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Sr. Associate, CRM Marketing-logo
Sr. Associate, CRM Marketing
GrubHubNew York, NY
Why Work For Us Grubhub, part of Wonder Group Inc, is all about connecting hungry diners with our network of over 375,000 merchants nationwide. Innovative technology, user-friendly platforms and streamlined delivery capabilities set us apart and make us an industry leader in the world of online food ordering. When you join our team, you become part of a community that works together to innovate, solve problems, grow, work hard and have a ton of fun in the process! This role will be responsible for the end-to-end execution of CRM campaigns, including email, push, and in-app messaging. With a diner-first mindset and strong attention to detail, this role will lead campaign creation from strategy through launch, and will collaborate closely with business, marketing, and analytics stakeholders to drive measurable growth. The ideal candidate will develop content strategies, design audience segmentation, create testing roadmaps, and utilize dynamic CRM capabilities to create engaging content for diners. This role will also consult with cross-functional teams to influence campaign design, ensure flawless execution, and optimize live campaigns. Additionally, this role will own the content calendar, recommend workflow and platform optimizations, maintain a best practices playbook, and serve as a subject matter expert in CRM best practices to deliver exceptional customer experiences and drive engagement and conversion. The Impact You Will Make: Own and execute email, push, and in-app (CRM) campaign creation from intent generation, strategy, and planning to launch (end to end ownership) to increase new customer engagement, engage and retain active diners, and reacquire lapsed customers in partnership with business, marketing, and analyst stakeholders, to drive measurable growth Develop the message and content strategy, creative approach and development, target audience and segmentation, and testing roadmaps Consult with analytics, data, product, engineering, and business teams to understand key data points, diner profiles, journeys, and metrics to influence the design of and launch campaigns from ideation to post-launch monitoring Partner with analytics, data, studio teams on inputs and QA for campaign launches to ensure flawless execution and deployments Build, execute, and optimize messaging for dynamic content-driven ad hoc and automated/triggered campaigns in Braze Monitor live campaigns to ensure quality, solutioning with stakeholders for optimization and remediation Operate with a diner-first mindset and strong attention to detail to design, build, and optimize CRM journeys with personalized messaging, triggers, and automation to deliver a customer experience that drives engagement and conversion Conduct creative, messaging, and targeting tests to drive diner engagement and orders, as well as build and maintain a playbook of learnings Recommend and implement operational, workflow, and platform improvements for ongoing optimizations of stakeholder management, operational production and QA, and documentation processes to drive efficiency Own development of content calendar and key CRM messaging points for your business area and/or diner lifecycle segment Serve as CRM subject matter expert to apply channel best practices, diner insights, platform capabilities, and competitive insights to develop and execute CRM strategy and personalized consumer experiences What You Bring To The Table: Bachelor's degree required 2-4+ years experience in direct CRM operations (email and push) Hands-on executional experience in Braze (or similar ESPs and/or Consumer Engagement Platforms e.g., Salesforce Marketing Cloud, Iterable) HTML and CSS knowledge and technical capabilities to QA/troubleshoot and collaborate to ensure successful and valuable data integrations across data science, engineering, product, and marketing teams Ability to manage multiple initiatives simultaneously, work well under pressure and tight deadlines, stay organized, and take projects from initial request through to implementation and deployment Ownership mindset to proactively identify future opportunities and effectively apply critical thinking to lead solutions day-to-day, take pride in delivering a valuable consumer experience Familiarity with automation platforms (e.g., enable dynamic creative optimization, personalization) Strong written and oral communication skills to effectively influence various functional groups and up to executive levels Strong self-management / prioritization and influence capabilities Strong attention to detail Got these? Even better: Experience with Contentful Experience with in-app marketing SQL skills Familiarity with tech industries or B2C/B2B2C distribution channels As a matter of company policy, Grubhub does not sponsor applicants for employment visa status for this role. The base salary range for this position is below: New York: $88,000-$132,000 Illinois $80,000-$120,000 Grubhub uses geographic-specific salary structures, which means the salary offered may vary depending on where the job is located. The final salary offer will take into account various factors, such as the candidate's skills, education, training, credentials, and experience. And Of Course, Perks! Flexible PTO Grubhub employees enjoy a generous amount of time to recharge. Health and Wellness. Excellent medical, dental and vision benefits, 401k matching, employee network groups and paid parental leave are just a few of our programs to support your overall well-being. Free Meals. Our employees get a weekly Grubhub credit to enjoy. Social Impact. At Grubhub we believe in giving back through programs like the Grubhub Community Fund. Employees are also given paid time off each year to support the causes that are important to them. Grubhub is an equal opportunity employer. We welcome diversity and encourage a workplace that is just as diverse as the customers we serve. We evaluate qualified applicants without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics. If you're applying for a job in the U.S. and need a reasonable accommodation for any part of the employment process, please send an email to TalentAcquisition@grubhub.com and let us know the nature of your request and contact information. Please note that only those inquiries concerning a request for reasonable accommodation will be responded to from this email address. If you are a resident of the State of California and would like a copy of our CA privacy notice, please email privacy@grubhub.com.

Posted 3 days ago

Product Marketing Manager, Growth-logo
Product Marketing Manager, Growth
Chime Capital, LLCSan Francisco, CA
About the Role As a member of Chime's Product & Lifecycle Marketing team, you will drive GTM strategy for new and innovative products, features, and member experiences that drive growth in our active member base. You will connect market and member research with full-funnel campaigns to make Chime the most engaging and loved banking app in the market. We are specifically looking for an incredible PMM who has a passion for partnering with XFN to leverage Chime's new and existing products to drive incremental growth in primary accounts. In this role, you will work cross-functionally with other Marketing functions, Research, Product, Design, and more, and have responsibility for activating marketing strategies ranging from conversion and retention to top-of-funnel awareness. You will influence roadmap decisions related to the experiences and products you support. You should be comfortable going deep in analytics and channel performance, as well as co-creating with your product and cross-functional partners. Flying at multiple altitudes is one of your strengths, and you excel at mobilizing people and resources around nascent opportunities that you proactively identify. You are passionate about creating end-to-end experiences across product and lifecycle marketing channels and will have deep expertise in experimentation and optimization. The base salary offered for this role and level of experience will begin at $144,500 and up to $180,600. Full-time employees are also eligible for a bonus, competitive equity package, and benefits. The actual base salary offered may be higher, depending on your location, skills, qualifications, and experience. In this role, you can expect to Lead comprehensive marketing campaigns for new and existing products and experiences, including: audience definition, product positioning and messaging, launch, and optimization. Partner closely with Marketing Insights and User Research teams to understand members' needs and the broader competitive landscape. Influence product strategy and in-product communications through relevant research, product acumen, and effective cross-functional collaboration Take a data-driven approach to campaign strategy focusing investments on the most impactful outcomes and specific critical metrics. Coach and mentor across cross-functional team to support delivery of projects To thrive in this role, you have BS/BA or equivalent experience in Business, Marketing, or related field Minimum of 5+ years leading end-to-end product and performance-driven marketing campaigns Experience at a fast-paced consumer finance or consumer technology brand, particularly in mobile Ability to lead multiple projects simultaneously with competing priorities and deadlines Aligning stakeholders and production teams, minding details, organizing materials and leading and aligning team members. Results-driven, with a passion for using data to build marketing campaigns that solve business problems, drive business performance, and resonate with our member base Out-of-the-box, strategic thinker, ready to get creative and take risks building a consumer brand from ground level A reputation for excellent communications and for bringing cross-functional teams together, working with designers, product managers, compliance, finance, etc. Experience in implementing processes to scale product marketing to succeed in a rapidly growing marketing and product orgs A little about us At Chime, we believe that everyone can achieve financial progress. We created Chime-a financial technology company, not a bank*-on the premise that basic banking services should be helpful, transparent, and free. Through our user-friendly tools and intuitive platforms, we empower our members to take control of their finances and work towards their goals. Whether it's starting a savings account, purchasing a first car or home, launching a business, or pursuing higher education, we're proud to have helped millions unlock their financial potential. We're a team of problem solvers, dreamers, and builders with one shared obsession: our members. From day one, Chimers have worked tirelessly to out-hustle and out-execute competitors to bring our mission to life. Their grit and determination inspire us to work harder every day to deliver the very best experience possible. We each bring an owner's mindset to our work, refusing to be outdone and holding ourselves accountable to meet and exceed the highest bars for our teams, our company, and our members. We believe in being bold, dreaming big, and taking risks, while also working together, embracing our diverse perspectives, and giving each other honest feedback. Our culture remains deeply entrepreneurial, encouraging every Chimer to see themselves as stewards of our mission to help everyday Americans unlock their financial progress. We know that to achieve our mission, we must earn and keep people's trust-so we hold ourselves to the highest standards of integrity in everything we do. These aren't just words on a wall-our values are embedded in every aspect of our business, serving as a north star that guides us as we work to help millions achieve their financial potential. Because if we don't-who will? Chime is a financial technology company, not a bank. Banking services provided by The Bancorp Bank, N.A. or Stride Bank, N.A., Members FDIC. What we offer A thoughtful hybrid work policy that combines in-office days and trips to team and company-wide events depending on location to ensure you stay connected to your work and teammates, whether you're local to one of our offices or remote Hybrid work perks like backup child, elder and/or pet care, as well as a subsidized commuter benefit Competitive salary based on experience 401k match plus great medical, dental, vision, life, and disability benefits Generous vacation policy and company-wide Chime Days, bonus company-wide paid days off 1% of your time off to support local community organizations of your choice Annual wellness stipend to use towards eligible wellness related expenses Up to 24 weeks of paid parental leave for birthing parents and 12 weeks of paid parental leave for non-birthing parents Access to Maven, a family planning tool, with $15k lifetime reimbursement for egg freezing, fertility treatments, adoption, and more. In-person and virtual events to connect with your fellow Chimers-think cooking classes, guided meditations, music festivals, mixology classes, paint nights, etc., and delicious snack boxes, too! A challenging and fulfilling opportunity to join one of the most experienced teams in FinTech and help millions unlock financial progress We know that great work can't be done without a diverse team and inclusive environment. That's why we specifically look for individuals of varying strengths, skills, backgrounds, and ideas to join our team. We believe this gives us a competitive advantage to better serve our members and helps us all grow as Chimers and individuals. We hire candidates of any race, color, ancestry, religion, sex, national origin, sexual orientation, gender identity, age, marital or family status, disability, Veteran status, and any other status. Chime is proud to be an Equal Opportunity Employer and will consider qualified applicants with criminal histories in a manner consistent with the San Francisco Fair Chance Ordinance, Cook County Ordinance, and consistent with Canadian provincial and federal laws. If you have a disability or special need that requires accommodation, please let us know. To learn more about how Chime collects and uses your personal information during the application process, please see the Chime Applicant Privacy Notice.

