment banking. Content Development & Campaigns Lead development of segment-specific content for use in omni-channel campaigns globally. Work as a core member of the industry campaign team to create an integrated marketing strategy to reach and serve the industry audience. Align content and messaging with account-based marketing (ABM) strategies and sales enablement initiatives. Sales Enablement & Field Alignment Partner with sales and account teams to ensure alignment between marketing efforts and customer engagement for named accounts. Support development of vertical-specific sales assets including, talk tracks, objection handling, and value statements. Support go-to-market efforts with tailored collateral and field enablement for launches and demand generation programs. Cross-functional Collaboration Work hand-in-hand with Product Marketing, Content Strategy, Digital Marketing, and Country Marketing teams to ensure consistency and amplification of financial services initiatives. Share initiatives and learnings across cross-functional groups including Segment, GTM, Sales, Customer Success, Sales Enablement, and Pricing. Qualifications: 1-3+ years of B2B marketing experience, preferably with exposure to or direct focus on the academic or nonprofit sector. Experience in legal tech, risk management, or regulatory compliance marketing a strong advantage. Demonstrated ability to translate industry trends into actionable marketing strategy. Strong writing, communication, storytelling, and presentation skills. Experience working with cross-functional teams including product, sales, and marketing. Self-starter with the ability to successfully lead and drive programs forward. Ability to manage multiple projects with tight deadlines and competing priorities. Deep curiosity about industry challenges and customer workflows. Strong analytical thinking and market research capabilities. Collaborative mindset with the ability to drive consensus across teams. Experience with ABM, CRM platforms, and marketing automation tools. Experience working in a global organization a plus. Experience in academic or nonprofit marketing a strong advantage. Work in a way that works for you Working flexible hours - flexing the times when you work in the day to help you fit everything in and work when you are the most productive. We promote a healthy work/life balance across the organization. We offer an appealing working prospect for our people. With numerous wellbeing initiatives, shared parental leave, study assistance and sabbaticals, we will help you meet your immediate responsibilities and your long-term goals. About the business LexisNexis Legal & Professional provides legal, regulatory, and business information and analytics that help customers increase their productivity, improve decision-making, achieve better outcomes, and advance the rule of law around the world. As a digital pioneer, the company was the first to bring legal and business information online with its Lexis and Nexis services. U.S. National Base Pay Range: $78,800 - $131,300. Geographic differentials may apply in some locations to better reflect local market rates. This job is eligible for an annual incentive bonus. We know your well-being and happiness are key to a long and successful career. We are delighted to offer country specific benefits. Click here to access benefits specific to your location. We are committed to providing a fair and accessible hiring process. If you have a disability or other need that requires accommodation or adjustment, please let us know by completing our Applicant Request Support Form or please contact 1-855-833-5120. Criminals may pose as recruiters asking for money or personal information. We never request money or banking details from job applicants. Learn more about spotting and avoiding scams here. Please read our Candidate Privacy Policy. We are an equal opportunity employer: qualified applicants are considered for and treated during employment without regard to race, color, creed, religion, sex, national origin, citizenship status, disability status, protected veteran status, age, marital status, sexual orientation, gender identity, genetic information, or any other characteristic protected by law. USA Job Seekers: EEO Know Your Rights.

