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Senior Product Marketing Manager / Product Marketing Lead
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Job Description
Our mission is to make exceptional healthcare accessible anytime, anywhere, for everyone.
Assort is led by Jon (Founder of Shimmer, former UCSF med student, AI researcher at Stanford) and Jeff (ex-Facebook, first engineer at Cameo, former Head of Product Engineering at Athelas/Commure).
In 2023, we became the first agentic AI to answer patient calls. Since then, we've powered tens of millions of patient interactions, helping health organizations and patients provide better access to care. We're growing fast with millions in ARR every month.
We're well-funded and backed by Quiet Capital, First Round, Chemistry, and strategic angels from Flatiron, Athena Health, Mercury, and PathAI. More funding news coming soon :).
Join us to build Assort OS — a customizable fleet of genAI agents transforming patient-provider interactions.
About the Role
You’re a product marketer who can turn complex technology into clear, compelling stories that resonate with both users and decision-makers. You reflect our values of patient impact, curiosity, and accountability. As the first product marketer, you’ll build the function from the ground up and work directly with the founders to shape our narrative and go-to-market approach.
What You’ll Do
Craft and socialize a unified messaging & positioning framework that resonates with COOs, practice managers, and clinicians.
Lead integrated launches (briefs, assets, metrics) that deliver 30%+ of net‑new pipeline.
Produce customer proof—case studies, video spotlights, ROI models—that shorten sales cycles by 20%.
Build and maintain the sales‑enablement kit (narrative deck, battlecards, ROI calculator, objection handling).
Partner with Product on pricing & packaging experiments that accelerate ARR growth
Spin up an EHR‑integration microsite that ranks on page 1 and doubles demo requests.
Refresh battlecards after a competitor raises funding.
Launch and analyze an A/B nurture sequence to lift MQL‑to‑SQL conversion by 15%.
What You Bring
5–8 years of B2B SaaS product marketing to non‑technical buyers (healthtech / govtech / edtech / fintech a plus) with proven 0→1 ownership of positioning and launch programs.
Storytelling horsepower—exceptional written, verbal, and visual communication.
Technical depth that lets you brief engineers and reassure CIOs.
Fluency with HubSpot/Marketo, GA/Looker, and basic design tools (Slides, Figma).
Bonus: experience inside provider orgs, EHR ecosystems, or applied AI platforms.
Benefits & Perks for Assorties
💸 Competitive Compensation – Including salary and employee stock options so you share in our success.
📚 Lifelong Learning – Annual budget for professional development, plus training opportunities to help you grow.
💻 Office Setup Stipend – We’ll outfit your in-office workspace so comfy as it's productive.
🩺 Top-Tier Health Coverage – Medical, dental, and vision insurance, because your health comes first.
🏖 Unlimited PTO – We trust you to take the time you need to recharge and come back ready to crush it.
🥗 Meals & Snacks – Lunch, dinner, and snack breaks that fuel great ideas.
💪 Wellness Stipend – Your physical and mental well-being matters, and we’ve got a yearly stipend to prove it.
👵 401(k) – Let us help you plan for the future. We’ve got you covered.
How We Work & What We Value
We have published our operating principles "Raising the BAARS in Healthcare" on our blog - they describe how we work at Assort. They cover how we aim to run projects, spend time and make decisions. Specifically:
Back to basics
Accessibility for all
Always accountable
Relentless resilience
Ship fast, ship often
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