Posted 1 week ago

Senior Director, Live Service Marketing-logo
Senior Director, Live Service Marketing
Sony Playstation NetworkSeattle, WA
Why PlayStation? PlayStation isn't just the Best Place to Play - it's also the Best Place to Work. Today, we're recognized as a global leader in entertainment producing The PlayStation family of products and services including PlayStation5, PlayStation4, PlayStationVR, PlayStationPlus, acclaimed PlayStation software titles from PlayStation Studios, and more. PlayStation also strives to create an inclusive environment that empowers employees and embraces diversity. We welcome and encourage everyone who has a passion and curiosity for innovation, technology, and play to explore our open positions and join our growing global team. The PlayStation brand falls under Sony Interactive Entertainment, a wholly-owned subsidiary of Sony Group Corporation. The Senior Director, Live Service Marketing will lead a team charged with taking Live Service titles to market. The role will report to the Vice President of Games Marketing and lead the team responsible for the development of global marketing strategy and execution of global marketing plans to drive acquisition, engagement, and retention. The role seeks a candidate with a dynamic set of skills; experienced at bringing innovative marketing ideas to life, building lasting relationships with players on a global scale, and adept at adjusting to ever changing player sentiments within shifting market landscapes. Role overview: Responsible for the development and execution of omnichannel marketing strategy driving awareness, acquisition, and engagement over the lifecycle of a live service products Build and lead a dynamic live services marketing team, defining roles and responsibilities, and delivering a powerful shared vision that translates into day-to-day execution and results Foster deep collaboration between central teams, marketing, and studio while championing a unified publishing vision across leadership team(s) Partner closely with studio team(s) on roadmaps, schedules, releases, and key deliverables Define and continually track product metrics and KPIs that measure and reflect customer success, driving ongoing initiatives to meet and exceed forecast targets Collaborate with leadership and stakeholders to evangelize marketing strategies, plans, findings, results and recommendations to influence product and marketing roadmaps What you'll be doing: Proven management and leadership expertise, including: talent management, team building, mentorship, executive communication, and past senior leadership roles Ability to work strategically and collaboratively and to lead alongside executive-level team members and individual contributors Experience building a live services marketing organization, defining roles, and establishing strong working relationships with cross team leadership Experience managing live games, web/social/mobile experiences, and customer-centric software and services Deep understanding of software and game development processes, experience with agile and small team models Extensive experience leveraging analytics to build global, customer-segmented products and program Strong strategic thinking, problem solving, business analysis, and decision-making capabilities Experience in a start-up environment is a significant plus (building the team while also providing front-line support where necessary) Please refer to our Candidate Privacy Notice for more information about how we process your personal information, and your data protection rights. At SIE, we consider several factors when setting each role's base pay range, including the competitive benchmarking data for the market and geographic location. Please note that the base pay range may vary in line with our hybrid working policy and individual base pay will be determined based on job-related factors which may include knowledge, skills, experience, and location. In addition, this role is eligible for SIE's top-tier benefits package that includes medical, dental, vision, matching 401(k), paid time off, wellness program and coveted employee discounts for Sony products. This role also may be eligible for a bonus package. Click here to learn more. The estimated base pay range for this role is listed below. $236,500-$354,700 USD Equal Opportunity Statement: Sony is an Equal Opportunity Employer. All persons will receive consideration for employment without regard to gender (including gender identity, gender expression and gender reassignment), race (including colour, nationality, ethnic or national origin), religion or belief, marital or civil partnership status, disability, age, sexual orientation, pregnancy, maternity or parental status, trade union membership or membership in any other legally protected category. We strive to create an inclusive environment, empower employees and embrace diversity. We encourage everyone to respond. PlayStation is a Fair Chance employer and qualified applicants with arrest and conviction records will be considered for employment.

Posted 30+ days ago

Product Marketing Manager-logo
Product Marketing Manager
KLA CorporationMilpitas, CA
Company Overview KLA is a global leader in diversified electronics for the semiconductor manufacturing ecosystem. Virtually every electronic device in the world is produced using our technologies. No laptop, smartphone, wearable device, voice-controlled gadget, flexible screen, VR device or smart car would have made it into your hands without us. KLA invents systems and solutions for the manufacturing of wafers and reticles, integrated circuits, packaging, printed circuit boards and flat panel displays. The innovative ideas and devices that are advancing humanity all begin with inspiration, research and development. KLA focuses more than average on innovation and we invest 15% of sales back into R&D. Our expert teams of physicists, engineers, data scientists and problem-solvers work together with the world's leading technology providers to accelerate the delivery of tomorrow's electronic devices. Life here is exciting and our teams thrive on tackling really hard problems. There is never a dull moment with us. Group/Division With over 40 years of semiconductor process control experience, chipmakers around the globe rely on KLA to ensure that their fabs ramp next-generation devices to volume production quickly and cost-effectively. Enabling the movement towards advanced chip design, KLA's Global Products Group (GPG), which is responsible for creating all of KLA's metrology and inspection products, is looking for the best and the brightest research scientist, software engineers, application development engineers, and senior product technology process engineers. The Surfscan group includes a team of engineers, technology development, apps engineers and product marketing focused on technology that enables wafer, IC and equipment manufacturers to develop, qualify and monitor their process tools. Defects and process non-uniformities detected on Surfscan equipment allow for early identification of yield excursions. The flagship Surfscan products include the SPx platforms for wafer surface quality and wafer defect inspection tools and systems for inspection of polished wafers, epi wafers and engineered substrates during the wafer fabrication process. Job Description/Preferred Qualifications PRIMARY RESPONSIBILITY: Responsible for assessment of existing and potential markets, product lifecycle planning, Customer requirement analysis, product value proposition and pricing analysis, marketing campaign to increase product adoption and penetration, competition management, coordination of technical product development. Activities may include technical sales support; product promotion; competition analysis and competitive strategy development; Market research; Selects, develops, and evaluates personnel to ensure the efficient operation of the function. Product ownership Owns market research, monitor driven activity, and identify customer needs. Direct the development of market requirements for specific product(s) or product line(s), including product strategy definition, requirements analysis, and pricing. Represents marketing in product life cycle meetings and coordinate with engineering, manufacturing and sales to improve products. Account Ownership PMM will be responsible for business objectives of certain regions/accounts and support pre-sales as well as after sales projects. Develops technical product presentations, and presents to key customers. Define product adoption strategies for the specific accounts, together with regional teams. Creates product value and promote the value to customers. PMM will act as point of contact between customer and division and need to work closely with regional teams Minimum Qualifications Master's Level Degree or work experience of 4 years , Bachelor's Level Degree or work experience of 5 years Base Pay Range: $137,000.00 - $232,900.00 Annually Primary Location:USA-CA-Milpitas-KLA KLA's total rewards package for employees may also include participation in performance incentive programs and eligibility for additional benefits including but not limited to: medical, dental, vision, life, and other voluntary benefits, 401(K) including company matching, employee stock purchase program (ESPP), student debt assistance, tuition reimbursement program, development and career growth opportunities and programs, financial planning benefits, wellness benefits including an employee assistance program (EAP), paid time off and paid company holidays, and family care and bonding leave. Interns are eligible for some of the benefits listed. Our pay ranges are determined by role, level, and location. The range displayed reflects the pay for this position in the primary location identified in this posting. Actual pay depends on several factors, including state minimum pay wage rates, location, job-related skills, experience, and relevant education level or training. We are committed to complying with all applicable federal and state minimum wage requirements where applicable. If applicable, your recruiter can share more about the specific pay range for your preferred location during the hiring process. KLA is proud to be an Equal Opportunity Employer. We will ensure that qualified individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us at talent.acquisition@kla.com or at +1-408-352-2808 to request accommodation. Be aware of potentially fraudulent job postings or suspicious recruiting activity by persons that are currently posing as KLA employees. KLA never asks for any financial compensation to be considered for an interview, to become an employee, or for equipment. Further, KLA does not work with any recruiters or third parties who charge such fees either directly or on behalf of KLA. Please ensure that you have searched KLA's Careers website for legitimate job postings. KLA follows a recruiting process that involves multiple interviews in person or on video conferencing with our hiring managers. If you are concerned that a communication, an interview, an offer of employment, or that an employee is not legitimate, please send an email to talent.acquisition@kla.com to confirm the person you are communicating with is an employee. We take your privacy very seriously and confidentially handle your information.

Posted 30+ days ago

Senior Paid Search Analyst, Digital Marketing-logo
Senior Paid Search Analyst, Digital Marketing
Beyond FinanceChicago, IL
At Beyond Finance, we've made it our mission to help everyday Americans escape the endless cycle of crippling debt and step into a brighter financial future. Through compassionate, individualized care, a culture focused on compliance and ethics, supportive user-centric technology, and customized financial solutions, we've helped over 700,000 clients on their path to a brighter future. While we're proud of what we've already accomplished, we're searching for new collaborators to help us get to the next level! If you're looking to join a forward-thinking, rapidly growing organization with helping people as its number one goal, we want to hear from you. About the Role: Beyond Finance is looking for an experienced marketer to join our digital marketing team. This position is focused on driving the continuous improvement and growth of our paid digital program. We are looking for candidates who are excited about developing and executing on strategic marketing initiatives as well as improving upon existing processes and operations. As a key member of our Marketing team, this position will engage in activities to attract new customers and ensure strategic alignment in the market. The ideal candidate is passionate about learning, testing, executing, analyzing and optimizing digital experiences to grow and drive the business forward - not just generate more clicks. This position reports into Marketing leadership and works cross-functionally with product, analytics, design and sales teams. What You'll Do Manage paid digital channels including paid search and paid social to profitably drive user acquisition Analyze key metrics across all digital marketing campaigns to identify trends and opportunities for continuous improvement Develop, own and implement testing initiatives to improve conversion rate and profitability of marketing campaigns Manage and implement new digital marketing campaigns directly in Google Ads, Meta Ads, and other platforms Perform market analysis and competitive intelligence research to inform new ideas or existing program improvements Collect, analyze and report on key metrics from all digital campaigns Collaborate with internal and external teams to ensure high quality execution of new marketing campaigns or initiatives in the areas of marketing, product launch readiness, service support, legal, risk, compliance and controls Other tasks and projects as assigned What We Look For BS/MS degree in Marketing or a related field 2-3 years' experience related to digital marketing, including paid search and paid social Prior Financial services and/or lead generation experience preferred, but not required Expertise in paid search and paid social self-service platforms (Google Ads, Microsoft Ads, Meta Ads, etc.) Strong understanding of optimization levers & testing approaches across search platforms Strong willingness to work hands-on in a performance-based, analytically-driven, and fast-paced environment Proactive and hungry self-starter that enjoys and thrives working in a fast-paced environment Ability to organize and manage multiple priorities with a strong sense of urgency and consistently meet deadlines Outstanding ability to think creatively, and identify and resolve problems Excellent analytical skills and understanding of experiment design, measurement, and analysis (i.e. A/B testing); strong ability to make recommendations supported by data-based rationale Demonstrated and quantifiable success in implementing successful test-and-learn strategies in the areas of campaign optimization, creative testing, and user experience Willingness to dive deep into the data to understand what is driving end to end campaign performance Creative thinker with excellent written and oral communication skills Hungry to work hard, learn fast, and do hands on work #LI-AW1 The base annual salary range is listed below. This role is eligible for additional incentives, including an annual bonus. Base Salary Range $75,000-$119,823 USD Why Join Us? While you make a difference for others, we'll work to make a difference for you, providing an uplifting, collaborative work environment and benefits that reflect your value to us. For eligible full-time employees, we offer: Considerable employer contributions for health, dental, and vision programs Generous PTO, paid holidays, and paid parental leave 401(k) matching program Merit advancement opportunities Career development & training And finally, our team spirit and culture! We cultivate an environment of community, connection, and belonging across our entire organization. Beyond Finance does not accept unsolicited resumes from individual recruiters or third-party recruiting agencies in response to job positions. No fee will be paid to their parties who submit unsolicited candidates directly to Beyond Finance employees or the Beyond Finance HR team. No placement fee will be paid to any third party unless such a request has been made by the Beyond HR team.