Posted 4 days ago

Crayola logo

Global Search Marketing Specialist

CrayolaEaston, PA
Global Search Marketing Specialist GENERAL SUMMARY: Supports digital shelf excellence across major retail platforms worldwide. This role focuses on ensuring product data integrity through PIM (Product Information Management) tools as the main point of contact, optimizing product listings for peak search performance, and maintaining brand consistency across eCommerce channels. The specialist works cross-functionally to maintain high-quality product data, drive seasonal and promotional initiatives, and ensure consistent use and administration of PIM tools across the organization. Additional key responsibilities include keyword research, product page optimization and audits, publishing, and executing performance reporting. A critical part of this role involves partnering with international teams to provide SEO guidance, support content localization, and ensure consistent reporting across regions. The ideal candidate is detail-oriented, collaborative, and thrives in a fast-paced, deadline-driven environment. PRINCIPAL DUTIES & RESPONSIBILITIES: PIM Administration & Catalog Management Build and manage workflows for copy creation, updates, and audits Troubleshoot catalog & workflow issues (e.g., missing images, incorrect tagging, copy errors) Lead basic training sessions for internal stakeholders on PIM tool usage Attend vendor-led or internal PIM trainings to stay current on new features and updates Act as a point of contact for PIM-related questions and troubleshooting support Content Development & Optimization Write, edit, and publish product content aligned with retailer and international guidelines Apply SEO best practices through keyword research and trend analysis Maintain and update content in PIM tools (e.g., Salsify) and CMS platforms Execute seasonal refreshes and promotional updates across key retailers Support brand store & enhanced content creation, as well as retailer audits Search Performance & Reporting Monitor organic traffic and identify optimization opportunities Pull keyword and performance data using tools like BrightEdge and Analytic Index Assist with A/B testing setup and reporting documentation Contribute to monthly and quarterly reporting cycles, dashboards, and scorecards International Scope Collaborate with global teams on SEO training, keyword research, and content localization Maintain consistency in reporting formats and content standards across regions Cross-Functional Collaboration Partner with internal teams (Sales, Product Marketing, Design, Analytics, Consumer Affairs) and external vendors (Salsify, Bazaarvoice) Participate in meetings to align priorities, share updates, and resolve issues JOB SPECIFICATIONS: 3-5 years' experience in eCommerce, digital content, and search optimization Experienced with retail platforms (Amazon, Walmart, Target) and their content requirements Strong analytical skills with experience in data visualization and performance reporting Excellent project management and cross-functional communication abilities Exceptional proofreading and editing with a proven ability to refine copy and catch errors Foundational SEO knowledge with a growth mindset toward ongoing learning and development Expertise in consumer communications, ideally with a focus on parent or kid marketing Collaborative problem-solver with a creative approach to challenges Preferred Skills: Proficient with PIM tools (e.g., Salsify) Exposure to Ecommerce AI tools Basic Understanding of Licensing and Branded Content Strategies PHYSICAL CONDITIONS: The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. While performing the duties of this job, the employee is frequently required to sit, walk, talk, use hands and fingers to operate, handle, or feel objects, tools, or controls and reach with hands and arms. The employee must occasionally lift and/or move up to 25 pounds. Specific vision abilities required by this job include close vision and the ability to adjust focus. DISCLAIMER: The preceding job description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications required of employees assigned to this job. WHY CRAYOLA? Kid Inspired Culture Free Admission to Crayola Experience for Employees Community Volunteerism Opportunities Annual Bonus Potential for all Full-Time Employees Company Matched 401k & Employee Value Sharing Plan Comprehensive Healthcare Benefits for Eligible Employees Education Assistance Program Wellness Programs Employee Resource Groups Generous Product Discounts Onsite & Online Company Sponsored Employee Events Discounts on a wide variety of products and services - automotive, electronics, fitness, travel and entertainment Green is our favorite color! Crayola cares about the environment and responsibly makes the products you love. Learn more about Crayola's creative solutions for greener tomorrows: https://www.crayola.com/about-us/sustainability We offer competitive salary, outstanding benefits and the potential for advancement through the use of creative abilities. No phone calls please. Search Firm Representatives - Please Read Carefully: Crayola LLC is not seeking assistance or accepting unsolicited resumes from search firms for this employment opportunity. Regardless of past practice, all resumes submitted by search firms to any employee at Crayola LLC via e-mail, the Internet, or directly to hiring managers at Crayola LLC in any form without valid written search agreement in place for that position will be deemed the sole property of Crayola LLC, and no fee will be paid in the event the candidate is hired by Crayola LLC as a result of the referral or through other means. Search firms are essential to the recruitment and staffing efforts at Crayola LLC, and we value the partnerships we have built with our vendors. For this reason, Crayola LLC has established and regularly maintains a preferred vendor list. Please note that even preferred vendors need to have a written search agreement signed by Human Resources at Crayola LLC in place for the specific position in order for a fee to be paid for any candidate referrals.

