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About Cresset

Cresset is a firm built by clients, for clients. As an independent, award-winning multi-family office and private investment firm, we are reimagining the way wealth is experienced. Our purpose is to help ensure that both wealth and life are fully optimized-integrated, intentional, and aligned with each client's vision of success.

We provide access to the caliber of talent, ideas, and investment opportunities typically available to the largest single-family offices and institutions. Our approach is personalized, entrepreneurial, and client-first.

Proudly owned by our clients and employees, Cresset was built to endure. We are creating a 100+ year firm-one focused on delivering an exceptional experience, not only for the families we serve but for the team that serves them. Recognized by Barron's and Forbes among the nation's top RIA firms, and as one of the industry's best places to work,* Cresset is guided by long-term relationships, shared success, and a belief that wealth should serve a life well lived.

Position Overview

The Director, Web Systems Manager serves as the technical architect and operational lead for Cresset's digital web ecosystem. This role oversees all web infrastructure, hosting, domain management, and content delivery performance - ensuring the security, compliance, scalability, and operational excellence of Cresset's digital presence.

Operating at the intersection of Marketing Technology and IT, this role supports growth marketing initiatives while maintaining a secure, performant, and compliant foundation for all public-facing websites.\

Key Responsibilities

Web Infrastructure & Hosting Management

• Serve as primary administrator for WPEngine environments, including production, development, and backup servers.
• Manage hosting configurations, domain and subdomain DNS, SSL certificates, CDN, and caching performance.
• Oversee WordPress + Elementor architecture, including plugin selection, maintenance, and optimization.
• Manage deployment workflows between staging and production environments, ensuring uptime and performance standards.
• Implement redundancy, backup, and monitoring strategies aligned with business continuity plans.

Security, Compliance & Governance

• Conduct regular security and vulnerability audits of all sites, plugins, and integrations.
• Lead JavaScript and cookie compliance audits aligned with GDPR, CCPA, and internal data policies.
• Audit third-party scripts and integrations in coordination with Legal and Compliance to ensure privacy and data integrity.
• Establish and enforce governance standards for plugin management, data collection, and analytics scripts.

Analytics, Tag Management & Tracking

• Own Google Tag Manager (GTM) and GA4 implementation and governance across all Cresset web properties.
• Partner with Growth Marketing to ensure accurate tracking, campaign attribution, and compliant data collection.
• Maintain and optimize data layer structures supporting performance reporting and automation initiatives.

Content & UX Execution

• Build and deploy new pages, templates, landing pages, and reusable content blocks using WordPress and Elementor.
• Ensure all content adheres to Cresset's brand, UX, accessibility, and performance standards.
• Support ongoing SEO/GEO initiatives and technical optimization strategies.

Team Leadership & Enablement

• Provide oversight, mentorship, and direction for the Web Production / Web Developer role.
• Deliver training, documentation, and governance standards for internal WordPress/Elementor users to ensure consistent quality and compliance.
• Coordinate with cross-functional stakeholders to streamline workflows between Marketing, IT, and Compliance teams.