Posted 30+ days ago

Dean Dorton Careers - Marketing Director-logo
Dean Dorton Careers - Marketing Director
Dean Dorton Allen FordLouisville, KY
About Dean Dorton: Dean Dorton's team makes up one of the largest advisory firms in the United States. We thrive when you thrive! We are here to help you succeed in every step of your development and career as you work with nationally recognized experts in a recognized best place to work. About the Role: We are seeking a strategic and dynamic Marketing Director to lead our marketing function and guide a high-performing team. This role is responsible for leading a team to develop and execute integrated marketing strategies that build brand awareness and drive demand while partnering with stakeholders to drive overall business growth. The ideal candidate will be a leader who thrives in a collaborative environment and has a proven track record of delivering results through creative and data-driven strategies. The Marketing Director role is an in-person position which serves all Dean Dorton markets reporting to the COO and works in partnership with the CSO and Business Development Director for business development strategies. This role also collaborates internally with operational leaders such as Human Resources, Information Technology, Finance, and Administration. Essential Duties and Responsibilities: Strategic Leadership: In partnership with Service Groups, Industry, and Market leaders and utilizing relevant data, oversee the development and execution of comprehensive marketing strategies that align with the firm's vision, goals, and strategies. Define and deploy business and technical strategies, processes, and frameworks that deliver valuable experiences. Team Leadership: Lead, mentor, and inspire a team of marketing professionals, fostering a culture of collaboration, accountability, and innovation. Provide regular coaching, feedback, and support career development within the team. Help team members achieve performance objectives and KPIs, while ensuring alignment with departmental and company goals. Brand Management: Oversee brand integrity and consistency across all marketing platforms and initiatives properly aligned with the firm's strategic plan. Work closely with the brand team to enhance the firm's position with significant digital impact. Technology Integration: Collaborate with the marketing technology manager to leverage digital marketing tools and platforms for optimal performance. Keep on top of design and AI trends including best practices; constantly leading the team to innovate Growth Marketing by Industry, Geography, and Digital Reach Guide the team in developing and executing targeted marketing strategies to support business growth across key industries and sectors. Drive localized marketing efforts in alignment with business priorities in the geographic areas where the company has offices. Expand the company's national presence and visibility through compelling digital content, campaigns, and thought leadership initiatives. Market Analysis: Conduct market research and analysis to identify trends, opportunities, and areas for improvement. Performance Metrics: Understand and utilize key performance metrics and tracking tools for market research, forecasts, competitor analyses, campaign results, and consumer trends, and translate results into actionable insights for the Marketing Team. Budget Management: Manage the marketing budget effectively, ensuring optimal allocation of resources to achieve maximum impact. Risk Management: Ensure compliance with laws and regulations governing marketing efforts (e.g. SPAM, GDPR, private customer information) Experience & Qualifications: Education: Bachelor's degree in Marketing, Business Administration, or a related field. Experience: Minimum of 7-10 years of experience in marketing, with at least 5 years in a leadership role. Skills: Strong strategic thinking, leadership, communication, and project management skills. Proficiency in digital marketing tools and platforms. Industry Knowledge: Experience in advisory services or professional services (B2B) preferred. Proficiency with marketing tools and platforms (CRM, automation, analytics). Ability to thrive in a fast-paced, evolving environment. Personal Attributes: Creative, innovative, team-centered, and results-driven individual with a passion for marketing and team development. Travel: Will have to travel between Dean Dorton offices on a regular basis The Fun Stuff Work isn't all work! We want to make your experience at Dean Dorton a great one. From your health and happiness to your long-term satisfaction, we focus on YOU! A few highlights are listed below: Health insurance - medical, vision, dental Unlimited PTO Paid family leave, medical leave, and maternity/paternity leave programs. Retirement benefits - 401(K) match and best-in-class automatic profit sharing Telemedicine, mental health resources, and wellness program reimbursement Life insurance and disability insurance Dean Dorton is an equal opportunity employer. We welcome anyone of any race, religion, color, national origin, political affiliation, pregnancy, ancestry, handicap, medical condition, disability, marital status, age, sexual orientation or gender.

Posted 30+ days ago

Innovation Product Marketing Manager-logo
Innovation Product Marketing Manager
Illinois Tool WorksMokena, IL
Job Description: Job Description The Innovation Manager of Smart Components NA will be charged as one of ITW Automotive's subject matter experts on the entire ecosystem evolving around electric vehicles, with a specific focus on implications to smart components such as actuated and illuminated charge ports, access systems doors and trunk being actuated, illuminated and connected for today and tomorrow's electric vehicles. With deep understanding of the engineering and the ecosystem around EV vehicles, including charging and access (inc. electronics), the Innovation Manager will be responsible for developing market and technical intelligence, and generating strategic implications and roadmaps for advanced smart components to provide the business with actionable strategic guidance on "where to play" and "where to invest". Working across divisions as an EV market & technology expert, the job holder will be responsible for providing regular market and technology trend analysis and quantified turnover estimate deep dives, by establishing a standard process of systematic monitoring of latest industry and competitive technology solutions in EV Segment. Strong coordination and collaboration with Innovation, Sales & Engineering and Supply Chain is necessary to gather bottom-up intelligence and triangulate with the other sources and facilitate across divisions to generate an overarching view of EV ecosystem for charging and access evolution across the automotive segment globally. The Innovation Manager will be also responsible for identifying and evaluating new smart components trends e.g. automated sensor cover, within the EV systems, feeding into ITW Innovation Pipeline. Utilizing a range of market research, simulation studies, desktop research, data from consortiums, and collaborative engineering projects (both internal and external), the job holder will be responsible to develop and maintain close contacts with research institutions, labs, automotive OEMs and Tier 1 suppliers, particularly regarding advanced development and future evolution of vehicle system integration and smart component solutions. The Innovation Manager will play a crucial role in supporting the evolution of the next generation of smart component solutions and enabling ITW Automotive segment's sustainable future growth in EV industry. KEY RESPONSIBILITIES AND DELIVERABLES Identifies and evaluates new market and product opportunities through observed end user needs, translating them into viable business offerings. Closely monitors the industry and competitive landscape. Deploys full range of marketing research tools/techniques to develop a deep understanding of end user pains, trends and needs including the development of end user segmentation behavioral profiles. Work with sales team to develop value propositions which translate into strategic value based selling techniques for profitable growth Exceed financial targets by utilizing ITW Toolbox philosophies and other key metrics to manage an optimized product portfolio. Champions new product development strategies and execution of stage gate deliverables including the creation of new product business plans through collaboration with the platform Innovation teams, sales & engineering, and manufacturing/supply chain. Delivers financial commitments and manages the selling story around new product launches by leading the development and execution of robust commercialization plans Leads and develops talent to maximize individual, team and organizational effectiveness in meeting company goals. Lead divisional innovation efforts in alignment with global platform and innovation organizations. Provide regular market and technology insights into automotive ecosystem and identify key signposts to monitor on a regular basis. Participation in trade show events to gain market insights and leverage customer feedback. Conduct & refresh regular market and technology landscape and value chain analysis inc. emerging technology evaluation related to vehicle system, integration Regional competitor identification and analysis in regarding to their strategy, activities & impact, latest industry, competitive products and programs. Business/pricing analysis and monitoring for customer requirements, supplier and competitor studies together with global market and advanced development team. Work closely with other regions to enhance understanding of system trends, best-practices, and technologies and share with European divisions in systematic and timely manner Scope/define and manage projects comprised of internal and 3rd party research resources. All other duties as assigned. Qualifications Bachelor's degree, preferably in marketing or other related field. 5+ years of experience creating business case studies and analysis, building market insights that drive success and product growth. Ability to translate marketing insights into technical implications Demonstrated experience in working with cross functional teams Strategic thinking and ability to connect the dots Proven ability to manage complexity and change and capability in building up a new team Ability to work pro-actively, result-oriented and hands-on Proven ability to generate respect and trust from staff and work collaboratively with colleagues to create a result driven, team-oriented environment. 80/20 mindset, ability to prioritize. Global awareness and ability to work on domestic and international project teams Experience to analyze and forecast quantified product turn over forecasts on available and systematically assumed data COMPETENCIES: Communication: The ability to clearly convey ideas to clients, team members, and stakeholders. This includes strategic communication to create a shared vision and clarity. Critical thinking and problem-solving: The ability to ask and answer the right questions at the right time. Leadership: The ability to motivate employees, especially in a creative environment. Teamwork: The ability to maximize the relationships and abilities of those on the team. Core Marketing Skills (Technical): The ability to market products and services effectively in the digital landscape. Data collection and analysis: The ability to understand competitors' website traffic and customer demographics. Analytical skills: The ability to make data-driven decisions and optimize campaigns. Business Acumen: The ability to align marketing efforts with the organization's overall goals. Compensation Information: $125-$145K

Posted 30+ days ago

Collegiate Marketing Lead-logo
Collegiate Marketing Lead
Monster Beverage 1990 CorporationDes Moines, IA
Position Summary: Manage the overall direction and training of the Collegiate Marketing program. Work to identify, negotiate, and execute opportunities within their assigned territory. Primary Responsibilities: Identify and engage in all aspects of the student life, both on and off campus. Develop and manage relationships with influential groups and individuals, student organizations, including but not limited to: Greek life, sports, intramurals, gaming, fashion, and lifestyle. Off Campus support to include, but not limited to, housing complexes, venue partnerships, gym affiliations, promoters, and transportation hubs. Manage Collegiate Ambassadors within assigned territory. Own the recruiting, training, and direction of the Collegiate Ambassadors on campus. Frequent in-person check-ins with the Collegiate Ambassadors. Field Sampling, Event Activation and Product Distribution: Collaborate and lead collegiate focused samplings and activations, in and around campus. Plan and manage all aspects of the event/sampling process: pre, during, and post duties including: contract negotiation, personnel staffing, product delivery/distribution, transportation, supplies, etc. of local events and partnerships Scheduling & Reporting: Communicate Collegiate Ambassador program activity to Collegiate Manager and local market stakeholders. Review and approve assigned Collegiate Ambassador reports through online portal. Ensure all Collegiate Ambassadors meet report deadlines for their required campus activity. Market Support: Collaborate with marketing teams as needed for non-collegiate events, as well as leading efforts to identify sales opportunities and event activations for the sales division. Safely and effectively work in multiple fast paced environments, including warehouse and frequent off-site job locations. Complete tasks both independently and as a team player, willing to learn, flexible schedule and work weekends and holidays. Maintain a positive attitude, have excellent verbal communication skills, as well as exceptional spatial awareness. Organized, can adapt to changes and new situations. Job Specifications: Prefer a Bachelor's Degree in the field of Business Administration, Marketing, Communications or related field of study Between 1-3 years of experience in sales or marketing Computer Skills: Microsoft Office Must have a valid Driver's License and clean driving record as will, at times, drive company provided vehicle independently Base Pay Range: USD $36,855 - USD $49,140 (+)