Posted 30+ days ago

T logo

Senior Specialist, Sales And Marketing - SDR

TaylorMade Golf Co.Woodbridge, VA
Position Summary: This newly created role plays a critical part in supporting business growth through strong relationship management, effective communication, and strategic coordination of marketing and sales initiatives. The successful candidate will collaborate closely with internal teams and external partners to deliver exceptional service, manage product and delivery processes, and ensure timely execution of go-to-market plans. If you thrive in a fast-paced environment, have a passion for the golf and apparel industry, and enjoy working on projects that blend creativity with operational excellence, this position offers an exciting opportunity to make an impact. Essential Functions and Key Responsibilities: Build and maintain strong relationships with internal teams and external sales partners to deliver excellent service for green grass and strategic accounts. Support problem-solving and track product and delivery issues for internal and external customers. Monitor industry trends and identify sales opportunities through market data analysis. Communicate sales programs, policies, and marketing initiatives clearly; ensure marketing spend aligns with budget in collaboration with the Associate Director, Sales & Brand Marketing (Sun Day Red). Coordinate development of sales support materials and programs, including seeding and promo budgets. Manage marketing order book processing and tracking for events and individual orders. Forecast new product needs and oversee in-house marketing inventory. Collaborate with the Associate Director to execute the annual marketing plan. Work with Product and Global teams to ensure timely delivery of sales tools. Assist with distribution of seasonal line content (sell sheets, order forms, sales tools) across channels. Provide product content (images, SKU listings, features & benefits) for accounts and internal teams. Support development and distribution of custom sales tools and collateral (catalogs, visuals, images). Organize and distribute inbound deliveries (samples, sales tools). Maintain effective training partnerships with account locations. Perform other duties as required. Knowledge and Skills Requirements: Exceptional communication skills with the ability to present ideas effectively to diverse audiences. Strong organizational and time management abilities. Solid knowledge of Sun Day Red products. Experience with graphic design and proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) Proficient in Microsoft Suite (Word, Excel, Outlook, PowerPoint). Familiarity with TaylorMade Golf operating systems (Oracle, B2B, Business Objects) is preferred. Proven ability to work collaboratively in a team-oriented environment. Education, Work Experience, and Professional Certifications: Bachelor's degree in Business, Marketing, or a related field preferred. Knowledge or experience in the golf and/or apparel industry preferred. Experience coordinating and managing events. Experience managing budgets effectively. Work Environment / Physical Requirements: Frequent travel (25%) to support events, high performance players, customers, and golf course visits within Canada. Must be able to lift and move heavy objects up to 50 pounds. Ability to work evenings and weekends as needed Primarily office environment. Must be able to work extended hours as needed. Travel to support events, customer, and HQ visits The above description is intended to show in general terms, the responsibilities for which the position exists and the type, level and work which must be satisfactorily performed in order to be successful in the position. However, this description is not intended to be an all-inclusive listing of work requirements nor an all-inclusive list of skills and abilities required to do the job. While this is intended to be an accurate reflection of the current position, employees are expected to remain flexible in the type of work they are prepared to undertake and management reserves the right to add, modify, change or rescind the duties, responsibilities and activities at its sole discretion, or to make reasonable accommodations so that qualified employees can perform the essential functions at any time with or without notice in appropriate circumstances. #LI-TA1 #LI-Hybrid TaylorMade Golf Company is an equal opportunity employer. All qualified applicants receive consideration for employment without regard to race, religious creed, color, national origin or ancestry, physical or mental disability, medical condition, genetic information, marital status, sex, pregnancy, gender, gender identity, gender expression, age, sexual orientation, military and veteran status or any other basis protected by federal, state or local law, ordinance, or regulation.

Posted 1 week ago

Dine Brands logo

VP, Integrated Marketing (Applebee's)

Dine BrandsPasadena, CA
Based in Pasadena, California, Dine Brands Global, Inc. (NYSE: DIN), through its subsidiaries, franchises restaurants under Applebee's Neighborhood Grill + Bar, IHOP and Fuzzy's Taco Shop brands. With over 3,500 restaurants combined in 18 countries and 354 franchisees as of December 31, 2023, Dine Brands is one of the largest full-service restaurant companies in the world. For more information on Dine Brands, visit the Company's website located at www.dinebrands.com. Job Location Type Hybrid Reporting into the CMO of Applebee's, this leader is responsible for developing and unifying the brand message across all communication channels to ensure a cohesive guest journey. This leader thrives when combining creativity with data-driven executions in fast-paced environments. Unlike specialized marketing roles, the VP, Integrated Marketing is a commercially driven marketing leader, driving sales overnight while building brand over time. As VP, Integrated Marketing, you will oversee brand, advertising, national media, marketing & promotional calendar, omni-channel marketing and loyalty - ensuring cohesive, high-performing marketing executions that deliver measurable business results. You will leverage insights and data to develop high impact emotional storytelling that is executed flawlessly across all communication channels. You will also collaborate with operations and franchisee partners to elevate in-restaurant marketing and guest experience. You are highly influential as you are the "connective tissue" across internal and external teams, including menu innovation, insights & analytics, operations, finance and agency partners. Key Responsibilities Strategy & Planning: Oversee and develop integrated marketing plans that deliver brand promise, resonate with consumers and deliver business objectives Brand Stewardship: Build visual and narrative consistency across all consumer touchpoints, ensuring the brand identity is protected and amplified Omni-channel Strategy: Develop and execute 360-degree marketing plans that align brand storytelling across paid, earned, and owned media Campaign Execution: Lead and develop high impact advertising and omni-channel marketing campaigns (in-restaurant, digital, social, content, off-premise & loyalty) to generate demand, trial, engagement and advocacy Digital Acceleration: Transform digital platforms into a seamless, user-friendly ecosystem that boosts guest engagement, active loyalty program participation and revenue growth Performance Optimization: Use data and analytics to track campaign effectiveness, measure ROI, and refine tactics for maximum guest acquisition and retention Team Management: Build and mentor high-performing, multi-disciplinary teams across key marketing disciplines; Recruit, mentor, and manage a team of marketers, fostering a data-driven, high-performance culture. Cross-Functional Leadership: Partner with internal and external teams to flawlessly execute aligned priorities and solve real-time problems that arise; Serve as liaison to the franchisee community by hosting quarterly franchisee marketing committees and leading discussions around key topics, such as business performance, lessons learned, upcoming campaigns and deep dives into new business opportunities Budget, Performance & Vendor Management: Oversee substantial marketing budgets, establish KPIs, track performance, analyze ROI and present results to leadership and franchisee committees, optimizing for efficiencies; Manage relationships with external agencies and third-party vendors Key Skills & Qualifications: Experience: A brand-led business driver with 15+ years of progressive marketing experience, with at least 8-10 years in senior leadership roles. Preferably prior experience in the food & beverage, restaurant and/or hospitality industry Commerciality: Proven track record of delivering strong commercial results and brand growth through strategic brand management and full P&L accountability; Strong financial and analytical acumen with the ability to connect data to decisions Brand Builder: Expert in brand strategy and architecture, positioning, engagement and consumer lifecycle strategy Digital Fluency: Deep understanding of the digital space and ability to partner with IT and vendors to develop tools and data platforms to deliver brand, guest engagement and revenue across off-premise (to-go, delivery, catering) and loyalty Communication: Strong presentation, negotiation, and stakeholder management skills Leadership: Inspirational team leader and people developer, with experience managing high-performing marketing teams Base salary target 240-275k depending on experience Equal Employment