Posted 30+ days ago

Marketing Product Manager - Investment Banking-logo
Marketing Product Manager - Investment Banking
Texas Capital Bancshares, Inc.Dallas, TX
Texas Capital is built to help businesses and their leaders. Our depth of knowledge and expertise allows us to bring the best of the big firms at a scale that works for our clients, with highly experienced bankers who truly invest in people's success - today and tomorrow. While we are rooted in core financial products, we are differentiated by our approach. Our bankers are seasoned financial experts who possess deep experience across a multitude of industries. Equally important, they bring commitment - investing the time and resources to understand our clients' immediate needs, identify market opportunities and meet long-term objectives. At Texas Capital, we do more than build business success. We build long-lasting relationships. Texas Capital provides a variety of benefits to colleagues, including health insurance coverage, wellness program, fertility and family building aids, life and disability insurance, retirement savings plans with a generous 401K match, paid leave programs, paid holidays, and paid time off (PTO). Headquartered in Dallas with offices in Austin, Fort Worth, Houston, Richardson, Plano and San Antonio, Texas Capital was recently named Best Regional Bank in 2024 by Bankrate and was named to The Dallas Morning News' Dallas-Fort Worth metroplex Top Workplaces 2023 and GoBankingRate's 2023 list of Best Regional Banks. For more information about joining our team, please visit us at www.texascapitalbank.com. Overview: The Marketing Product Manager will work closely with the Investment Banking Institutional Services team including: Equity Sales & Trading and Research, ETF & Funds management, Corporate Sales & Trading, Public Finance, Capital Solutions, Mortgage Sales & Trading, and Mortgage Whole Loan lines of business in developing a marketing strategy, establishing high level of business engagement, and accelerating business development that drives client adoption of solutions and services. The Marketing Product Manager will create the most relevant marketing assets while rationalizing assets that are no longer relevant but require changes. Content and assets should be leveraged across all channels, with a focus on digital. Responsibilities: Define in partnership with the brand, product and sales directors the positioning of Investment Institutional Services teams and their related products and services. Develop go-to-market calendars in conjunction with Industry and Solutions and Marketing and Communication teams. Define a strategy of key product marketing activities and manage budgets to support the acquisition, deepening and retention of new customers. Deep understanding of product portfolio and collaboration with product team on launches of new products and changes of existing products. Identify and create relevant marketing assets that support the different stages of the product sales cycle; Execute effective marketing strategies to drive awareness, consideration and leads. Partner with content strategist to develop product one pagers, pitchbook slides, insights, and testimonials. Work cross functionally across all marketing channels to ensure flawless execution of various channel-specific marketing campaigns (e.g. paid media, affiliates, social accounts, website, email and direct mail, events and sponsorships, etc.). Qualifications: 7-8 years plus experience in financial services marketing; B2B preferred. Bachelor's degree in business or marketing; MBA preferred. FINRA SIE and Series 7 licensed preferred. Knowledge of Treasury Solutions and Investment Banking products and solutions. Extensive direct marketing experience with strong understanding of digital marketing techniques. Demonstrated ability to collaborate with cross-functional teams and drive adoption in asset usage. Superior communication, problem solving skills and ability to learn and adapt quickly. Self-motivated with ability to work independently and strong organizational skills. Demonstrates flexibility in a growing and changing environment. Comfortable using collaboration and CRM tools such as Copilot, Asana and Salesforce. Familiar with marketing automation tools such as Salesforce, Salesforce Marketing Cloud (SFMC), and Google Analytics. Define KPIs that measure and optimize marketing strategies, partnering with sales enablement teams to provide regular reporting and executive summaries on programs and initiatives. The duties listed above are the essential functions, or fundamental duties within the job classification. The essential functions of individual positions within the classification may differ. Texas Capital Bank may assign reasonably related additional duties to individual employees consistent with standard departmental policy.Texas Capital is an Equal Opportunity Employer.

Posted 3 days ago

Technical Marketing Manager-logo
Technical Marketing Manager
NatureworksPlymouth, MN
Technical Marketing Manager - U.S. Market About Us At NatureWorks, we are reimagining plastics for a sustainable future. As the world's leading producer of Ingeo PLA biopolymers-made from renewable resources and designed to be compostable and microplastic-free-we help global brands deliver next-generation materials for packaging and consumer products. Jointly owned by Cargill and PTT Global Chemical, NatureWorks combines global reach, innovation, and a deep commitment to environmental stewardship. You will join a purpose-driven team working on sustainable materials in a collaborative, fast-paced environment-and play a direct role in shaping the future of bioplastics. About the Role We're looking for a Technical Marketing Manager who thrives on turning insights into action and delivering real-world results. In this newly created role, you will take the lead on commercializing new product solutions for the U.S. market. This position is part of our high-impact Growth Team, focused on identifying strategic product-market opportunities, defining go-to-market strategies, and executing on commercialization. The right candidate is not only strategic, but also execution-oriented-able to move from market discovery to launch with speed and discipline. What You'll Do Quantify value-in-use and recommend pricing strategies aligned with profitability goals Map out value chains to understand the value proposition for different industry participants Lead Voice of Customer interviews across the value chain to clarify pain points and solution fit Be familiar with regulatory trends Establish beta customer relationships and launch readiness plans Develop and execute the go-to-market strategy and product messaging Drive visibility through marketing content, events, and strategic communications Partner closely with Business Development, Technology, Public Affairs, and Marketing teams Who You Are A results-driven marketer with strong technical understanding and business instincts Highly skilled at synthesizing market insights into actionable product strategies Comfortable owning projects end-to-end and working cross-functionally to deliver outcomes Experienced in high-complexity industries like plastics, polymers, or advanced materials Energized by a mission-driven organization and the opportunity to lead Qualifications Bachelor's degree in marketing, business, or a technical field 7+ years in technical marketing, product management, or business development Demonstrated experience commercializing at least one manufactured polymer or plastic product in the U.S. Strong communicator, strategic thinker, and doer Willingness to travel up to 30% Compensation & Benefits We offer a comprehensive benefits package, including: Pay Range: 130,000 to 145,000 with 13% annual bonus potential 4 weeks of vacation, plus 3 floating holidays and 9 paid company holidays 6 days of family sick time 401(k) plan with 5.5% automatic contribution and 50% match on the first 6% Comprehensive medical, dental, and vision insurance Fully paid Short-Term and Long-Term Disability Benefits eligibility begins on Day 1 Ready to deliver results with purpose? Apply now and join us in transforming how the world uses materials-sustainably.

Posted 30+ days ago

Customer Advocacy Marketing Manager-logo
Customer Advocacy Marketing Manager
Reputation.comScottsdale, AZ
About Reputation Reputation has changed the way companies improve their customer experience through feedback. Based in Silicon Valley and founded in 2013, Reputation is the global leader in reputation experience management. With its SaaS platform, Reputation technology has managed tens of millions of consumer reviews and consumer interactions across hundreds of thousands of online points of presence for global companies spanning nearly every industry vertical. Reputation was ranked for the second year in a row in G2's Top 100 Best Software list for 2022 as a part of its annual Best Software Awards. Recently, Reputation was named to the Forrester Wave For Customer Feedback management platforms and was recognized by Forrester as one of the most significant social suite vendors. Additionally, Gartner named Reputation to the 2021 Gartner Magic Quadrant for Voice of the Customer. Why work at Reputation? Reputation reached over $100m in Annual Recurring Revenue (ARR) in 2022 and continues to grow worldwide. We've raised over $200 million in funding from A-list venture capital firms such as Bessemer Venture Partner and Kleiner Perkins, including $150 million in equity financing from Marlin Equity Partners in January 2022. Reputation is trusted by more than 250 partners, including Google, Facebook, Salesforce, J.D. Power, Amazon and Web.com. Our industry leading platform has been recognized by Forrester and Gartner as a vendor of choice in Voice of the Customer, Customer Feedback Management, and Social Suites research reports. The platform is used by 10+ major automotive OEMs and 16,000 auto dealerships, more than 250 healthcare systems, and over 100 leading property management firms. Our executive management team is committed to building a performance-based culture where excellence is rewarded and careers are developed. Who thrives at Reputation? Managers who embody a player-coach mentality. Employees who value teamwork and cross-functional collaboration. People who emphasize perseverance and hustle over quick wins and luck. Our Mission: We exist to forge relationships between companies and communities. Reputation is looking for an experienced Customer Advocacy Marketing Manager to join our corporate marketing team by developing and nurturing customer advocates, case studies and other critical touch-points. Reporting to the Director of Corporate Marketing, you are passionate about building relationships with customers, working with them to bring their inspirational stories to market, and engaging them in programs that create mutual success. This highly visible and impactful role requires a strategic thinker with a passion for customer engagement and storytelling. Key Responsibilities This role is pivotal in amplifying the voice of our customers, driving brand loyalty, and fueling business growth You will be responsible for executing a comprehensive strategy encompassing customer references, case studies, content creation, speaking opportunities, awards programs, and user community engagement. Oversee the customer reference program, identifying, recruiting, and nurturing customer advocates Create compelling customer success stories, case studies, testimonials, and other advocacy content across various formats (written, video, etc.) Identify and secure customer speakers for webinars, conferences, and other events, providing them with the necessary support and resources Design and execute a customer awards and recognition program to celebrate customer achievements and foster a sense of community Partner with the customer education team to develop and manage a thriving online user community, facilitating peer-to-peer interaction and knowledge sharing, including review solicitation and responding on sites like G2. Collaborate with sales, marketing, product, and customer success teams to align on advocacy initiatives and maximize program impact Track and report on program performance, demonstrating the value of customer advocacy to the organization Stay up-to-date on industry best practices and emerging trends in customer advocacy marketing What You'll Bring 5+ years of experience in B2B marketing or customer success, with a focus on customer advocacy, customer marketing, or related areas. Proven ability to build and manage successful customer advocacy programs from scratch. Experience in developing and executing customer-focused content such as case studies, testimonials, and videos. Strong understanding of customer engagement strategies and best practices. Excellent communication, interpersonal, and presentation skills. Ability to work independently and collaboratively, with strong project management and organizational skills. Data-driven mindset with experience in tracking and reporting on program performance. When you join Reputation, you can expect: Flexible working arrangements. Career growth with paid training tuition opportunities. Active Employee Resource Groups (ERGs) to engage with. An equitable work environment. Our employees say it best: Our employees highlight our: Ample Opportunities - "There are many opportunities to learn and grow. Many open roles are replaced with internal promotions." Positive Culture - "Great opportunity and exceptional culture." "You will never have a better culture anywhere else. Period." Training and Tools - "All managers truly want you to succeed, and you are given great tools and training to be successful in your role." Balance - "Great work life balance and awesome team environment!" Diversity Programs & Initiatives: Our Reputation Nation spans around the world. This global perspective allows us to intentionally unlock the magic that comes from diversity of experience to contribute to our success. At Reputation, we believe in: Diversity: Reputation facilitates a culture where people bring their diverse backgrounds, life experiences and identifications together to achieve our company objectives and contribute their unique perspectives for the betterment of our company, our customers and our people. Equity: Reputation believes in treating every employee fairly. We are committed to ensuring that all employees have fair and equal access and opportunity for advancement. Inclusion: Reputation believes in creating an environment where employees feel comfortable bringing their whole self to work. We believe feedback fuels progress and we ensure that all voices are able to contribute, provide feedback, and make a difference. Belonging: Our culture is one that values collaboration, teamwork, and engagement to ensure that all of our employees across the world know that as part of the Reputation Nation, they are part of something bigger than themselves. We recognize that a culture of belonging cannot exist without a strong foundation of diversity, equity, and inclusion in place. "At Reputation, we see diversity and inclusion as the foundation for an equitable workplace. Our goal is to empower all of our employees, regardless of their background, to make an impact in their work each and every day." - Joe Burton, CEO, Reputation Additionally, we offer a variety of benefits and perks, such as: Flexible PTO for salary paid employees Paid company holidays 4 company provided, "Recharge Days," which are wellness days off for the entire company Several active Employee Resource Groups (ERGs) to help foster inclusion and community Employee Assistance Program Access to a wide variety of unique perks and apps: PerkSpot Wellhub (Gym Pass) Carrot Fertility Omada Ladder SoFi Fetch Pet Insurance Calm for Kaiser Spring Health for Guardian XP Health for Guardian (virtual eye-wear platform) 401k Health, dental and vision insurance Paid maternity leave Employer paid short and long term disability and life insurance We are an equal opportunity employer and value diversity at our company. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. To learn more about how we handle the personal data of applicants, visit our Candidate Privacy Notice. Applicants only - No 3rd party agency candidates.