Opportunity Statement Dine Brands Global strongly supports equal employment opportunity for all applicants regardless of race, color, religion, sex, gender identity, pregnancy, national origin, ancestry, citizenship, age, marital status, veteran status, physical disability, mental disability, medical condition, sexual orientation, genetic information, or any other status protected by federal, state, or local law. All employment is decided on the basis of qualifications, merit, and business need. Qualified applicants with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act and/or other applicable laws and regulations in other jurisdictions. Dine Brands reviews criminal history in connection with a conditional offer of employment. The following is a list of all material job duties which Dine Brands reasonably believes that criminal history may have a direct, adverse, and negative relationship, potentially resulting in the withdrawal of a conditional offer of employment: conduct necessary due diligence on business opportunities and transactions; analyze and handle confidential, proprietary, trade secret and non-public financial information belonging to the company and third parties. For information on how we collect and use your personal information, please visit our Applicant & Employee Privacy Notice.

Posted 3 days ago

Cadence logo

Product Marketing Manager (Allegro X)

CadencePittsburgh, PA
At Cadence, we hire and develop leaders and innovators who want to make an impact on the world of technology. Product Marketing Manager - Allegro X Products Drive Innovation. Shape the Future of Electronics. This is a dynamic opportunity to lead the go-to-market strategy for Cadence Allegro X, our next-generation platform delivering AI-enabled capabilities across system design, PCB design, simulation, and analysis. As a Product Marketing Manager, you'll combine technical expertise, business acumen, and strategic vision to connect customer needs with R&D innovation-driving product direction and market success. This role offers a clear path to Product Ownership, giving you the chance to influence pricing, packaging, and roadmap decisions. You'll engage with leading semiconductor, electronics, and AI companies, helping them realize their most advanced designs using Cadence solutions. Key Responsibilities Cross-Functional Strategy & Product Definition Customer Engagement: Partner with leading-edge customers to understand technical requirements and translate them into actionable R&D priorities with clear ROI. Market Intelligence: Analyze trends, competitive threats, and technology gaps to guide product positioning and growth strategies. Product Leadership: Collaborate with marketing, R&D, and sales teams, preparing to step into a Product Ownership role. Go-to-Market & Content Execution Create Impactful Content: Develop compelling collateral-presentations, demos, datasheets, blogs-that showcase product capabilities and value. Industry Presence: Represent Cadence at major tradeshows and conferences, shaping the conversation around electronic design innovation. Launch Leadership: Drive product launches from beta programs to global rollouts, ensuring flawless execution. Market Influence & Advocacy Trend Spotting: Conduct ongoing research to anticipate emerging technologies and customer needs. Voice of the Customer: Champion customer perspectives in marketing strategies and ensure messaging resonates across channels. Collaborative Impact: Work with internal teams to synthesize product insights, industry trends, and competitive positioning. Required Qualifications Education & Experience Bachelor's degree in a technical field (BSEE preferred) and 5+ years of relevant industry experience. Strong background in electronic design and familiarity with EDA tools. Solid understanding of the electronic design flow from specification to manufacturing and test. Working knowledge of system design, PCB design, and IC design. Skills & Aptitudes Proven ability to interface with customers in pre-sales activities. Strong leadership and influence skills across cross-functional teams. Exceptional communication-verbal, written, and presentation. Ability to manage multiple projects in a fast-paced environment. Experience as a Product or Technical Marketing Manager is a plus. Willingness to travel domestically and internationally. Why Join Cadence? At Cadence, you'll be part of a team that's redefining what's possible in electronic design. We offer: A collaborative culture that values innovation. Opportunities for career growth and leadership. The chance to work on technologies that shape the future. We're doing work that matters. Help us solve what others can't.

Posted 30+ days ago

HDR, Inc. logo

Assistant Marketing Coordinator

HDR, Inc.Portland, OR
At HDR, our employee-owners are fully engaged in creating a welcoming environment where each of us is valued and respected, a place where everyone is empowered to bring their authentic selves and novel ideas to work every day. As we foster a culture of inclusion throughout our company and within our communities, we constantly ask ourselves: What is our impact on the world? Watch Our Story:' https://www.hdrinc.com/our-story ' Each and every role throughout our organization makes a difference in our ability to change the world for the better. Read further to learn how you could help make great things possible not only in your community, but around the world. We believe electricity powers modern life. As part of our Power sector, you'll help shape how electricity is generated, transmitted and delivered as global energy demands grow. From massive data centers to modernizing transmission systems, our industry-recognized engineers and scientists have been at the forefront of grid transformation for more than a century. You'll work side-by-side with these experts and contribute to reliable, resilient and sustainable power systems, helping communities thrive and industries expand. This isn't just a job, it's a chance to drive infrastructure forward, power innovation and leave your mark on our energy future. We are seeking a dedicated and dynamic marketer to join our West Region marketing team. In this role, you will play a pivotal part in proposal development to support our growth in Oregon focusing on our power, solid waste, and industrial market sectors. You will assist in developing persuasive proposal documents and interview materials, showcasing our engineering capabilities and experience with impactful messaging. You will also assist in the development of client plans that drive market expansion and revenue growth. The ideal candidate is someone who embodies the qualities of ownership, professionalism, leadership, responsiveness, adaptability, a passion for continuous improvement, with a deep appreciation for teamwork. If you take pride in your responsibilities, uphold the highest standards of professionalism, and are detail oriented, then this is the role for you. Who You Are: You are a forward-thinking person who is comfortable working on multi-disciplinary teams, often in a virtual setting. You are not afraid of leading and facilitating discussions. You are a good writer, skilled at defining and articulating a message and organizing content visually. You are exceptionally organized, with an almost obsessive attention to detail, and highly driven with the ability to balancing multiple concurrent assignments while maintaining quality and meeting deadlines. You are a lifelong learner who embraces new ways and contributes to process improvements. In the role of Assistant Marketing Coordinator, we'll count on you to: Assist members of the marketing team in the preparation and development of proposals, rosters, qualifications, brochures, and presentations. Provide administrative support for the marketing team, including data entry, note taking, technical editing, document assembly, production coordination, proposal delivery, and electronic file organization. Support client development teams with marketing activity planning, research, and data management. Maintain our marketing database, including resumes, project descriptions, and photography. Conduct research and distribute marketing information, including requests for qualifications, proposals, and bids. Coordinate conference attendance or sponsorship and other events. Perform other duties as needed. Preferred Qualifications Excellent written and verbal communication skill Proficient in Adobe Creative Cloud applications, including InDesign Ability and desire to travel and engage with others in-person #LI-KJ1 Required Qualifications Proficient in Microsoft Office applications, including Outlook, Word, Excel and PowerPoint What We Believe HDR is our company. Together, we build on each other's life experiences and perspectives to make great things possible every day. This shapes our collaborative culture, encourages organizational trust and connects us closer to the clients and communities we serve. Our Commitment As employee owners, we all have a role in creating an inclusive environment where each of us is welcomed, valued, respected and empowered to bring our authentic selves to work every day. Our eight Employee Network Groups (Asian Pacific, Black, Hispanic/Latino(a), LGBTQ , People with Disabilities, Veterans, Women, Young Professionals) help create a sense of belonging and foster a supportive environment where everyone is empowered to engage and contribute. Each group has an executive sponsor and is open to all employees.