Posted 1 week ago

Senior Marketing Brand Manager-logo
Senior Marketing Brand Manager
Regeneron PharmaceuticalsSleepy Hollow, NY
The Sr. Marketing Brand Manager will be responsible for owning our Patient Ambassador program and supporting the execution of strategic consumer marketing initiatives designed to enhance brand presence and drive patient engagement. This role requires a seasoned marketing professional with exceptional organizational skills, critical thinking, and the ability to manage complex projects across cross-functional teams. A typical day might include: Lead the evolution, development and execution of comprehensive marketing strategies for our Patient Ambassador Program Plan, collaborate, and implement key events such as our Ambassador Summit, TV and video shoots, internal and external speaking engagements, along with other misc. events. Ensuring seamless execution and maximum impact of ambassador program. Manage the recruitment, certification, and mentorship of new ambassadors, ensuring alignment with strategic objectives. Partner with cross-functional teams including Digital, HCP, and Market Research to drive cohesive marketing campaigns. Aligning the overall marketing efforts with business goals and ensure timely delivery within budget constraints. Own and/or complete key marketing initiatives to drive awareness, provide patient education and information, and help with product trial and support. Effectively manage budgets, ensuring strategic allocation and optimization of resources This role might be for you if you have: Experience in managing patient ambassador programs and digital marketing initiatives. Familiarity with CRM systems and consumer engagement strategies. Ability to thrive in a fast-paced, dynamic environment and manage multiple priorities effectively. Proven track record of leading successful marketing campaigns and managing cross-functional teams. Strong analytical skills with the ability to interpret data and make informed decisions. Excellent communication and leadership skills, with the ability to influence and engage collaborators at all levels. To be qualified for this role we require 7 years of experience in patient/consumer marketing, patient support, patient advocacy and/or brand marketing, preferably in the healthcare sector. We also expect you to have a bachelors degree at a minimum. Lastly, you will need to be onsite in our Sleepy Hollow, NY office 4 days a week and travel 25% of the time. Does this sound like you? Apply now to take your first step towards living the Regeneron Way! We have an inclusive and diverse culture that provides comprehensive benefits, which often include (depending on location) health and wellness programs, fitness centers, equity awards, annual bonuses, and paid time off for eligible employees at all levels! Regeneron is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion or belief (or lack thereof), sex, nationality, national or ethnic origin, civil status, age, citizenship status, membership of the Traveler community, sexual orientation, disability, genetic information, familial status, marital or registered civil partnership status, pregnancy or parental status, gender identity, gender reassignment, military or veteran status, or any other protected characteristic in accordance with applicable laws and regulations. The Company will also provide reasonable accommodation to the known disabilities or chronic illnesses of an otherwise qualified applicant for employment, unless the accommodation would impose undue hardship on the operation of the Company's business. For roles in which the hired candidate will be working in the U.S., the salary ranges provided are shown in accordance with U.S. law and apply to U.S.-based positions. For roles which will be based in Japan and/or Canada, the salary ranges are shown in accordance with the applicable local law and currency. If you are outside the U.S, Japan or Canada, please speak with your recruiter about salaries and benefits in your location. Please note that certain background checks will form part of the recruitment process. Background checks will be conducted in accordance with the law of the country where the position is based, including the type of background checks conducted. The purpose of carrying out such checks is for Regeneron to verify certain information regarding a candidate prior to the commencement of employment such as identity, right to work, educational qualifications etc. Salary Range (annually) $132,400.00 - $216,000.00

Posted 30+ days ago

Product Manager, Commercial Marketing-logo
Product Manager, Commercial Marketing
Tandem Diabetes Care Inc.Remote, CA
GROW WITH US: Tandem Diabetes Care creates new possibilities for people living with diabetes, their loved ones, and their healthcare providers through a positively different experience. We'd love for you to team up with us to "innovate every day," put "people first," and take the "no-shortcuts" approach that has propelled us to become a leader in the diabetes technology industry. STAY AWESOME: Tandem Diabetes Care is proud to manufacture and sell the Tandem Mobi system and t:slim X2 insulin pump with Control -IQ technology - an advanced predictive algorithm that automates insulin delivery. But we're so much more than that. Our company's human-centered approach to design, development, and support delivers innovative products and services for people who use insulin. Because many of our own team members live with type 1 diabetes, or have a loved one impacted by diabetes, the work is personal, and we are committed to the cause. Learn more at https://www.tandemdiabetes.com/ A DAY IN THE LIFE: The Product Manager role in Product Marketing is a cross-functional leader within the organization and the primary owner and expert of the associated product lines and related portfolios. This role leads the product planning, management, and marketing initiatives to provide users with best-in-class products and experiences. The PM serves as the primary commercial interface with all functional areas within the organization as well as external strategic partners for respective products. The PM works to identify, create and execute marketing programs and initiatives focused on driving increased engagement, efficiencies, and sales growth throughout the organization. YOU'RE AWESOME AT: Owning go-to-market strategies from concept through launch (and beyond) Building launch plans that include effective messaging, promotions & education tools Turning customer and market insights into action with clear KPIs to measure success Partnering with Sales, Clinical, Channel, and Sales Enablement teams to align strategies across functions Supporting the full product lifecycle, from early adoption to sunsetting with intention Translating complex product features into value-driven benefits and clear messaging Leading with data-synthesizing VOC and market research into strong business cases Keeping timelines, stakeholders, and deliverables on track (even when the pressure's on) Championing your products internally and externally with confidence and clarity Navigating the medtech world with an understanding of regulatory and compliance considerations YOU'RE EXTRA AWESOME IF: BS/BA degree business, health sciences, or related field or equivalent combination of education and applicable job experience 5+ years of related experience in medical device development process, product management, marketing, sales, and/or clinical support You've worked in diabetes or a fast-paced medical device environment You've supported international markets or global product launches You understand payer landscapes enough to spot strategic opportunities WHAT'S IN IT FOR YOU? In addition to innovative technology, we have a culture that fosters the idea that the happiest people are the most productive people. Not only do we hire forward-thinking achievers to join our workforce; we reward, develop, and retain them too. Just one of the many reasons of how we #StayAwesome! To learn more about our culture and benefits please visit https://www.tandemdiabetes.com/careers . BE YOU, WITH US! We embrace the value that every single one of us brings to the table. But sometimes we forget that when we don't meet 100% of a job description's criteria - maybe you're feeling that way right now? We encourage you to apply anyway. Because we want you to be you, with us. Tandem is firmly committed to being an equal opportunity employer and does not discriminate on the basis of age, disability, sex, race, religion or belief, gender identity or expression, marriage/civil partnership, pregnancy/maternity, or sexual orientation. We are an inclusive organization, and we welcome applications from a wide range of candidates. Selection for roles will be based on individual merit alone. COMPENSATION & BENEFITS: The starting base pay range for this position is $95,800 - $119,800 annually. Base pay will vary based on job-related knowledge, skills, experience and may also fluctuate depending on candidate's location and the overall job market. In addition to base pay, Tandem offers a competitive compensation package that includes bonus and a robust benefits package. Tandem offers health care benefits such as medical, dental, vision available your first day, as well as health savings accounts and flexible saving accounts. You'll also receive 11 paid holidays per year, a minimum of 20 days of paid time off (with accrual starting on day 1) and you will have access to a 401k plan with company match as well as an Employee Stock Purchase plan. Learn more about Tandem's benefits here! WHY YOU'LL LOVE WORKING HERE: At Tandem, we believe joy fuels excellence. That's why we've built a workplace that celebrates your achievements and supports your well-being. Our team thrives on pushing boundaries and fostering growth, all while maintaining a spirit of fun and camaraderie. This is just one of the ways we stay awesome! Explore the benefits and reasons to love Tandem at https://www.tandemdiabetes.com/careers . Make a move that matters. Join Tandem Diabetes Care, where we're turning challenges into triumphs every day and where your talents will help shape a healthier, happier tomorrow. YOU SHOULD KNOW: Qualified applicants with arrest or conviction records will be considered for employment in accordance with applicable state and local Fair Chance laws and regulations. A conditional offer of employment from Tandem is contingent upon successful completion of a thorough screening process comprised of a drug test (excluding Marijuana) and background check, which includes a review of criminal history information, to ensure our team continues to be a safe and innovative environment for all. Applicants must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time. The position will be posted until a final candidate is selected for the requisition or the requisition has a sufficient number of applications. REFERRALS: We love a good referral! If you know someone who would be a great fit for this position, please share! If you are applying for this job and live in California, please read Tandem's CCPA Notice: https://www.tandemdiabetes.com/careers/california-consumer-privacy-act-notice-for-job-applicants . #LI-Hybrid #LI-REMOTE #LI-DW1 #mitratechjobs