Posted 5 days ago

Albemarle Corp logo

Marketing & Customer Engagement Lead

Albemarle CorpCharlotte, NC
Be an essential element to a brighter future. We work together to transform essential resources into critical ingredients for mobility, energy, connectivity and health. Join our values-led organization committed to building a more resilient world with people and planet in mind. Our core values are the foundation that make us successful for ourselves, our customers and the planet. Job Description Albemarle is hiring for a Marketing & Customer Engagement Lead. This position is hybrid (3-days per week in office) and located in Charlotte, NC. The Market Intelligence and Customer Engagement Lead is responsible for owning industry events and strategic insights by leading customer engagement initiatives that are aligned to the overall ALB Commercial & Marketing organization goals and priorities. This position reports directly to the Director of Marketing Activation. This individual needs to have a passion for program management and driving actions to increase customer engagement through tradeshows and events, while deriving insights that are actionable to the company. What You Will Do Market Intelligence: Produce and distribute weekly/bi-weekly headlines summarizing critical developments in the company's markets, customers, and competitors. Monitor news sources, industry reports, and market trends to keep stakeholders informed of key updates. Provide concise, actionable insights derived from weekly updates to support decision-making processes. Manage and maintain an organized repository of market intelligence resources for internal use. Lead the gathering of market intelligence from events, trade shows, and conferences by building processes and forms for attendees to complete that succinctly captures intelligence from sessions, networking, and analyzing industry discussions. Working with the data science team, develop processes to leverage AI tools and technologies to build comprehensive market intelligence reports, identifying key insights and trends more efficiently. Voice of Customer (VoC) Initiative: Own the Design of the VOC corporate standard to be deployed. Executing VoC surveys to gather actionable feedback from customers that meet the needs of business. Analyze survey results and collaborate with cross-functional teams to improve products, services, and customer experiences to advance ALB's market-backed approach. Maintain a robust VoC program to ensure continuous improvement in customer engagement, working with sales and product management. Tradeshow and Event Management: For tradeshows -plan, coordinate, and execute trade shows, conferences, and other events to showcase the company's products and services to meet the business needs and priorities based on Commercial & Marketing team goals. Work and collaborate with corporate marketing communications team to ensure brand consistency and impactful customer experiences at all events. Manage event budgets, logistics, vendor relationships, and on-site operations, as focal point from Business. Summarize and share ROI from tradeshow and events. Engagement Marketing: As a leader in the Marketing Activation team, work with sales and marketing communications in the development and execution of digital marketing plans to promote events, trade shows, webinars, and educational campaigns as focal point from business - representing commercial & marketing teams' needs and goals. Work and collaborate with corporate marketing communications team to develop and manage targeted online advertising, email marketing, and social media campaigns to drive attendance, engagement. Manage all post-nurturing campaigns for opportunity pipeline development, customer engagement and retention. Summarize and share ROI from digital marketing activities by partnering with the digital marketing lead. Utilize analytics tools to track the success of campaigns and digital marketing tactics to optimize performance, and report outcomes to stakeholders. Collaborate with corporate marketing communications team for the design and distribution of promotional materials for events and webinars. Coordinate webinar logistics, including platform management, speaker preparation, and post-event follow-ups. Stakeholder Collaboration: Partner with ALB internal teams such as sales, marketing, product management, corporate communication team, regulatory product stewardship team, government/external affairs team and R&T team, to align market intelligence efforts with business objectives. Act as the focal point of contact for external partners, vendors, and industry organizations for tradeshows and event management, based on the alignment with corporate communication team. Qualifications for Market Intelligence and Engagement Specialist The ideal candidate for the Market Intelligence and Engagement role will bring a combination of strong marketing expertise, event management experience, and market research aptitude. This individual will be adept at driving strategic insights and engaging customers to enhance organizational decision-making, improve brand visibility, and optimize customer satisfaction. The following qualifications are essential: Key Skills & Competencies: Market Research Expertise: Ability to monitor industry trends, analyze market data, and provide concise, actionable insights to senior leadership. Familiarity with AI tools and technologies to enhance market intelligence gathering and reporting. Event Management: Solid experience in event logistics, vendor management, budget oversight, and ensuring seamless execution of high-profile industry events. Ability to maintain high brand standards and customer experience at all events. Customer Engagement: Expertise in designing and executing surveys and gathering feedback to inform business decisions. Ability to establish strong customer relationships and drive continuous improvements based on VoC data. Cross-Functional Collaboration: Ability to partner with teams across sales, marketing, communications, product management, and R&D to align market intelligence efforts with business strategies. Strong interpersonal skills to act as the main point of contact for external partners, vendors, and industry organizations. Communication Skills: Strong verbal and written communication skills to create clear, concise reports, marketing materials, and customer-facing content. Ability to present data-driven insights to stakeholders effectively. Analytical Abilities: Ability to use analytics tools and market research methodologies to evaluate trends, measure campaign performance, and optimize strategies for greater impact. Technical Skills: Proficiency in CRM software (Salesforce, HubSpot) and marketing automation tools. Familiarity with data visualization tools (e.g., Tableau, Power BI) and AI-powered analytics platforms to generate market insights. Comfortable with content management systems (CMS) and event management platforms (e.g., Cvent, Eventbrite). Personal Attributes: Strategic Thinker: Ability to anticipate market trends, foresee challenges, and develop innovative strategies to position the company effectively in the marketplace. Detail-Oriented & Organized: Ability to manage multiple projects simultaneously with a focus on accuracy and high-quality execution. Proactive & Results-Driven: Demonstrates a proactive approach in gathering insights and driving initiatives that enhance customer engagement and brand visibility. Team Player with Leadership Potential: Strong collaboration skills and the ability to lead initiatives across departments, while also working independently to manage key responsibilities. What You Bring Required: Bachelor's degree in marketing, Business Administration, Communications, or a related field (Master's degree preferred). 8 + years of experience in market intelligence, digital marketing, event management, or a related field, preferably within a commercial B2B environment, ideally in the chemical industry or a similar sector. Proven experience in executing market intelligence initiatives, conducting competitive analysis, and synthesizing data into actionable insights. Extensive experience in planning, coordinating, and executing trade shows, conferences, and corporate events. Experience managing Voice of Customer (VoC) programs, including survey design, data analysis, and collaboration with cross-functional teams to drive product and service improvements. This role requires a candidate who thrives in a fast-paced environment, is highly organized, and can manage a variety of initiatives simultaneously. The successful candidate will be an integral part of the team, driving key insights, enhancing customer relationships, and promoting the company's brand at industry events. #LI-CJ1 Benefits of Joining Albemarle Competitive compensation Comprehensive benefits package A diverse array of resources to support you professionally and personally. We are partners to one another in pioneering new ways to be better for ourselves, our teams, and our communities. When you join Albemarle, you become our most essential element and you can anticipate competitive compensation, a comprehensive benefits package, and resources that foster your well-being and fuel your personal growth. Help us shape the future, build with purpose and grow together.