Posted 6 days ago

Senior Marketing Analyst-logo
Senior Marketing Analyst
CheckrSan Francisco, CA
About the team/role Checkr is looking for a Senior Marketing Analyst to support the Company's rapid growth. This role will be part of the Growth Marketing team, reporting to the Director of Growth Marketing. The Senior Marketing Analyst will be responsible for analyzing, forecasting, and reporting on performance across all digital sources of demand (paid search, SEO, website, email, paid social, display, etc.). This person and the insights they derive will play an integral part in shaping our demand strategy: we are looking for someone who can not only crunch the numbers but also extrapolate insights and hypotheses from the data, partnering with channel owners to help shape channel strategy and an optimization/testing plan. What you'll do Own reporting for key marketing funnel metrics by channel. Maintain consistent reporting cadence across the marketing org and use our data to communicate performance, areas for improvement, and shared successes or failures Develop detailed forecasts by channel, upkeep forecast & reporting vs forecast Proactively surface potential problems and ideas for optimization within the marketing funnel. Work with marketing channel leaders to create action plans based on insights Support marketing channel leaders with ad-hoc analysis to inform channel strategy Oversee experimentation setup and measurement across all digital channels Partner closely with our Revenue Operations team to maintain the integrity of inbound data and to define changes needed to our databases to support marketing team requirements What you bring 3+ years in a highly analytical role such as marketing analytics, marketing operations, management consulting, or finance Advanced Excel data modeling skills Experience building & maintaining forecasting models Understanding of key marketing funnel metrics & KPIs Hands-on familiarity with Looker, Tableau, or comparable data visualization tool Experience with Google Analytics Intellectual curiosity, creative thinking, a passion for problem solving and an A/B testing mindset. Self-motivated individual who is always looking for opportunities to improve and optimize. Uncanny knack for uncovering compelling insights from large sets of data Excellent communication skills with an ability to tell a story with data to all levels of the organization Results-oriented, resourceful, detail-oriented, and highly organized Ability to thrive in a fast-paced and constantly evolving environment Nice to have: SQL experience Nice to have: hands-on familiarity with Salesforce, Marketo or comparable marketing automation tools What you'll get A fast-paced and collaborative environment Learning and development allowance Competitive compensation and opportunity for advancement 100% medical, dental, and vision coverage Up to $25K reimbursement for fertility, adoption, and parental planning services Flexible PTO policy Monthly wellness stipend, home office stipend At Checkr, we believe a hybrid work environment strengthens collaboration, drives innovation, and encourages connection. Our hub locations are Denver, CO, San Francisco, CA, and Santiago, Chile. Individuals are expected to work from the office 2 to 3 days a week. In-office perks are provided, such as lunch four times a week, a commuter stipend, and an abundance of snacks and beverages. One of Checkr's core values is Transparency. To live by that value, we've made the decision to disclose salary ranges in all of our job postings. We use geographic cost of labor as an input to develop ranges for our roles and as such, each location where we hire may have a different range. If this role is remote, we have listed the top to the bottom of the possible range, but we will specify the target range for an exact location when you are selected for a recruiting discussion. For more information on our compensation philosophy, see our website. The base salary range for this role is $119,000 to $140,000 in San Francisco, CA. Equal Employment Opportunities at Checkr Checkr is committed to building the best product and company, which requires hiring talented and qualified individuals with a diverse set of perspectives and lived experiences. Checkr believes in hiring people of all backgrounds, including those whose histories are impacted by the justice system in accordance with local, state, and/or federal laws, including the San Francisco's Fair Chance Ordinance.

Posted 30+ days ago

Product Manager, Digital Marketing Enablement-logo
Product Manager, Digital Marketing Enablement
IXL LearningSan Mateo, CA
IXL Learning, developer of personalized learning products used by millions of people globally, seeks a Product Manager for IXL's digital marketing platform. In this role, you will design a data pipeline to supply our marketing teams with the data they need to drive multi-channel digital marketing initiatives that power our strategic business goals and operational needs. #LI-CC1 This is a full-time position in our San Mateo, CA headquarters office. The work schedule for this role is Monday-Friday in the office with the option to work from home one day per week. WHAT YOU'LL BE DOING Develop a strategic understanding of IXL's digital marketing efforts and how they're critical to our business Collaborate with our digital marketing and email marketing teams to better reach and connect with current and prospective customer Dig into our data - deeply understand what data is available and how it's organized to enable impactful targeted and differentiated marketing Design simple, elegant, and robust solutions that address business needs and align with broader business strategy; provide detailed written specifications for each solution Help define our approach to address issues and opportunities, focusing on effective integrations with other systems - creating new functionality and enhancing and scaling current functionality Design data stores and pipelines that optimize digital marketing performance and efficiency, and enable rapid experimentation Work with engineering to build and deploy a robust data pipeline that supports digital marketing operations WHAT WE'RE LOOKING FOR Bachelor's or Master's degree in STEM or a related field 5+ years of experience in product management Experience focused on multi-channel digital marketing enablement is preferred, with an emphasis on email marketing Knowledge of databases and SQL Understanding of data pipeline architecture and best practices Strong communication skills Independent and highly motivated, with a resourceful, "figure-it-out" approach Extremely strong analytical skills - able to provide high quality, efficient, creative solutions to complex problems Curiosity, open-mindedness, and an unfailingly positive attitude Our pay ranges are determined by role, level, and location. The base salary range for this full-time position is $125,000 to $180,000 + equity + benefits. The range displayed on each job posting reflects the minimum and maximum target for new hire pay for the position. Individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training.

Posted 6 days ago

Technical Marketing Manager - Data Analytics Specialist-logo
Technical Marketing Manager - Data Analytics Specialist
NvidiaSanta Clara, CA
NVIDIA has been transforming computer graphics, PC gaming, and accelerated computing for more than 25 years. It's a unique legacy of innovation that's fueled by great technology-and amazing people. Today, we're tapping into the unlimited potential of AI to define the next era of computing. An era in which our GPU acts as the brains of computers, robots, and self-driving cars that can understand the world. Doing what's never been done before takes vision, innovation, and the world's best talent. As an NVIDIAN, you'll be immersed in a diverse, supportive environment where everyone is inspired to do their best work. Come join the team and see how you can make a lasting impact on the world. We are looking for a Technical Marketing Manager - Data Analytics Specialist who has strong competence in quantitative analysis and data presentation. The ideal candidate will use their technical expertise and savvy in marketing to drive data-driven decision-making and build compelling marketing assets. If you have a passion for the latest technologies in AI and HPC, we want to hear from you! What you will be doing: Conduct in-depth market research and competitive analysis using advanced data analytics techniques Develop and implement data-driven marketing strategies to support product launches and ongoing campaigns Build comprehensive figures, reports, and visually appealing presentations to communicate complex data insights to collaborators Collaborate with cross-functional teams to ingest and present data on relevant topics Work with our sales organization to develop effective sales collateral and tools What we need to see: Bachelor's degree in Marketing, Computer Science, Statistics, or a related field or equivalent experience 5+ years of experience in technical marketing or a similar role with a strong focus on data analysis Expert-level proficiency in Microsoft Excel, including advanced functions, pivot tables, and data visualization techniques Working knowledge of at least one programming language (e.g., Python, Perl, or shell scripting) for data manipulation Experience with data visualization tools beyond Excel (e.g., Tableau, Grafana) Strong analytical and problem-solving skills with attention to detail Excellent communication skills, both written and verbal, with the ability to present complex data in a clear and concise manner Strong desire to learn, motivated to tackle complex problems, and the ability to make sophisticated trade-offs Ways to stand out from the crowd: Strong background in high performance computing with specialization in engineering, life sciences, physics, optimization, material science, or related fields Knowledge of statistical analysis and machine learning techniques Knowledge of accelerated computing components, properties, strengths, and weaknesses #LI-Hybrid The base salary range is 116,000 USD - 184,000 USD. Your base salary will be determined based on your location, experience, and the pay of employees in similar positions. You will also be eligible for equity and benefits. NVIDIA accepts applications on an ongoing basis. NVIDIA is committed to fostering a diverse work environment and proud to be an equal opportunity employer. As we highly value diversity in our current and future employees, we do not discriminate (including in our hiring and promotion practices) on the basis of race, religion, color, national origin, gender, gender expression, sexual orientation, age, marital status, veteran status, disability status or any other characteristic protected by law.

Posted 1 week ago

Marketing Data Engineer-logo
Marketing Data Engineer
First Horizon Corp.Nashville, TN
Location: Onsite listed in Memphis, TN, Nashville, TN, Knoxville, TN, Charlotte, NC, Raleigh, NC, Tampa, FL, Miami, FL, Orlando, FL, Birmingham, AL, New Orleans, LA, Baton Rouge, LA, Lafayette, LA, Houston, TX. Summary of Position: The Marketing Data Consultant is a member of the Marketing team, reporting to the VP, Marketing Data Enablement. This position is responsible for partnering with key stakeholders shaping and delivering data driven, integrated customer and banker experiences within the marketing technology stack and enabling data platforms. The person in this role will focus heavily on retail and small business banking-related enablement and will serve as the main steward to advance the capabilities of retail banking data platforms in the Marketing and Sales Enablement space. This candidate possesses a demonstrated knowledge of industry leading platforms and tools related to banking core systems, CDPs, marketing automation, digital, sales and service, CX, CRM, and personalization. The candidate can effectively analyze, build and distribute audiences and segments by blending with other 1st, 2nd and 3rd party platforms and data sources. This role involves designing Alteryx workflows, ETL processes, ensuring data quality, implementing consistent patterns and reusable components. Roles and Responsibilities: Partner with the Analytics, Integrated Marketing and/or Brand Strategy teams to define audience, segmentation, and measurement requirements for program and campaign delivery across multiple channels. Leverage available tools to build and design models and data processes to shape strategic audiences and segments for activation across channels. Work with cross-functional teammates to follow standard operating procedures to test and validate data processes for quality and accuracy. Manage data pipelines for analytics and operational use. Ensure data accuracy and integrity across multiple sources and systems. Support line of business functions and markets through mastery of business relationship management, to include banker book of business and sales process enablement through the application of quality data through CRM and other banker facing applications. Adhere to regulatory and compliance requirements for industry privacy and consent. Related Qualities: 5+ years of experience in data engineering within a marketing and production environment. Must have strong oral and written communication skills, communicating complex findings in a clear and understandable manner Be customer focused on understanding and appropriately drive innovative solutions. The ability to successfully partner with multiple stakeholders and thrive in a fluid environment while managing multiple priorities Demonstrated critical thinking skills, ability to accurately analyze information and make sound decisions. Provides a high level of accuracy on deliverables and communication, even under pressure. Demonstrated ability to work independently while take initiative and accountability for achieving results. Reads, researches, and remains up to speed on emerging technologies and practices. Important Knowledge and Skills: Data Platforms & Tools: CDPs, core data platforms such as MS SQL, Oracle, IBM DB2, Alteryx, and Salesforce Data Cloud, Databricks/Dataiku. CRM, Marketing Automation and Operations: Salesforce CRM, Salesforce Marketing Cloud. Banking and Financial Services: Domain knowledge related to retail banking, digital banking, commercial / wholesale banking, business banking / small business, treasury management, wealth management, contact center. About Us First Horizon Corporation is a leading regional financial services company, dedicated to helping our clients, communities and associates unlock their full potential with capital and counsel. Headquartered in Memphis, TN, the banking subsidiary First Horizon Bank operates in 12 states across the southern U.S. The Company and its subsidiaries offer commercial, private banking, consumer, small business, wealth and trust management, retail brokerage, capital markets, fixed income, and mortgage banking services. First Horizon has been recognized as one of the nation's best employers by Fortune and Forbes magazines and a Top 10 Most Reputable U.S. Bank. More information is available at www.FirstHorizon.com. Benefit Highlights Medical with wellness incentives, dental, and vision HSA with company match Maternity and parental leave Tuition reimbursement Mentor program 401(k) with 6% match More -- FirstHorizon.com/First-Horizon-National-Corporation/Careers/Our-Benefits Follow Us Facebook X formerly Twitter LinkedIn Instagram YouTube