Posted 30+ days ago

DPR Construction logo

Senior Marketing Professional

DPR ConstructionSan Francisco, CA

$88,000 - $145,000 / year

Job Description DPR Construction seeks a highly skilled, detail-oriented marketing professional. The ideal candidate will exemplify DPR's four core values (integrity, uniqueness, enjoyment, ever forward). The marketing professional will collaborate with and coordinate the execution of all marketing content for the Bay Area business unit, while supporting the Northwest Region. The selected candidate will develop sales and marketing materials associated with project pursuits, including but not limited to: Qualifications packages RFP responses Interview presentations Developing project information pages for website use Coordinating occasional events Creating advertising Overseeing project photography Key Responsibilities Get Work-Work with the pursuit teams to coordinate and develop qualifications packages, RFP responses and interview presentations/materials: Work alongside the project pursuit team to develop a project-specific, cohesive message Clearly communicate the information, deliverables, and content needed from the pursuit team, including associated deadlines Work with the pursuit lead to identify marketing deliverables deadlines (i.e., when drafts are expected, track and communicate progress and needs to meet deadlines, etc.) Coordinate and bring all content and materials into a single, cohesive document or presentation Work with the business developer or core market lead to develop any pre-sell materials Oversee the integrity and consistency of corporate identity standards in all materials produced by the Bay Area business unit Do Work-Coordinate, capture and develop business unit specific content and materials that help build a consistent and positive brand image and support DPR's key messages and business objectives. Develop project specific stories and content that illustrate DPR's technical expertise and leadership both within the business unit and nationally Maintain and update project information in the CRM system and ensure consistency throughout all materials Assist with coordination/support of occasional events (internal and external) Design and develop advertising for local publications Take Care of People-Collaborate with and support fellow marketers and pursuit teams in developing marketing materials: Work with teams from different departments to coordinate pursuit efforts Support fellow marketing team members for even distribution of workload Be a strong internal and external ambassador for the marketing group and protector of the DPR brand, both professionally and with deliverables' standards Demonstrate through collaboration and proactive work approaches the strategic importance of marketing Skills: 3+ years of proposal-writing experience in the A/E/C industry Ability to effectively lead or support marketing efforts Strong organizational and communication skills (written and oral) Solid meeting facilitation skills Effective interpersonal and leadership skills Proficiency with Adobe Creative Suite (InDesign, Illustrator, Photoshop), Word, PowerPoint and Excel Familiarity with CRMs (Cosential/Unanet preferred) Experience with Miro or Mural a plus Strong writing, editing, and graphic design/layout skills Bachelor's degree in marketing, communications, or related field preferred Available for minimal travel Anticipated starting pay range: $88,000.00- $145,000.00 Nothing is more important than your health and wellness. DPR offers a variety of medical, dental, vision and wellness benefits to keep you healthy. Read more about eligibility and available benefits programs for skilled craft and labor or experienced professionals and recent graduates. DPR Construction is a forward-thinking, self-performing general contractor specializing in technically complex and sustainable projects for the advanced technology, life sciences, healthcare, higher education and commercial markets. Founded in 1990, DPR is a great story of entrepreneurial success as a private, employee-owned company that has grown into a multi-billion-dollar family of companies with offices around the world. Working at DPR, you'll have the chance to try new things, explore unique paths and shape your future. Here, we build opportunity together-by harnessing our talents, enabling curiosity and pursuing our collective ambition to make the best ideas happen. We are proud to be recognized as a great place to work by our talented teammates and leading news organizations like U.S. News and World Report, Forbes, Fast Company and Newsweek. Explore our open opportunities at www.dpr.com/careers.

Posted 30+ days ago

Mews logo

Regional Marketing Executive

MewsDallas, TX

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Job Description

As a Regional Marketing Executive, you will be responsible for aligning with the regional sales team through the development and management of field-based demand generation programs and event campaigns to build awareness, drive and nurture leads, and accelerate opportunities to close. This position will partner closely with the commercial team, demand generation and campaign marketing teams, as well as the partner team.

This is a strategic as well as an execution role, so the ideal candidate is a self-starter with a natural curiosity to learn and to explore with the ability to manage numerous projects simultaneously in a dynamic, fast-paced environment.

Your mission, should you choose to accept it:

  • Research, plan and execute regional demand generation and event campaigns including owned physical and virtual events, third party conferences and trade shows, and regional hospitality field events
  • Manage logistics and execution of events, including shaping event themes, coordinating the building landing pages and operational campaigns, working with outside vendors on event logistics, overseeing branded swag fulfillment, managing event sales staffing, and setting and defining lead goals and metrics for each event
  • Own reporting and tracking of program pipeline and performance results tied to quarterly and annual targets
  • Manage regional budget, SFDC campaign tracking, and other processes to meet operational targets and SLAs
  • Maintain alignment with sales team in terms of all pre and post event communication, marketing-driven campaigns, and event promotion strategy
  • Evaluate all event campaigns' impact and ROI to determine the success and forecast for potential future investment
  • Focus on owning the region and working cross-functionally by collaborating closely with sales, product, and other marketing teams to ensure consistent messaging and optimal use of resources across different regions and functions.
  • Demonstrate strong project management skills by effectively planning, executing, and closing projects, managing timelines, coordinating cross-functional efforts, and ensuring that deliverables meet quality standards and deadlines.
  • Exhibit meticulous attention to detail in all aspects of event planning and execution, including budget management, vendor coordination, and post-event analysis, ensuring that all logistical and operational elements are flawlessly executed and aligned with strategic objectives.

️ You'll be a great fit if you bring a few of the below with you:

  • 2+ years of experience in field or event marketing ideally within a B2B environment
  • Passion for and ability to develop creative campaigns and approaches to solve regional challenges
  • Proven success in developing and managing field marketing programs and relationships with large enterprise sales organizations
  • Hands-on execution ability to manage multiple priorities with effective project management
  • Excellent verbal and written communication and interpersonal skills
  • Experience with marketing tools like HubSpot and Salesforce is a plus, as well as other tools such as (e.g., Microsoft Office, Slack, Asana)
  • Self-starter capabilities to take initiative with an optimistic "can do" attitude and a strong sense of teamwork
  • A keen interest and creative spark in developing innovative ideas for messaging and creative design.
  • This role involves significant travel, with approximately 40% of your time dedicated to traveling for various events and engagements.

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