Posted 1 week ago

9319 - Senior Industry Marketing Manager - Enterprise & Industrials-logo
9319 - Senior Industry Marketing Manager - Enterprise & Industrials
Wind RiverBoston, MA
Description Position at Wind River Senior Industry Marketing Manager - Enterprise & Industrials ABOUT WIND RIVER Wind River is a global leader in delivering software for mission-critical intelligent systems. For more than four decades, the company has been an innovator and pioneer, powering billions of systems that require the highest levels of security, safety, and reliability. Wind River helps customers across automotive, aerospace, defense, industrial, medical, and telecommunications industries solve complex technology challenges on their journey toward the new intelligent machine economy. The company's software powers generation after generation of the safest, most secure systems in the world. Examples include playing a key role in NASA space missions such as Artemis I, the James Webb Space Telescope, and multiple Mars rovers. We've achieved recent 5G milestones including the world's first successful 5G data session with Verizon and building one of the largest Open RAN networks in the world with Vodafone. The company has received industry recognition for its technology innovation and leadership, and for its workplace culture, including global Great Place to Work certification and being named a "Top Workplace" for ten consecutive years. If you want to be part of a unique culture where the lived experience is based on our cultural attributes of growth mindset, customer-focus, and diversity, equity, inclusion & belonging, come join us and help advance the future software defined world. ABOUT THE OPPORTUNITY We are seeking a Senior Industry Marketing Manager to spearhead the go-to-market (GTM) strategy for our Enterprise and Industrials vertical markets. This person will play a key role in driving the adoption of our enterprise offerings, such as eLxr Pro and Wind River Cloud Platform, while supporting the ongoing success of our industry-leading embedded products and services. The ideal candidate will have expertise in marketing technical solutions to enterprise customers. Ideally, you will be familiar with Enterprise Linux, cloud technologies, and IT infrastructure solutions, combined with a proven track record of developing industry-first marketing strategies that drive revenue growth and market penetration. As a senior leader, you will be responsible for shaping and executing a comprehensive GTM plan leveraging market insights, customer research, and strategic partnerships within the vertical ecosystem. Your responsibilities will include Leading analyst relationships for the Enterprise market, gathering and sharing market trends and insights that help influence our roadmap, working closely with the analyst and advisor community to validate Wind River's differentiated positioning in the market, and driving our participation in key analyst evaluations. Establishing Wind River's Enterprise and Industrial Go-To-Market strategy, working closely with sales to define Ideal Customer Profiles and messaging per sub-industry and region. Crafting launch plans and adoption strategies for new products Developing awareness and demand generation campaign strategies, content plans, lead nurture programs, and event strategy across all key regions-ensuring our marketing efforts directly contribute to pipeline growth and sales success. Creating and updating performance dashboards and scorecards showcasing progress in KPIs across all regions. This is a highly visible role, collaborating with cross-functional teams to align marketing and sales goals and deliver measurable outcomes. What You'll Bring: 10+ years of industry marketing experience within the enterprise, embedded, and related technology sectors. A demonstrated ability to develop successful GTM strategies for enterprise solutions, with a focus on Enterprise Linux, cloud technologies, and IT infrastructure solutions. Strong leadership, project management, and communication skills, with a results-driven approach. A track record of collaborating with sales teams to achieve business goals and accelerate growth. This is a tremendous opportunity to have a direct impact on the company's growth, shaping the future of our enterprise products while reinforcing our presence in traditional markets. BENEFITS Flexible home office! We offer the flexibility of a hybrid work schedule or 100% remote Named Top Workplace for the 8th year in a row Wind River's commitment to DEIB 100% Employee covered Medical, Dental, and Vision insurance* Flexible Time Off policy* + 12 observed Holidays 401K with company match Health Savings Account (HSA) and Flexible Spending Account (FSA) Wellness Benefits through Unmind Compensation The annual base salary range for this role's listed grade level is currently $147,800 to $190,000 plus a bonus for Colorado, New York, and New Jersey residents, and $164,000 to $210,000 plus a bonus for SF Bay Area, Greater Seattle, NYC, and Washington, DC, residents. Salary ranges are determined through interviews and a review of the education, experience, knowledge, skills, location, and abilities of the applicant, and equity with other team members. Employees in this role are also eligible for the following benefits in accordance with the terms of the Company's plans: health, dental, vision insurance, life insurance, flex time off, eligibility to enroll in 401k, and 12 paid holidays. OUR COMMITMENT TO DIVERSITY Wind River is committed to providing employees with a work environment free of discrimination and harassment. All employment decisions are based on business needs, job requirements, and individual qualifications, without regard to race, color, religion or belief, national, social, or ethnic origin, age, physical, mental, or sensory disability, sexual orientation, gender identity and/or expression, marital, civil union or domestic partnership status, past or present military service, HIV status, family medical history or genetic information, family or parental status including pregnancy, or any other status protected by the laws or regulations in the locations where we operate. Wind River will not tolerate discrimination or harassment based on these characteristics. To learn more, visit Wind River at www.windriver.com. APPLICANT PRIVACY NOTICE: Your privacy is of the utmost importance to us. At Wind River, we strictly adhere to all applicable data privacy laws. Please review Wind River's Applicant Privacy Notice, which can be found here. #LI-GB1 #LI - REMOTE Wind River is an Equal Opportunity Employer with a commitment to diversity. We prohibit discrimination based on race, color, religion, gender, national origin, age, disability, veteran status, marital status, pregnancy, gender expression or identity, sexual orientation or any other legally protected status. Diversity is foundational for Wind River's business success. We want to be a workplace of choice for all people and we value the unique perspectives offered by a diverse workforce. Wind River does not unlawfully discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity or expression, national origin, citizenship, disability, protected veteran status, age, ancestry, medical condition, genetic information, marital status, pregnancy, or any other legally protected status. This principle applies to all areas of employment: recruitment and hiring, training, performance evaluations, promotions and transfers, compensation and benefits, and social and recreational programs. Wind River desires to be an employer of choice with an inclusive environment for all individuals. As part of this goal and in compliance with various laws and regulations, Wind River provides reasonable accommodation to applicants and employees. Requests for reasonable accommodation for applicants and employees are examined on a case-by-case basis. Please let us know if you need a reasonable accommodation for any part of the application, interviewing, hiring or at any other time during the employment process. You can email us at: [email protected]. Please do not include personal medical information in the email. More information about federal laws that prohibit job discrimination can be found at: www1.eeoc.gov/employers/poster.cfm www.dol.gov/ofccp/regs/compliance/posters/pdf/OFCCP_EEO_Supplement_Final_JRF_QA_508c.pdf

Posted 30+ days ago

B2C Marketing & Communication Senior Associate (X/F/M)-logo
B2C Marketing & Communication Senior Associate (X/F/M)
DoctolibMilan, TN
Quale sarà il tuo ruolo Il ruolo di B2C Marketing & Communication Associate è centrale all'interno del team Marketing di Doctolib, con una forte componente operativa, progettuale e creativa. L'obiettivo principale è quello di garantire comunicazioni efficaci, coerenti e rilevanti per gli utenti finali della piattaforma stimolando l'engagement degli utenti. Il ruolo è fondamentale per la valorizzazione e la crescita del brand in Italia. La posizione richiede un equilibrio tra capacità analitiche e creative, project management, attenzione al dettaglio e abilità nella gestione di progetti cross-funzionali in collaborazione con team come Legal, Medical Excellence, Patient Strategy, Sales, Brand e Customer Service. Il ruolo inoltre offre un'esposizione a livello globale data la forte collaborazione con gli altri team di Marketing e il team di Strategia globale. Responsabilità chiave: Email Marketing & Comunicazione Multi-touchpoint Ideazione, redazione e gestione del calendario e delle campagne email settimanali rivolte agli utenti Doctolib, tramite piattaforma Braze. Ogni campagna prevede la realizzazione di una landing page dedicata, curata nei contenuti e coerente con il tono di voce del brand. Coordinamento di tutti i principali touchpoint marketing digitali (push notification bisettimanale, drawer e marketing cards sul sito), assicurando consistenza nella comunicazione, user journey fluida e massimizzazione dell'engagement. Collaborazione con team Legal e Medical excellence per la validazione dei contenuti, garantendo compliance e qualità delle informazioni veicolate. Social Media & Agenzia Esterna Responsabilità per piano editoriale in collaborazione con l'agenzia social, fornendo brief, feedback e validazione dei contenuti settimanalmente (3 posts + ½ stories a settimana) Supervisione strategica per assicurare coerenza con la comunicazione corporate e sensibilità verso le specificità del mercato locale. Brand & Localizzazione Localizzazione delle linee guida globali del brand in base alle esigenze del mercato italiano. Coordinamento e aggiornamento dei contenuti del sito corporate, in linea con le strategie di comunicazione e posizionamento del brand a livello locale. Materiali B2B2C Raccolta di feedback da studi medici e team commerciali per la definizione dei materiali necessari alla comunicazione B2B2C. Sviluppo su richiesta di materiali personalizzati, anche in autonomia tramite Canva, per supportare la comunicazione con i pazienti e migliorare la visibilità del servizio offerto dai medici. Moderazione Review & Reputazione Online Monitoraggio e moderazione settimanale delle recensioni degli utenti su canali come Trustpilot, Google, Play Store e App Store. Coordinamento con i team interni per la gestione di risposte, segnalazioni e ottimizzazione della presenza online. Gestione amministrativa di tutte le controparti incluse nelle attività sopra elencate. Competenze chiave: Copywriting e microcopy orientato al conversion marketing Conoscenza di CRM e piattaforme di marketing automation (es. Braze) Project management e capacità di gestire flussi complessi Sensibilità creativa e attenzione al brand tone of voice Capacità di collaborare con stakeholder interni ed esterni Esperienza con tool di design (es. Canva) Cosa offriamo Assicurazione sanitaria integrativa, con la possibilità di includere i familiari conviventi. Rimborso dei trasporti pubblici o auto aziendale, a seconda del tuo ruolo. 10 giorni all'anno per lavorare nei paesi dell'UE e nel Regno Unito. Wellbeing e sport: offriamo servizi per la salute mentale in collaborazione con il nostro partner moka.care; ingresso gratuito alla palestra nell'ufficio di Milano, allestita con attrezzi e docce, sempre accessibile e con 3 corsi offerti a settimana (yoga, pilates, functional); e partnership con Fitprime/Wellhub. Un programma di supporto alla genitorialità che include diverse iniziative, tra cui il congedo parentale retribuito al 100%. Per chi assiste familiari non autosufficienti e per i lavoratori con disabilità, è previsto un pacchetto che include un adattamento della policy di lavoro da remoto, giorni aggiuntivi di permesso per motivi sanitari e sostegno psicologico. Food offer: buoni pasto elettronici da €8,00 con Pluxee; un'offerta Foorban e colazione nell'ufficio di Milano, oltre a diverse convenzioni con servizi di delivery. Partnership con Ciao Elsa per accesso ai fondi pensione. Vaccinazione antinfluenzale offerta ogni anno in inverno e diverse iniziative di prevenzione durante l'anno. Supporto alla mobilità internazionale e accesso ai nostri tool e programmi di upskilling. Convenzioni aziendali con diversi partner su tutta Italia: Corporate Benefits, Ennevolte, sconti dedicati e promozioni. Il processo di selezione Intervista con il recruiter Intervista con l'hiring Manager Final Interview almeno una verifica delle referenze Dettagli della posizione Retribuzione: fissa + bonus legati a obiettivi (in base alla posizione) Sede: via Vittor Pisani, 19, Milano Full Time - Contratto a tempo indeterminato Hybrid work: 3 giorni a settimana di presenza in ufficio/2 da casa In Doctolib crediamo nel miglioramento dell'accesso all'assistenza sanitaria per tutti, indipendentemente dalla provenienza e dall'aspetto. Questo si traduce nel nostro processo di assunzione: Doctolib offre pari opportunità, non ci limitiamo ad accettare la diversità, ma la rispettiamo e la celebriamo! Più idee diverse vengono ascoltate, più il nostro prodotto potrà migliorare l'accesso alla sanità per tutti. Siete invitati a candidarvi o a segnalare qualcuno che conoscete, indipendentemente dal vostro e dal loro sesso, religione, età, orientamento sessuale, etnia, disabilità o luogo di origine. Se avete una disabilità, fateci sapere se e come rendere il processo di selezione più agevole per voi !

Posted 1 week ago

Director Of Marketing Analytics-logo
Director Of Marketing Analytics
Northwest Bancorp, Inc.Fishers, IN
Job Description Northwest Bank is a premier financial services provider focused on delivering best-in-class customer experiences while remaining committed to the local communities we serve. As our Director of Marketing Analytics & Research, you will collaborate cross-functionally guided by a core principle of putting the customer front and center. Today, the marketing investment is a bank's primary driver of new customer acquisition. You and your team will lead how the bank uses data to measure the effectiveness of the marketing investment and will consult with internal partners on how to drive profitable growth. You will serve as a partner to business leaders and marketing colleagues, understand our goals and then use your skills and subject matter expertise to offer useful insights that drive business outcomes. You and your team will collaborate with partners across the bank to drive your findings and recommendations into action. Essential Functions In conjunction with key partners, including Finance and FP&A, develop a process and methodology for understanding how the bank's marketing investment drives brand growth, customer acquisition, retention and relationship deepening across consumer, small business and commercial segments Employ a consultative approach to providing insights focused on customer, competitive and market trends and leverage those insights to help drive marketing strategy Present insights and analytics to a wide range of stakeholders and lead the effort to integrate research findings to support marketing, brand and product decisions; use data to help craft compelling stories with data visualizations and by developing executive-level presentations Partner with internal teams to address complex business questions, conduct analysis and effectively communicate actionable insights through strong storytelling skills Demonstrate expertise with customer data and help identify and fill data gaps utilizing both internal resources and outside vendors Understand how to apply customer and market data to enhance the development of customer segments and marketing journeys Either in-house or in partnership with third-party firms, leverage qualitative and quantitative primary market research to inform bank decisions Develop effective test design strategies to maximize learnings and insights Work alongside marketing, data team and business leadership to hone a data strategy designed to leverage customer and market data to drive revenue outcomes, program optimizations and experience/product enhancements Serve as a key influencer of Northwest's marketing technology (martech) stack and roadmap in relation to tools and capabilities that enable marketing analytics Serve as primary liaison to and partner with technology and information systems to implement data requests and system changes Build and maintain dashboards to measure and assess customer growth and marketing program performance Experience extracting data/reporting from Google Analytics, common marketing automation platforms (e.g., Marketo, HubSpot) and testing tools (e.g., Optimizely), CRM (e.g., MS Dynamics 365) and others Develop prospect and customer targeting criteria, leveraging large amounts of information and data science techniques to develop models or tools designed to elevate production, quality and efficiency Provide thought leadership and oversee execution supporting prospect and customer targeting for digital and non-digital campaigns (email, direct mail) Maintain Northwest Bank's standard for internal controls, such as the internal and external audit points working efficiently and effectively to satisfy any issues raised by regulators as needed Provide ad hoc reporting supporting bank leadership, marketing and product teams Subject matter expertise involving modern customer data management strategies and platforms (e.g., customer data platforms) Additional Essential Functions Ensure compliance with Northwest's policies and procedures, and Federal/State regulations Navigate Microsoft Office Software, computer applications, and software specific to the department in order to maximize technology tools and gain efficiency Work as part of a team Work with on-site equipment Additional Responsibilities Complete other duties and special projects as requested by management Safety and Health for Supervisors with Direct Reports Provide leadership and positive direction for maintaining the safety and loss prevention program Actively participate in and support employee participation in the safety and loss prevention program by ensuring that employees know how to properly report a safety issue, making sure that all accidents are promptly reported to Human Resources and documented, and ensuring that prompt action is taken whenever workplace hazards are identified Help implement emergency procedures QUALIFICATIONS To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Education Bachelor's Degree Business, Data Science, Statistics, Finance, Marketing or related field Work Experience 8 - 12 years Business and/or marketing analytics or data science And Experience in data visualization tools such as Power BI for data analysis, insight synthesis and presentation General Supervisory/Manager Knowledge, Skills, and Abilities Ability to identify existing and potential problems, obtain and evaluate relevant information, identify possible causes of the problems, and suggest an alternative course of action including innovative or creative approaches Ability to allocate and effectively use information, personnel, time, and other resources necessary for implementation of Northwest's strategic plans Ability to make decisions, render judgments, and take action on tasks within the scope of given authority in a timely fashion Ability to develop, evaluate, and implement alternative courses of action, based on correct assumptions concerning resources and guidelines, and support decisions or recommendations with data or reasoning Ability to present and express ideas and information effectively and concisely in an oral and/or written mode in a manner appropriate for the audience Ability to listen and comprehend what others are saying and facilitate the open exchange of ideas and information Ability to motivate and provide direction in the activities of others, appropriately assigning work and authority, in the accomplishment of goals; providing advice and assistance as required Ability to understand and appropriately apply procedures, requirements, regulations, and policies; maintain credibility with others on specialty matters Additional Knowledge, Skills and Abilities Ability to build, analyze, validate and test new or existing marketing tools and models Ability to extract customer data from marketing databases, data warehouses or data lakes using structured query language (SQL) Strong SQL skills required Strong Data skills - must be comfortable analyzing large quantities of data to create summaries, develop models or tools, and extract insights Exceptional project management skills, driving multiple initiatives and rollouts to tight deadlines Exceptional quantitative, analytical and problem-solving skills with the ability to draw insights and recommendations from the analysis and present proposals to internal stakeholders Excellent people skills, a positive attitude and leadership abilities are critical to the success of this position Adaptability, customer focus, decisiveness, driving for results, initiative, sales focus, teamwork and cooperation, business acumen, developing others, managing others, project management Northwest is an equal opportunity employer. We are committed to creating an inclusive environment for all employees.

Posted 1 week ago

GrubHub logo
Sr. Associate, CRM Marketing
GrubHubNew York, NY
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Job Description

Why Work For Us

Grubhub, part of Wonder Group Inc, is all about connecting hungry diners with our network of over 375,000 merchants nationwide. Innovative technology, user-friendly platforms and streamlined delivery capabilities set us apart and make us an industry leader in the world of online food ordering. When you join our team, you become part of a community that works together to innovate, solve problems, grow, work hard and have a ton of fun in the process!

This role will be responsible for the end-to-end execution of CRM campaigns, including email, push, and in-app messaging. With a diner-first mindset and strong attention to detail, this role will lead campaign creation from strategy through launch, and will collaborate closely with business, marketing, and analytics stakeholders to drive measurable growth. The ideal candidate will develop content strategies, design audience segmentation, create testing roadmaps, and utilize dynamic CRM capabilities to create engaging content for diners. This role will also consult with cross-functional teams to influence campaign design, ensure flawless execution, and optimize live campaigns. Additionally, this role will own the content calendar, recommend workflow and platform optimizations, maintain a best practices playbook, and serve as a subject matter expert in CRM best practices to deliver exceptional customer experiences and drive engagement and conversion.

The Impact You Will Make:

  • Own and execute email, push, and in-app (CRM) campaign creation from intent generation, strategy, and planning to launch (end to end ownership) to increase new customer engagement, engage and retain active diners, and reacquire lapsed customers in partnership with business, marketing, and analyst stakeholders, to drive measurable growth

  • Develop the message and content strategy, creative approach and development, target audience and segmentation, and testing roadmaps

  • Consult with analytics, data, product, engineering, and business teams to understand key data points, diner profiles, journeys, and metrics to influence the design of and launch campaigns from ideation to post-launch monitoring

  • Partner with analytics, data, studio teams on inputs and QA for campaign launches to ensure flawless execution and deployments

  • Build, execute, and optimize messaging for dynamic content-driven ad hoc and automated/triggered campaigns in Braze

  • Monitor live campaigns to ensure quality, solutioning with stakeholders for optimization and remediation

  • Operate with a diner-first mindset and strong attention to detail to design, build, and optimize CRM journeys with personalized messaging, triggers, and automation to deliver a customer experience that drives engagement and conversion

  • Conduct creative, messaging, and targeting tests to drive diner engagement and orders, as well as build and maintain a playbook of learnings

  • Recommend and implement operational, workflow, and platform improvements for ongoing optimizations of stakeholder management, operational production and QA, and documentation processes to drive efficiency

  • Own development of content calendar and key CRM messaging points for your business area and/or diner lifecycle segment

  • Serve as CRM subject matter expert to apply channel best practices, diner insights, platform capabilities, and competitive insights to develop and execute CRM strategy and personalized consumer experiences

What You Bring To The Table:

  • Bachelor's degree required

  • 2-4+ years experience in direct CRM operations (email and push)

  • Hands-on executional experience in Braze (or similar ESPs and/or Consumer Engagement Platforms e.g., Salesforce Marketing Cloud, Iterable)

  • HTML and CSS knowledge and technical capabilities to QA/troubleshoot and collaborate to ensure successful and valuable data integrations across data science, engineering, product, and marketing teams

  • Ability to manage multiple initiatives simultaneously, work well under pressure and tight deadlines, stay organized, and take projects from initial request through to implementation and deployment

  • Ownership mindset to proactively identify future opportunities and effectively apply critical thinking to lead solutions day-to-day, take pride in delivering a valuable consumer experience

  • Familiarity with automation platforms (e.g., enable dynamic creative optimization, personalization)

  • Strong written and oral communication skills to effectively influence various functional groups and up to executive levels

  • Strong self-management / prioritization and influence capabilities

  • Strong attention to detail

Got these? Even better:

  • Experience with Contentful

  • Experience with in-app marketing

  • SQL skills

  • Familiarity with tech industries or B2C/B2B2C distribution channels

As a matter of company policy, Grubhub does not sponsor applicants for employment visa status for this role.

The base salary range for this position is below:

New York: $88,000-$132,000

Illinois $80,000-$120,000

Grubhub uses geographic-specific salary structures, which means the salary offered may vary depending on where the job is located. The final salary offer will take into account various factors, such as the candidate's skills, education, training, credentials, and experience.

And Of Course, Perks!

  • Flexible PTO Grubhub employees enjoy a generous amount of time to recharge.

  • Health and Wellness. Excellent medical, dental and vision benefits, 401k matching, employee network groups and paid parental leave are just a few of our programs to support your overall well-being.

  • Free Meals. Our employees get a weekly Grubhub credit to enjoy.

  • Social Impact. At Grubhub we believe in giving back through programs like the Grubhub Community Fund. Employees are also given paid time off each year to support the causes that are important to them.

Grubhub is an equal opportunity employer. We welcome diversity and encourage a workplace that is just as diverse as the customers we serve. We evaluate qualified applicants without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics. If you're applying for a job in the U.S. and need a reasonable accommodation for any part of the employment process, please send an email to TalentAcquisition@grubhub.com and let us know the nature of your request and contact information. Please note that only those inquiries concerning a request for reasonable accommodation will be responded to from this email address.

If you are a resident of the State of California and would like a copy of our CA privacy notice, please email privacy@grubhub.com.